GEE 2 Module 2 Culture

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Course: GEE 2 (PHILIPPINE POPULAR CULTURE)

Topic: What is Culture (types & elements of culture)

I.Learning Outcomes
Upon completion of the module, you are expected to be able to:
1. Discuss the culture in a simple context.
2. Enumerate and analyze the types and elements of culture.

II.Core Values/ Biblical Principles/ Inspirational Quotes


“Strength lies in differences not in similarties.”
-Stephen R. Covey

III. Learning Activities and Resources


Culture is not simply culture it also has different elements and types. For this chapter we will be
studying this different elements and types of culture.
Types of Culture

 Material Culture
o This are material and physical objects, products of human efforts to control his
environment and me his life comfortable and safe
 Non – Material Culture
o This are religions, arts, ideas, customs, values system, attitudes, knowledge,
basically objects that does not hold any physical form or shape.
 Real Culture
o Is culture that which can be observed in our social life. What you see and observe
that is real culture.
 Ideal Culture
o It is the culture which a society strive to become but never achieved like a
framework or something that we try to achieve and ideal look.

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Characteristics of Culture

 Culture is learned
o Culture can be acquired through education, training and experience
 Culture is shared
o All the traits, attitudes, ideas, knowledge and material objects like radio, T.V.,
and cars etc… is actually shared by member of society.
 Culture is Transmitted
o Meaning it can be transmitted from one generation to another through the
medium of language, verbal or non-verbal through the gestures or signs, and
orally or in writing.
 Culture is changing
o Culture is always changing in different societies in different speeds, it constantly
adapts itself to the environment.

Components of culture

 Norms
 These are guideline that people suppose to follow
Social Norms:
a. Folkways
b. Mores
 Laws
 These are formalized laws enacted by people vested with legitimate authority.
 Ideas, Beliefs, Values
 Ideas are non-material aspects of culture and embody man’s conception of
his physical, social and cultural workd
 Beliefs refer to a person’s conviction about a certain idea.
 Values are abstract concepts of what is important and worthwhile, they are
general ideas that individuals share about is good or bad.
 Material culture
o Refers to concrete and tangible objects produced and used by man to
satisfy his varied needs and wants.
 Symbols
o Refers to an object, gesture sound, color or design that represents
something other that itself.
Different Viewpoints/Perspective on culture

Culture relativism
The concept of cultural relativism states that cultures differ so that a cultural
trait, act or idea has no meaning but its meaning only within its culture.
Culture Shock
It refers to to the feelingof disbelief, disorganization and frustration one
experiences when he encounters cultural patterns or practices which are different from his.

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Ethnocentrism
It refers to the tendency to see the behaviors, beliefs, values, and norms of
one’s own group as the right way of living and to judge others by those standards
Xenocentrism
It refers to the idea what is foreign is best and that one’s lifestyle, products
ideas are inferior to those others.

Subculture
This refers to smaller group which develop norms, values, beliefs, and special
languages which make the distinct from the broader society.

IV. Life Applications


This lesson shall provide you the student ways on how to identify why our culture still lives on
and does not disappear. Why other cultures are able to quickly spread within our societies and
adopted as well. With the provided characteristics and types of culture this would ensure you the
student that culture is all around us. And with this now you know that that phone your using is a
product of it.

V. Summary and Conclusion


To summarize, the different types and characteristics of culture while simple provides us with a
different lense in seeing the world around us. I mean who would look at a book and say, yes
that’s material culture or the ideals we have now, to think this is also an influence of culture.

VI. References
Main Reference/Core Textbook

Pop Culture Freaks – Identity, Mass Media, and Society, Westview Press by Dustine Kidd

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