Color Theory

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COLOR THEORY

WHAT IS COLOR ?

 How Light Gives Object Color?


Color is light. Light is electromagnetic radiation and over a range
of wavelengths it makes an impression on the human eye. This
range of wavelengths is the visual spectrum.

When light hits an object some wavelengths are absorbed and


others are reflected. We see the reflected wavelengths of light as
color. When all the wavelengths in the visual spectrum are
absorbed we see black and when all are reflected we see white.
When some are absorbed and some are reflected we see different
colors of the spectrum.

 Factors In Perception

Lighting: Light plays a HUGE role in color perception. It's


actually the color of the light that determines the color your brain
will perceive. Examine samples side-by-side when comparing
colors, preferably under controlled lighting conditions.
Age: As we get older, our perception of color starts to fade.
Luckily, color perception is not just inborn, it's also a learned skill.
Poor Color Memory: Human color memory is horrible! Even
looking at two colors across the room from each other to see if they
match is futile.
Retinal Fatigue: Our eyes get tired very easily. When we stare at
an object for longer than a few seconds, chemicals in our eyes start
to deplete, and begin sending incorrect information to our brains.
Backgrounds Effects: There is a phenomenon called simultaneous
contrast in which the background on which we are evaluating color
strongly affects our eye's ability to correctly perceive the color.

DIMENSIONS OF COLOR
Color can be described in three ways. By name, By purity, and by
value or lightness. 

 Hue: When someone is talking about hue they are talking about


the actual color of an object. Green is a hue as are red, yellow,
blue, purple, etc.

 Chroma: Refers to the purity of a hue in relation to grey. When


there is no shade of grey in a color that color has a high chroma.
Adding shades of grey to a hue reduces it’s chroma.

 Saturation: is the degree of purity of a hue. It’s similar to chroma,


though not quite the same thing. Pure hues are highly saturated.
When grey is added the color becomes desaturated.

 Intensity: The brightness or dullness of a color. Adding white or


black to a color lowers it’s intensity. An intense and highly
saturated color has a high chroma.

 Value/Luminance: Is a measure of the amount of light reflected


from a color and is basically how light or dark a hue is. Adding
white to a hue makes it lighter and increases its value or
luminance. Consequently adding black makes it darker and lowers
the value or luminance.

 Shade: The result of adding black to a hue to produce a darker hue.


 Tint: The result of adding white to a hue to produce a lighter hue.
 Tone: In between black and white we have grey. A color tone is
the result of adding grey to a hue. Shades and tints are tones at the
extremes.

COLOR SYSTEM
Color systems refer to how we produce colors. When producing
physical colors as in paint a subtractive system is used and when
producing colors digitally as on a computer an additive system is used.

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