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Business Plan

JB Online Printing Services provides affordable printing services online, including flyers, posters, brochures and other materials. Their goal is to offer individuals printing services at fair prices. They recognize many people cannot afford printers, so they aim to fill this need through their online platform. Their operations involve taking and fulfilling orders, with quality control checks and delivery or pickup of completed jobs. They plan to promote through social media and offer competitive pricing to attract customers.

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Joshua Castromayor
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110 views6 pages

Business Plan

JB Online Printing Services provides affordable printing services online, including flyers, posters, brochures and other materials. Their goal is to offer individuals printing services at fair prices. They recognize many people cannot afford printers, so they aim to fill this need through their online platform. Their operations involve taking and fulfilling orders, with quality control checks and delivery or pickup of completed jobs. They plan to promote through social media and offer competitive pricing to attract customers.

Uploaded by

Joshua Castromayor
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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JB ONLINE PRINTING SERVICES

By: Castromayor, Julabar, Sanchez, Bacalangco

EXECUTIVE SUMMARY
JB ONLINE PRINTING Services is very convenient service that gives a low cost solution to
everyone who need to have their custom flyers, personalized posters, brochures and any type
of print done quickly and effectively.

Our goal in this business is to provide individuals a service and product related with computers
and printing at fair price.

This business is essential these days especially today that world is facing a pandemic called
Covid-19 and most of the individuals today cannot manage to purchase a printer. So the
business decided to build a online printing service.

Section 1

MARKETING PLAN
1.1 Description of the product

JB ONLINE PRINTING Services will offer printing, website and graphic art design at affordable
prices. The business proprietary product will be website that will provide customers an avenue
to create business stationery. JB printing will allow customers to track their purchases from the
start to finish. They will be able to view their selections online and modifications at any time.
Customer will have access to service 12 hrs a day, seven days a week.

1.2 Comparison of the Product with its competitors

Our target market is the Western Institute of Technology located in La Paz. We will provide all
sorts of digital printing services and our high-quality services will outperform our competition.

1.3 Location

Luna St. LaPaz, Iloilo City

1.4 Market Area

The printing service can cover within the city.


1.5 Main Customer

The main customers of this business are students and employees that cannot manage to
purchase a printer. This business can also help customers to make lessen their work because
we give the best offer 10-15 pesos delivery fee and a quality printing service.

1.6 Total Demand

Printers have four types: laser, inkjet, offset and screen. Additionally, a computer is need to
printing software on. The accumulation of the estimated cost of this business would be around
P200, 000 to run this business.

1.7 Market Share

Printing is essential to support the function of various sectors. It’s an important channel that
increases reach and helps in spreading informations.

1.8 Selling Price

Selling price per product is black and white printing cost P2 and for colour is P4 and for the flyer,
tarpaulin, brochures, flyers and poster it depends to its size and colour.

1.9 Sales Forecast

The business will offer a fair and affordable price even though we are facing a pandemic, cause
that we know that each of us is affected of this virus and we know how hard the virus hits you.

1.10 Promotion Measures

By offering our customer fair price and by providing them loyalty cards simple but powerful tools
to keep customer coming back and grow our customer base. Poster and Banners options for
small businesses because they are extremely cost effectively. And furthermore through
facebook page this is common to all business starters and it is very effective. And finally we will
give you a high quality printing for the customers with affordably rates.
1.11 Marketing Strategy

JB ONLINE PRINTING Service will strive to develop the most recognized and trusted brand or
printing services on the internet. To expand our customer base and to extend the image of the
company, we plant to aggressively promote our business brand through a combination of online
and traditional media advertising and public relations.

1.12 Marketing Budget

The business can cost possible P10, 000 to P50, 000, depending on the amount of printing we
can use a day.

SECTION 2

OPERATIONAL PLAN
2.1 Operational Process

The printing business is located at Luna St. La Paz. Our operation consists of the following
procedures:

First, the customer places the order in online or in the store. The employee taking the order
should get as much information from the customer as possible. Also, at the time the employee
receives the order a reasonable time should be determined for completing the job. The
customer should be notified occurring the order.

Second, the typesetter should typeset any required copy as specified by the customer.
Questions or problems should be directed to the person who took the order.

Third, every time typesetting is done for a customer, the customer must see a proof before
printing is done.

Fourth, the job is printed and then goes to the bindery for any work needed (i.e. collating,
numbering, padding, gathering, packaging, etc.). When all bindery is done and the job is
completed, it should be delivered or taken to the front of the store for pick up.

Fifth, the delivery person or the front store incharge person should get a signed delivery receipt.
2.2 Fixed Capital

The fixed capital for this small business will be around 500,000 to 1,000,000 PHP (five hundred
thousand to one million). This is for the overall materials and other expenses that this business
needs.

2.3 Life of Fixed Capital

There are 4 main fixed capital on this business: Land, Building, Equipments and Electricity. The
life of our fixed capital is around 2-3 years.

2.4 Maintenance and Repair

Regular maintenance on equipment is required: Equipment will be lubricated on regular basis.


Operators of each piece of equipment will be set up a regular maintenance schedule of each
piece of equipment. These schedules will be submitted and reviewed at the end of each month.
In short equipment will be cleaned and kept clean daily. And for the repair JB printing has it
skilled workman in charge who knows to work multitasking, every week it checks for damages of
the machine and inform it to the owner for repair.

2.5 Source of Equipment

Phd inks and Supplies is our main supplier of are equipment.

2.6 Planned Capacity

2.7 Future Capacity

2.8 Terms and Condition of Purchases of Equipment

2.9 Factory Location and Layout

2.10 Raw Materials

The raw materials are bond papers, ink, paper reels or fan-fold paper, printing materials and
chemical products.
2.11 Cost of Raw Materials

This items appears to have been out of proportion at certain periods. To remedy this, several
steps have been and will be taken.

 Procedures are being taken to monitor material waste. Waste due to errors can be
considerably reduced by implementing and enforcing policies on quality control.
 Pricing updates will be made more often to reflect price increase on paper and supplies.
Price list have recently been updated and modified to simplify pricing procedures for
employees. This will be a major help in eliminating price errors.
 Each job will be responsible for recording time spent. This will show what types of
printing jobs are more or less profitable, and indicate what measure should be taken to
increase profitability.

2.12 Labor

It would be good for everyone cause we conduct training before to start their work.

2.13 Cost of Labor

Because our business start in small business the labor will cost 250 to 300 PHP.

2.14 Labor Availability

It will be from 8:30 AM to 7:00 PM. The business follows the pandemic protocols because it’s
too risky for our workers.

2.15 Labor Productivity

It will depend on our workers capability. But will try to ensure that we will have a productivity
level of 8 out of 10.

2.16 Operational Cost

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