Infortis Pre - Interogation Task 1

A subsidiary of American Ruler Private Limited
Pre-Interrogation Assessment
For Corporate Ambassador, Marketing & Sales Interns
• Updating the Social media profiles

• Following company’s profiles
Core: Sales funnel
In an effort to reach a successful resolution, with substantial talent-acquisition experience

spanning in-house and agency settings for candidates across the range of job functions
and industries, enclosed are the pre-interrogation to test your undertakings.
1. What is a sales funnel?

A sales funnel, also called a purchase funnel, is the visual representation of the
customer journey, depicting the sales process from awareness to action.
The funnel, whichh is also sometimes referred to as a marketing funnel or revenue

funnel, illustrates the idea that every sale begins with a large number of potential
customers and ends with a much smaller number of people who actually make a
purchase.
2. What are the processes and stages involved in making a sale?

1. Prospecting
The first step in the sales process is prospecting. In this stage, you find potential customers and
determine whether they have a need for your product or service—and whether they can afford
what you offer.
2. Preparation
The next step is preparing for initial contact with a potential customer, researching the market
and collecting all relevant information regarding your product or service.
3. Approach
Next, make first contact with your client. This is called the approach. Sometimes this is a face-to-
face meeting, sometimes it’s over the phone. There are three common approach methods.
4. Presentation
In the presentation phase, you actively demonstrate how your product or service meets the
needs of your potential customer.
5. Handling objections
Perhaps the most underrated step of the sales process is handling objections. This is where you
listen to your prospect’s concerns and address them.
6. Closing
In the closing stage, you get the decision from the client to move forward. Depending on your
business, you might try one of these three closing techniques.
7. Follow-up
Once you have closed the sale, your job is not done. The follow-up stage keeps you in contact
with customers you have closed, not only for potential repeat business but for referrals as well.
3. Differentiate Marketing funnel & Sales Funnel.
Typically, sales and marketing are two distinct functions. Each has its unique journey
map that outlines the progress of a prospective customer. Marketing builds the
interest, and the bottom of its funnel marks the top of the sales funnel. Consequently,
the sales funnel is powered by marketing activities that generate awareness to create
product demand.
However, many businesses are merging these functions, and it is becoming

increasingly hard to separate a sales support marketing strategy from a marketing
technique. Besides, companies are coming up with custom-made stages for each
funnel to streamline their operations. As a result, there has been a blurred line
between what the sales funnel and marketing funnel cover.
4. If you’re facing any objection from your leads and how are you going to overcome them
in order to convert them to a valuable customer of our corporation?
1. I’ll take the time to carefully listen to the objection.
2.I will not be defensive.
3.I will train myself to ignore any unpleasant feelings you might be experiencing.
4.I will stay focused on what the customer is saying and the business problem I am
assisting with.
5. Explain the sales funnel with a real time example or a case study.
Steps In The Sales Funnel
Netflix -
Homepage: their homepage clearly explains their risk-free trial with a progress
bar/timeline design. They state that there’s no commitment with the free trial and
you can cancel anytime. They emphasize the risk reversal because Netflix is a
recurring charge.
Pricing Page: you can scroll right down to the FAQ section and find the pricing info.
By default, Netflix selects the Premium plan for you (which is a very smart move). You
can downgrade if you want though.
Why The Sales Funnel Works
You have multiple payment options: gift card, credit card, and PayPal. All major credit
cards are accepted. You can also go back and edit the information so you’re not
locked in. There’s an emphasis on security which is great because people are naturally
risk-averse.
Netflix is simple. It’s very focused on the end consumer. And they answer consumer
questions cleanly and clearly with the least amount of text needed.
Deadline: 01/11/2022
Submission:
Step1: Reporting to HR, Submit the Pre-Interrogation assessment to the HR on or before

01/11/2022 in a document format.
Post submission of the Pre-Interrogation Assessment:

The candidates will be assigned with a project on behalf of the organization and further
details related to the project will be shared on 01/11/2022.
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A subsidiary of American Ruler Private Limited

For Corporate Ambassador, Marketing & Sales Interns

• Updating the Social media profiles

Core: Sales funnel

In an effort to reach a successful resolution, with substantial talent-acquisition experience

1. What is a sales funnel?

The funnel, whichh is also sometimes referred to as a marketing funnel or revenue

2. What are the processes and stages involved in making a sale?

3. Differentiate Marketing funnel & Sales Funnel.

However, many businesses are merging these functions, and it is becoming

2.I will not be defensive.

Steps In The Sales Funnel

Why The Sales Funnel Works

Step1: Reporting to HR, Submit the Pre-Interrogation assessment to the HR on or before

Post submission of the Pre-Interrogation Assessment:

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