TTM Chapter 4
TTM Chapter 4
A prospective travel agency is one which makes arrangements of travel tickets (air, rail, road,
and sea); travel documents (passports, visa and other documents required to travel);
accommodation, entertainment, and other travel-related services from principle suppliers. It
may also secure travel insurance, foreign currency for traveling people.
History of Travel Agency
The first Travel Agency of the world was established by Thomas Cook in 1845 in
England. The use of the term travel trade dates back from the early years of the 19th century,
but this should not obscure the fact that what we today describe as travel trade (travel agency
and tour operation business) was taking place much earlier in history.
What’s a travel agency?
A travel agency is a private retailer that sells travel-related products and services to
consumers. This includes package holidays as well as individual holiday elements such as
hotel rooms, flight tickets and travel insurance.
Who is a travel agents?
Travel agents is defined as an individual, a firm or company who makes arrangements on
behalf of tourists in respect of travel tickets, travel documents-VISA, transportation,
accommodation, entertainment, insurance, foreign currency and other travel services from the
principal suppliers and sells to the prospective tourists.
2. Handling Travel Agency / Inbound Travel Agency: This is very old form of travel
agency which is specialized at a particular destination or location. This travel agency
plans and executes of travel packages at destination level. In fact, a handling travel
agency represents tour operators at a destination and supervises the delivery of local
suppliers.
1. Niche Travel agency: Due to the emergence of new form of tourism like
ecotourism, Niche travel agencies have evolved. Niche travel agencies and
usually small independent travel agencies and specialized in certain products or
certain suppliers.
2. Mass Travel agency: Mass travel agencies are big travel agencies often large
scale/ multinational travel companies. These travel agencies generally offer wide
range of destinations and products/services having large supplier network. These
travel agencies operate on economies of scale.
VI-On the premise of Geographical coverage
Travel agencies is categories on the idea of geographical coverage like
1. Multinational: Multinational travel companies present in many countries,
either through own outlets or partnerships. A multinational travel company is one
which is incorporated in one country (called the house country); but whose operations
extend beyond the house country and which carries on business in other countries
(called the host countries) additionally to the house country. Generally, multinational
travel company has it’s headquarter within the home country.
2. National: agency is serving the requirements of shoppers nationwide. In fact,
when a travel company conducts its affairs in its home country is thought as national
agency. A national agency is commonly taxed differently than a distant agency and
should be required to pay duties or fees on the importation of its products/ services.
Typically, a national agency is in a position to work business in other states or other
parts of the country as per the articles of association.
3. Regional: when a agency is working at regional level is usually called
regional agency. These travel agencies are specialized in certain countries and offer
both leisure and business products/ services.
VII-On the idea of Number of outlets
Travel agencies may be categories on the idea of number of outlets like
1. Multiples: Multiples travel agencies are those travel agencies which operate
nationwide and owned by large agency. These travel agencies are large scale and
think about package holidays. These travel agencies have a sequence of
establishments spread throughout the country under one name. Thus, these travel
agencies have a large number of clients.
Mintiples travel agencies targeta selected region with multiple business line.
These travel agencies have number of branches scattered throughout the local area
but sometimes operate under different trade names. These have head offices and
will acquire independent firms to show them into one in all their outlets.
2. Independent Agencies: Independent travel agencies usually cater for a special
or niche market. Independent agencies have one outlet and frequently specialized in
niche markets. These travel agencies and frequently small travel agencies and
specialized in certain products or certain suppliers like eco-tour package, adventure
tour package or others.
VIII-On the idea of Business Model
Travel agencies are often categories on the idea of business model like
Offline Travel Agency: the sort of agencyis that the oldest sort ofagency.
Generally, offline travel agencies operate through physical offices and face to face
customer service/product.
Online Travel Agency: Online agency serving customers through World Wide
Web channels. Online agency (OTAs) could be a relatively recent innovation and may
be a major growth sector within the global distribution system. OTAs are a style of
distribution mechanism where an oversized number of sellers and buyers are
connected via an online site provided by an independent third party. The leading
international OTAs are:
Travelocity, owned by Sabre. Travelocity includes the brands lastminute.com,
World Choice Travel and Zuji. within the corporate market, Sabre operates through
the GetThere.com and TravelocityBusiness.com OTAs
• Orbitz which operates the subsequent OTA leisure brands:
1. CheapTickets.com
2. Ebookers.com
3. HotelClub.com
4. RatesToGo.comOn the premise of Size
IX-On the idea of business size travel agencies are often categories like
1. Small Scale Travel Agency: the little scale travel agencies are those agencies
which treat small scale, restricted to a little segment of the tourism market and to a
narrow range of products. Small scale travel agencies are very large in number but
account for atiny low portion of the overall retail tourism business.
2. Medium Scale Travel Agency: Medium-scale agency business is that the
outgrowth of a successful small scale agency. A agency business with 50 or fewer
employees is mostly considered small, while one with 50-150 employees is taken into
account to be medium-sized.
3. Large scale Travel Agency: Large scale agency is that business operation
whose operates at large scale, having an outsized segment of the market and have a
good range of products/ services. .
X-On the idea of Form
On the premise of business forms travel agencies may be categories like
1. Sole Proprietorship: when a agency business is owned, managed and
financed by one man, it’s known sole proprietorship agency. In fact, its debt,
obligations and taxes, are the owner’s personal liabilities, and income from a
proprietorship is taken into account the owner’s income. this kind of agency is
straightforward to begin and simple to dissolve.
2. Partnership: agency being seen on a partnership basis is jointly owned by two
or more individuals. In other words, when two or more persons agreed to contribute
money or money’s worth and sharing profit/ loss as per the agreement is knowledge
partnership. The partnership style of agency business organization enjoys the
subsequent advantages:
a. easy formation: Partnership is easy to create, inexpensive to ascertain and
straightforward to control. No legal formalities are involved and no formal documents are
to be prepared. Only an agreement is required. .
b. Combined abilities and judgment: The skill and knowledge of all the partners are
pooled together. Combined judgment of several persons helps reduce errors of judgment.
c. Direct motivation: there’s no difference between owner and management. In fact,
ownership and management of business are vested within the same persons. Thus, every
partner is motivated to figure hard and to make sure the success of the firm.
d. Close supervision: Every partner is anticipated to require personal interest within the
affairs of the business. Different partners can maintain personal contacts with employees
and customers.
e. Flexibility of operations: Partnership business is free from legal restrictions and
government control. Partners can make changes within the size of business, capital and
managerial structure with none approval. The activities of partnership business may be
adapted easily to changing conditions within the market.
f. Corporate: Unlike a proprietorship or partnership a company is taken into account to
own its own identity, break free its owners. a company agency is owned by shareholders/
stockholders who are represented by a board of directors. the company variety of agency
is incorporated under the businesses Act. the company has differing types of merits like
indebtedness perpetual existence, which implies it’s a separate person within the eyes of
the law and simple to transfer ownership interests in an exceedingly corporation. The
board of directors can authorize the problem of shares of stock in exchange for investors’
capital infusion into the corporate.
Procedure for approval of a travel agency & tour operators (IATA & Govt and body
Approval)
i) The application for grant of recognition / renewal or extension shall be in the
prescribed form and submitted in duplicate along with the required documents
ii) TA should have a minimum Paid up Capital (Capital employed) of Rs. 3.00
lakh for rest of India and Rs. 50, 000/- for the agencies located in the North – Eastern
region, remote and rural areas duly supported by the latest audited Balance Sheet /
firm’s Statutory Auditor’s certificate
iii) TA should be approved by International Air Transport Association (IATA) or
should be General Sales Agent (GSA) / Passenger Sales Agent (PSA) of an IATA
member Airlines.
iv) TA should have been in operation for a minimum period of one year before
the date of application.
v) The minimum office space should be at least 150 sq. ft for rest of India and
100 sq. ft for hilly areas which are above 1000 meters from sea level. Besides, the
office may be located in a neat and clean surrounding and equipped with telephone,
fax and computer reservation system etc. There should be sufficient space for
reception and easy access to toilet facilities.
vi) TA should be under the charge of the Owner or a full time member who is
adequately trained, experienced in matters regarding 2 ticketing, itineraries, transport,
accommodation facilities, currency, customs regulations and tourism and travel
related services. Besides this, greater emphasis may be given to effective
communication skills, knowledge of foreign languages, other than English.
There should be a minimum of four qualified staff out of which at least one
should have Diploma / Degree in Tourism & Travel Management from a
recognized University, IITTM or an institution approved by AICTE. The owner of
the firm would be included as one of the qualified employees.
The academic qualifications may be relaxed in case of the other two staff
members who are exceptionally experienced personnel in Airlines, Shipping,
Transport and PR agencies, Hotel and other Corporate Bodies and those who have
worked for three years with IATA / UFTA agencies and also those who have two
years experience with MOT approved Travel Agencies.
For the Travel Agents / Agencies located in the North – Eastern region, remote
and rural areas, there should be a minimum of two staff out of which one should
be a qualified employee with a Diploma / Degree in Tourism & Travel
Management from a recognized University, IITTM or an institution approved by
AICTE. The owner of the firm would be included as one of the qualified
employees.
vii) TA should be an income-tax assessee and should have filed Income Tax
Return for the current assessment year.
viii) For the monuments protected under the Ancient Monuments and
Archaeological Sites & Remains Act, 1958 (24 of 1958), the TAs should deploy /
engage the services of Regional Level Tourist Guides trained and licensed by
Ministry of Tourism, Government of India or other guides authorized by the
Government of India or under orders of the Hon’ble Court(s). For other monuments
and destinations, the guides authorized under the orders of the appropriate authority, if
any, of the concerned monument / destination should be deployed / engaged by TAs.
ix) For outsourcing any of the services relating to tourists, the TA(s) shall use
approved specialized agencies in the specific field of activity.
9. TA would be required to pay a non-refundable fee of Rs.3, 000/- while applying for
the recognition and renewal of Head Office as well as each Branch Office. The fee
would be made payable to the Pay & Accounts Officer, Ministry of Tourism in the
form of online payment.
10. The TA should adhere to the tenets of the Code of Conduct for “Safe &
Honourable Tourism” for which the following action would have to be taken:
(i) A signed copy of the pledge of commitment towards “Safe & Honourable
Tourism” should be attached with the application. The pledge is attached in English &
Hindi as Annexure I & II, respectively.
(ii) On the day a staff member joins the TA, he / she would be required to take / sign
the pledge. The pledge would be incorporated in the appointment letter / joining
report of the staff.
(iii) Two focal points would be nominated (i.e., from HRD, security side etc.) at the
time of applying for approval by the TA in the case of organizations which have more
than 25 personnel. In the case of TA with less than 25 personnel, one focal point
would have to be nominated.
(iv) The training would be provided to the staff of the approved TA by MOT under
its Capacity Building of service Providers (CBSP) scheme in connection with “Safe &
Honourable Tourism”. The focal points of the TA would be trained first within first
six months of MOT approval. Subsequently, the trained focal points in turn would
impart further in – house training to the staff which would be arranged within next six
months.
(v) The Pledge of Commitment towards “Safe & Honourable Tourism” would have to
be displayed by the TA prominently in the front office area / lobby of the TA.
(vi) The signatories of the Code of Conduct would be required to maintain a record of
action taken by them in compliance of the provisions of this para, which shall be kept
in their office & shown to the Committee(s) at the time of renewal.
11. The recognition / renewal would be granted to the Head Office of the TA. The
Branch Offices of TA would be approved along with the Head Office or subsequently,
provided the particulars of the Branch Offices are submitted to MOT for recognition
and concerned RD for renewal or extension and accepted by it.
14. Even though the scheme of granting approval of recognition / renewal or extension to TA
is voluntary, in nature, there is a need to have a pro - active role of MOT and Travel Trade to
ensure that more and more Travel Agencies seek approval and then service the tourists. There
is also a need to educate the stakeholders as well as consumers against the potential risk of
availing services through the unapproved TA (s).
15. It shall be mandatory for an approved TA to prominently display the Certificate of
approval of recognition / renewal or extension given by MOT in the office by pasting it on a
board or in a picture frame so that it is visible to a potential tourist.
16. The decision of MOT, GOI in the matter of recognition / renewal or extension shall be
final. However, MOT may in their discretion refuse to recognize / renew or extend any firm
or withdraw / withhold at any time recognition / renewal or extension already granted with
the approval of the Competent Authority. Before such a decision is taken, necessary Show
Cause Notice would invariably be issued and the reply considered on merit. This would be
done after careful consideration and generally as a last resort. Circumstances in which
withdrawal is effected would also be indicated.
Travel Documentation:
Passport-types,
Passport is an authoritative document issued by a national Government to citizens for
proving identity while traveling abroad. More broadly, Passport is a document to passing
ports of another nation or country, which means a person who used to prove his identity and
citizenship by showing a document when passing (traveling) one port to another port. This
document, passport, normally a small booklet called Passport (pass-port) must have verified
and certified information identifying the holder such as address, date of birth, profession,
photograph, biometric data, endorsement or stamps of departure, arrival and Travel Visa(s) of
visited countries.
Primarily, passport book considers basic travel document to those who travels outside
home country.
Types:
1. The blue passport: The common man of India is issued the blue-coloured passport.
This helps the custom, immigration officials and other authorities abroad distinguish
between the common man and government officials of India holding high ranks.
2. The white passport:Of the different types of passport, the white passport is the
most powerful one. Government officials are the eligible recipients of white
passport. It is issued to persons travelling abroad for official work. The white
passport makes it easy for the custom and immigration officials to identify the
holder as a government official and give due treatment.
3. The maroon passport: A maroon passport is issued to Indian diplomats and
senior government officials. For a high quality passport, a separate application
has to be filed. Such passport holders become eligible for several benefits during
foreign tours. In addition, they do not need a visa for flying abroad. Also, maroon
passport holders are able to clear immigration formalities much faster than
regular people.
4. The orange passport (in the pipeline): The Indian Government has announced its
decision to introduce the orange passport for a majority section of the
population. It is meant to identify a person that has not studied beyond class 10.
Unlike the regular passport, the orange passport won’t have the last page which
mentions the father’s name of the holder, permanent address and other critical
details. People who are not educationally qualified fall under ECR (immigration
check required) category. It means that every time a person in this category
wants to fly abroad, he/she is required to clear the criteria laid down by the
immigration officials.
Immigration check is carried out for all passengers at the port of arrival in India. The
Foreigners arriving in India are required to furnish true particulars in the
Disembarkation Card (Arrival Card) as to his name and nationality, his age, sex, place of
birth and address or intended address in India.
Pakistan nationals other than those on Diplomatic Visa (On Assignment), Non-
Diplomatic Visa, SAARC Visa Exemption Sticker and SAU Visa or those who have been
exempted from carrying visa application are required to carry a Visa application form
(duplicate copies) which will be issued in addition to regular Visa on their passport by
the Indian Mission concerned.
On presentation at Immigration check post, they are issued Regular Residential Permit
and are required to report to the FRRO/FRO or concerned Police Station in their places
of stay within 24 hours unless and until they are officially Exempted from Police
Reporting.
The foreigners holding PIO cards can gain entry into India if valid PIO card is presented
along with the valid new foreign passport issued in lieu of the passport endorsed on the
PIO card.
However the foreigners are advised to have necessary endorsement of the new passport
from the competent authority on their PIO cards to avoid any inconvenience.
Tour Operators:
Meaning
Tour operator is an organization, firm, or company who buys individual travel components,
separately from their suppliers and combines them into a package tour, which is sold with
their own price tag to the public directly or through middlemen, is called a Tour Operator.
Definitions of Tour Operator
Poyther (1993) defines, “tour operator is one who has the responsibility of putting the tour
ingredients together, marketing it, making reservations and handling actual operation.”
Holloway (1992) stated that tour operations undertake a distinct function in the tourism
industry, they purchase separate elements of tourism products/services and combine them
into a package tour which they sell directly or indirectly to the tourists.
Roles & Responsibilities
Tours operators play a key role in the tourism sector. Tour operators create tourist
products, promote them a finally sold them to tourists.
Tour operators provide the best and competitive price to the tourist. Tour operators
negotiate with suppliers of tourism products such as hotels, airlines and provide the best
possible price to the tourist. Tour operators buy tourist products in bulk and get huge
discounts from suppliers. So that they provide tourist products at a cheap price.
Tour operators organized a tour in the best way. They personalize and make sure each and
every component of the tour is well-taken care. Tour operators provide the best travel
experience during a tour. Tour operators save tourists time and money.
Tour operators provide immediate support systems at the host country as well as a foreign
land. When tourists travel to a foreign land and things get uncertain, maybe its a health or
loss of documents and need to return back or change of travel plan. A qualified tour operator
takes care of all these unseen events with efficiency.
Tour operator caters to the needs of tourists on the based on their taste of travel. Tour
operator provides all the best available option according to tourist needs and demands
Types of Tour Operators
Tour operators are basically categorized into four types. These are categories on the basis of
their nature of the business and its operations.
Recognizing the very fact that the reputation, performance, and profitability of tour
company in its own market largely depends on the efficiency and effectiveness of ground
operators, it has because necessary for the company to consider various factors before the
selection of a handling agency, they are:
Size of business
Professional staff
Length of business
Area of operation/Product line
Market share
Practically, if we see the working of the travel agencies and tour operators in the industry
we find that most of the organizations are performing different types of activities like the
retail travel agency, wholesale travel agency, and tour operators.
Conclusion: The travel agency business is no longer an amateurism. Over the last two
decades, the pattern and structure of travel agencies have changed to meet tough challenges
in the international market. Today, small-scale agencies are finding the travel industry
increasingly complex.
Thus, the small and medium scale travel agencies are disappearing or merging or falling
instead of rising. On the other hand, a new concept has also emerged i.e. tour operation
business. The tour operation business is new but a maturing business at the global level.
Difference between Travel Agent and Tour Operator
Tour Packages
Package holidays, popularly known as a tour package or simply the word ‘tour’ in the
travel and tourism industry refers either to a package tour escorted or not escorted by
the tourist guide.
When we say tour package, it means a pre-arrangement, prepaid trip that combines two
or more travel components like airfare, airport transfer, accommodation, and other
services. Practically, to define the tour package concept is complex one rather
understand.
Types of tour packages
1. Independent Tours
2. Escorted Tours
3. Hosted Tours
4. Incentives Travel/Tours
5. Freedom Tours
Independent Tour
Independent tours are prepared/formulated for those tourists who want to travel
independently. The components of such tours are air travel, air transfer, accommodation,
travel documents, sightseeing, boat riding, entertainment, and other travel services.
However, in some cases, the tourists are free to purchase every single component
separately. Thus, this type of tour provides the tourists considerable freedom to plan the
activities according to their own choice.
An independent tour may or may not be an all-inclusive tour. Therefore, tour price varies
depending on the type of air travel, air transfer, accommodation and is inclusive of other tour
components. The foreign independent travel (FITs) and domestic independent travel (DITs)
are examples of an independent tour.
Escorted Tour
When a travel agency includes the services of a well educated and trained tour manager in its
package, the tour is called an escorted tour. Basically, escorted tours are meant for those
travelers who are planning to visit a foreign country first time.
The escort’s responsibilities and duties are to provide comprehensive information and
assistance to the group or individual traveler, at the origin, en route and the destination place.
The excursion tours are the example of escorted tours.
Hosted Tours
A hosted tour means when an agency utilizes the services of another agency at a particular
destination. Suppose a group of French tourists is coming to India. When the group arrives in
India, they are greeted at the airports by TCI, which assists them in clearing their baggage
and transfer them to the hotel.
Travel Organizations UFTAA Their tour-host (TCI) is available to offer device and
information about the local attractions and entertainment. Further, when the group arrives at
another designation in India, a different travel agency greets them at each tourist spot. Thus, a
hosted tour provides the tourists maximum level of pre-arranged and personalized services.
Incentives Travel/Tour
It is a motivational programme or a fully paid holiday which is given to the employees by the
enterprises as a reward. Mostly in medium and large-scale companies and usually too distant
destinations to spur them in maintaining their track record, to increase output, improve the
image and moreover to earn the long period loyalty of the employees.
There are a number of the other packages offered by a tour company such as a custom tour an
excursion tour, an adventure, and special interest package tours.
Freedom Tours
Freedom tours are becoming very popular these days among the working class. These tours
are designed as per the choice of tourists. The tourist is free to choose and plan how they
want to travel and enjoy their holidays. These types of tours are meant for that kind of people
who like to decide how, when, and where to travel.
This tourist may an individual, family, group holidays for families and group travel for
business. These tours are promoted and developed by the ORBIT.
Travel Organizations, UFTAA, TAAI, LATO and Its Functions
UFTAA
Functions:
UFTAA also negotiates on the behalf of travel agencies with the international
organization like IATA, IHA, IUR, and IRU.
TAAI
Travel Agent Association of India (TAAI) is the largest tourism organization in India
which helps in the promotion and development of tourism. TAAI is the representative body
of the travel industry of India, representing not only the interest of travel agencies but also of
other segments of the tourism industry such as tour operators, hotels, airlines (international
and domestic), transport companies, cruise companies, excursion agents and tourists guides
who are its member.
Over the year the functions of the travel companies have increased considerably. The
travel agencies are no more acting as middlemen between the vendors and tourists. They are
specialized in one product line i.e. tour packaging. Today, they are the manufacturers of
tourism products and are commonly known as ‘tour operators‘.
To promote national integration, international welfare, and goodwill.
To take necessary steps in the promotion, encouragements, and
development of tourism in the country.
To develop, promote, and encourage friendly feelings among the tour
operators and travel agents/agencies.
To protect the interest of the members.
To set up and maintain high ethical standards.
To settle the disputes of the members.
To communicate and negotiate with chambers of commerce, IATA, DoT,
Ministry of Tourism, and other organizations in other countries.
To organize the promotional tour with DoT, Airlines, and International
Tourism bodies.
To institute awards for excellence in the travel trade.
To assist students with the scholarship to pursue higher education or research
for the development of tourism.
To undertake such welfare activities as the members cannot take individually.
To print and publish information material for the benefit of members.