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    Social Media Audit Template

    Uploaded by

    Thuong Phan
    This document contains an audit program for evaluating a company's social media profiles. It includes steps to create spreadsheets listing owned and potential imposter profiles, evaluate the mission of each profile, ensure all profiles are properly branded, and centralize password ownership through an organization's IT department or tool like LastPass. The auditor initials and time spent on tasks are to be tracked.

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    © All Rights Reserved
    Download as XLSX, PDF, TXT or read online from Scribd

    Social Media Audit Template

    Uploaded by

    Thuong Phan
    31 views4 pages
    This document contains an audit program for evaluating a company's social media profiles. It includes steps to create spreadsheets listing owned and potential imposter profiles, evaluate the mission of each profile, ensure all profiles are properly branded, and centralize password ownership through an organization's IT department or tool like LastPass. The auditor initials and time spent on tasks are to be tracked.

    Original Title

    201607 Social Media Audit Template

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    © © All Rights Reserved

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    This document contains an audit program for evaluating a company's social media profiles. It includes steps to create spreadsheets listing owned and potential imposter profiles, evaluate the mission of each profile, ensure all profiles are properly branded, and centralize password ownership through an organization's IT department or tool like LastPass. The auditor initials and time spent on tasks are to be tracked.

    Copyright:

    © All Rights Reserved
    Download as XLSX, PDF, TXT or read online from Scribd
    Download as xlsx, pdf, or txt
    31 views4 pages

    Social Media Audit Template

    Uploaded by

    Thuong Phan
    This document contains an audit program for evaluating a company's social media profiles. It includes steps to create spreadsheets listing owned and potential imposter profiles, evaluate the mission of each profile, ensure all profiles are properly branded, and centralize password ownership through an organization's IT department or tool like LastPass. The auditor initials and time spent on tasks are to be tracked.

    Copyright:

    © All Rights Reserved
    Download as XLSX, PDF, TXT or read online from Scribd
    Download as xlsx, pdf, or txt
    You are on page 1of 4

    Audit Program Area:

    AUDIT PROCEDURES WP Ref

    Create a spreadsheet and write down all the social networks you own and the
    owner for each.

    Go on Google and search up any other social media profiles that is


    representing your company that you don’t own (imposters). Create a separate
    spreadsheet.

    Evaluate the needs for all your social media profiles and create a mission
    statement for each. For example: Instagram Profile—To share company culture
    and company achievements.

    Make sure all your accounts are on brand. Proper profile photo, cover photo,
    icons, bios and descriptions are proper, and URL is correct.

    Centralize the ownership of passwords. For example: have your IT department


    own the key to all the passwords for the social media profiles. Use a tool like
    LastPass to share access on a need to use basis.
    Auditor Time Date Date Checked
    Initials Spent Expected Finished Remarks By:
    Social Network URL To Profile Owner Mission Statement
    Twitter http://twitter.com/exampletwitterhandle Sales To generate sales leads.
    Branding Check Y/N Password Centralized Y/N General Notes
    Y Y EXAMPLE

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