References

Download as pdf or txt
Download as pdf or txt
You are on page 1of 8

REFERENCES

Akar, K. C., & Mbiti, I. M. (2010). Mobile phone and economic development in Africa,
Journal of economic perspective, 24 (3), 207-232.

Ali. K., Babak J. N., & Seied, R. H. (2014). The influence of personality traits of customers
on their loyalty: A case study of private banks of Kermanshah, International
Research Journal of Applied and Basic Sciences, 8 (2), 241-245.

Ashaduzzaman, M., Ahmed, S. M. S., & Khan, M. (2011). Consumer choice behavior
towards mobile phone operators in Bangladesh, Journal of Arts, Science &
Commerce, 2 (4), 30-39.

Babin, B. J., & Babin, L. (2001). Seeking something different? A model of schema
typically, consumer affect: Purchase intentions and perceived shopping value,
Journal of Business research, 54 (2), 89-96.

Bishal, N. (2009). Factors Influencing Consumer Behavior of Smartphone Users. Degree


Thesis. Helsinki. Arcada University of Applied Sciences.
Bishnoi, V. K., & Mann, S. (2015). Influential Aspect of Reference Group on Mobile Phone
Customers in Rural Haryana, International Journal of Allied Practice, Research
and Review, 86-99.

Blackwell, R. D., D'Souza, C., Taghian, M., Miniard, P. W., & Engel, J. F. (2007).
Consumer behaviour: An Asia Pacific approach. Melbourne: Thomson.
Blackwell, R., Miniard, P., & Engel, J. (2001). Consumer Behaviour (9th ed.). Ohio: South-
Western.

Chaipradermsak, T. (2007). The influential factors on consumers’ purchasing decision in


Bangkok pet retailing business. Thesis. Bangkok. Shinawatra University.
Chatterjee, T., & Shukla, A. (2017). Consumer Preferences to Specific Features in Mobile
Phones: A Comparative Study, International Journal of Emerging Research in
Management &Technology, 6 (5), 1-6.

Comer, P., & Wikle, A. T. (2008). Worldwide diffusion of the cellular telephone, (1995-
2005). The Professional Geographer, 60 (2), 252-269.

Cooper, D. R., & Schindler, P. S. (2006). Business Research Methods. New York, NY:
McGraw‐Hill.

Crowther, D., & Lancaster, G. (2008). Research Methods: A Concise Introduction to


Research in Management and Business Consultancy. Butterworth-Heinemann.

Das, D. (2012). An empirical study of factors influencing buying behaviour of youth


consumers towards mobile handsets: A case study in coastal districts of Odisha,
Asian Journal of Research in Business Economics and Management, 2 (4), 68-82.
44
Davis, F. D. (1986). A Technology Acceptance Model for Empirically Testing New End-
User Information Systems: Theory and Results. Cambridge, M.A: Sloan School of
Management.

Davis, F., Bagozzi, R., & Warshaw, P. (1989). User acceptance of computer technology: a
comparison of two theoretical models, Management Science, 35 (8), 982-990.

Denscombe, M. (2007). The good research guide for small-scale social research projects.
(3rd ed.). New York, NY: McGraw-Hill.

Dibb, S., & Simkin, L. (2008). Market Segmentation Success: Making it Happen! New
York, NY: The Haworth Press.

Dziwornu, R. K. (2013). Factors Affecting Mobile Phone Purchase in the Greater Accra
Region of Ghana: A Binary Logit Model Approach, International Journal of
Marketing Studies, 5 (6), 151-160.

Etikan, I., Musa, S. A., & Alkassim, R. S. (2016). Comparison of Convenience Sampling
and Purposive Sampling, American Journal of Theoretical and Applied Statistics,
5 (1), 1-4.

Fontes, A., & Fan, J. X. (2006). The effects of ethnic identity on household budget
allocation to status conveying goods, Journal of Family and Economic Issues, 27
(2), 643-63.

Gill, A. K. (2016). Youth Buying Behaviour towards Smartphone’s: A Study in Ludhiana


City, International Journal of Economics and Management Systems, 1, 243-251.

Guleria, D. (2015). A study of consumer preference for smartphone: A case of Solan town
of Himachal Pradesh, International Journal of Management Research & Review, 5
(3), 193-200.
Haliru, M. (2013). Culture and Values in Consumer Behaviour: The Nigerian Experience
International Journal of Arts and Commerce, 2 (10), 102-113.

Jain, S. K., & Jain, R. (2013). Consumer Ethnocentrism and Its Antecedents: An
Exploratory Study of Consumers in India, Asian Journal of Business Research, 3
(1), 1-18.

Juwaheer, T. D., Pudaruth, S., Vencatachellum, I., Ramasawmy, D., & Ponnusami, Y.
(2013). Factors influencing the selection of mobile phones among young customers
in Mauritius, International Journal of Advanced Research, 1 (4), 326-339.

Kaborio, C. N., Kamau, S., & Mbithi, M. (2017). Effect of Consumer Factors on Store
Brand Choice in the Retail Industry in Kenya: A Survey of Selected Supermarkets
in Nairobi County, International Journal of Business Management & Finance, 1
(20), 332-346.

45
Kamakura, W. A., & Wedel, M. (1995). Life-Style Segmentation with Tailored
Interviews,” Journal of Marketing Research, 32 (3) 308-317.

Kandampully, J., & Suhartanto, D. (2000). Customer Loyalty in the Hotel Industry: The
Role of Customer Satisfaction and Image, International Journal of Contemporary
Hospitality Management, 12 (6), 346-351.

Karanja, L. (2015). Factors influencing consumer choice for maize flour brands in Nairobi
County. Research Project. Nairobi. University of Nairobi.

Karjaluoto, H., Pakola, J., Pietilä, M., & Svento, R. (2005). Factors Affecting Consumer
Choice of Mobile Phones (2005). Factors Affecting Consumer Choice of Mobile
Phones: Two Studies from Finland. Journal of Euromarketing, 14 (3), 59-82.

Kassarjian, H. H., & Sheffet, M. J. (1991). Personality and consumer behavior: An update,
in Kassarjian, H.H., Robertson, T. (Eds.), Perspectives in consumer behavior, 281–
303, Englewood Cliffs, NJ, Prentice-Hall.
Kaynak, E., & Kara, A. (2001). An examination of the relationship among consumer
lifestyles, ethnocentrism, knowledge structures, attitudes and behavioral
tendencies: a comparative study in two CIS states, International Journal of
Advertising 20, (4), 455-460.

Khan, M. (2006). Consumer Behavior and Advertising Management. New Delhi: New Age
International Ltd.

Khan, S. F. A., Rana, D., & Masmali, F. (2015) Impact of Occupation in Selecting Type of
Retail Stores – A Research in Saudi Arabian Context, International Journal of
Economics, Commerce and Management, 3 (6), 528-538.

Khaniwale, M. (2015). Consumer Buying Behavior, International Journal of Innovation


and Scientific Research, 14 (2), 278-286.
Kindra, G. S., Laroche, M., & and Muller, T. E. (1994). Consumer Behaviour: The
Canadian Perspective (2nd ed.). Toronto, ON: Nelson.

Korir, J., Korir, K., Musyoki, J., & Barno, M. (2012). Determinants of Consumer Purchase
Decisions in Zero Rated Hotels in Eldoret Town, Kenya, International Journal of
Business and Social Science, 3 (21), 158-163.

Kotler, P., & Armstrong, G. (2010). Principles of Marketing (13th Ed.). Upper Saddle
River, NJ: Pearson.
Kotler, P., & Keller, L. (2006). Marketing Management. New Delhi: McGraw Hill Inc.

Kotler, P., Keller., & Lane, K. (2012). Marketing Management (14th Global Ed). New
Jersey, NJ: Prentice–Hall.

46
Kucukemiroglu, O. (2008). Exploring Buyer Life-Style Dimensions and Ethnocentrism-an
Empirical Study, The Business Review, 4 (1), 210-217

Kumar, S., & Chaubey, D. S. (2015). Customers Preferences of Product Attribute of Mobile
Phone Handsets: A Descriptive Study, International Journal of Emerging Research
in Management & Technology, 4 (7), 246-250.

Laroche, M., Kim, C., & Matsui, T. (2003). Which decision heuristics are used in
consideration set, Journal of Consumer Marketing, 20 (2), 192-209.

Lautiainen, T. (2015). Factors affecting consumers’ buying decision in the selection of a


coffee brand. Lappeenranta. Saimaa University of Applied Sciences.

Lay-Yee, K. L., Kok-Siew, H., & Yin-Fah, B. J. (2013). Factors affecting smartphone
purchase decision among Malaysian Generation Y, International Journal of Asian
Social Science, 3 (12), 2426-2440.

Lazer, W. (1963). Lifestyle Concepts and Marketing, in S. Greyser (ed.) Towards Scientific
Marketing. Chicago: American Marketing Association.
Liu, C. M. (2002). The effects of promotional activities on brand decision in the cellular
telephone industry, The Journal of Product & Brand Management, 11 (1), 42-51.
Mai, N. K., & Hoang, T. M. D. (2016). Personal Factors Affecting Consumer Purchase
Decision towards Men Skin Care Products — A Study in Ho Chi Minh City,
Vietnam, International Journal of Trade, Economics and Finance, 7 (2), 44-50.

Malhotra, N. K., & Peterson, M. (2006). Basic marketing research: A decision-making


approach (2nd ed.). New Jersey, NJ: prentice hall.

Mehmet, M. (2012) Personality effects on experiential consumption, Elsevier Journal, 52,


94-98

Mokhtar, S. S., Maiyaki, A. A., & Noor, N. M. (2011). The Relationship between Service
Quality and Satisfaction on Customer Loyalty in Malaysian Mobile Communication
Industry. School of Doctoral Studies European Union, 32-38.

Mugenda M. O., & Mugenda, A. (2008). Research Methods: Qualitative and Quantitative
Approaches. Nairobi: African Centre for Technology Studies.

Mullins, J. L. (2010). Management and Organisational Behaviour. (9th ed). New York, NY:
Prentice Hall Financial Times.

Murat, A. (2011). Predicting Consumers’ Behavioural Intentions with Perceptions of Brand


Personality: A Study in Cell Phone Markets. International Journal of Business and
Management, 6 (6), 102-113.

47
Musyoka, R., Ng’ang’a, R. M., & Wambugu, H. W. (2015). An Analysis of Purchase
Behaviour of Generation Y in Kenya. International Journal of Business, Economics
and Management, 2 (7), 169-183.
Muturi, A. (2010). Nairobi charting the way to innovation, Business journal Africa, 46-50.

Nagra, G., & Gopal, R. (2013). A study of Factors Affecting on Online Shopping Behavior
of Consumers, International Journal of Scientific and Research Publications, 3 (6),
1-4.

Nitin, M. H. (2015). Factors Affecting Consumer Purchasing Decision in Kenya’s Motor


Industry: Case of Toyota Kenya Customers. Research project. Nairobi. United
States International University.

Njeru, I. M. (2017). Influence of pricing strategies on consumer purchase decision: A case


of supermarkets in Nairobi County (Thesis). Strathmore University. Retrieved from
http://suplus.strathmore.edu/handle/11071/5585
Njeru, W. G. (2007). Factors that influence consumer purchasing decisions: The case of
mobile phone consumers in Westlands area Nairobi. Research Project. Nairobi.
University of Nairobi.

Njoroge. G. J., Muathe, S., & Bula, H. (2016). Effect of technology on performance of
mobile telephone industry in Kenya, International Journal of Education and
Research, 4 (2), 487-500.

Ofwana, C. (2011). Determinants of individual consumer choice of mobile telephone


service providers in the city of Nairobi. Research project. Nairobi. University of
Nairobi.

Omondi, S. (2017). Determinants of Consumer Buying Behaviour for the Domestic Tourists
in Kenya. Research Project. Nairobi. United States International University.
Oso, W. Y., & Onen, D. (2005). A general guide to Writing Research Proposal and
Reports. A Handbook for Beginning Researchers (2nd ed). Kampala: Makerere
University Press.
Padmaja, P. L., & Mohan, V. K. (2015). Determinants of Consumer On-Line Buying
Behavior - A Study to measure the impact of consumer demographics in online
buying in Bengaluru City, India, Journal of Business and Management, 17 (8), 79-
86.

Palani, S., & Sohrabi, S. (2013). Consumer attitudes and behavior when selecting a holiday
destination: Introducing Kurdistan to the Finnish traveler. University of Applied
Sciences.

48
Pereira, M., & Azevedo, S. G., Ferreira, J. & Miguel, R, A., & Pedroso, V. (2010). The
influence of personal factors on consumer buying behaviour in fashion,
International Journal of Management Cases, 12 (2), 509-518.

Pervin, L. A. (1997). A critical analysis of current trait theory, Psychological Inquiry, 5,


103-113.

Peter, J. P., & Donnelly, J. H. (2010). Marketing Management: Knowledge and Skills. New
York, NY: McGraw-Hill/Irwin.

Pikkarainen, T., Pikkarainen, K., Karjaluoto, H., & Pahnila, S. (2004). Consumer
acceptance of online banking: an extension of the technology acceptance model,
Internet Research 14 (3), 224-235.

Pinki, R. (2014). Factors influencing consumer behavior, International Journal of Current


Research in Academic Review, 2 (9), 52-61.

Plummer, J. (2000). How personality makes a difference, Journal of Advertising Research,


40 (6), 79-83.
Plummer, J. T. (1974). The concept and application of life - style segmentation, Journal of
Marketing, 38 (1), 33-37.
Puneet, W., & Lalit, S. (2017). Analysis of Factors Influencing Consumer Purchase
Decision of Cellular, International Journal of Scientific Research and
Management, 5 (7), 6347-6356.

Ramya, N., & Ali, M. (2016). Factors affecting consumer buying behavior, International
Journal of Applied Research, 2 (10), 76-80.

Ray, D., & Choudhury, S. R. (2015). Factors Affecting Consumer Decision Making For
Purchasing Selected Home Appliance Products Based On Market Segmentation-A
Feedback Study of People Associated With Management Education, Journal of
Research in Business and Management, 3 (2), 6-11.

Rouzbahani, M. T., Rezai, M., Goudarzi, A. A., & Naghibi, S. M. (2013). The Effect of
Individual Factors on Consumers' Purchasing Decisions, Journal of Basic and
Applied Scientific Research, 3 (1) 1149-1156.

Sagini, T. M., & Haridas. R. (2014). Personality - its impact on impulse buying behaviour
among the retail customers in Kochin City, IOSR Journal of Business and
Management, 16 (4) 48-55.

Saif, N., Razzaq, N., Amad, M., & Gul, S. (2012). Factors Affecting Consumers’ Choice
of Mobile Phone Selection in Pakistan, European Journal of Business and
Management, 4 (12), 16–26.
Sandhusen, R. L. (2000). Marketing (3rd ed.). Hauppauge, NY: Barron‟s.

49
Sarantakos, S. (2005). Social Research (3rd ed.). New York, NY: Palgrave Mac-Millan.

Sarker, S., Bose, T. K., Palit, M., & Haque, E. (2013). Influence of personality in buying
consumer goods-a comparative study between neo-Freudian theories and trait
theory based on Khulna region, International Journal of Business and Economics
Research, 2 (3) 41-58.

Sata, M., & Belete, S. (2013) Determinants of Consumers’ Purchase Decision for Mobile
Phone Devices, IFSMRC African International Journal of Research in
Management, 1 (1), 1-12.

Sathya, S. D., & Mallick, N. (2015). Consumer Buying Behaviour Towards Mobile Phone
Handsets – A Study in Odisha, International Journal Of Science, Technology &
Management, 4 (1), 585-590.

Saunders, M., Lewis, P. & Thornhill, A. (2009) Research methods for business students.
(5th ed.). Harlow, UK: Pearson Education.
Sekaran, U. (2005). Research methods for business - a skill building approach (4th edition).
New York, NY: John Wiley and Sons

Shimai, S., & Otake, K. (2002). An analysis of the relationship between aggressiveness and
personality traits of children, Japanese Journal of Psychology, 73, 358- 36.

Shrestha, S. (2016). Influencing factors on consumer buying behaviour of smart phones –


A research on the buying behaviour of young consumer in Kathmandu, Nepal.
Research Project. Kathmandu: Turku University of Applied Sciences.

Silaban, D. P., Saerang, D. P. E., & Rumokoy, F. S. (2014). Analyzing the personal factors
influencing purchase decision of Samsung smartphone in MANADO, Journal
EMBA, 2 (1), 124-132.
Singh, J., & Goyal, B. B. (2009). Mobile Handset Buying Behavior of Different Age and
Gender Groups, International journal of business management, 4 (5), 21-40.

Solomon, M. R. (2014). Consumer behaviour: Buying, having, and being. Engelwood


Cliffs, NJ: prentice Hall.
Soomro, H. J., & Ghumro, I. A. (2013). An analysis of consumer behavior in mobile phone
market in Sindh, European Scientific Journal, 9 (31), 505-513.

Srinivasan, R., Srivastava, R. K., & Bhanot, S. (2014). Impact of age on purchase behaviour
of luxury brands, Quest Journals – Journal of Research in Business and
Management, 2 (9), 19-32.

Suleman, S., & Nazar, T. (2008). Consumer Behavior in Purchase of Mobile Phone in
Urban City of Karachi, Journal of Independent Studies and Research - Management
and Social Sciences & Economics, 6 (2), 19-23.

50
Swastha, B. D., & Handoko, T. H. (2012). Marketing Management Consumer Behavior
Analysis (4th Ed). Yogyakarta: BPFE.

Takaki, J., Taniguchi, T., & Fujii, Y. (2014). Reliability, Validity, and Significance of
Assessment of Sense of Contribution in the Workplace, International Journal of
Environment Research in Public Health, 11, 1594-1604.

Taylor, D. G., Lewin, J. E., & Strutton, D. (2011). Friends, Fans, and Followers: Do Ads
Work on Social Networks? How Gender and Age Shape Receptivity, Journal of
Advertising Research, 51 (1), 258-275.

Uddin, R., Lopa, N. Z., & Oheduzzaman, M. (2014). Factors Affecting Customers' buying
Decisions of Mobile Phone: A Study On Khulna City, Bangladesh, International
Journal of Managing Value and Supply Chains, 5 (2), 21-27.

Vashisht, A. (2013). Study of Factors Influencing Smart Phone Purchase by Consumers in


Gwalior City, International Journal of Science and Research, 5 (10), 997-1002.
Waheed, A., & Husnain, M. (2015). Factor that effect on consumer behavior: The case of
boarding students, Journal of Progressive Research in Social Sciences, 2 (2), 71-
70.

Wells, W., & Tigert, D. (1977). Activities, interests, and opinions, Journal of Advertising
Research, 11(4), 27-35.
Wright, R. (2006). Consumer behaviour. London, UK: Thomson.

Yadav, R., & Kaur, J. (2015) Factors that Affect Consumer Decision Making on Buying
Mobile Phones: Online or in Retail Shops (Special Reference to Delhi & NCR), The
international journal of business & management, 3 (6), 1-8.

Yakup, D., & Jablonsk, S. (2012). Integrated Approach to Factors Affecting Consumers
Purchase Behaviour in Poland and an Empirical Study. Global Journal of
Management and Business Research, 12(15), 60-87.

Yin, R., (1994). Case study research: Design and methods (2nd ed.). Beverly Hills, CA:
Sage Publishing.
Zikmund, W. G. (2003). Business Research Methods. Fort Worth: The Dryden Press.

51

You might also like