UNIVERSITY OF OKARA

Faculty of Computing

Synopsis for MSc-CS

Title: Advertisement Agency Website

Name of Student:

Registration Number:

Date of Admission:

Date of Initiation:

Probable Duration: 6 Month

SUPERVISORY COMMITTEE

i. Supervisor _____________________________
(Supervisor Name)

ii. Member 1 _____________________________

(Member 1 Name)

iii. Member 2 _____________________________

(Member 2 Name)

Chairman
Department of Computing
University of Okara
Table of Contents
Abstract:...................................................................................................................................1
1 Introduction...........................................................................................................................1
2 Literature Review / Existing System......................................................................................2
3 Problem Statement.................................................................................................................2
4 Materials and Methods...........................................................................................................3
References................................................................................................................................4
List of Figures

Figure 4.1 Caption of figure......................................................................................................1

List of Tables

Table 4.1 The sample of the table.............................................................................................2

Abstract:

The advertising agency system is a comprehensive platform for businesses to promote

their products and services. The system is built using HTML, CSS, JavaScript, and
PHP programming languages and the CodeIgniter framework, making it user-friendly
and accessible for both administrators and users. The user panel provides a platform
for unlimited ad placement, while the admin panel offers full control over the website,
including the ability to register new users, place ads, create categories, and manage
other pages. This system offers businesses a streamlined solution for their advertising
needs, helping them reach their target audience and achieve their goals.

1 Introduction

The advertising industry is constantly evolving, and businesses need to be able to

adapt to these changes in order to succeed. This web-based advertising agency system
is designed to help businesses stay ahead of the curve. With its user-friendly interface,
businesses can easily place unlimited ads on the website, reaching their target
audience with ease. The system is built using the latest technologies, including
HTML, CSS, JavaScript, and PHP, and is supported by the CodeIgniter framework.
This makes the system accessible and efficient, ensuring that businesses get the
results they need to succeed. The administrator panel provides full control over the
website, allowing administrators to manage users, place ads, create categories, and
more. With this advertising agency system, businesses have a reliable solution for
their advertising needs.

The advertising agency system is a comprehensive platform for businesses to promote

their products and services. The system is built using HTML, CSS, JavaScript, and
PHP programming languages and the Code Igniter framework, making it user-friendly
and accessible for both administrators and users. The user panel provides a platform
for unlimited ad placement, while the admin panel offers full control over the website,
including the ability to register new users, place ads, create categories, and manage
other pages. This system offers businesses a streamlined solution for their advertising
needs, helping them reach their target audience and achieve their goals.
2 Literature Review / Existing System

A literature review of the existing advertising agency systems would examine the current
solutions available in the market and their features. It would look at the different technologies
and frameworks used, the user interfaces, and the functionalities provided. This information
would provide insights into the strengths and weaknesses of the existing systems, helping to
identify areas for improvement and potential areas for innovation.

Some of the key factors that could be analyzed in the literature review include:

1. User experience: The ease of use and accessibility of the system for both
administrators and users.

2. Functionalities: The various features provided, including ad placement, user

management, category creation, and more.

3. Technologies used: The programming languages and frameworks utilized in

the development of the systems.

4. Performance: The efficiency and speed of the systems, and their ability to
handle large amounts of data.

5. Integration: The ability of the systems to integrate with other tools and
platforms.

6. Security: The measures in place to protect sensitive information and prevent

unauthorized access.

3 Problem Statement

Existing advertising agency systems may not be fully equipped to handle the changing needs
of businesses in the rapidly evolving advertising industry. There is a need for a user-friendly
and efficient platform that provides businesses with the tools and features they need to reach
their target audience and achieve their goals.
4 Materials and Methods

Requirements gathering: Conducting thorough research to identify the specific needs and
requirements of businesses in the advertising industry. This will involve consultation with
stakeholders, analysis of industry trends, and a review of existing systems.

Design and planning: Creating a detailed design plan for the system, including the user
interface, functionalities, and technologies to be used. This stage will also involve the
selection of the appropriate programming languages and framework.

Implementation: Developing the system according to the design plan, using the selected
technologies and programming languages. This stage will involve coding, testing, and
debugging to ensure that the system meets the requirements and is free from bugs.

User testing: Conducting user testing to gather feedback on the system's usability,
functionality, and overall performance. This will help to identify any areas for improvement
and ensure that the system meets the needs of its users.

4.1 : Framework

We are using the Codeignator framework and HTML, CSS, JavaScript, and PHP
technologies.

Tool :

We are going to use XAMP tool to create the local server to run backend (PHP) services.

Sublime Text will used to edit or create files.

The sample of the table as shown in Table 4 .1.

Table 4.1 The sample of the table

Serial Number Attribute 1 Attribute 1

1 ABC XYZ
References

Code Igniter documentation: https://code igniter.com/docs

W3Schools web development tutorials: https://www.w3schools.com/

HTML, CSS, JavaScript, and PHP specifications and standards: https://www.w3.org/

Industry reports and studies on the advertising industry: https://www.emarketer.com/

Case studies of successful advertising agency systems: https://www.digitalmediahub.com.au/

These references will provide valuable information and guidance on the development of the
system, helping to ensure that the end result is a user-friendly, efficient, and effective solution
for the advertising industry.