BUSINESS PLAN

SUBMITED BY: RHAUDZ ANDIG

JANUARY 24, 2023

GRADE 11 ORION
SUBMITED TO: DANILO LAURETO
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TABLE OF CONTENTS

 COVER PAGE
 EXECUTIVE SUMMARY
 MANAGEMENT TEAM
 PRODUCT & SERVICE
 MARKET ANALYSIS
 MARKET PLAN
 IMPLEMENTATION PLAN
 EXIT PLAN STRATEGY
 CRITICAL RISK
 FINANCIAL PLAN-INCOME
STATEMENT
 FINANCIAL PLAN-BALANCE SHEET

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Yoongi’s Food Truck
EXECUTIVE SUMMARY
The purpose of this business plan is to secure 70,000php in order to
fund the purchase of necessary equipment such as eating and cooking,
utensils, marketing signage, first buying truck and the installation of
lighting electrical wirings and staffing requirements for YOONG’S FOOD
TRUCK in Purok 5 Buda Marilog Davao City. The funds invested will help
promote the business and continue operation until the business is self-
sustainable.

Our Mission
 To provide quality, affordable and clean food stall in our barangay
in a convenient and reasonable way in order to enhance the
quality of our customer’ lives.

Our Vision
 To increase the trust, contentment and satisfaction of our
customers and community when it comes to food stall

COMPANY OVERVIEW

Rhaudz Andig, Rhency Andig and Reziel Charies Andig is have a great
opportunity to create a business within the community, once the
location is highly marketable and it could also provide a good source of
income for the family. Together, with the motivation of creating a self-
sustaining business they are motivated and positively looking forward
for the success of thew said business and foreseeing a franchised
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branches in the years to come to provide excellent service and
detectable food throughout the city as well as the province of Davao.

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Yoongi’s Food Truck
Management Team
Rhaudz Andig, Founder and Owner
Rhaudz Andig is the co-founder and the manager of Yoongi’s Food
Truck.
Rhaudz graduated in Secondary Level at Buda National High School and
now is Senior High School at Buda National High Schol.

Rhency Andig, Co-Founder and Owner

Rhency Andig is the co-founder and the cook at Yoongi’s Food Truck
Rhency graduated in Technical-Vocational-Livelihood strand (TVL) in
Senior High School at Del Monte National High School and now is 2nd
year College in Bachelor of Science in Education Major in Physical
Education at CFCST

Reziel Charies Andig, Co-Founder and Owner

Reziel Charies Andig is the co-founder and chief financial at Yoongi’s
Food Truck
Reziel Charies graduated in Science, Technology, Engineering and
Mathematics (STEAM) in Senior High School at Holy Cross of Agdao and
now 1st year Collage in Bachelor of Science in Criminology at CFCST

Required Funds
The start-up capital obtained through savings will be used for
equipment, kitchen supplies, food purchased, and associated permits
and licensing.
Equipment will amount to approximately 20,000 and remaining cost are
estimated to be around 70,000 php.

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Yoongi’s Food Truck
PRODUCT & SERVICES
Offering
Donny’s Food Truck will offer a wide range of food options, to include:

Burgers
 Hamburgers French fries

 Cheeseburgers Tacos

 Veggie burgers Tortilla chips

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Pizza
 Pepperoni

 Cheese Supreme

 Hawaiian

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Drinks

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Special Order
 Buy one take one hamburger
 Buy one take one pepperoni pizza
 Family Feast Bundle
 Barkada Meals
Korean Street Food
 Tteokbokki
 Corndog
 Bibimpab
Japan Steet Food
 Mochi
 Takoyaki

Sourcing
Yoong’s Food Truck plans to source its ingredients from local suppliers
and markets with in Davao City area. We will ensure that the
ingredients we use are the highest quality in order to provide
delectable food offerings.
We plan to establish and foster positive working relationship with local
vendors that we partner with in the area to help ensure our investory
needs are met in a cost-efficient manner.

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Yoongi’s Food Truck
MARKET ANALYSIS
Market and Industry Overview
Food stall have been prevalent in th efood industry ever since, with
increasing popularity as time goeson. There a lot of food stall
nationwide, and that number is expected to increase after covid-19
pandemic.
Our market research has reveal to us that consumers in Brg. Buda want
more affortable food opions, large portion sizes, and wider variety of
food offerings at a business hours, will help set us apart from the
competition.
Target market
Our target buyers lived, walked through and work along the street of
Brg. Buda and sorrounding areas within a 0.5-km radius. Our food truck
is located along with the main street and visible to passing people,
tricycle drivers and students. We anticipate that 10 to 50 years old
patrons will make up 85% of our revenue.
We anticipate that 10 to 50 years old patrons will make up 85% of our
revenue. These will be business professionals making an income
ranging from 20,000 to 40,000 php. The average amount spent at our
store will bce approximately 80,000php a month for the first year.
Competitors
At this time, there are 5 street foods vendors currently selling in Brg.
Buda Davao City.Here are our directed Competitors in Brg. Buda.
 There are 5 food stall with no specific name

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Yoongi’s Food Truck
MARKETING PLAN
Marketing Strategy
Our marketing strategy is to create cheap and affordable buy one take
one pizza and burgers and also, we have barkada and family bundle.
We would also like to attract many customers by giving photo cards of
KPOP lots of teenager love KPOP so much
so, we come up this idea one order one photo cards.
YOONGI’S FOOD TRUCK also plans to reach new ang existing customers
through social media and flyers. Our prices will be lower compare to
our competitors, and we will also provide portion while maintaining
profitability. Furthermore, we can keep our prices lower due to
sourcing ingredients from our known and trusted suppliers.
Positioning
For workers and sewers who are employed near the vicinity, YOONGI’S
FOOD TRUCK is the customer’s first choice. At YOONG’S FOOD TRUCK,
customers can purchase a meal that is sourced from high quality
ingredients and is served in a large portion at a low price. On snack
break with colleagues, YOONGI’S FOOD TRUCK will appeal to the
workers with limited time to eat who desire a wider range of food
option in one stop.
Promotion
We are planning to hand out and hang up flyers in high traffic areas
during the first few months of operation. We also plan to utilize
different social media platforms like creating a Facebook page,
Instagram and enrolling it the market social media site and provide free
delivery service for orders with in area for people who are busy and
have less time to spare.
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 Yoongi’s Food Truck
IMPLEMENTATION PLAN
Personnel Plan
At this time, the personal plan calls for a minimum of one cook
and one assistant who will greet customers and take orders.
Currently, Rhency will operate as the cook, while Reziel Charies
takes orders payment, and assist Rhency where needed. While
Rhaudz will serve as the manager.
In the 2023, assumptions are that there will only be three
workers in the truck to execute and manage operations. As
demand increase, we will hire an additional assistant to support
Rhency.

Table: Personal Plan

PERSONNEL 2023 2024 2025
Cook 140,000 145,000 150,000
Assistant 1 139,000 140,000 145,000
Assistant 2 139,000 143,000
Manager 150,000 170,000 175,000
Total Payroll 429,000 594,000 613,000

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SWOT Analysis
Strengths
 Location
 Easy access
 Fast service
 Large portion
 Wide variety of offerings
 High quality
 Fresh Ingredients
Weaknesses
 Constricted seating area
 Lack of brand recognation
 Decrease number of passeby during rainy season
Opportunities
 High-traffic area for commuters, students and workers employed
in the local area
 Partner with local suppliers within the area
 Cheaper affortable and clean food stall
Threats
 Existing food street vendors who will adapt to the same marketing
strategy
 New food vendors entering the market and increase competition

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Yoongi’s Food Truck
EXIT STRATEGY

 The investor will receive his/her profit

sharing equally on a monthly basis. Upon
withdrawal of his/her investment, the
company will give him/her 25% exist bonus
for investing in the business provide that,
upon his/her withdrawal, the business has
already attained its Return in Investment
(ROI)

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Yoongi’s Food Truck
CRITICAL RISK

 If the ingredient will increase the selling price of

our product will increase also ant it will surely
affect not only the customer but also the
business itself

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 Financial Plan-Income Statement
Yoongi’s Food Truck

Projected Income Statement

for the year 2023-2025

2023 2024 2025

Sale 360,000.00 440,000.00 500,100.00

Less: Cost of Sales 120,000.00 140,000.00 155,000.00

Gross Income 240,000.00 300,000.00 345,100.00

Salaries and Wages 95,000.00 105,000.00 110,000.000

Utilities 5,100.00 6,400.000 6,700.00
Taxes and License 2,000.00 2,000.00 2,000.00
Insurance 1,000.00 1,000.00 1,000.00
Meals and Transpo 2,000.00 2,500.00 3,000.00
Total opening 105,100.00 116,900.00 122,700.00
Expenses
Net income 129,900.00 198,900.00 227,300.00

Less: Operating Expenses

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 Financial Plan-Balance Sheet
Yoongi’s Food Truck
Balance sheet

Assets
Cash in Bank 80,000.00
Kitchen supplies, food purchased 100,000.00
Design and Building 210,000.00
Truck 50,000.00
Total Assest 650,000.00
As of December 31, 2023

Liabilities and Capital

Account Payable 100,000.00
Capital 550,000.00
Total Liabilities and Capital 650,000.00

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