Scribd
Upload
24 views

Data Visualization Tools Predictive Analytics

The document discusses the importance of data visualization before predictive analytics to understand patterns in data and form hypotheses. It describes basic charts like bar charts, line charts, histograms and pie charts to visualize categories, time-series, distributions and parts of a whole. Scatter plots and trend lines can show relationships between continuous variables. Applications of predictive analytics include targeted marketing, banking fraud detection, logistics route planning, medical imaging and more.

Uploaded by

Eric Kevin Lecaros
Copyright
© © All Rights Reserved
Available Formats
Download as PDF, TXT or read online on Scribd
24 views

Data Visualization Tools Predictive Analytics

The document discusses the importance of data visualization before predictive analytics to understand patterns in data and form hypotheses. It describes basic charts like bar charts, line charts, histograms and pie charts to visualize categories, time-series, distributions and parts of a whole. Scatter plots and trend lines can show relationships between continuous variables. Applications of predictive analytics include targeted marketing, banking fraud detection, logistics route planning, medical imaging and more.

Uploaded by

Eric Kevin Lecaros
Copyright
© © All Rights Reserved
Available Formats
Download as PDF, TXT or read online on Scribd
You are on page 1/ 11

DATA

VISUALIZATION
TOOLS
PREDICTIVE ANALYTICS - LESSON 2
Before We Predict - Visualize

Why Visualize First?


To know more about your data
To look for anomalies
To see data patterns
To form predictive hypothesis

2
Basic Charts
Bar Charts for comparing categories

3
Basic Charts
Line Charts for time-bounded data

4
Basic Charts
Histogram for distribution

5
Basic Charts
Pie Charts for part of a whole

6
Basic Charts
Correlation matrix for relationship

7
Scatter Plot and Trend Line
Visualize whether two continuous variables are associated with one another.
Can be a basis for a simple regression model.

8
Applications of Predictive Analytics

9
Applications of Predictive Analytics
Targeted Marketing

10
Applications of Predictive Analytics
▸ Banking ▸ Logistics
▹ Fraud risk detection ▹ Route Planning
▹ Scoring ▸ Gaming
▸ Healthcare ▹ Augmented reality
▹ Medical Image Analysis
▹ Drug Development
▹ Patient and customer support

11

You might also like