Business Research Methods
Business Research Methods
Business Research Methods
1. Which of the following is not a way of assessing the trust worthiness of qualitative research?
A. Dependability.
B. Accessibility.
C. Transferability.
D. Credibility
ANSWER: B
3. Which of the following type of cases is the most common within business andmanagement research?
A. Single organization.
B. A person.
C. Single event.
D. . Single location.
ANSWER: D
5. What is the name of the online database that allows you to browse through journal articles about your
research topic?
A. Social Science Citation Index (SSCI).
B. www.amazon.co.uk (ACU).
C. ABC/CONFORM.
D. Bryman's Resources for International Language Learning (BRILL).
ANSWER: A
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A. help you find out what is the research problem
B. identify the literature to collect data.
C. demonstrate an awareness of the theoretical context in which the current. study can be located
D. help you find out what tools can be applied for analysis.
ANSWER: C
7. Which of the following should you think about when preparing your sample size?
A. Your sample frame and sampling strategy
B. The ethical issues that might arise.
C. Access to the set sample.
D. The universe, sample frame, sampling strategy and budget
ANSWER: D
8. When writing up your research, which of the following should you not do?
A. Start early.
B. Avoid your supervisor.
C. Be persuasive
D. Avoid racist, sexist.
ANSWER: B
9. Which of the following represents the correct order for these five main secta dissertation?ions of
A. Conclusion, Introduction, Methods, Literature Review, Results
B. Methods, Results, Conclusion, Literature Review, Introduction
C. Literature Review, Results, Methods, Introduction, Conclusion
D. Introduction, Literature Review, Methods, Results, Conclusion.
ANSWER: D
12. Procedures determining what two issues are rarely used in quantitative research?
A. Objectivity and subjectivity
B. Reliability and validity
C. c. Accessibility and reliability
D. Quality and quantity.
ANSWER: B
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C. A summary of the research process
D. The listing of all units in the population from which the sample will be selected.
ANSWER: A
14. If an organisation has 12,000 employees and the researcher is able to interview 250 the probability of
inclusion in the sample is .
A. in 96.
B. 1 in 20
C. 1 in 48
D. 1 in 250
ANSWER: C
15. Which of the following is not something a researcher will have to consider when thinking about their
sample size?
A. Time and cost
B. Non-response
C. Length of questionnaire
D. Heterogeneity of population
ANSWER: C
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C. Respondents may think the question is less important
D. Respondents may have to ask for help when completing the questionnaire
ANSWER: B
25. A test of statistical significance indicates how confident the researcher is about .
A. the inter-coder reliability of their structured interview schedule
B. passing their driving test
C. understanding the difference between bi-variate and multivariate analysis
D. generalising their findings from the sample to the population
ANSWER: D
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ANSWER: B
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35. Secondary data are information which is .
A. already available
B. findings of a study
C. yet to be collected
D. not available for the research
ANSWER: A
38. What is the main advantage of collecting data through telephone interview?
A. Less cost and easy to approach
B. Cheaper mode
C. Easy to select the sample
D. Easy to meet the respondents
ANSWER: A
41. When all the items in the population are included for the study it is called as .
A. sample study
B. systematic sample study
C. multiple study
D. census study
ANSWER: D
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B. a definite plan for obtaining a sample from a field
C. a plan which includes the field of research
D. a plan of activities connected to research
ANSWER: A
43. When every item in the universe has an equal chance of inclusion in the sample it is Called .
A. non- probability sampling
B. probability sampling
C. systematic sampling
D. strata sampling
ANSWER: B
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D. communicates the research findings to the business community
ANSWER: A
50. Which of the following is the most helpful device in research and to researchers?
A. Computer
B. Calculator
C. Xerox machine
D. Fax machine
ANSWER: A
53. When phenomena are grouped into categories with uniform ranges, researcher would adopt
.
A. ordinal scale
B. nominal scale
C. interval scale
D. ratio scale
ANSWER: C
54. When phenomena are rated or scored in the order of importance, the type of scale Used is .
A. ordinal scale
B. nominal scale
C. interval scale
D. ratio scale
ANSWER: A
55. When two independent phenomena have to be shown in a diagrammatic form it will be .
A. Bar graph
B. Line graph
C. Scatter diagram
D. Subdivided graph
ANSWER: C
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ANSWER: D
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64. A quality proposal is .
A. Voluminous
B. Short
C. Concise, clear, and complete
D. Complete
ANSWER: C
71. Histogram is .
A. graph drawn to scale
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B. bar graph drawn to scale
C. bar diagram
D. bars of different heights
ANSWER: B
75. Pyramid is .
A. uni dimensional
B. two dimensional
C. three dimensional
D. four dimensional
ANSWER: C
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D. classified and unclassified
ANSWER: C
80. Mean is .
A. lowest value
B. average occurrence
C. smallest value
D. insignificant occurrence
ANSWER: B
82. Mode is .
A. largest number
B. most frequently occurring phenomena
C. biggest number
D. highest number
ANSWER: B
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86. Spurious correlation refers to .
A. correlation between unrelated variations
B. yules correlation of coefficient
C. simple relationship
D. simple correlation
ANSWER: A
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A. spearmans rank correlation
B. product movement correlation
C. time series analysis
D. personian analysis
ANSWER: A
95. When the population being studied is not normal the analysis is .
A. time series
B. rank correlation
C. product movement correlation
D. karl pearsons simple correlation
ANSWER: B
96. When there is no assumption about population parameter the analysis applied is
A. simple correlation
B. spurious correlation
C. yules correlation
D. sparmans rank correlation
ANSWER: D
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C. explanatory variable
D. dependent variable
ANSWER: D
101. When the researcher uses the information already available and analyse these to make a critical
evaluation that is called .
A. descriptive research
B. analytical research
C. conceptual research
D. emprical research
ANSWER: B
103. The increasingly complex nature of business and economy focused attention on the use of .
A. research in solving the operational problem
B. statistics to provide solutions to problems
C. operations research to give solutions to problems of business
D. marketing research in solving the operational problems
ANSWER: A
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D. attitudes , opinions and behaviour
ANSWER: D
114. The process of marking segments of data with symbols, descriptive words , or category names is
known as .
A. segmenting
B. coding
C. colouring
D. editing
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ANSWER: B
118. After formulating the research problem the researcher has to undertake an extensive
A. literature survey
B. field study
C. data collection work
D. population study
ANSWER: A
120. What is mailed to respondents who are expected to read, understand and answer the questions?
A. Schedule
B. Research format
C. Observation schedule
D. Questionnaire
ANSWER: D
121. The process of examining the collected raw data to detect errors and omissions and to correct these is
called .
A. tabulation
B. analysis
C. editing
D. coding
ANSWER: C
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122. Which of the following could tell us the point about which items have a tendency to Cluster?
A. Regression
B. Correlation
C. Range
D. Variance
ANSWER: C
129. The application of the scientific method to the study of business problems is called
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A. inductive reasoning
B. deductive reasoning
C. business research
D. grounded theory
ANSWER: C
133. What is the reason for consulting handbooks, yearbooks, encyclopedias, or reviews in the initial
stages of identifying a research topic?
A. They avoid reporting statistical data so one can interpret the results more easily
B. They are readily available
C. They provide an overview of the issues related to a topic
D. They are primary sources
ANSWER: C
135. Qualitative and Quantitative Research are classifications of research on the basis of .
A. Use of the research
B. Time dimension
C. Techniques used
D. Purpose of the research
ANSWER: B
136. According to Empiricism, which of the following is the ultimate source of all our concepts and
knowledge?
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A. Perceptions
B. Theory
C. Sensory experience
D. Logics and arguments
ANSWER: C
137. If a researcher was studying the use of various instructional approaches to the "multipleintelligences"
of his students, he is likely to be conducting which type of research?
A. Basic
B. Applied
C. Evaluation
D. Grounded theory
ANSWER: C
142. Which of the following is not a function of clearly identified research questions?
A. They guide your literature search
B. They keep you focused throughout the data collection period
C. They make the scope of your research as wide as possible
D. They are linked together to help you construct a coherent
argument ANSWER: C
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A. Correlation
B. Experiment
C. interview
D. a naturalistic observation
ANSWER: B
145. An experimental design in which the same participants are tested under different conditions is
known as .
A. Independent groups design
B. Matched pairs design
C. Repeated measures design
D. Dependent groups design
ANSWER: B
146. Sampling in which every member of the target population has an equal chance of being in the
sample is known as .
A. Systematic sampling
B. Opportunity sampling
C. Quota sampling
D. Random sampling
ANSWER: D
149. Which of the following is a graph or chart suitable for correlational analysis?
A. Bar chart
B. Frequency polygon
C. Scattergraph
D. Histogram
ANSWER: C
150. Which measure of central tendency might be biased by extreme values in a set of data?
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A. Median
B. Mode
C. Arithmetic mean
D. All of these
ANSWER: C
Staff Name
Mohana Ranjani K .
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