When Culture Eats Strategy:

Examining the Phoenix/Phung Hoang Bureaucracy in the

Vietnam War, 1967-1972

James H. Barnett Jr.

Undergraduate Thesis for Special Honors in the Department of History

The University of Texas at Austin

April 2016

Adviser: Dr. Jeremi Suri, Department of History and LBJ School for Public Affairs
Second Reader: Paul Pope, LBJ School of Public Affairs

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 Signature Page

Dr. Jeremi Suri

Department of History, LBJ School of Public Affairs

Paul Pope

LBJ School of Public Affairs

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 Dedicated to my family: Carolyn, Jim, and Melly; and to Mr. O’Connor of F.A. Day Middle

School, for teaching me that nothing is cooler than being obsessed with history.

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 Abstract

The Phoenix Program (1967-72) was a concerted US-GVN effort to identify and

“neutralize” members of the political infrastructure of the National Liberation Front (referred to

as the Vietcong Infrastructure) through intelligence collation and targeted killing, capturing, or

rallying operations. Many historians have previously treated the program as a successful CIA-

MACV hybrid program which utilized the intelligence assets of the civilian intelligence agency

to support the ample military resources available for kinetic operations. My research has shown

that the Phoenix Program was in fact dominated by MACV from its inception, and that MACV’s

strategic approach to the conflict in South Vietnam was disproportionately influenced by US

Army doctrine. As I argue, in the 1960s, US Army culture and doctrine were ill-suited for

conducting counterinsurgency warfare, the result of the DoD’s strategic prioritizations at the

height of the Cold War. MACV—and thus Army—control of Phoenix had several discernible

and detrimental effects on the program’s effectiveness. Principally, the Army’s tour of duty

system, the lack of institutional experience in intelligence operations relevant to COIN, the rigid,

vertical hierarchy which MACV brought to Phoenix, and conventional military metrics for

success all precluded the program’s effectiveness.

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 Acknowledgements

Dr. Jeremi Suri and Professor Paul Pope deserve the first acknowledgements for this

work. Dr. Suri’s multifaceted understanding of the Vietnam War and his demands for excellence

pushed me to develop a thesis that I hope does more than fulfill graduation requirements, adding

as well to our understanding of American counterinsurgency. Professor Pope’s first-hand

experience in military and intelligence operations similarly proved invaluable, helping me move

past a purely historical analysis to understand the practical difficulties of counterinsurgency. I

am most grateful to have had two such outstanding professors bring different perspectives to my

work.

I am indebted to Plan II and the Clements Center for National Security for financing my

research trips to DC and especially to Dr. Inboden of the Clements Center for connecting me

with Richard Armitage. I am very thankful to Dr. Mark Moyar of the Foreign Policy Research

Institute for helping me fill in some of the archival gaps in my research and for connecting me

with several PRU veterans. I am, of course, greatly indebted in more ways than one to the

Vietnam War veterans who spoke with me for this project.

A special thanks is owed to Dr. Lawrence of the History Department for helping me

navigate the voluminous Vietnam historiography, and to Dr. Stoff for encouraging me to

continue my study of military history throughout my undergraduate career. Finally, I would like

to thank two good friends—Andrew Wilson for hosting me during my research trips in DC and

Neil Byers for condensing the lessons of a thesis writing seminar into text messages for my

convenience while I was overseas.

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 PREFACE

I regret to admit that what first piqued my interest in Phoenix was the same aspect of the

program which has so often contributed to its misunderstanding: the name. “Phoenix” sounds

sinister, and after finding cursory mentions of the “covert CIA assassination program” in various

secondary sources while in high school, I thought I had discovered something along the lines of

Treadstone, the fictitious CIA program in Robert Ludlum’s Bourne novels. Through my

undergraduate studies, I quickly came to realize that CIA operations are not as diabolical,

conspiratorial, or exciting as I had previously believed. My adolescent fixation on CIA

operations with alluring names and controversial reputations gave way to an earnest fascination

with counterinsurgency and aspirations to apply our misadventures in Vietnam to the conflicts of

my generation. I therefore chose this topic for my thesis junior year because at the time I

remained under the impression that Phoenix had been a covert CIA program of targeted killings.

Against the backdrop of heated debates over drone strikes and the blurred lines between Title 10

and Title 50 operations in the Global War on Terror, I hoped to examine how the Agency

managed what appeared at first glance to be a prolific program of enemy elimination during the

Vietnam War.

When I discovered through the course of my research that Phoenix had not, in fact, been

a CIA program in practice and that targeted operations accounted for only a minority of enemy

“neutralizations,” I realized that the lessons I would draw from my thesis would be significantly

different from my initial assumptions but no less significant to today’s counterinsurgencies. By

focusing on how a supposedly civil-military hybrid institution functioned in practice, I have

sought to understand the enduring challenges nations face in determining which institutions

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ought to assume command of the multifarious facets of counterinsurgency. Most significantly,

through my research I have reaffirmed the significant role institutional culture plays in military

affairs and gained a better understanding of the complex interplay between grand strategy,

institutional culture, and regional strategy, as well as the disconnect between counterinsurgency

theory and practice. While I am hardly the first to make these observations, I hope my research

may serve as a valuable case study of the force with which military culture percolates from the

highest levels of strategy-making to shape the minutiae of warfare even in instances when such

culture works to the detriment of strategic progress.

As an undergraduate historian with no experience in any challenge as complex as waging

a counterinsurgency, I am initially hesitant in passing judgement on the institutions and

individuals at the center of this thesis. I have applied the philosophy of the renowned Prussian

theorist Carl von Clausewitz in my approach to this thesis to overcome my hesitance. Military

historian Jon Sumida notes that Clausewitz’s approach to studying history teaches us “to come to

an understanding of why decisions were difficult rather than whether they were good or bad.”1 I

ultimately hold the Government of Vietnam (GVN) and Military Assistance Command-Vietnam

(MACV) largely responsible for the failures of the Phoenix Program. Such is the logical

conclusion, as these two institutions (the former being an amalgamation of several organizations

sharing common cultural characteristics and strategic approaches) were effectively in control of

the Phoenix Program (referred to as the Phung Hoang program in Vietnamese) and the Phoenix

Program, as I explain, was largely ineffective. In keeping with Clausewitz’s approach to the

study of history, I find it necessary to note that neither MACV nor the South Vietnamese lacked

personnel competent and motivated enough to manage the tasks at hand. Both institutions faced

                                                                                                                       
1
 Jon  Sumida,  The  Clausewitz  Problem.    Army  History  Magazine.    Fall  2009.    p.  21  

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uphill battles, however. As I explain in chapter seven, the US military at the time of the Vietnam

War made strategic choices, as all institutions do, to tailor their organization to combat the most

serious and pressing threats to national security. In the 1960s, the possibility of war with the

USSR pushed the US military to overwhelmingly focus its efforts on retaining an edge as a

conventional fighting force. I certainly believe that the Army’s decision to build a strong

conventional fighting force was based on sound logic and probably helped deter a conflict with

the Soviet Union in Europe. The Army’s prowess in conventional warfare, however, came at the

expense of its ability to effectively conduct pacification on a national scale in South Vietnam, as

the strategic situation required. Coordinating an effort against the enemy’s insurgent political

infrastructure was difficult for the American military because it had not faced anything

resembling the irregular aspects of the Vietnam War for decades, in which period it had adopted

a strategy which required a staunchly conventional mindset.

The Government of Vietnam, meanwhile, has frequently been the villain in histories of

the war. To many anti-war activists, the GVN was a corrupt regime unworthy of the South

Vietnamese people’s support. To many defenders of America’s intervention in Vietnam, the

GVN was a corrupt regime unworthy of America’s support. While corruption certainly plagued

the GVN from its inception, it is important to recognize that South Vietnam was a nascent post-

colonial state with no traditional institutions of governance on the national level. Added to this

were the pressures of an adversarial neighbor to the north and a budding insurgency within its

borders. It requires no stretch of the imagination to determine why nation-building in Vietnam

proved so difficult. While the GVN certainly deserves its share of the blame for the failure of

Phoenix/Phung-Hoang, the notion that the United States would have achieved victory in Vietnam

but for the incompetence of the GVN has always struck me as something of a myopic and self-

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contradicting argument and it is one I avoid in this thesis. If the GVN had been able to handle

the multifarious threats it faced on its own, there would have been little need for any US

presence in Vietnam.

The history of the Phoenix Program offers much in the way of lessons to contemporary

politicians, strategists, and rank-and-file soldiers alike. Less than thirty years after the

withdrawal of American combat units from Vietnam, the United States entered Afghanistan to

begin the arduous process of combatting the Taliban, targeting Al-Qaida Central, and building

the Afghan state. Afghanistan saw Special Forces Alpha teams operating on horseback, and

Marine Captains found themselves attempting to navigate the tribal customs of the Pashtun. The

parallels to Phoenix are striking: Officer training offered insufficient preparation for American

advisers to understand Confucianism or Vietnamese village politics and a state-of-the-art

helicopter gunship was frequently less effective than a small squad of lightly armed locals. It is

no surprise then that the difficulties we immediately faced in conducting counterinsurgencies in

Afghanistan and later Iraq brought a flurry of renewed interest in the Vietnam War. It is indeed

encouraging, as one of the fatal mistakes of the US military in Vietnam had been its failure to

appreciate its own history of “small wars.”

Some proponents of counterinsurgency seem so passionate in their advocacy that they

risk hyperbole, arguing under the assumption that when properly executed, counterinsurgency is

somehow the paragon of moral warfare. While I have never argued that warfare cannot achieve

just ends, there is nothing inherently good about even the most effective counterinsurgency.

Yes, the ideal counterinsurgent—so most contemporary proponents argue—stresses population

protection and civic action programs, rejecting a strategy of indiscriminate and high-volume

firepower that characterizes conventional warfare. But counterinsurgencies, like all wars, can

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ultimately only be won through violence. While I hope that my thesis may help dispel some of

the oft-heard polemics that treat Phoenix as a campaign of mass atrocities, I believe that it is

critical to stress at this early stage that any effort to win “hearts and minds” requires separating

the population from violent insurgents, an effort which invariably requires both defensive and

offensive kinetic operations. This task is neither straightforward nor enviable, especially when

the success of the counterinsurgency in the long term is equally contingent upon the

counterinsurgent’s use of force minimizing collateral damage. Those who conceived Phoenix

had no desire to damage the South Vietnamese countryside any more than absolutely necessary,

but the program nonetheless contributed to arbitrary detentions, torture of prisoners, and deaths

of innocent Vietnamese in the scale of the hundreds if not thousands. Central to my thesis is the

argument that Phoenix was a more imprecise instrument in practice than in theory, but, as I note

in the conclusion, even the far more effectively targeted precision air strikes and JSOC “night

raids” of the Global War on Terror inevitably cause collateral damage. Those who participated

in Phoenix would have undoubtedly preferred to arrest every suspected enemy cadre without

firing a shot, but unfortunately the enemy always gets a say. To call counterinsurgency a “moral

way” of warfare is therefore ludicrous because it implies either that victory can be achieved

through some means other than violence or that there is nothing inherently repugnant about

killing, no matter how justified the ends.

It is my belief that histories of the Phoenix Program should not be confined to the

bookshelves of counterinsurgency practitioners or academic theorists. Clausewitz’s trinity

describes three forces which drive the events of war: the government, the army, and the people.

In the United States, the people have a significantly greater say in whether or not their nation

goes to war than in the European states of Clausewitz’s era, an era which saw only the first

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instances of truly national armies. When I entered university in 2012, Americans seemed as

wary as ever of engaging in protracted conflicts overseas. With the graphic execution of

American hostages at the hands of the Islamic State and other such atrocities, it seems that a

significant portion of the public has quickly shifted towards favoring a more aggressive military

policy against IS and related sub-state threats. I have no doubt, therefore, that

counterinsurgencies will play a role in the future of our national security. An intelligence-driven

program along the lines of Phoenix—as its architects intended it to operate—will be prerequisite

to any potential COIN success.

The American public would thus do well to hear an even-handed account of Phoenix, one

which argues for the necessity of an anti-political-infrastructure program but also details the

incredible complexity of waging a counterinsurgency and the difficulties and terrible costs

inherent to such warfare. While I do not consider government victory in such low-intensity

conflicts to be invariably impossible, I recognize that the recent historical record suggests such

conflicts pose a challenge far more significant than many would like to admit. At the time of this

writing, I remain an ideological college student, and I am perhaps foolish in believing that if

democratic citizens better understand the nature of counterinsurgency warfare, our nation will be

reluctant to partake in military endeavors which are unnecessary, unwinnable, or require a

sacrifice incommensurate with the benefits of victory. Men from Augustine of Hippo to Caspar

Weinberger have hoped for society to achieve a similar understanding of war, but world politics

have always been complicated, and it is rarely clear at the onset of conflict what the stakes and

costs of war will prove to be. With this in mind, for those who are interested enough to read this

thesis, I hope only to offer a small contribution to the literature on America’s history of

counterinsurgency, or, as President Lyndon Johnson called it, “the other war.”

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 List of Acronyms and Terms
COIN: Counterinsurgency
GVN: Government of (South) Vietnam
MACV: Military Assistance Command--Vietnam
MAAG: Military Assistance Advisory Group (predecessor to MACV)
CORDS: Civil Operations for Rural Development Support
ICEX: Intelligence Coordination and Exchange Program
Phung Hoang: The GVN counterpart to Phoenix
Neutralization: the act of taking an enemy combatant off the battlefield by killing, capturing, or
rallying them to your side
RF/PF: Revolutionary Forces/Popular Forces (also referred to as territorial forces)
NPFF: National Police Field Forces
PSDF: People's’ Self Defense Forces
PSB: Police Special Branch
PRU: Provincial Reconnaissance Unit
RD: Revolutionary Development
DIOCC: District Intelligence and Operations Coordination Center
PIOCC: Province Intelligence and Operations Coordination Center
POIC: (CIA) Province Officer in Charge
ROIC: (CIA) Regional Officer in Charge
USMC: United States Marine Corps
ARVN: Army of the Republic of Vietnam
NVA: North Vietnamese Army
NLF: National Liberation Front (Vietcong)
VCI: Vietcong Infrastructure
PSYOPs: Psychological Operations
CTZ: Corps Tactical Zone (also known as Military Region or MR)

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 An unofficial badge worn by GVN Phung Hoang officials (photo courtesy of Wikimedia

Commons)

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 INTRODUCTION

If one wishes to gauge what the public understands of a matter, it can be quite useful to

consult Wikipedia. Millions of Americans use the online, crowd-sourced encyclopedia every

day to read brief summaries of just about anything worth summarizing. It has been the author’s

experience that despite the lack of any rigorous fact-checking or review, articles often receive the

status as semi-official sources in everyday discussion. Wikipedia is particularly useful in

understanding how the majority of Americans who are familiar the Phoenix Program view the

subject. In the case of Phoenix, Wikipedia displays and thus perpetuates many of the time-worn

misconceptions of the Phoenix Program. In the span of just three paragraphs, a reader will come

to believe that Phoenix was executed first and foremost by the CIA, that the program was

consciously designed to neutralize the Vietcong political infrastructure through “terrorism,

torture, and assassination,” that the Provincial Reconnaissance Units were the most significant

component of Phoenix, that the program intentionally targeted innocent civilians for torture, and

that the program accounted for as many as 41,000 deaths. The authors also claim that Phoenix

was implemented in 1965, two years before its predecessor’s creation.2

I will not waste the reader’s time debunking most misstatements made about Phoenix.

The truth about Phoenix, unflattering as it is, can be easily discerned from the available archives

as well as the testimonies of the many Phoenix veterans who have spoken on the subject.

Though this fact has evaded many authors and commentators, Phoenix was in fact more limited

in scope than Wikipedia would have us believe. The Phoenix Program (1967-1972) was in fact

nothing more than a coordination effort to promote collaboration between existing intelligence

                                                                                                                       
2
 The  Phoenix  Program.    Wikipedia  the  Free  Encyclopedia.    Accessed  April  12,  2016  
https://en.wikipedia.org/wiki/Phoenix_Program  

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agencies and operational units in the identification and elimination of the Vietcong political

infrastructure (VCI) or “shadow government” that operated within the rural villages and hamlets

of South Vietnam. While the program was conceived by a CIA analyst and employed former

CIA employees at its highest levels, it was in theory a CIA-military hybrid program and in

practice—as my central argument states—an almost exclusively military program. Furthermore,

the manpower behind Phoenix was overwhelmingly South Vietnamese. The rural pacification

effort, of which Phoenix was a small part, remained primarily the responsibility of the GVN and

its armed forces (ARVN), police units, and local militias throughout the war. Through their

Phung-Hoang program—the Vietnamese counterpart to Phoenix—the GVN furnished most of

the intelligence used to identify the VCI and conducted most of the operations responsible for the

neutralization (capturing, killing, or rallying) of VCI cadre.

If any readers suspect that this thesis is an attempt to whitewash the Vietnam War they

may rest assured that it is not. As I will explain in depth, Phoenix was a poorly executed

program that often led to the arbitrary detention of innocent civilians, some of whom who were

tortured, and, in much rarer cases, to the killing of innocent civilians. Nevertheless, the damage

which Phoenix caused, both to the enemy and to innocent Vietnamese civilians, has been greatly

overstated in many accounts. As detailed in the fifth chapter, most of those Vietcong suspects

neutralized as part of Phoenix were actually the victims of routine security operations unrelated

to the program. While recognizing that it is impossible to know the exact scope of the abuses

that occurred under Phoenix, it is important to note that when abuses occurred they were usually

the result of bureaucratic ineptitude rather than willful, systematic malfeasance.

Given the sheer volume of Vietnam War historiography available, this thesis inevitably

relies on the work of many secondary sources. Two scholars in particular are worth noting, as

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they have produced what are to my knowledge the only two academic volumes to date dedicated

solely to Phoenix and related programs. Dale Andrade’s 1990 book, Ashes to Ashes: The

Phoenix Program and the Vietnam War, provides the most authoritative narrative of Phoenix and

offers a good understanding of how Phoenix looked on paper. Andrade does his best to show the

good, the bad, and the ugly with regard to the program, concluding that Phoenix was ultimately a

qualified success. Mark Moyar’s 1997 book, Phoenix and the Birds of Prey: Counterinsurgency

and Counterterrorism in Vietnam, offers a more critical look at Phoenix. While disagreeing with

much of the conventional Vietnam counterinsurgency historiography to date, Moyar argues that

Phoenix was a failure, but that other attempts to disrupt the VC shadow government proved more

successful.

Both histories, as well as this thesis, suffer from the fact that the CIA’s archives related to

the Provincial Reconnaissance Units and the Agency’s other anti-infrastructure intelligence

operations are not readily available to the public. Those documents remain either classified or

accessible only through a lengthy Freedom of Information Act request, which would have been

beyond the scope of this project. Veteran CIA operations officer Thomas Alhern made good use

of his access to the Agency’s archives in writing his 2010 history of CIA counterinsurgency

operations during the war, Vietnam Declassified, but Phoenix and its relevant operational arms

constitute only a short chapter.

While this thesis draws considerable influence from the aforementioned works, as well as

numerous other works on the Vietnam War, intelligence, and counterinsurgency, I ultimately

drew my conclusions from a reexamination of the available documents from CORDS (Civil

Operations for Rural Development Support—the overarching pacification program in Vietnam)

located in the National Archives, as well as through several interviews. While I am not the first

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to argue that Phoenix was ultimately a failure or that the program was hampered by excessive

bureaucracy, I hope to provide an understanding of the relationship between Phoenix’s

bureaucratic structure and its failure. While authors have previously treated Phoenix as a hybrid

program in which the military and the CIA shared equal authority, these authors fixate on how

Phoenix looked on paper rather than in practice.*

After reexamining the bureaucratic structure of Phoenix and identifying the institutional

constraints which hampered Phoenix’s performance, I conclude that Phoenix’s failure lay in the

fact that the program was in effect a military—and more specifically, Army—bureaucracy and

that the American military never implemented an effective counterinsurgency strategy in

Vietnam. This is not to say that America lost South Vietnam to the insurgents. In the words of a

former Marine pacification adviser, “Like us, Hanoi had failed to win the “hearts and minds” of

the South Vietnamese peasantry. Unlike us, Hanoi’s leaders were able to compensate for this

failure by playing their trump card—they overwhelmed South Vietnam with a twenty-two

division force.”3 I argue instead that American military leaders failed to develop an effective

strategy to decisively isolate the insurgents from the populace and that the failure to adopt such a

strategy or even adopt a coherent counterinsurgency doctrine had profound implications on the

Phoenix Program.

The military was the only institution that possessed the resources to conduct nationwide

pacification operations, but under the tenure of MACV commander William Westmoreland
                                                                                                                       
3
 Stuart  Herrington,  Stalking  the  Vietcong:    Inside  Operation  Phoenix:    A  Personal  Account.  p.  269  
 
*Mark  Moyar  is  something  of  an  exception  to  this  generalization,  as  he  argues  that  once  Colby  handed  control  of  
Phoenix  to  MACV  in  1969,  the  CIA  largely  abandoned  the  program.    I  argue,  however,  that  since  the  program’s  
inception,  the  effort  was  dominated  by  MACV,  even  in  the  early  stages  when  the  CIA  retained  nominal  control  over  
certain  aspects  of  the  program.    Furthermore,  my  conclusions  regarding  the  effects  of  military  control  of  Phoenix  
are  at  odds  with  Moyar’s  assessment  that  MACV  and  ARVN  adopted  effective  counterinsurgency  tactics  (Moyar,  p.  
333)  

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(1964-1968) the military committed relatively few resources to such operations. During this

period therefore, individual civilian agencies carried out various pacification tasks with little

coordination or discernible effect. By 1967, American civilian leaders and a growing number of

military strategists began to understand the importance of pacification and created CORDS, of

which Phoenix was one component, to coordinate pacification efforts. But despite the growing

recognition of pacification as a key aspect of the war, the military proved incapable of adapting

its traditional practices to suit the asymmetric environment of Vietnam. As the only institution in

Vietnam with sufficient resources to conduct nationwide pacification, MACV immediately

subsumed command of CORDS despite the latter theoretically being a civil-military hybrid

organization. MACV consequently brought its personnel, and thus its culture, to CORDS and

Phoenix while also continuing to divert much-need resources from pacification efforts to support

the big-unit war.

While the military’s decision to divert resources from pacification and the overall lack of

progress in state-building in South Vietnam hampered the counterinsurgency effort as a whole,

US Army culture specifically affected the Phoenix Program in several discernible ways. First,

CORDS developed a rigid, vertical hierarchy for Phoenix in the style of a military chain of

command. This structure hampered horizontal communication between intelligence centers,

retarding the dissemination of both innovative solutions to bureaucratic issues as well as timely

intelligence on enemy movements. Second, Army officers viewed advisory roles as less

prestigious than unit commands, limiting the number of top-echelon officers involved in

Phoenix. Similarly, the Army’s 12-month tour-of-duty system limited the time advisers had to

build rapport with their Vietnamese colleagues and create positive momentum against the enemy

before turning over their work to a new batch of inexperienced officers. The rapid turnaround in

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advisors limited the institutional memory of the Phoenix Program and incentivized meeting

meaningless bureaucratic benchmarks over making a concerted effort at long-term progress

against the enemy infrastructure. Third, MACV brought its preferred metric for success to

Phoenix, one which fit the conventional paradigms of Army thinking but which proved useless if

not entirely counterproductive in counterinsurgency: the body count. Phoenix personnel

recognized that the program’s neutralization quotas, both official and implicit, created

misleading figures, but the emphasis on numbers proved too central to the military’s mindset to

abandon and remained characteristic of the anti-infrastructure effort throughout the program’s

existence.

In short, anti-infrastructure operations and pacification more generally swung from one

extreme to another: Prior to Phoenix and CORDS, anti-infrastructure operations existed in a

bureaucratic vacuum without any coordination or centralized authority. Following the creation

of Phoenix, anti-infrastructure operations became highly bureaucratized, but the bureaucracy

which assumed authority brought an institutional mindset that—as a result of Cold War strategic

priorities—was incompatible with the nature of the operations it would need to conduct. At the

same time, the overarching American military authority in Vietnam continued to place

pacification on the back burner.

A Note on Terminology and Scope

There has been a well-warranted debate in academic circles over whether it is appropriate

to use the term Vietcong when referring to the South Vietnamese insurgents. As I explain in the

first chapter, the term is a rather crude simplification of a complex phenomenon, that of the

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National Liberation Front. As the second reader on this thesis, Professor Paul Pope, noted during

the review of the initial draft, terminology is tremendously important in warfare, as it is an

inextricable aspect of “knowing the enemy,” to use the old adage of Sun Tzu. If American

officials had used the term NLF rather than Vietcong during the war, perhaps they would have

better understood the complex post-colonial nature of the war. Nevertheless, as this thesis

focuses primarily on the American and South Vietnamese perspectives of the war, it is more

convenient to use the term Vietcong, for such is the way the enemy is described in American

documents.

The reader will notice that while this thesis focuses on the US military in Vietnam, much

of my discussion of military doctrine relates solely to the US Army. I in no way mean to

diminish the accomplishments of the US Marines, who operated under the command of MACV

throughout the duration of the war. The Marines showed laudable initiative in the creation of

their Combined Action Platoons, while a limited number of Marines proved themselves

competent counterinsurgents as advisers to the Provincial Reconnaissance Units. But these were

two relatively small contributions to the overall pacification effort. For the most part, Marines

were geographically limited to I CTZ, and while they were involved in several key battles

including Khe Sanh, pacification was overwhelmingly the realm of Army personnel.

Furthermore, Army doctrine was crucial to shaping MACV’s strategy, while Marine doctrine

failed to take hold on the strategic level. With this in mind, I limit this study of

counterinsurgency strategy to that of the Army.

CHAPTER ONE
Know Your Enemy: Understanding the VCI

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 “Infrastructure” and the Vietnamese Villager

The term Vietcong Infrastructure (VCI) was not one which the South Vietnamese

guerrillas chose for themselves. Vietcong was an abbreviation coined by the GVN for

“Vietnamese communist.” The Vietcong called themselves the National Liberation Front (NLF);

the People’s Liberation Armed Forces (PLAF) referred to the military wing. Infrastructure,

meanwhile, was an American descriptor first used by the CIA in the early 1960s. A Department

of the Army pamphlet from 1967 describes the infrastructure as “a complex of organizations

designed to generate or support various facets of the total insurgent effort, and it counts among

its membership a substantial majority of the personnel engaged in one way or another in

activities conducted by the movement.” The Vietcong themselves never referred to their

organization as “infrastructure,” preferring to use the term “party organization” instead. 4

Regardless of the term one uses—bureaucracy, infrastructure, party organization—both the

Americans and the Vietnamese on both sides of the DMZ agreed that the communist political

cadre were instrumental in the conduct of the insurgency.

Vo Nguyen Giap, commander of the North Vietnamese Army, hero of Dien Bien Phu,

and renowned guerrilla-warfare theorist, understood the vital role of political officers in

maintaining connections to the populace in an insurgency. In his seminal series of 1961 essays,

Giap proclaims “political work still bears upon the correct fulfillment in the army of the

programmes of the Party and Government, and the setting up of good relations with the

population. . . . The Vietnam People’s Army has always seen to establishing and maintaining

                                                                                                                       
4
 Department  of  the  Army.  The  Communist  Insurgent  Infrastructure  in  South  Vietnam:  A  Study  of  Organization  and  
Strategy.    Pamphlet  No.  550-­‐106,  March  1967.  p.  20  

21  |  P a g e  
 
good relations with the people.”5 Giap’s doctrine was key to the insurgency in South Vietnam,

and called for a political cadre separate from the guerrilla forces to rally support for the NLF

revolution. These cadres constituted the VCI.

During the war, successive US administrations pushed the narrative that the Vietcong

were merely puppets of Hanoi, while critics of the war portrayed the Vietcong as an independent,

homegrown nationalist movement. As Robert Brigham explains in his volume on the Vietcong,

the truth was, of course, more complicated. The Vietcong were no broad front alliance of

nationalists as the Viet Minh had been during the Second World War and First Indochina War.

The Vietcong were members of the Lao Dong, the communist party of Vietnam, as were the

communists in the north. Nevertheless, many Vietcong saw communism primarily as a means of

overthrowing the GVN and reforming South Vietnamese society and were distrustful of Hanoi,

whose strategic goal was to reunite Vietnam under communism. The northern communists

always managed to maintain a presence at the highest echelons of the Vietcong, however,

influencing Vietcong guerrilla doctrine and ensuring close coordination between the Vietcong

and NVA. Brigham argues that, “throughout the war, the Lao Dong and the NLF shared a

strategic culture,” with major disagreements over strategy only coming to the fore after the fall of

Saigon in 1975.6

Following the signing of the Geneva Accords and partitioning of Vietnam in 1954, the

Viet Minh began purging non-communist nationalists from its ranks.7 At the same time, Ho Chi

Minh sought to conduct a campaign of limited political terror in South Vietnam to ensure a

communist victory in the nationwide elections scheduled for 1956. Hanoi ordered some 5,000

                                                                                                                       
5
 Vo  Nguyen  Giap,  People’s  War,  People’s  Army.  pp.  55-­‐56  
6
 Robert  Brigham,  Guerrilla  Diplomacy:    The  NLF’s  Foreign  Relations  and  the  Viet  Nam  War.  pp.  127-­‐130  
7
 Douglas  Pike,  Viet  Cong:    The  Organization  and  Techniques  of  the  National  Liberation  Front  of  Vietnam.  pp.  53-­‐55  

22  |  P a g e  
 
armed communist guerrillas and 3,000 political cadre to remain in the South to agitate, form

political cells, and assassinate GVN officials. 8 By virtue of the nature of their missions, the

guerrillas operated remotely from the populace and in loosely organized cells, while the political

cadre maintained a strong presence in numerous strategic villages. Upon taking power, GVN

President Ngo Dinh Diem quickly established himself as head of an authoritarian regime and

refused to allow communist participation in South Vietnamese politics. Realizing there would be

no popular communist take-over through the ballots, in 1959 Ho Chi Minh ordered the southern

communists, heretofore engaged in a limited political terror campaign against the GVN, to begin

an insurgency in earnest. Hanoi did not announce the formation of the National Liberation

Front, however, until January 1961.9

As in any insurgency, the Vietcong relied upon the population for material support,

protection, and intelligence. North Vietnam supplied the Vietcong with military hardware and

fighters through an extensive logistical network that ran through Laos and Cambodia and

through the porous South Vietnamese border. The main-force Vietcong units, many of which

were based near or across the Laotian and Cambodian borders, received a significant amount of

their food and medical supplies through these networks as well. The Vietcong guerrillas,

however, tended to rely on the local population for food, clothes and other necessities.10

Villagers also offered the guerrillas protection. This often came in the form of hiding

guerrillas and weapons caches within the village, but it could also be as passive as simply

withholding information related to Vietcong operations from US-GVN forces. Similarly,

villagers could provide intelligence to guerrillas regarding US-GVN operations. The Vietcong

                                                                                                                       
8
 Dale  Andrade.    Ashes  to  Ashes:    The  Phoenix  Program  and  the  Vietnam  War.    pp.  5-­‐6  
9
 Lien-­‐Hang  Nguyen.    Hanoi’s  War:    An  International  History  of  the  War  for  Peace  in  Vietnam.    pp.  45-­‐46  
10
 Mark  Moyar,  Phoenix  and  the  Birds  of  Prey:    Counterinsurgency  and  Counterterrorism  in  Vietnam.  pp.  29-­‐30  

23  |  P a g e  
 
frequently did not have to employ their own soldiers for reconnaissance operations, as seemingly

innocuous villagers could locate and identify enemy units and report to the local Vietcong.

Similarly, villagers sometimes identified GVN officials to the Vietcong, who then targeted

officials for extortion or assassination.

Most Vietcong guerrillas and all main-force units operated out of the wilderness on the

fringes of settled areas, generally emerging from hiding at night to relocate their camp or attack

enemy positions. Many of the VCI, on the other hand, hid in plain sight, earning the term “legal

cadre” in US and GVN documents due to their possession of government identification. Low-

level cadre were recruited from their villages where they stayed and served as the Vietcong’s

base of contact within the community. Mid-level cadre generally lived in the wilderness with

other Vietcong military forces, but they frequented the villages more than the guerrillas as they

moved independently of any unit and sought to maintain strong ties with the local populace.

Top-level cadre lived in small units in the wilderness and rarely visited the villages, using the

mid-level cadre to liaise with the populace.11

The VCI, therefore, were key to maintaining the three aforementioned forms of vital

Vietcong-villager support: supplies, protection, and intelligence. Low-level VCI collected

taxes, stockpiled and transported supplies, arranged for Vietcong guerrillas to be quartered

within the village, stockpiled medicine and provided medical care for guerrillas, and ran local

informant networks for gathering intelligence. Between these operations and the political

activities of the cadre, which included organizing rallies, distributing propaganda leaflets,

                                                                                                                       
11
 Melvin  Gurtov,  Viet  Cong  Cadres  and  the  Cadre  System:    A  Study  of  the  Main  and  Local  Forces.    The  Rand  
Corporation.    pp.  52-­‐53  

24  |  P a g e  
 
holding village assemblies, and providing “revolutionary education” to schoolchildren, the VCI

could consider themselves the “shadow government” of the NLF.12

While the exact nature of VCI operations varied from village to village, the division of

labor for cadre could be quite specialized. District-level Phoenix neutralization data, though

frequently flawed, (see chapter seven) nonetheless paints a picture of the VCI as a relatively

bureaucratic organization. Taking titles from captured VCI documents, a single Phoenix

neutralization report from Bien Hoa province lists VCI as holding positions as diverse and

specific as “commo-liaison agent,” “political education cadre,” VC finance/economy cadre,”

“tax collector,” “VC supplier,” “member of the twelfth rear service team” (responsible for

supplying Vietcong units), as well as the mysterious title of “VC civilian agent.”13 CIA analyst

Sam Adams, who taught a class on the Vietcong to Agency officers, remarked, “Infrastructure

was a word George Allen pulled out of his ass. The VC didn’t have an infrastructure; what they

had was bureaucracies.”14

One of the most significant challenges the Vietcong faced in enlisting villager assistance

was the lack of communist zeal among Vietnam’s rural population. As one high-level Vietcong

defector from Long-An province explained, “[The peasants] live close to the land and are

concerned with nothing else. . . . Thus they do not have the time or the concern for large matters

like the future of communism—such matters are of no concern to them. . . . Party cadres are

instructed never to mention [communism].”15 Marxist-Leninist rhetoric, while ubiquitous in

                                                                                                                       
12
 Thomas  Alhern,  Vietnam  Declassified:    The  CIA  and  Rural  Pacification  in  South  Vietnam.    Center  for  the  Study  of  
Intelligence.  pp.  26-­‐27  
13
 CORDS.    Coordinated  Monthly  Progress  Report  of  Attack  on  VC  Infrastructure.    National  Archives  Record  Group  
472,  Entry  A1  735,  Container  1742  
14
 National  Security  Archive.  Douglas  Valentine  Collection.    Box  3.  “Sam  Adams”  
15
 Jeffrey  Race,  War  Comes  to  Long  An:    Revolutionary  Conflict  in  a  Vietnamese  Province.    p.  98  

25  |  P a g e  
 
internal Vietcong documents and Hanoi’s propaganda, was far less prevalent in VCI propaganda

used at the local level.16

VCI rarely spoke of the communist society they hoped to achieve. In fact, there was little

talk at the village level about what sort of government the NLF would provide following the

insurgent victory. Rather, the VCI sought to gain support for the insurgency by appealing to the

villagers’ pressing grievances against the GVN, promising that the post-GVN society would be

more prosperous and equitable without delving into details.17 The central tenets of Vietcong

propaganda were economic equality, remedying the abuses of the GVN, and offering a sense of

identity to young Vietnamese. The GVN was slow to tackle the issue of land reform, which

continued to be a source of discontent among the rural population. A captured Vietcong

document from the Kien Phong province stated, “The Party in [redacted] village always used the

subject of land as a means of propagandizing the people and indoctrinating the masses.”18 In a

survey conducted by CORDS personnel in 1970 throughout Military Region I, anywhere

between 44% and 61% of respondents said they were most concerned about economic issues in

the community, while no more than 32% ever said that security was their primary concern.19

The Vietcong sought to exploit the GVN’s human rights record in parts of the country

where the government was frequently abusive of the rural population. A 1962 NLF Central

Committee document issued to top-level VCI nation-wide pronounced, “Daily the masses are

oppressed and exploited by the imperialists and feudalists and therefore are disposed to hate

them and their crimes. But their hatred is not focused; it is diffuse. . . . It is necessary to change

                                                                                                                       
16
 David  Elliott.    The  Vietnamese  War:    Revolution  and  Social  Change  in  the  Mekong  Delta  1930-­‐1975.    pp.  249-­‐250  
17
 CORDS.    VC  Propaganda.    National  Archives  Record  Group  472,  Entry  A1  735,  Container  1745  
18
 Department  of  the  Army.  The  Communist  Insurgent  Infrastructure  in  South  Vietnam.    p.  349  
19
 CORDS.  Pacification  Attitude  Analysis  System  (PAAS).    CORDS  MR1  Executive  Secretariat-­‐General  Records  1970.    
National  Archives  Record  Group  472,  Entry  33101,  Container  3  

26  |  P a g e  
 
the attitude of the masses from a passive one to a desire to struggle strongly.”20 The VCI were

consequently most effective in their efforts to gain popular support when the Vietcong delivered

land reform and presented itself as an alternative to the repressive GVN. As one VCI from the

Dinh Tuong province explained, an estimated 90% of the population was sympathetic to the

Vietcong by 1962 simply because “the Front had really taken care of the poor by giving them

land, and the Front was more lenient toward the people than Ngo Dinh Diem’s regime.”21

In addition to appealing to Vietnamese desires for economic equality and political

dignity, the VCI recognized the importance of identity in Vietnam’s tradition-bound society.

Vietnamese Confucianism emphasized a hierarchical social order in which upward mobility was

limited. Not unreasonably, the GVN believed that by respecting traditional Vietnamese values,

they would offer a recognizable and welcome alternative to the radical sociopolitical change

advocated by the communists; but this allowed the communists to tap into the frustrations of

Vietnamese youth who filled the majority of the VC’s ranks.22 Andrew Finlayson, an adviser in

Tay Ninh province, explained:

I interviewed dozens of Hoi Chanhs (VCI defectors) in Tay Ninh, and what I found time
and again was that one of the biggest incentives for joining the communists was anti-
Confucianism. Confucianism was very hierarchal. If you were born a farmer, you were
going to be a farmer your entire life under that system. It was very frustrating for young
people in particular. So the VCI would tell a young farmer, “You know, you’re very
smart. You’ve got a lot of capability. The party will educate you and make you a
leader.” And they’d give the kid a cool title like “secret cadre” or “village leader” and
all of a sudden that kid wasn’t just a farmer any more. No one ever claimed he’d be
part of a global revolution, but he meant something to his village now. He would help
liberate Vietnam. He had a purpose.23

                                                                                                                       
20
 Douglas  Pike,  Viet  Cong.    pp.  122-­‐123  
21
 David  Elliott,  The  Vietnamese  War:    Revolution  and  Social  Change  in  the  Mekong  Delta  1930-­‐1975.  pp.  200  
22
 Pike,  Viet  Cong.  pp.  78-­‐81  
23
 Interview  with  Andrew  Finlayson.    February  17,  2016.  

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 The sense of self-worth which the Vietcong offered young Vietnamese was compelling and

is key to understanding the insurgency. Nevertheless, it is incorrect to posit that the VC’s

communism was at the heart of their proselytization efforts. There was nothing uniquely

Marxist-Leninist about the VC’s central propaganda points of economic reform, political dignity,

and identity based in national liberation. Not surprisingly, passionate communists were therefore

a minority among the VCI, the majority of cadre being no different from typical villagers in their

lack of interest in Marxism-Leninism.24 The initial Viet Minh cadre who had stayed behind in

South Vietnam after the Geneva Accords had been some of the most dedicated, carefully vetted

South Vietnamese communists who shared Ho Chi Minh’s vision.25 Beginning in 1959, the

communists sought to recruit VCI in every village in order to support the increasing number of

guerrilla and main-force Vietcong units in the countryside and proselytize the rural population.

According to CIA estimates, the VCI constituted a “hard core” of between 75,000 and 85,000

individuals at their peak strength between 1967 and 1968.26 To reach and maintain these

numbers, the qualifications to be a VCI were necessarily relaxed.27

The majority of Vietnamese joined the VCI at times when the Vietcong seemed to be

winning the war in the countryside and the GVN had alienated the local population or failed to

maintain a local presence.28 Many joined the VCI because they had friends or family who were

cadre, and many did so out of basic instincts for self-preservation. As a US adviser in Hua Nghia

noted, several defectors explained that they had joined the VCI because they thought it would be

                                                                                                                       
24
 Andrade,  Ashes  to  Ashes.  pp.  14-­‐15  
25
 Gurtov,  Viet  Cong  Cadres.  pp.  11-­‐13  
26
 CIA.  Capabilities  of  the  Vietnamese  Communists  for  Fighting  in  South  Vietnam.  13  November  1967,  Special  
National  Intelligence  Estimate  No.  14.3-­‐67  
27
 Moyar,  Phoenix  and  the  Birds  of  Prey.    p.  12  
28
 Elliott,  The  Vietnamese  War.    p.  161  

28  |  P a g e  
 
safer than fighting in the Vietcong guerrilla or main-force units.29 For the most part, the VCI

were no different from any other South Vietnamese in that they all shared a loyalty to their

community first and foremost. In general, South Vietnamese villagers, including VCI, either

ceased working with the Vietcong or changed their allegiances because they feared US-GVN

retribution more than Vietcong retribution, not because they particularly favored one side over

the other. Indeed, the Chieu Hoi or “Open Arms” program received thousands of VCI defectors

by the end of the war, with a noticeable trend of increased defections during periods when the

Vietcong was on the retreat.30

Counterinsurgencies are, in the words of Col. H.R. McMaster, “so damn complex,” and it

is not my intention to purport to know the “quick and easy way to win Vietnam.”31

Nevertheless, the VCI were an integral component of the insurgency in South Vietnam, making

any successful counterinsurgency dependent in part on the ability of the US and GVN to target

and eliminate the Infrastructure in some manner or another. In a counterinsurgency, in which the

support of the people is paramount, there would be any number of ways to successfully attack

the enemy’s political infrastructure while inflicting collateral damage to such an extent that the

attack becomes entirely counterproductive. Carpet bombing in the style of the 1945 Tokyo raids,

for example, would be dangerously wanton and inappropriate in a counterinsurgency. With this

in mind, the US and GVN had the unenviable task of finding an equilibrium between the need to

ensure the people’s safety and, by extension, political support, and the need to isolate the

population from the political infrastructure through kinetic force. As I explore in the following

chapters, many Americans and South Vietnamese within both the military and political

                                                                                                                       
29
 Herrington,  Stalking  the  Vietcong.  p.  54  
30
 Moyar,  Phoenix  and  the  Birds  of  Prey.  pp.  299-­‐302  
31
 George  Packer,  The  Lesson  of  Tal  Afar.    The  New  Yorker.    April  10,  2006  

29  |  P a g e  
 
establishments recognized from an early stage the need to take a balanced and concerted

approach to target the VCI. Fortunately for Hanoi, Washington and Saigon were slow in taking

up the task.

30  |  P a g e  
 
 A Provincial Reconnaissance Unit poses with captured enemy weapons in Hoi An district,

Quang Nam province (photo courtesy of Fred Vogel)

CHAPTER TWO

“Everyone’s business, and no one’s”: Pacification Efforts Prior to Phoenix

31  |  P a g e  
 
 Prior to US involvement in Vietnam, the French had nine years of experience in

pacification in Indochina. The French strategy for quelling the insurgency relied on the “oil

spot” pacification model, in which French troops would enter an area with relatively minimal

Viet Minh presence and establish a base of operations. From this area they would both launch

attacks against the Viet Minh and begin to establish themselves as the legitimate governing

authority of the region, collecting taxes, maintaining roads, and so on.32 The French stressed

pacification, but their preferred method of counterinsurgency, the “oil spot” (tache d’huile)

method, emphasized the establishment of fortifications in strategic villages and the elimination

of Viet Minh guerrilla units. The French recognized the enemy infrastructure as an integral

component of the insurgency, but they relegated the task of rooting out Viet Minh political cadre

to lower-quality troops or local police. In 1950, when the Viet Minh began a conventional

campaign in the north of the country, the French placed pacification on the back burner as they

focused the majority of their manpower on combatting the expanding conventional threat.33

Before 1950, the French had had inconsistent success eliminating the enemy political

infrastructure. The French arrested and executed Viet Minh cadre by the thousands, but through

their harsh tactics the French increasingly alienated themselves from the population. Unwilling

to amend their repressive system of colonial administration, the French suffered widespread

opposition from the population. The Viet Minh, then still a broad-based coalition, expanded

rapidly as villagers flocked to the cause faster than French tactical victories could neutralize Viet

Minh cadres. As historian Dale Andrade explained, “The French never equated pacification with

                                                                                                                       
32
 Douglas  Porch,  Counterinsurgency:    Exposing  the  Myths  of  the  New  Way  of  War.  pp.  164-­‐165  
33
 Stanley  Karnow,  Vietnam:    A  History.    p.  199  

32  |  P a g e  
 
the long-term reforms that later experience in Vietnam—and elsewhere in the Third World—

would show were necessary for any sort of lasting suppression of communist insurgency.”34

When the Americans first began their involvement in Vietnam as advisers, they were

averse to using the word pacification, as it carried the stigma of the brutal French colonial

repression with which they hoped to avoid being associated.35 The GVN under Ngo Dinh Diem,

President from 1955 to 1963, on the other hand, had no such qualms about the widespread use of

force. Diem’s attempts at pacification were sincere and, in the words of historian Edward Miller,

relied heavily on “coercion, punishment, and intimidation.”36 Diem’s initial efforts to thwart the

communists in the countryside came in the form of the Anti-Communist Denunciation Campaign

and Mutual Aid Family Groups. The former were rallies held by GVN officials in which

villagers were encouraged to denounce Viet Minh and later Vietcong atrocities and swear

allegiance to the Saigon government. The Mutual Aid Family Groups, meanwhile, were cells of

several families who were instructed to report on the activities of the other families in their cells.

There is little evidence to indicate the Family Groups produced much intelligence of any real

quality. Rather, the groups bread resentment for the GVN as the government created a climate of

fear and distrust in the community.37

Diem’s boldest plan to pacify the countryside was his Agroville Program of 1960, which

proved to be an abject failure. The plan called for the relocation of villagers from hamlets with

high Vietcong presence to new, government-designed hamlets that would hypothetically be

easier to monitor and protect. The government advertised the new hamlets as modern upgrades

of the villagers’ traditional hamlets, but in reality the new settlements lacked the same basic
                                                                                                                       
34
 Andrade,  Ashes  to  Ashes.    p.  19  
35
 Porch,  Counterinsurgency.    p.  211  
36
 Edward  Miller,  Misalliance:    Ngo  Dinh  Diem,  the  United  States,  and  the  Fate  of  South  Vietnam.    p.  187  
37
 Alhern,  Vietnam  Declassified.    pp.  20-­‐22  

33  |  P a g e  
 
infrastructure as the traditional hamlets. The GVN also failed to provide even the most basic

security to the Agroville settlements. The GVN appeared to believe that Vietcong presence in

the traditional hamlets had been the result of some innate characteristic of those hamlets rather

than a lack of GVN security presence.38 The program was cancelled within several months after

the Vietcong burned an Agroville settlement in Vinh Long province. The only clear affect the

program had was to anger South Vietnamese villagers who had been forced to relocate from their

ancestral homelands.39

Apart from the Agroville program, Diem’s regime made progress against communist

insurgents throughout the country between 1956 and 1963, but differing perspectives on state-

building within the GVN and between Diem and his American patrons precluded the national

development needed to effectively counter the nascent communist insurgency.40 In November

1961, Diem implemented another hamlet reorganization program, called the Strategic Hamlet

Program. The Strategic Hamlet Program was the brainchild of Ngo Dinh Nhu, the younger

brother and chief political adviser of Diem, who had been skeptical of the relocation of villagers

required in the Agroville program. Nhu’s plan called for special teams of GVN

counterinsurgency and development cadre to identify hamlets that were at risk of enemy

infiltration, root out the communists through interrogation of the population and police action,

and then reorganize the hamlets to make them more compact and surround them with defensive

perimeters including in some cases wooden walls and moats. Nhu believed that the fortified

hamlets would isolate the Vietcong from the community, thus allowing the hamlets to provide

                                                                                                                       
38
 Miller,  Misalliance.  pp.  182-­‐184  
39
 Andrade,  Ashes  to  Ashes.    pp.  35-­‐36  
40
 Mark  Moyar,  Triumph  Forsaken:    The  Vietnam  War,  1954-­‐1965.    p.  83  
Miller,  Misalliance.  pp.  324-­‐326  

34  |  P a g e  
 
support to ARVN units operating outside the defensive perimeters. 41 In addition to being a

costly endeavor, the Strategic Hamlet program failed insofar as Nhu’s idea stressed the self-

sufficiency of the Vietnamese villagers. While self-sufficiency is theoretically an important

stage in counterinsurgency theory, it proved premature in the case of the Strategic Hamlet. The

lack of ARVN or National Police units within Strategic Hamlets made it easy for Vietcong to

reestablish a presence within the community through the support of the VCI.42

Diem was never able to dedicate the full strength of GVN resources to pacification.

Governing a nascent post-colonial state rife with sectarian and political division had been no

easy task. Nevertheless, his administration’s nepotism and corruption had failed to win him the

support of significant sectors of the population and key power brokers within the GVN

establishment. Diem’s primary concern had always been internal stability, but following an

attempted coup by elite ARVN paratroopers in November 1960, he increasingly began to fear for

the security of his regime and consequently focused his efforts on weakening his political

enemies and containing the opposition of religious minorities from the Buddhist Cao Dai and

Hoa Hao sects. Diem’s fears of instability were prescient. By 1963, Diem found himself facing

powerful rivals within the military and without the support of the US embassy in Saigon. The

State Department under Ambassador Henry Cabot Lodge in particular quietly advocated Diem’s

removal. In November 1963, following months of massive Buddhist protests throughout the

country, Diem was deposed and executed in a coup orchestrated by ARVN generals with the

tacit support of the Kennedy administration. What followed the collapse of the Diem regime was

nearly two years of constant instability and subsequent Vietcong resurgence as three successive

                                                                                                                       
41
 Miller,  Misalliance.    pp.  233-­‐235  
42
 Neil  Sheehan,  A  Bright  Shining  Lie.    P.  124  
Andrade,  Ashes  to  Ashes.  p.  85  

35  |  P a g e  
 
military rulers fell to coups. Finally, in 1965 a military junta consolidated control and

established a figurehead government with President Nguyen Van Thieu and Prime Minister

Nguyen Cao Ky. In September 1967, the junta came to an end as Thieu won presidential

elections with Ky as his Vice President and began to install himself as the autocratic head of

state.

The years of post-Diem military rule saw the GVN shift away from Diem’s early focus

on the countryside. As the GVN was now working hand-in-hand with a significantly larger US

presence on security issues, they tended to follow MACV’s reasoning that the Vietcong main-

force units and, most of all, the possibility of a conventional NVA invasion posed the only

appreciable threats to security. This emphasis on the big-unit war, as well as the lack of political

stability in South Vietnam, meant that from 1963 to 1967 pacification efforts were diffuse,

disorganized, and neglected. Robert Komer, future director of the Phoenix Program’s umbrella

agency and chief of pacification operations, explained that in the absence of an overarching

organization to oversee efforts, pacification had fallen through the cracks, so to speak: “It was

everyone’s business, and it was no one’s.”43 There were as many as 50 US and GVN

pacification programs operational in this period, few of which coordinated with one another but

some of which were quite innovative.44 The CIA began training the Civilian Indigenous Defense

Groups, often comprised of individuals from the Montagnard minority, in the Central Highlands

in 1961, handing over control of the program to 5th Special Forces Group in 1963. Under both

CIA and Special Forces leadership, the CIDG proved to be a cost-effective quick reaction

force.45

                                                                                                                       
43
 Robert  Komer,  Bureaucracy  Does  Its  Thing:    Institutional  Constraints  on  US-­‐GVN  Performance  in  Vietnam.  p.  12  
44
 Randall  Woods,  Shadow  Warrior:    William  Egan  Colby  and  the  CIA.  p.  249  
45
 Mark  Moyar,  Triumph  Forsaken:    The  Vietnam  War  1954-­‐1965.    p.  183  

36  |  P a g e  
 
 The US Marine Corps’ greatest innovation, meanwhile, was the Combined Action

Platoon, first deployed in 1965. The CAPs were static forces consisting of a squad of Marine

riflemen and two squads of Popular Force militiamen that provided hamlet security.46 In his

book The Village, Bing West recounts how a CAP that spent nearly two years embedded in a

village in the Quang Ngai province managed to gain the trust of some 6,000 Vietnamese in a

region of high Vietcong activity. But MACV and the GVN never gave the CAPs or CIDGs

sufficient resources or implemented them on a nationwide scale. As such, the programs

remained localized anomalies, achieving tactical successes but doing little to turn the tide of war.

At the beginning of 1967, there still remained no sufficiently funded, nationwide, inter-agency,

US-GVN pacification effort.

Prior to 1967, the CIA was the only US agency to have specifically targeted the VCI for

intelligence collection or engaged in anti-infrastructure operations. Despite the CIA’s interest in

the VCI, the Agency did not have the resources to fight the enemy infrastructure alone. Their

biggest contribution was not in operations but in developing a system to collect, assess, and

catalog intelligence related to the VCI on a local level. Whereas MACV did not even explicitly

include numbers of VCI in their estimates of Vietcong strength (see chapter seven), by 1965 the

CIA had developed Province and District Intelligence Coordination Centers (PICCs and DICCs)

to collect and collate intelligence on the VCI.47 The PICCs served as operation centers for the

CIA’s anti-infrastructure effort and as collection centers for all intelligence collected in the

                                                                                                                       
46
 Komer,  Bureaucracy  Does  Its  Thing.    pp.  108-­‐109  
47
 Sam  Adams,  War  of  Numbers.    p.  89  

37  |  P a g e  
 
province. The PICCs would divide intelligence on VCI into relevant districts and then send that

information to the DICCs which would maintain the list of VCI in their respective districts.48

That the CIA only had around 400 personnel in South Vietnam in 1964 made running the

PICCs difficult, as only one Agency employee was generally stationed in each of Vietnam’s 44

provinces. The establishment of DICCs entailed maintaining an Agency presence in each of

South Vietnam’s 250 districts. Where DICCs existed, they were maintained by a staff of only a

handful of GVN personnel and local US advisers whose responsibility it was to maintain the

documents on local VCI in case US or ARVN forces requested such intelligence. As both the

flow of VCI-related intelligence and the personnel involved in anti-infrastructure operations

increased under Phoenix, the top-down intelligence-sharing system would come under strain and

be replaced by a more orthodox bottom-up, district-to-province intelligence coordination

system.49

The DICCs and PICCs were a step in the right direction, but they were novel programs

untested in Vietnam—not to mention the fact that they were understaffed. There were numerous

deficiencies in the system, chief among them a disconnect between the PICCs and the CIA

station in Saigon. It seems that both in Saigon and in Langley, the CIA lacked sufficient

personnel dedicated to studying the Vietcong to put all the PICC and DICC intelligence to proper

use. For example, prior to Phoenix, the CIA never compiled a master list of Vietcong defections

in South Vietnam, despite the fact that each PICC had maintained been tasked with maintaining

precise, detailed lists of all local defectors since the Centers’ creation.50

                                                                                                                       
48
 CIA.    Intelligence  Memorandum:    The  Intelligence  Attack  on  the  Viet  Cong  Infrastructure,  23  May  1967.    LBJ  
Library.    Case  #  NLJ  98-­‐132,  Document  #6  
49
 Andrade,  Ashes  to  Ashes.    pp.  42-­‐43  
50
 Adams,  War  of  Numbers.    p.  39  

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 As a matter of necessity, the CIA relied on the GVN to collect most of the intelligence on

the VCI. In the pre-Phoenix days this was especially problematic, as at the time ARVN were

tasked with pacification operations rather than the national police. ARVN consisted of

conventional army units lacking training in intelligence collection or exploitation, which was

more similar to the training the National Police received. As such, the CIA sought to train their

own units outside the ARVN chain of command to conduct anti-infrastructure operations. In

1964 the CIA developed the Counter Terror Teams (CTTs), which generally consisted of half a

dozen to two dozen Vietnamese who received specialized intelligence and counter-insurgent

training.51

The CTT program was loosely coordinated and thus varied greatly across provinces, but

in nearly every case the teams were better trained for anti-infrastructure operations than their

ARVN counterparts. They also operated with less than complete CIA oversight, an inevitability

given the lack of CIA personnel at the province level. In addition to collecting intelligence, the

CTTs were tasked with “neutralizing” VCI, which meant killing, capturing, or convincing the

VCI to defect through the Chieu Hoi (“open arms”) program. For legal and practical reasons, the

CIA stressed the importance of the latter two options.52 After all, a dead Vietcong cannot talk.

The CTTs, however, were generally recruited from communities where the Vietcong had been

especially brutal with the population. This was the double-edged sword: While many CTT

members were very dedicated to the anti-Vietcong crusade, they were often merciless in their

treatment of suspected VCI.53

                                                                                                                       
51
 Moyar,  Phoenix  and  the  Birds  of  Prey.    p.  38  
52
 National  Security  Archive.    Douglas  Valentine  Collection.    Box  2.    “Church  Senate  hearings  1973”  
53
 Woods,  Shadow  Warrior.    p.  252  

39  |  P a g e  
 
 Prior to Phoenix, the CIA did not keep national-level statistics of VCI neutralizations, but

in many provinces the CTTs had a de facto preference for killing VCI even if the CIA’s de jure

emphasis was on capturing and rallying. Despite Agency efforts to keep the units in line, CTTs

quickly earned a reputation for brutality. In 1965, the chief of the CIA’s Far Eastern Division,

William Colby, aware of the negative impact of the CTT’s reputation on American relations with

the public (the CIA’s connection to the CTTs was common knowledge in South Vietnam),

changed the name of the teams to Provincial Reconnaissance Units (PRU). Their operations,

however, remained essentially unchanged for the duration of the war.54

By 1967, both US and GVN attitudes towards pacification began to change. President

Thieu took power on the promise of providing his people security from Vietcong terror.

Influential members of the Johnson administration, including Secretary of Defense McNamara,

similarly began to recognize the need to shift America’s strategy towards the “other war.” The

CIA, having advocated such a strategic shift for several years reemphasized its position in a May

23 intelligence memorandum. “The Communist insurgency in Vietnam is basically a triumph of

organization,” it begins.

The success of the insurgency depends directly on the performance, morale and
effectiveness of the cadre who compromise the district and provincial level committees. .
. . An attack aimed at this target group, to be effective, requires a reciprocal, painstaking
organizational effort on our part. Stated simply, we require a) the collection of precise,
timely intelligence on the targets, b) the ability to collate and process rapidly the
exhaustive data that we do acquire and, c) the means to take prompt, direct action
commensurate with the identified target.55
Two months later, the authors of this memorandum would have the beginnings of the program

they sought in the form of Phoenix’s direct predecessor, ICEX.

                                                                                                                       
54
 Andrade,  Ashes  to  Ashes.    p.  44  
55
 CIA.    The  Intelligence  Attack  on  the  Viet  Cong  Infrastructure  

40  |  P a g e  
 
 CHAPTER THREE
Making an Effort: ICEX and Phoenix, 1967-1972

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 The first signs of change in attitudes towards pacification came in February 1966 when

President Johnson met in Honolulu with his national security team and the heads of the South

Vietnamese government, including President Thieu and Vice President Ky. Despite the influx of

US troops in 1965, the situation in South Vietnam was precarious and particularly dire in the

countryside. The conference yielded mixed results but was nonetheless an important step in the

right direction. The GVN agreed to renew focus on rural development in an effort to win hearts

and minds, but questions remained as to who would take charge of anti-infrastructure efforts.

The main success of the Honolulu conference was the reaching of a consensus that pacification

efforts to date were disorganized and ineffective.56

Despite the consensus, it took over a year to implement the first coherent and overarching

pacification effort. This program, created on May 9, 1967, was labeled Civil Operations for

Revolutionary Development Support or CORDS57 and at its helm was former CIA analyst and

National Security Council veteran Robert Komer. As Deputy in charge of CORDS

(DEPCORDS), Komer was immediately beneath MACV commander Westmoreland

(COMUSMACV) in the chain of command, placing the organization under military jurisdiction.

CORDS, however, was to be “supported with funds, personnel, and other requirements by the

civil agencies involved, such as State, AID, USIA, CIA, and Department of Agriculture.”58

Despite its subordination to MACV, CORDS was nominally a civilian agency that

oversaw rural development projects in areas as diverse as harvest planning, animal husbandry,

                                                                                                                       
56
 Karnow,  Vietnam.    p.  500  
57
 The  acronym  was  later  changed  to  mean  Civil  Operations  for  Rural  Development  Support  
58
 National  Security  Council.    National  Security  Action  Memorandum  362:    Responsibility  for  US  Role  in  Pacification  
(Revolutionary  Dvelopment).    National  Security  File,  LBJ  Library  and  Museum  
 Accessed  online  at  (http://www.lbjlib.utexas.edu/johnson/archives.hom/NSAMs/nsam362.asp)  

42  |  P a g e  
 
fishery conservation, and primary school education.59 From its inception, however, CORDS was

much more than a civilian development agency. If its name suggested that it represented the

carrot of pacification—the development programs meant to win hearts and minds—its practice

was more like that of the stick—anti-VCI operations. Of the 7,601 CORDS advisers in 1969, the

height of its operations, military advisers outnumbered their civilian counterparts by more than

five to one.60 Just two months after CORDS’ inception, Komer implemented the Intelligence

Coordination and Exploitation (ICEX) program, the war’s first concerted, nationwide anti-VCI

effort, and placed it under the umbrella of CORDS.

ICEX was the brainchild of CIA Saigon analyst Nelson Brickham and had been in de

facto operation for several months before its official creation with MACV Directive 381-41 on

July 9. Komer, himself a CIA man, had felt that the biggest problem the US faced in their

pacification efforts was a lack of coordination on vital village and district-level intelligence. He

had believed that the CIA, with its decade of experience in Vietnam, its flexibility relative to

other US agencies, and its focus on the VCI would be the best suited to take up the mantle of

anti-infrastructure intelligence and operations.61 Komer enthusiastically embraced Brickham’s

plan, which called for organizing anti-infrastructure operations locally around the still rather

nascent intelligence centers, the Province Intelligence and Operations Coordination Centers and

                                                                                                                       
59
   CORDS.    Management  Survey—New  Life  Development  Division.    CORDS  HQ  General  Records  1970  (Spring  
Review-­‐various  province  briefs)  National  Archives  Record  Group  472,  Entry  10096,  Container  8  
60
Jeffrey  Clarke,  Advice  and  Support:    The  Final  Years,  1965-­‐1973.  p.  373  
61
 MACV.    Directive  381-­‐41.    Accessed  online  via  Internet  Archive—Phoenix  Program  Documents  
(https://archive.org/stream/PhoenixProgramDocuments/Phoenix%20Program/5%20MACV%20381-­‐
41%209%20July%2067_djvu.txt  

43  |  P a g e  
 
District Intelligence and Operations Coordination Centers (as the PICCs and DICCs were now

called).62

ICEX was conceived as a decentralized intelligence collection and exploitation program

that relied on officials at the district and province levels to take the initiative in identifying and

neutralizing VCI. The DIOCCs in particular were the crux of ICEX. As Brickham imagined it,

each district would have a GVN official (called the Phung Hoang Committee chief) in charge of

collecting intelligence on the VCI and organizing anti-VCI operations among the various local

units based on timely and precise intelligence. The American presence would be limited to a

district adviser whose duties would consist of assisting the Phung Hoang Chief and GVN

personnel at the DIOCC in compiling intelligence reports and drawing up blacklists of VCI in

the district. Neither the GVN Phung Hoang Chief or the American adviser commanded military

units, but both were responsible for coordinating anti-infrastructure operations with local units.

For the Phung Hoang coordinator, this entailed furnishing local GVN units with the identities of

VCI and, when possible, providing timely intelligence on VCI locations or movements for the

purpose of launching targeted neutralization operations. The American adviser, meanwhile,

could request US military units when available to support anti-VCI operations.63 ICEX was

organized in a similar structure on the province level and furnished with more personnel. In a

reversal of the previous PICC-DICC relationship, the idea behind ICEX was that the DIOCCs

would funnel their intelligence up to the PIOCC to collate while the DIOCCs would take the

                                                                                                                       
62
 Nelson  Brickham.    A  Proposal  for  the  Coordination  and  Management  of  Intelligence  Programs  and  Attacks  on  the  
VC  Infrastructure  and  Local  Irregular  Forces.  
Accessed  online  via  Internet  Archive—Phoenix  Program  Documents  
(https://archive.org/stream/PhoenixProgramDocuments/Phoenix%20Program/4%20Brickham%20Proposal%20Jun
e%2067#page/n0/mode/2up)  
63
 Dale  Andrade  and  James  Willbanks,  CORDS/Phoenix:    Counterinsurgency  Lessons  from  Vietnam  for  the  Future.    
Military  Review.    March-­‐April  2006.    p.  19  

44  |  P a g e  
 
initiative in planning anti-VCI operations.64 As we shall see, in practice the PIOCCs played a

much greater role in Phoenix than the DIOCCs. By coordinating efforts at the district and

province level, Komer hoped to bring precision to the war against the enemy infrastructure and

put the reins in the hands of local Vietnamese officials who would theoretically have the greatest

incentive to eliminate the local VCI. As such, ICEX was, in the words of its charter, to be

“marshalled and concentrated to permit a ‘rifle shot’ rather than a shotgun approach to the real

target—key, important political leaders and activists in the Vietcong infrastructure.” Similarly,

attacking the enemy infrastructure was to be “fundamentally a Vietnamese responsibility,

employing essentially police-type and other special resources and techniques.”65

In fact, intelligence and operations were two sides of the same coin in ICEX, and both

were ultimately Vietnamese responsibilities. As I will further explain in the next chapter, the

majority of Phoenix intelligence came from interrogations and informants. Though the CIA and

in some instances the US military maintained some informants in the countryside, the

overwhelming majority of informants were run by GVN outfits. This was a practical necessity

given the very limited number of Americans in the countryside, their lack of experience there,

and the significant linguistic difficulties in US-Vietnamese communication. Similarly, while

American advisers were expected to be present for all interrogations of captured VCI, in practice

GVN officials conducted many interrogations on their own. Even if an American adviser was

present for an initial interrogation at the DIOCC, he would quickly lose jurisdiction over the

prisoner as the suspected VCI would then be transferred to the Provincial Interrogation Center

                                                                                                                       
64
 Brickham,  A  Proposal  for  the  Coordination  and  Management  of  Intelligence  Programs.  
65
 MACV.    Directive  381-­‐41.  p.  2  

45  |  P a g e  
 
(PIC), a GVN-run prison, and would from then on be subject to the GVN’s An Tri laws for

Vietnamese accused of being “command echelon VCI and Communist Party members.”66

For the Americans and Vietnamese involved in Phoenix, former Vietcong who

voluntarily rallied through the Chieu Hoi (“Open Arms”) program, called Hoi Chanhs, were the

best source of intelligence.67 Chieu Hoi had actually begun during the Diem regime, the one

successful program of an era of otherwise ill-fated pacification schemes. Chieu Hoi was open to

all VC, and only about nineteen percent of Hoi Chanhs were VCI, but this still constituted some

30,000 individuals throughout the life of the program.68 According to Maj. General Philip

Davidson, chief of intelligence for MACV, “[the] Chieu Hoi rate goes up not as a result of

sweeps, but as a result of getting in an area and staying in it.”69 While those who voluntarily

rallied were quite willing to divulge their knowledge of the Vietcong and VCI to the government,

their intelligence value was generally limited, as the Hoi Chanhs represented the younger, lower-

echelon and less ideologically motivated segments of the VCI. As such, Hoi Chanhs provided

valuable intelligence on hamlet and village-level VCI activities, but little to no intelligence on

upper-echelon VCI.

On the operational side, South Vietnamese police and militia units were predominantly

responsible for VCI neutralizations. While ARVN and less frequently US tactical units did

neutralize VCI in more conventional cordon-and-sweep and even search-and-destroy operations,

these did not account for anything near the majority of VCI neutralizations. The Regional

                                                                                                                       
66
 CORDS.    Phung  Hoang  Advisor  Handbook,  1970.  pp.  16-­‐18  
Accessed  online  via  survivalebooks.com    
(http://www.survivalebooks.com/free%20manuals/1970%20US%20Army%20Vietnam%20War%20Phung%20Hoan
g%20advisors%20handbook%2037p.pdf)  
67
 Moyar,  Phoenix  and  the  Birds  of  Prey.  pp.  250-­‐251  
68
 Andrade,  Ashes  to  Ashes..  p.  4  
69
 Lewis  Sorley,  A  Better  War.  P.  76  

46  |  P a g e  
 
Force/Popular Force (RF/PF, or “Ruff Puffs” as the Americans called them) were the greatest

contributor to VCI losses, accounting for 39.3% of all ICEX/Phoenix neutralizations. 70 The

RF/PF were local militias and were generally not very well trained. They had no specialty in

offensive operations and they were not the most trust-worthy of units, in several instances

defecting en masse to the VC. But they had the largest presence in the countryside and operated

within a relatively small area around their own villages. As such, they were the closest thing to a

static defense force in the countryside, and by manning checkpoints and performing short-range

patrols they inevitably came into contact with many low-level VCI whom they could identify

from their own villages.71

In addition to the RF/PF, the GVN organized another militia, the People’s Self Defense

Force (PSDF). The PSDF eventually consisted of 1.5 million armed individuals, but it played

only a marginal role in ICEX/Phoenix operations until the end of the program when militia

forces were given a greater role in local security as part of Nixon’s Vietnamization policy.

Rather, the PSDF’s main contribution to Phoenix was intelligence. Like the RF/PF, the PSDF

were locally organized units whose members could offer insight into the insurgent infrastructure

in their villages or hamlets.72 The National Police also raised a paramilitary unit for operations

in the countryside called the National Police Field Force (NPFF). The unit was intended to be a

hybrid military/police force that would both target VCI through intelligence collection and direct

action as well as provide a static security presence in the villages. In practice, NPFF’s training

                                                                                                                       
70
 Andrade,  Ashes  to  Ashes.  pp.  136-­‐137  
71
 Race,  War  Comes  to  Long  An.    pp.  220,  231  
72
 Ibid.,    p.  268  
Moyar,  Phoenix  and  the  Birds  of  Prey.    pp.  161-­‐162  

47  |  P a g e  
 
and effectiveness varied greatly by province, and the best units were generally given tasks

beneath their abilities.73

Under ICEX and Phoenix, The PRU remained the tip of the spear in the neutralization of

VCI, just as they had when they had been the CTTs. Among units involved in pacification, the

PRU could be considered the only true Phoenix “assets,” insofar as they were specifically trained

first and foremost to identify and neutralize Vietcong and VCI. Interestingly enough, however,

the PRU were not explicitly part of the Phoenix Program. That is to say, the PRU generally

operated outside the purview of the program, working exclusively with their CIA adviser and

utilizing their own intelligence rather than that of the DIOCCs and PIOCCs.74

In some provinces, however, PRU engaged in operations not commensurate to their

caliber. In provinces in which the GVN Province Chief exercised strong authority, the PRU

were subordinate to the Chief and found themselves engaged in routine security work such as

manning checkpoints rather than special operations.75 Alternatively, sometimes the Province

Chief understood the roles of the PRU better than the District Chiefs who would request PRU

missions. A 1968 report from the Bien Hoa chief complains of sub-sector commanders using

PRU “for route clearing, ambushing, guarding bridges etc.” and admonishes his subordinates

“Especially to use them in covert operations to collect enemy information, in exploiting

                                                                                                                       
73
 Thomas  Alhern,  Vietnam  Declassified.  p.  258  
Moyar,  Phoenix  and  the  Birds  of  Prey.  pp.  163-­‐164  
74
 Moyar,  Phoenix  and  the  Birds  of  Prey.  p.  170  
75
 CIA.    Memorandum  for  the  Secretary  of  Defense  re  The  Phoenix/Phung  Hoang  and  Provincial  Reconnaissance  
Units  (PRU)  Programs.  
Accessed  online  via  Internet  Archive  
(https://archive.org/stream/PhoenixProgramDocuments/Phoenix%20Program/17%20b%20Memo%20for%20Sec%
20Defense%20re%20Phoenix%20PRU#page/n0/mode/2up)  

48  |  P a g e  
 
information provided by DIOCCs to eleminate (sic) leading cadres and enemy structures, or

using them in cross-checking intelligence for operational units.”76

The PRU continued to receive training from the CIA, but their advisers were military

personnel, either Army or Marine officers on loan to the Agency or, in some cases, members of

the Navy SEALs, America’s newest special operations unit. Working within the CIA chain of

command, PRU advisers from the Army and Marines also found themselves with more

operational flexibility than they did under the MACV system. PRU advisers were unique in their

closeness with their Vietnamese counterparts, actually leading the PRU on operations.

According to former Marine and PRU adviser Fred Vogel, “We refer to ourselves as advisers,

but we were in fact commanders.”77

Shortly before its creation, Komer had pegged CIA analyst Evan Parker, a veteran of the

OSS’s Burma operations in the Second World War, to head up ICEX. There was never any

illusion, however, as to who held real authority.78 While Parker served as Director of ICEX and

then Phoenix, it was the DEPCORDS, first Komer and then future Director of Central

Intelligence William Colby, who oversaw the anti-infrastructure effort. In December 1967,

ICEX was renamed Phoenix. The change was intended to evoke the GVN’s name for the anti-

infrastructure effort, Phung Hoang, the mythical bird whose arrival brought peace and

prosperity.79 Phoenix was no different from ICEX, however, though the new name would

remain until its disbanding in 1972.

                                                                                                                       
76
 CORDS.    PRU  1968.    Bien  Hoa  (Provincial  Advisory  Team  98)  Administrative  and  Operational  Records  1964-­‐1973.    
National  Archives  Record  Group  472,  Entry  A1  735,  Container  1742  
77
 Interview  with  Fred  Vogel.  February  29,  2016.  
78
 National  Security  Archive,  Douglas  Valentine  Collection.    Box  3.    “Evan  Parker”  
79
 Andrade,  Ashes  to  Ashes.  p.  73  

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 The long-overdue anti-infrastructure operations of Phoenix were delayed in taking flight

by the Tet Offensive, which began on January 30, 1968, just months after Phoenix’s inception.

Pacification efforts were put on hold as MACV and ARVN threw tens of thousands of soldiers at

the Vietcong-NVA onslaught. During Tet, the Vietcong seized many parts of the countryside

that had previously been considered “pacified,” demonstrating to Saigon and DC that the

activities of the VCI “shadow government” had in fact been expansive. In the process of the

offensive, however, many undercover VCI, “legal cadres,” surfaced in the countryside as they

called their fellow villagers to arms in the hopes of delivering a decisive knock-out to the US

forces and GVN “puppets.” Among the more than 100,000 Vietcong and NVA casualties of Tet

were thousands of VCI, while many more cadres had become dangerously exposed to their

neighbors and local GVN forces in the course of the offensive.80 More importantly, however,

Tet heralded the beginning of the end of America’s involvement in Vietnam.

The US and GVN spent the rest of 1968 reconsolidating areas of the countryside they had

lost during Tet. In July of that year, Johnson replaced General Westmoreland with General

Creighton Abrams as commander of MACV. Abrams had been a decorated and innovative

commander of a tank regiment in Patton’s Third Army in World War II. Always something of a

maverick, despite his background in conventional warfare did he understood the sociopolitical

nuances of counterinsurgency warfare better than his predecessor. Under his command, all of

MACV—not just CORDS—would make a greater effort at pacification, though as we will see in

subsequent chapters, this was easier said than done.

1969 was the first year US and GVN forces were able to focus their attention on rural

pacification and anti-infrastructure operations as they had intended with Phoenix prior to Tet.
                                                                                                                       
80
 CORDS.    Province  Reports—Monthly  Sep  68-­‐Dec  69.    Kien  Phong  (Provincial  Advisory  Team  84)  Administrative  
and  Operational  Records  1962-­‐1973.    National  Archives  Record  Group  472,  Entry  A1  726,  Container  1426  

50  |  P a g e  
 
1970 was the height of the anti-infrastructure effort, with 706 Phoenix advisers operating

throughout the country at the province and district level. By 1971, however, Nixon’s

Vietnamization was in full swing and American advisers began vacating their positions for local

Phung Hoang officials to fill. Furthermore, in response to sensationalized reporting on Phoenix,

a series of congressional hearings in 1970 and 1971 had focused on US pacification efforts.

Each time, DEPCORDS William Colby had been forced to answer to critics in the Senate on

questions of assassination and torture and the operations of the notorious PRU.81 Congress had

little interest in supporting resource-intensive pacification efforts in a conflict the American

public had grown weary of, and there was even less support for a program like Phoenix that had

received such negative publicity. In FY1972 Phoenix was allocated fewer resources than ever

before, just $110,000—less than ten percent its initial budget. By early 1972, nearly all Phoenix

advisers had left the country. It was at precisely this time of American withdrawal that the US

would have been wise to make a final push against the enemy infrastructure before handing the

reigns to the GVN. This was not the case. The last province advisers left in July 1972 at the

same time that the GVN officially abandoned the Phung Hoang program in favor of a national

“anti-terrorism” campaign called POPAT—Protection of the People Against Terrorism. POPAT

was a short-lived and unspectacular campaign which ceased to have any practical application

once the last CORDS support staff (primarily logistics specialists and accountants) left Vietnam

in December 1972, in essence heralding an unobtrusive end to US pacification efforts in

Vietnam.82

Between its inception as ICEX in 1967 and its dismantling in 1972, Phoenix accounted

for 33,358 VCI captured and 26,369 VCI killed, while 22,013 VCI had rallied in the same
                                                                                                                       
81
 National  Security  Archive,  Douglas  Valentine  Collection.    Box  2.    “Senate  Hearings”    
82
 Andrade,  Ashes  to  Ashes.  pp.  250-­‐251  

51  |  P a g e  
 
period.83 The Vietnam War’s architects such as Robert McNamara and the rest of the “Best and

the Brightest” had managed an increasingly complex war in Vietnam with the belief that

statistics were necessary and largely sufficient to understanding and thus winning the war. In the

case of Phoenix, the statistic that mattered was the 81,740 individuals neutralized in the span of

five years. To the detractors of Phoenix, including a number of contemporary American

journalists such as Seymour Hersh, this was evidence of a cold-blooded program that

systematically perpetrated atrocities against civilians.84 To the supporters of Phoenix, this

statistic was evidence of the program’s undeniable success, which had begun to pave the way for

victory before domestic political considerations had compelled the president to withdraw.85 Both

interpretations are incorrect. The former is farthest from the truth, as targeted killings played

only a minor role in Phoenix. To call Phoenix a successful program would also be an

overstatement, however, as success in the case of Phoenix would have entailed targeting and

eliminating the enemy’s political infrastructure on a national scale. The US and GVN never

managed this feat, as successes within the Phoenix system were inconsistent and localized

phenomena.

                                                                                                                       
83
 Ibid.    Appendix,  Table  A-­‐1:    Phoenix/Phung  Hoang  Neutralization  Results  
84
 Seymour  Hersh,  Moving  Targets.    The  New  Yorker.    December  15,  2003  edition.  
85
 Sorely,  A  Better  War.  p.  385  

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 A PRU prepares for an operation in Quang Nam province in 1969 (photo courtesy of Fred

Vogel)

CHAPTER FOUR

The Myth of the Secret Assassin, the Reality of the Corrupt Cop

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 One of the greatest misconceptions of Phoenix was that it was a CIA program to the bone

and a covert one at that. This is an appealing notion to some, as it makes the already ominous-

sounding operation seem even more mysterious and, in the eyes of many, deplorable. But the

truth is more complicated. The CIA certainly provided the foundation in the PIOCCs and

DIOCCs on which Phoenix was built. Furthermore, the PRU were CIA-trained, but though they

were the most notorious unit to conduct anti-VCI operations (and certainly the most effective

per-man) they only accounted for 11,814 of the 81,740 neutralizations with which Phoenix is

credited, a rate of a little less than fifteen percent. The Revolutionary Forces/Popular Forces, on

the other hand, accounted for some forty percent of all neutralizations.86

CIA personnel never constituted more than a fraction of Phoenix advisers, being

outnumbered by military advisers sixty to one in 1967, after which the ratio only increased in

late 1969 as CIA officers began leaving their rural posts.87 The CIA maintained some control

over region-level Phoenix operations in the first two years of its existence. The first two

deputies of CORDS, Komer and William Colby, had both been with the CIA prior to taking the

assignment (Colby more recently than Komer), and the CIA Regional Officer in Charge (ROIC)

controlled appropriations to the provinces. The CIA also provided one third of the funding for

Phoenix operations, while MACV provided the rest. Not surprisingly, multiple financers led to

multiple chains of command. The CIA insisted that its administrative support entitled it to a say

in operational matters, but the majority of district- and province-level advisors, almost

exclusively military men, balked at the notion of answering to civilians, preferring instead to

report directly to their MACV superiors. The lack of a coherent chain of command proved

                                                                                                                       
86
 Andrade,  Ashes  to  Ashes.    p.  185  
Andrade  and  Willbanks,  CORDS/Phoenix.    p.  20  
Moyar,  Phoenix  and  the  Birds  of  Prey.  p.  247  
87
 Andrade,  Ashes  to  Ashes.    p.  65  

54  |  P a g e  
 
confusing and counterproductive. In July 1969, Colby eliminated the CIA from the CORDS

chain of command and gave all funding authority to MACV. Nearly all CIA personnel left the

program and those who remained were subordinate to MACV.88

If there was one thing Phoenix was not, however, it was covert. By necessity, individual

anti-VCI operations were covert, but the existence of the Phoenix Program was not hidden.

Quite the contrary, in fact, as the US and GVN went to great lengths to publicize it throughout

Vietnam, albeit under the Vietnamese title of Phung Huang. Phoenix advisers were well-known

not only to their GVN counterparts but often to the villagers in their district or province, and by

extension the local VC, as well. Phoenix advisers worked with GVN province and district chiefs

to disseminate propaganda that denounced Vietcong atrocities and called on villagers to identify

VCI to the local Phoenix Operation Committee.89 Other Phoenix propaganda publicly identified

known VCI and called on them to surrender to the Chieu Hoi program in return for clemency.90

Despite all the negative press Phoenix would get in the US, US-GVN attempts to publicize the

program in Vietnam often garnered no attention. Monthly Pacification Attitude Analysis

Surveys (PAAS) from Military Region I in 1970 show that at best only 47.3% of respondents

had any notion of the Phung Hoang program while as many as 63% of respondents in any month

were completely unaware of the program. Most villagers, however, knew only that it was an

operation against the VC.91

The other great misconception of Phoenix is that it was an assassination program. While

numerous articles and several books—generally of a polemical nature—have been written in

                                                                                                                       
88
 Andrade,  Ashes  to  Ashes.  pp.  133-­‐134  
89
 Valentine.    The  Phoenix  Program.    Addendum  I:    Psyops  Comic  Book:    “Phung  Hoang  Campaign”  
90
 Herrington,  Stalking  the  Vietcong.    p.  18  
91
 CORDS.  Pacification  Attitude  Analysis  System  (PAAS).    CORDS  MR1  Executive  Secretariat-­‐General  Records  1970.    
National  Archives  Record  Group  472,  Entry  33101,  Container  3  

55  |  P a g e  
 
debate over the subject, it suffices to say that this is a gross misunderstanding of the nature of the

program, though anti-VCI operations were often very bloody and abuse of suspected VCI was

rampant. 55,371 VCI, two-thirds of all neutralizations (excluding those who rallied through

Chieu Hoi), were captured as opposed to killed. It was understood by most US and GVN forces

that a dead VCI could not identify his friends. Nevertheless, abuse was all too frequent, though

this usually did not entail killing. Colby himself was concerned by instances of “illegal killings”

carried out by the PRU, which he recognized as a troubling characteristic of the nature of the

units. Not only had many PRU members lost family to the VC, but they also had the most

reason to fear the VC. Since the units operated locally, captured VCI suspects would be able to

identify PRU members to the Vietcong who would then identify and arrest or kill the

individual’s family. PRU often felt it was safer therefore to eliminate VCI rather than capture

them only to see them frequently released from the corrupt and poorly managed An Tri legal

system (see chapter five).92

Nevertheless, in all their operations, the PRU captured 68% more individuals than they

killed, though that ratio is more heavily tilted towards killing than any other unit involved in

Phoenix.93 Importantly, these PRU statistics include not just identified VCI but also Vietcong

guerrillas. As the elite, CIA-trained force in the countryside, the PRU spent as much time

engaged in other forms of counterinsurgency warfare as they did in targeted neutralization

operations, including hit-and-run operations against Vietcong units and interdiction of supply

lines. These operations were by nature bloodier than typical targeted Phoenix operations. For

example, documents from the Gia Dinh province from December 1969 to February 1970 list four

ambushes by Vietcong guerrillas on PRU checkpoints and defensive positions as well as two
                                                                                                                       
92
 Woods,  Shadow  Warrior.    p.  132  
93
 Andrade,  Ashes  to  Ashes.  p.  184  

56  |  P a g e  
 
PRU assaults on Vietcong squads, each confrontation killing upwards of three VC.94 While there

is no disputing that PRU frequently engaged in extrajudicial killings, it is difficult to claim that

this constituted systematic abuse as there is no indication that it was the official policy of the

PRU.95

The Phoenix policy which many have claimed contributed most directly to abuse was the

neutralization quota, but even in this case the reality is not straightforward. David Galula, one of

the leading theorists of modern counterinsurgency, warned against the use of quotas in his

seminal work, Counterinsurgency Warfare. Quotas for arrests and/or killings, which had been

a mainstay of the colonial counterinsurgencies in Algeria and Kenya, “may well prove

disastrous” Galula warned.96 Evan Parker understood this much. Once he first took charge of

ICEX, Parker said he had “resisted like the hell the idea of quotas.”97 And yet from its inception,

CORDS officially sanctioned and in some provinces encouraged the use of neutralization quotas.

The logic was that since the effectiveness of Phoenix relied so much on the individual GVN

official and his team at the province and district level, and since many of these district chiefs

were in fact quite incompetent, recalcitrant, or downright corrupt, incentives would be needed to

prod the GVN in the right direction. Quotas were not implemented in every province and district

nor were the quotas equal throughout all provinces and districts in which they were

implemented. Rather, the GVN adopted quotas for their province and district chiefs in regions in

                                                                                                                       
94
 CORDS.    PRU  Operational  Reports.    Gia  Dinh  (Provincial  Advisory  Team  44)  Administrative  and  Operational  
Records  1968-­‐1973.    National  Archives  Record  Group  472,  Entry  A1  702,  Container  592  
95
 Alhern,  Vietnam  Declassified.    pp.  327-­‐329    
96
 David  Galula,  Counterinsurgency  Warfare:    Theory  and  Practice.    p.  66  
97
 National  Security  Archive,  Douglas  Valentine  Collection.    Box  3.  “Evan  Parker”  

57  |  P a g e  
 
which the Phoenix adviser believed the neutralization statistics reflected a very low percentage

of the suspected VCI population.98

The GVN certainly abused the quota system. CORDS officials admitted as much when

they abolished the quota system in September 1971 in their Phung Hoang Reexamination Study

(PHREEX). The authors stressed that quotas were counterproductive, as “the goal is to

neutralize each and all properly confirmed VCI.” (emphasis added)99 One could easily imagine

that GVN forces killed innocent Vietnamese civilians to meet the quotas, and in at least several

provinces, corrupt chiefs were known to have used Phoenix as a pretext to assassinate political or

personal rivals.100 It appears, however, that innocent civilians were much more likely to be

arrested rather than killed. A study conducted by Clark University professor Allan Goodman in

1969 and 1970 found that 40% of all villager complaints to deputies in the Lower House of the

South Vietnamese National Assembly related to abuses of the Phoenix Program. (However, as

Mark Moyar points out, it was Goodman himself who determined whether the abuse was related

to Phoenix, as the majority of Vietnamese villagers did not understand what Phung Hoang was.

We may question whether Goodman really understood what operations constituted Phoenix.)101

Goodman recorded numerous complaints of illegal and arbitrary arrests as well as torture, but he

never mentioned complaints of targeted killing of innocent civilians.102

Indeed, the most common abuse of the quota system appears to have been through the

falsification of body counts. It was quite simple. There were far more guerrillas than VCI and

far more dead guerrillas than dead VCI, but dead VCI were more important to the Phung Hoang

                                                                                                                       
98
 Sheehan,  A  Bright  Shining  Lie.  p.  732  
99
 Andrade,  Ashes  to  Ashes.    p.  236  
100
 Valentine,  The  Phoenix  Program.    p.  162  
101
 Moyar,  Phoenix  and  the  Birds  of  Prey.  pp.  181-­‐182  
102
 Allan  Goodman,  Politics  in  War:    the  Basis  of  Political  Community  in  South  Vietnam.  p.  212  

58  |  P a g e  
 
committee than dead guerrillas. Phoenix advisers were often not present during anti-VCI

operations though they were expected to corroborate every report of a KIA VCI. In the

aftermath of a GVN firefight with guerrillas, a Phoenix adviser would accompany several

Vietnamese Phung Hoang representatives to the scene to determine if any VCI had been killed.

Being a foreigner, the Phoenix adviser would have to trust his Vietnamese counterparts on their

identification. A dead guerrilla could easily be identified as a VCI on the district black list; the

Phoenix adviser would have to take the identification at face value, and the Vietnamese would

get closer to reaching their quota. While it is impossible to know to what extent neutralization

reports were inflated by false counting, it was certainly the easiest way for any dishonest or lazy

Phung Hoang representatives to get their paycheck without going through the effort of good

intelligence work. Numerous Phoenix advisers admitted that they suspected their GVN

counterparts of consistently misleading them in this regard.103  

CHAPTER FIVE

The Meaning of “Neutralization” and Standards of Intelligence

One of the most jarring statistics related to Phoenix shows that between January and

October 1968, nearly 66% of all 20,394 people arrested in South Vietnamese prisons were
                                                                                                                       
103
 Moyar,  Phoenix  and  the  Birds  of  Prey.    pp.  183-­‐184  

59  |  P a g e  
 
released within the year. Crucially, of those 13,520 Vietnamese released, roughly 2,100 escaped,

roughly 4,660 were released in general amnesties, and 6,760 or were released for unknown

reasons within ten months of their arrest. In other words, one third of all people arrested in

South Vietnam at this time were released within a year of their capture.104 This rate of 66%

includes all prisoners, not just the VCI, of whom 9,924 were captured in this time.105 The authors

of this 1968 study were unsure how many of those released were suspected VCI apprehended

under Phoenix, but they suggested that the “Civil Defendants” label given to those who were

released were “mostly VCI.” The report concludes that, “the GVN prison system almost

certainly released more VCI during this period than were ‘eliminated’ by the Phoenix

System.”106

Though it represents only ten months of Phoenix’s early history, these statistics

nonetheless call into question the accuracy of the term “neutralization,” the efficacy of the An

Tri legal system, and indeed the utility of the program as a whole. First, if two thirds of all VCI

neutralized throughout the span of Phoenix were captured and two thirds of all those captured in

a given year were released that same year, half of them without sentencing, then how could one

consider a “neutralized” VCI alone an indication of actual progress against the Vietcong

insurgency? Paul Woodruff, a junior Phoenix adviser in Chau Doc from 1969-1970, understood

this problem. “I began to suspect that we weren’t doing what we said we were doing. It seemed

to me that the level of VCI activity wasn’t the least bit inhibited. We’d detain the village chief of

An Hu village four or five times in a couple months and send him a way for good, and he kept

                                                                                                                       
104
 Thomas  Thayer,  A  Systems  Analysis  View  of  the  Vietnam  War  1965-­‐1972.    Volume  10.  p.  71.    accessed  via  
Defense  Technical  Information  Center  (http://www.dtic.mil/dtic/tr/fulltext/u2/a039317.pdf)  
105
 Ibid.    p.  65  
106
 Ibid.    p.  73  

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coming up in the intel reports.”107 Senior CORDS staff were similarly concerned, at least in

private. The authors of the 1968 prisoner study stated that, “On October 25, 1968 [Phoenix staff]

tried to locate 127 district or higher level VCI “eliminated” during August and September. As of

late November, the GVN was unable to determine if or where more than five out of the 127 were

being held.”108

Mark Moyar notes that, beginning in 1970, only VCI sentenced to one year or more were

considered captured in neutralization statistics. This was undoubtedly official CORDS policy,

but I have found only one document from this period that mentions the change in policy. That

document, a December 1969 memo to the Phoenix adviser for IV CTZ, suggests that the Vinh

Binh province adviser “call to the attention of the DIOCC” the new policy.109 Other than this

brief mention, there is no indication of the policy’s actual implementation in any of the

documents I have examined from the district, province, or Corps-level Phoenix committees

between 1969 and 1970. While neutralization statistics do show a decrease in neutralizations by

capture and an increase in neutralizations by killing between 1969 and 1970, the change in the

ratio is not as significant as we would expect. Excluding Hoi Chanhs, in 1969 there were 1.38

VCI captured for every VCI killed. In 1970, there were .78 VCI captured for every VCI killed.

That is a 43% decrease in the ratio of captured to killed VCI. We may assume that if in 1968

two-thirds of all neutralized prisoners were released the rate would be roughly the same in 1969

and 1970, as An Tri remained corrupt and the prisons overcrowded with no significant

improvement throughout the duration of the Phoenix Program.110 Similarly, US and GVN forces

                                                                                                                       
107
 Interview  with  Paul  Woodruff.    January  25,  2016  
108
 Thayer,  A  Systems  Analysis  View  of  the  Vietnam  War.  Volume  10.  p.  75  
109
 CORDS.    DIOCC  Advisers  Meeting.    Vinh  Binh  (Provincial  Advisory  Team  72)  Administrative  and  Operational  
Records  1966-­‐1972.    National  Archives  Record  Group  472,  Entry  A1  721,  Container  1253  
110
 CORDS.    An  Tri  Observations  and  Recommendations.  September  20,  1972.  pp.  1-­‐4  
Accessed  via  Internet  Archive  

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did not significantly alter their anti-infrastructure tactics at this time in such a way that would

have accounted for a greater number of VCI captured.111 If CORDS had been earnest in only

counting VCI sentenced to one year as “neutralized,” we would expect to see a greater decrease

in the captured-killed ratio between 1969 and 1970, a decrease closer to 66%.

By necessity, this statistical analysis is based in part on speculation given the scarcity of

information. It is quite possible that there are hidden variables that account for the relatively

marginal decrease in the capture-kill ratio between 1969 and 1970. Furthermore, simply because

the one-year sentencing policy is not mentioned in any of the district- or province-level

documents to which I had access does not mean it was not in fact implemented. Nevertheless,

these statistical discrepancies are worth noting and raise the question of whether or not CORDS

ever truly resolved the issue of what it meant to be “neutralized.”

It would appear that many of the “neutralized” VCI were released in large part due to An

Tri’s corruption and inefficiencies. Paul Woodruff began to suspect that “those detained were

just people who hadn’t bribed the right police.” The author of the 1968 rural pacification report

was under no illusions, either:

“These releases happen for a variety of reasons. First, high level or wealthy VC can
often bribe the National Police to release them after arrest but prior to detention.
Second, while the physical capacity of [GVN’s] prison system is greater than the
number of prisoners, its administrative capacity to handle cases is not. Roughly 50% of
prisoners in jail at any time are awaiting sentence. . . . Frequently, prisoners who can’t
be handled administratively are released—even if they are VC.”112

                                                                                                                                                                                                                                                                                                                                                                                             
(https://archive.org/stream/PhoenixProgramDocuments/Phoenix%20Program/33%20An%20Tri%20Sept%2072#pa
ge/n1/mode/2up)  
111
 Moyar  notes  that  in  1966,  the  CIA  began  a  major  transition  in  their  training  of  PRU  that  emphasized  capturing  
VCI  over  killing  them.  (Phoenix  and  the  birds  of  Prey.  p.  38)  Neither  Moyar  nor  any  other  historians  mention  US  or  
GVN  forces  shifting  tactics  in  such  a  way  between  1969  and  1970  
112
 Thayer,  A  Systems  Analysis  View  of  the  Vietnam  War.    Volume  10.  p.  73  

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 Clearly, many VCI managed to elude justice this way. But one must also ask, how many of

those who were arrested and released were in fact innocent? There is no way to determine with

any certainty as the GVN hardly ever gave justifications for the release of prisoners, but it is

clear from Allan Goodman’s study that complaints of arbitrary arrest were common throughout

Vietnam. One might quickly dismiss such claims by noting that any real VCI captured would

likely claim innocence, and any analysis of Phoenix must certainly take that into account. But

closer examination of the collection, analysis, and exploitation of the intelligence that drove anti-

infrastructure operations reveals that in identifying VCI, the standards for intelligence were low.

Indeed, it is from the bare-bones intelligence reports that the historian may glean the best

understanding of Phoenix.

If quantity of reporting defined good intelligence, then Phoenix would have been an

indisputable success. Each month the DIOCCs and PIOCCs collectively produced and collated

thousands of intelligence reports on VCI identities and activities.113 Unfortunately, depth,

context, and precision define good intelligence, and the available archives show that these

characteristics were generally lacking in the reports produced by DIOCCs and PIOCCs. Despite

the implication of intelligence coordination in the acronyms, American DIOCC and PIOCC staff

seldom performed any semblance of intelligence analysis. Paul Woodruff explained his role in

the PIOCC as follows:

Under my nose would pass a document saying that Nuc Bon Tru in An Phu hamlet is
suspected of being a supply cadre or something like that. I would see thousands of such
notices a month, but I had no way of evaluating the sources of such things. And indeed
that didn’t seem to be my job. I mostly just kept notes and collated everything.114

                                                                                                                       
113
 CORDS.    ‘Big  Mack’  Stat  Reps.    Kien  Phong  (Provincial  Advisory  Team  84)  Administrative  and  Operational  
Records  1962-­‐1973.    National  Archives  Record  Group  472,  Entry  A1  726,  Container  1426  
114
 Interview  with  Paul  Woodruff.    January  25,  2016  

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The DIOCCs and PIOCCs were not analytical hubs, but warehouses of mostly unverified

Vietnamese reports from which the American advisers drew up VCI blacklists.

Similarly, if the Vietnamese ever performed anything more than perfunctory intelligence

analysis, it seldom found its way into the American DIOCCs and PIOCCs. This is not to say that

all Vietnamese intelligence on the VCI was poor. On the contrary, Americans and Vietnamese

involved in anti-infrastructure operations could rely on two reputable sources of intelligence:

The PRU and the Hoi Chanhs. Col. Andrew Finlayson and Captain Fred Vogel, CIA advisers in

Tay Ninh and Quang Nam provinces respectively, believe that after the Hoi Chanhs, the PRU

were the best source of intelligence.115 For all the reasons that they were the most effective anti-

VCI units, the PRU were also the best intelligence collectors. The PRU knew the communities

in which they operated as well as any VCI and, given their CIA training, were in a prime position

to cultivate informant networks. According to Col. Finlayson:

The communists never used their real names in their communications, made it real
difficult. Everyone had a party name, but that didn’t tell you much. So you had to do a
lot of detective work to figure out who this party name belonged to. You could do that
with penetrations and informants, or you can do it with normal detective work. It might
say on the document that they were gone from work for a month so we’d go to the place
of work and ask who was missing for a month. . . . Whether you did it one way or the
other depended on the province, who the CIA adviser was, who the Vietnamese in
charge was.116
The contribution of the PRU and Hoi Chanhs should not be overstated, however. The

PRU, never numbering more than 4,000 men, were always stretched a bit thin and could never

operate in every district.117 Similarly, in many provinces there were very few Hoi Chanhs, and

of all those who defected nationwide, the majority were from the lowest echelons of the VCI.

                                                                                                                       
115
 Interview  with  Andrew  Finlayson.    February  17,  2016.  
Interview  with  Fred.  Vogel.    Monday  March  29,  2016  
116
 Interview  with  Andrew  Finlayson.    February  17,  2016.  
117
 Andrade  and  Banks,  CORDS/Phoenix.  p.  19  

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Hoi Chanhs rarely provided valuable intelligence on VCI above the village level. As such, US

and GVN forces enjoyed greater success in disrupting village-level VCI activities; they faced

much more difficulty identifying or targeting the higher echelons of the VCI.118

A more consistent source of reporting was the Provincial Interrogation Center (PIC),

though PIC intelligence varied greatly in quality. PIC interrogators, all GVN officials, would

have to record such information as the detainee’s physical features, date of capture, hamlet,

family information and Vietcong activities. PIC reports ranged anywhere from two pages of

basic biographical information to 30+ pages of detailed, chronological histories of the source’s

activities and the structure and operations of their unit. All began with a disclaimer: “This is an

unevaluated interrogation report.” Some reports ended with the interrogator’s evaluation, a

simple sentence stating “reliable information.”119 Some reports undoubtedly included very solid

intelligence, especially the longer reports and those from Choi Hans. (If a VCI rallied the PIC

staff conducted an “interview.” If a VCI was captured it was called an interrogation.)120

Despite the occasional lengthy interrogation report, PIC intelligence was more often than

not of questionable veracity. There is little dispute that at many PICs, the GVN systematically

tortured suspects. Torture was certainly not official Phoenix policy, and whether or not PIC

interrogators employed it depended almost solely on the integrity of the local GVN commander.

GVN torture greatly frustrated American advisers, both military and CIA, whose training

stressed the unreliability of information extracted under torture.121 Nevertheless, a considerable

                                                                                                                       
118
 Moyar,  Phoenix  and  the  Birds  of  Prey.  p.  251  
119
 CORDS.    PRU  Operational  Reports.    Gia  Dinh  (Provincial  Advisory  Team  44)  Administrative  and  Operational  
Records  1968-­‐1973.    National  Archives  Record  Group  472,  Entry  A1  702,  Container  592  
120
 CORDS.    Chieu  Hoi.    CORDS  MRII  Executive  Secretariat—General  Records  1969.    National  Archives  Record  Group  
472,  Entry  33200,  Container  3  
121
 Andrade,  Ashes  to  Ashes.    pp.  210-­‐211  
Moyar,  Phoenix  and  the  Birds  of  Prey.  pp.  90-­‐91  

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number of Vietnamese endured various forms of torture—though our estimates will always

remain vague—which calls into question the legitimacy of many PIC reports. One on the hand,

there would be little disputing the quality of the lengthier, detailed reports that could only be

written with the full cooperation of the suspect. The historian must look with greater skepticism,

however, at the numerous two-page PIC reports that list little more than a suspect’s biographical

information and supposed VCI position.

Even the most incomplete PIC reports contained far more detail than most of the

documents in DIOCCs and PIOCCs. CORDS mandated that Phoenix advisers regularly draft

blacklists of all “verified” VCI operating in a district or province. These lists, drawn directly

from the PIOCC Phung Hoang files and translated into English, often listed more than 1,000

individuals, including their names, VCI position titles, and village—but little else. Seldom did

the lists provide the physical details, dates of birth, or parents’ names for more than half of those

listed. In several provinces, 90% of individuals listed lacked these details.122 Because these

blacklists included only active VCI, most of the individuals listed would not have been captured

and interrogated at PICs.123 Therefore, most VCI listed would have never had the opportunity to

have confessed, which was the preferred method of verifying a suspect’s VCI affiliation. Other

than confession, enemy documents were the surest way to confirm an individual was VCI. Such

discoveries were tremendously valuable, but very rare. The Phoenix coordinator in Vinh Binh

province had unusual success in identifying a total of nine VCI from captured enemy documents

                                                                                                                       
122
 CORDS.    VCI  Lists  from  Phung  Hoang  Ctr  Files.    Kien  Phong  (Provincial  Advisory  Team  84)  Administrative  and  
Operational  Records  1962-­‐1973.    National  Archives  Record  Group  472,  Entry  A1  726,  Container  1426  
123
 Given  that  more  than  half  of  the  VCI  captured  by  Phoenix  were  released  within  a  year,  it  is  quite  plausible  that  a  
significant  number  of  the  VCI  on  any  given  blacklist  had  in  fact  been  interrogated  previously,  though  there  is  no  
way  to  statistically  determine  this  percentage  with  any  precision.  

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in the first six months of 1969, despite launching nearly 600 operations in a province with more

than 2,300 suspected VCI.124

The majority of the names on PIOCC black lists would have come from either informants

or third parties through the course of interrogations. While the GVN did sometimes score

valuable intelligence through these means, in general, neither source was particularly reliable.

American DIOCC and PIOCC never listed the names of informants or their respective handlers

as a matter of operational security. Given the relatively minimal PRU and CIA presence

throughout the country, however, in most provinces the National Police handled the majority of

informants and agents. The National Police were trained as criminal police and generally

received the least capable of draft-age men from the recruiting pool. In provinces where the

Vietcong were active in criminal enterprises such as drug smuggling and extortion—which they

often were—the National Police were sometimes able to provide intelligence on VCI. For the

most part, however, the National Police were incompetent. Finlayson believes National Police

agent reports were “worthless if not dangerously inaccurate.”125

In 1954, The National Police had developed a counterintelligence/counterterror wing

called the Police Special Branch that the GVN had hoped would be more adept at intelligence

work. The CIA played an advisory role in the training of the PSB, but a lack of funds, poor

training, neglect from the highest levels of GVN officials, and misuse of personnel continuously

hampered the PSB’s development in its two decades of existence. Frequently, the PSB failed to
                                                                                                                       
124
 CORDS.    Phoenix-­‐Phung  Hoang  Progress  Reports.    Vinh  Binh  (Provincial  Advisory  Team  72)  Administrative  and  
Operational  Records  1966-­‐1972.    National  Archives  Record  Group  472,  Entry  A1  721,  Container  1253  
125
 Interview  with  Andrew  Finlayson.    February  17,  2016  
Col.  Andrew  Finlayson,  A  Retrospective  on  Counterinsurgency  Operations:    The  Tay  Ninh  Provincial  Reconnaissance  
Unit  and  its  Role  in  the  Phoenix  Program.    Center  for  the  Study  of  Intelligence:    Studies  in  Intelligence.    Vol.  51,  No.  
2.  
(Accessed  via  cia.gov  (https://www.cia.gov/library/center-­‐for-­‐the-­‐study-­‐of-­‐intelligence/csi-­‐publications/csi-­‐
studies/studies/vol51no2/a-­‐retrospective-­‐on-­‐counterinsurgency-­‐operations.html)  

67  |  P a g e  
 
coordinate with their counterparts in the NPFF, the National Police’s paramilitary rapid-reaction

force. The NPFF received frequent criticism from American observers over a perceived lack of

initiative, but the NPFF were useless without PSB intelligence to target specific cadres or even

determine which hamlets had significant VCI presence. Dale Andrade claims that, “the real

weak link in the anti-infrastructure chain was the PSB. It simply failed to generate the

intelligence necessary to target individual VCI.”126 In addition to the PSB, the RF/PF sometimes

collected intelligence, but it was generally of minimal value. Being local militias, the RF/PF

knew the territories in which they operated quite well, and they were often able to identify VCI

operating within their communities. But unlike the PRU, the RF/PF never received any

intelligence training. Their primary objective was to provide hamlet and village security through

predictable checkpoints and static defenses. The RF/PF had little interest in pursuing

intelligence leads or targeting VCI, and their relationship with Phoenix advisers was often

fraught with difficulties and miscommunication.127

Many suspected VCI appear to have landed on black lists through the interrogations of

other suspects.128 If a suspect claimed that Le Tan Tho was a member of the Thu Duc district

committee, then the GVN interrogator recorded it in the PIC report. The subject might know a

great deal about Le Tan Tho or they might not even know from which village he hailed; either

way, the interrogation constituted a piece of evidence against Le Tan Tho in Thu Duc.129

Theoretically, in keeping with official An Tri laws, Phoenix/Phung Hoang personnel would need

                                                                                                                       
126
 Andrade,  Ashes  to  Ashes.  p.  168  
127
 Andrade,  Ashes  to  Ashes.    p.  47  &  p.  92  
Interview  with  Richard  Armitage.    February  9,  2016.  
128
 CORDS.    VCI  Lists  from  Phung  Hoang  Ctr  Files.    Kien  Phong  (Provincial  Advisory  Team  84)  Administrative  and  
Operational  Records  1962-­‐1973.    National  Archives  Record  Group  472,  Entry  A1  726,  Container  1426  
129
 CORDS.    Provincial  Interrogation  Center  Reports.    Gia  Dinh  (Provincial  Advisory  Team  44)  Administrative  and  
Operational  Records  1968-­‐1973.    National  Archives  Record  Group  472,  Entry  A1  702,  Container  592  

68  |  P a g e  
 
three such reports to verify a suspect’s VCI affiliation.130 Yet in documents from five PIOCCs

which I examined, as many as half of all “verified” VCI do not appear to have received this

courtesy.131 In June 1970, the Vietnam Special Studies Group, a team of experts ordered by the

National Security Council to review the situation in the countryside, determined that the DIOCC

and PIOCC staff often disregarded protocol for identifying a suspect as VCI: “It is a recognized

problem that although a suspect’s card file may be supported by limited information from only

one or two outdated reports, there has been a tendency to count the individual in the estimated

VCI strength.”132

Regardless of whether they were interrogated or offered intelligence voluntarily, it would

appear that Phoenix’s human sources were not particularly knowledgeable about the individuals

whom they identified as VCI. That the province VCI lists rarely included physical or familial

details of the supposedly verified VCI indicates that Phoenix sources did not personally know or

even recognize the individuals they identified. Such a lack of detailed intelligence on suspected

VCI invariably caused problems. American adviser Peter Scott summed up his experience

corroborating GVN neutralizations of suspected VCI: “[The Vietnamese soldier] would say,

“Well I’ll be damned if it isn’t Nguyen Van Dang. . . . I’d look on the VCI list and there’d be a

Nguyen Van Dang. Of course there was. Every village had a Nguyen Van Dang.”133 While a

                                                                                                                       
130
 Department  of  State.    Memorandum  to  Ambassador  Colby,  re:    National  Security  Laws.    pp.  8-­‐12.    July  16,  1971.  
Accessed  via  Internet  Archive  
(https://archive.org/stream/PhoenixProgramDocuments/Phoenix%20Program/26%20National%20Security%20Law
s%20July%2071#page/n0/mode/2up)  
Moyar,  Phoenix  and  the  Birds  of  Prey.  p.  119  
131
 CORDS.    Provincial  Interrogation  Center  Reports.    Gia  Dinh  (Provincial  Advisory  Team  44)  Administrative  and  
Operational  Records  1968-­‐1973.    National  Archives  Record  Group  472,  Entry  A1  702,  Container  592  
132
 CORDS.    Phoenix  Comments—VSSG.    CORDS  HQ  General  Records  Spring  1970  (Various  Province  Briefs).    
National  Archives  Record  Group  472,  Entry  10096,  Container  8  
133
 Moyar,  Phoenix  and  the  Birds  of  Prey.  p.  185  

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name and a title is prerequisite to targeting enemy cadre, without more specific details Phoenix

operations were far less precise than the rifle shot metaphor would have us believe.

It also appears that despite the great emphasis CORDS put into writing province

blacklists, those who were identified as VCI after their capture or death had often been

previously unknown to Phoenix/Phung Hoang personnel. Gia Dinh PIC lists document 152

interrogations and interviews from December 1970 to February 1971. Not a single one of those

interrogated or interviewed was listed as having a “report to date,” in other words a prior DIOCC

or PIOCC report.134 Between these PIC lists and the lack of detail on “verified” VCI in the

Phung Hoang province lists, one would have to conclude that either the Phoenix/Phung Hoang

staff were horrendous record-keepers or their intelligence was of poor quality. Phoenix

documents make clear that, in fact, both conclusions are valid. The Province Senior Adviser in

Vinh Binh was harsh in his criticism of the DIOCCs. In June 1969, he wrote to his MACV

superiors in IV CTZ:

While visiting the districts I have made several observations which I would like to pass
on for your information and guidance: a) [District Phoenix Coordinators] are not
sufficiently familiar with their Phoenix/Phung Hoang Programs. b) Some DIOCC
coordinators are not spending enough time in the DIOCC—they do not devote enough
time to Phoenix duties. c) DIOCC operations are not being targeted against specific
individuals. d) Requirements are not being levied to fulfill intelligence gaps. e) DIOCCs
are not reacting to or exploiting intelligence on a timely basis. f) Phung Hoang SOPs are
not being followed when maintaining records within the DIOCC. g) Some police-chiefs,
S2s and S3s are not taking an active part in the DIOCCs, and have little or no
knowledge of its operations.
The adviser concluded by stating, “I would find it difficult to justify the existence of a DIOCC or

Phung Hoang Program on the basis of their operational results.”135 Komer himself admitted in

                                                                                                                       
134
 CORDS.    Provincial  Interrogation  Center  Reports.    Gia  Dinh  (Provincial  Advisory  Team  44)  Administrative  and  
Operational  Records  1968-­‐1973.    National  Archives  Record  Group  472,  Entry  A1  702,  Container  592  
135
 CORDS.    Phoenix/Phung  Hoang  Progress  Reports.    Vinh  Binh  (Provincial  Advisory  Team  72)  Administrative  and  
Operational  Records  1966-­‐1972.    National  Archives  Record  Group  472,  Entry  A1  721,  Container  1253  

70  |  P a g e  
 
July 1970: “Judging from the incredibly poor dossiers at most PIOCCs and DIOCCs I visited,

there is all too little prior evidence available in most cases as to whether a man killed, captured,

or rallied really is a VCI.”136

In summation, the intelligence that drove Phoenix was of mixed quality. Hoi Chanhs

offered intelligence rich in detail but generally regarding only the lowest echelons of the VCI.

The PRU received proper intelligence training and ran legitimate informant and penetration

networks, but they were few in numbers and alone were unable to identify and target the enemy

political infrastructure on anything resembling a national scale. The PICs, meanwhile, were

capable of producing very precise and actionable intelligence, but more often than not, the

reports were lacking in detail and of questionable quality. Finally, the sources that provided the

majority of DIOCC and PIOCC reports, namely the National Police and RF/PF, appear to have

generally been uninterested in intelligence work and may have in fact contributed to the

detention of more innocent Vietnamese than legitimate VCI. With the exception of the PRU and

their CIA advisers, the Vietnamese alone were responsible for intelligence collection, leaving the

Americans to simply take their GVN counterparts at their word. When asked if he ever engaged

in anything resembling intelligence analysis, Paul Woodruff responded, “No. I mostly just read

Jane Austin novels.”137

                                                                                                                       
136
 Robert  Komer,  The  Phung-­‐Hoang  Fiasco.  p.  3  
Accessed  via  Internet  Archive  
(https://archive.org/stream/PhoenixProgramDocuments/Phoenix%20Program/19%20Komer%20Fiasco%2030%20J
uly%2070#page/n0/mode/2up)  
137
 Interview  with  Paul  Woodruff.    January  25,  2016.  

71  |  P a g e  
 
 CHAPTER SIX

“One of the Greatest Failures of the Vietnam War”:

Phoenix’s Contribution to Pacification

It would be tempting to judge the effectiveness of Phoenix based simply on the final

results of America’s involvement in Vietnam. Douglas Valentine, in his book The Phoenix

Program assumes the mantle of the previous generation’s anti-war authors and writes a scathing,

politically charged analysis of the program. Valentine’s conclusion is that Phoenix was so

inhumane that it irrevocably alienated the South Vietnamese people from the GVN and US, thus

72  |  P a g e  
 
precluding any successful counterinsurgency. Valentine’s account, however, is, to put it mildly,

rather sensationalist if not outright inaccurate and would not meet most academic standards.

Furthermore, Valentine is mistaken in assuming the South Vietnamese people were unanimously

hostile to the US and GVN by war’s end. Surveys of the South Vietnamese population are

flawed and imprecise, but by the time of American withdrawal the population hardly embraced

the communist cause in anything resembling a popular revolution.138 After all, it was not

Vietcong guerrillas but North Vietnamese armor that overran the country in the 1975 Ho Chi

Minh offensive.

Conversely, some authors have argued that because the Vietcong insurgency was

damaged at the end of the war and because the Saigon regime fell to conventional forces,

Phoenix was a success. The fallacy that correlation equates with causation underlies this belief.

Indeed, there are several possible explanations for the lack of a massive Vietcong presence in the

countryside at the end of the war.139 For one, the Vietcong suffered tremendous losses in both

the Tet and later Easter offensives, both large-scale, conventional confrontations (for the most

part). Similarly, in many provinces the decreased level of Vietcong activity could best be

attributed to a combination of continuous Vietcong brutality and a greater US-GVN presence in

the countryside under the leadership of Abrams and Thieu.

Having said that, the possibility of alternative causes which would explain the relative

passivity of the countryside in 1972 does not preclude any arguments about the effectiveness of

Phoenix. Several scholars and numerous Phoenix veterans have argued that Phoenix played a
                                                                                                                       
138
 Moyar,  Phoenix  and  the  Birds  of  Prey.    pp.316-­‐317  
139
 As  with  all  matters  in  the  Vietnam  War,  scholars  continue  to  debate  to  what  extent  the  countryside  was  
pacified.    There  is  no  denying  that  South  Vietnam  continued  to  face  insurgent  violence  in  the  final  years  of  the  war  
without  a  significant  reduction  in  the  number  of  Vietnamese  killed  by  VC.    On  the  other  hand,  numerous  metrics,  
such  as  percentage  of  roads  or  hamlets  secure  from  VC  attacks  for  one  week,  two  weeks,  one  month,  etc.,  
increased  to  pre-­‐1963  levels  beginning  in  1970  (Moyar,  p.  74.    Sorely,  p.  223)  

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role in weakening the enemy, though such arguments are largely anecdotal. Furthermore, there

is no consensus among those who have judged Phoenix favorably as to what extent the program

contributed to pacification. Stanley Karnow, in his Pulitzer-Prize-winning Vietnam: A History,

briefly mentions that Phoenix, along with US bombing raids, decreased morale among the

Vietcong and caused many to flee or rally to the GVN, though he offers no explanation why he

believes Phoenix played a part in such defections.140 Andrew Finlayson also had a very positive

impression of the Phoenix Program in Tay Ninh and the surrounding provinces during his time in

Vietnam from July 1969 to March 1970.141

Dale Andrade, meanwhile, contributes a well-researched, even-handed volume on the

program—one of two authoritative accounts. Andrade arrives at the conclusion that Phoenix was

something of a qualified success: it was inconsistent in its effectiveness throughout the

provinces, but overall, Andrade claims, “the Americans made the Phoenix program work”

insofar as the program caused irreparable damage to the GVN shadow government.142 In

defending his thesis, Andrade relies heavily on case studies of successful Phoenix operations in

individual provinces, while acknowledging that such operations were not the norm. Andrade

makes good use of captured Vietcong documents and post-war Vietcong and NVA testimonies in

an attempt to show that Phoenix caused the communists trouble. Beginning in 1968, captured

communist documents do indeed begin to show increased concern over pacification efforts in

general, but Phoenix was only one aspect of the pacification effort. Similarly, while it is true that

Vietcong often questioned their detainees about Phoenix, this does not necessarily imply that the

program had significantly hurt them or that they even knew what it was. Given the notoriety

                                                                                                                       
140
 Karnow,  Vietnam.  p.  618  
141
 Interview  with  Andrew  Finlayson.    February  17,  2016.  
142
 Andrade,  Ashes  to  Ashes.  p.  284  

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Phoenix received in Western media, it is quite plausible that even despite their numerous

informants within the GVN, the Vietcong suspected Phoenix of being much more sinister than it

really was.143

Mark Moyar, author of the other authoritative account of Phoenix, argues strongly against

the traditional narrative that the US tried to wage a counterinsurgency with conventional

methods. “Most allied tactical choices [throughout the course of the war] were appropriate,”

Moyar argues. “The Allies ultimately foiled the Communists’ revolutionary warfare and lost the

war because the ARVN’s main forces could not stop the NVA’s conventional attacks in

1975.”144 Despite his positive assessment of US-GVN pacification efforts, Moyar argues that

Phoenix was ineffective. Relying heavily on captured documents, interviews with former NVA

and Vietcong officials, and South Vietnamese public opinion polls, Moyar concludes that the

PRU and, to a lesser extent, the RF/PF were generally effective in identifying and neutralizing

the VCI, while the PIOCCs and DIOCCs of Phoenix were of little practical use to US-GVN

forces in identifying and attacking the VCI.145

In any assessment of Phoenix, the historian would be remiss to ignore the assessments of

those with the “eye of command,” the top CORDS officials. In July 1969, Colby told General

Earle Wheeler, Chairman of the Joint Chiefs of Staff, regarding Phoenix that, “Frankly, we can’t

report any great success.”146 In July 1970, a year after Colby’s assessment and a full three years

after the creation of ICEX, Komer decried the lack of progress with Phoenix, stating, “In my

                                                                                                                       
143
 Ibid.,    pp.  256-­‐264  
144
 Moyar,  Phoenix  and  the  Birds  of  Prey.  p.  333  
145
 Moyar,  Phoenix  and  the  Birds  of  Prey.    p.  xviii  
146
 Sorely,  A  Better  War.  p.  144  

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view, the continued lack of an adequate effort to neutralize the Vietcong politico-administrative

apparatus is one of the greatest GVN and U.S. failures of the entire Vietnam War.”147

Many of those on the ground in the province and district level were similarly

unimpressed with the Phoenix Program. Stuart Herrington, an Army Intelligence officer in Hua

Nghia province, was so unimpressed with the program that after two weeks of Phoenix training

he decided to effectively vacate his position as Phoenix adviser and set about performing his own

intelligence advisory work with the local National Police commander.148 Herrington states that

“the facet of pacification that most typified the frustrations and inadequacies we faced as

advisers was the Phoenix Program. . . . It was a forthright, simple, and typically American,

direct approach to the problem and no single endeavor caused more grief and frustration for

American advisory personnel.”149 Paul Woodruff believed that Phoenix was a sound concept but

that it had little impact on the war in his province, where the majority of the population was

vehemently anti-Vietcong as a result of their religious affiliation.150 He explained:

We were winning the counterinsurgency in Chau Doc, but Phoenix had nothing to with
that. That is, I don’t think we were effectively eliminating the VC shadow government,
which turned out—and I only learned this some thirty years later when I visited
Vietnam—it turned out they were functioning quite well in a set of caves outside the

                                                                                                                       
147
 Robert  Komer,  Phung  Hoang  Fiasco.  p.  1  
Accessed  online  via  Internet  Archive—Phoenix  Program  Documents  
(https://archive.org/stream/PhoenixProgramDocuments/Phoenix%20Program/19%20Komer%20Fiasco%2030%20J
uly%2070#page/n1/mode/2up)  
148
 Herrington,  Stalking  the  Vietcong.  p.  21  
149
 Herrington,  Stalking  the  Vietcong.    p.  256  
150
 The  Hoa  Hao  are  a  sect  of  Buddhism  prevalent  in  Southern  Vietnam.    The  founder  of  their  religion,  Huynh  Phu  
So,  was  a  Vietnamese  peasant  from  Tay  Ninh  who  gained  tens  of  thousands  of  followers  through  his  preachings  as  
a  young  man  in  the  1940s.    Having  been  persecuted  by  the  French  for  his  anti-­‐colonial  message,  Huynh  Phu  So  
drew  the  ire  of  the  Viet  Minh,  who  feared  that  he  might  become  the  leader  of  the  independence  movement.    In  
1947,  the  Viet  Minh  assassinated  So,  dissected  his  body,  and  spread  the  pieces  throughout  the  country  to  prevent  
his  followers  from  establishing  a  shrine.    The  Hoa  Hao  were  consequently  among  the  staunchest  anti-­‐communist  
Vietnamese.  (Joseph  Buttinger,  The  Smaller  Dragon.  pp.  457-­‐458)  

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 villages. But we were, by the time I left in 1970, controlling the violent activities of the
insurgency.151
Several scholars of South Vietnamese society state a similar position, that when the

counterinsurgency succeeded it was not necessarily due to Phoenix operations. Contrary to

conventional (American) COIN doctrine, David Elliot found in his study of Vietnamese villagers

in the Mekong Delta that it was not precise intelligence or Phoenix operations, but rather the

incessant and largely indiscriminate bombing and shelling of the countryside that caused the

most damage to the shadow government. Elliott reasons that by forcing much of the population

to flee their villages for the safety of GVN refugee camps, the VCI lost the support they had

cultivated for years.152 Elliot’s argument is supported by the analysis of CORDS personnel in

Kien Phong province, who noted that the majority of Hoi Chanhs in 1968 and 1969 claimed that

an increase in B-52 raids in the region was the determining factor in their decisions to defect.153

Jeffrey Race, in his study of Long An province, argues that while Phoenix was a necessary

aspect of the counterinsurgency, in practice it accounted for very little intelligence. It was, in

Race’s experience, the greater MACV-ARVN troop presence in the province between 1968 and

1969 that was crucial to weakening the insurgents.154

Keeping in mind the contrary conclusions of these scholars and veterans, my own

research suggests a rather unimpressive and inefficient program, at least with regards to the

operations of the PIOCCs and DIOCCs. It is clear that Phoenix was neither a resounding success

nor an abject failure. Nevertheless, as a whole, the program was unsuccessful. Several

provinces certainly enjoyed success under the Phoenix program. These provinces tended to

                                                                                                                       
151
 Interview  with  Paul  Woodruff.    January  25,  2016.  
152
 Elliott,  The  Vietnamese  War.  p.  256  
153
 CORDS.    Province  Reports—Monthly  Sep  68-­‐Dec  69.    Kien  Phong  (Provincial  Advisory  Team  84)  Administrative  
and  Operational  Records  1962-­‐1973.    National  Archives  Record  Group  472,  Entry  A1  726,  Container  1426  
154
 Race,  War  Comes  to  Long  An.  pp.  237-­‐242  

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share common characteristics that were outside the control of CORDS bureaucracy: relevant

GVN personnel (namely the Province Chief) and American advisers who were wholeheartedly

committed to the program and to collaboration with one another, who sought to build

relationships with the local community, and who enjoyed the flexibility to innovate and

sufficient resources commensurate to the strength of the local VCI. In conclusion, based on the

available documentary evidence and several firsthand accounts, Phoenix and related operations

significantly weakened the VCI in roughly one-fourth of South Vietnam’s 44 provinces.

Examined as a comprehensive system, however, Phoenix failed to replicate its local successes on

a national scale. In other words, Phoenix’s shortcoming was its failure to scale, a failure that, as

we shall see, was born of bureaucratic constraints within MACV.

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A General from the U.S. Marine Corps inspects PRU in Quang Nam province (photo courtesy of

Fred Vogel)

CHAPTER SEVEN

Inflexible Response:

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 The US Army and Counterinsurgency in Vietnam

Counterinsurgency Historiography

The adage that generals fight the previous war is a rather hackneyed phrase, but it rings

true in the case of Vietnam. The prevailing narrative on the Vietnam War states that in the early

years of the US advisory role in Vietnam, MAAG (Military Assistance Advisory Group, 1955-

1964) equipped and trained ARVN in the model of the US Army, a conventional fighting force

based around battalion and brigade-sized units deployed in offensive operations and capitalizing

on significant advantages in firepower. With the advent of large-scale American combat

operations following the Gulf of Tonkin incident, the narrative goes, the US Army conducted

itself in largely the same way, neglecting population-centric approaches to the war in favor of

search-and-destroy and large cordon-and-search operations.155 MACV’s philosophy was best

captured by the adage, “Send a bullet instead of a man.”156

With America’s renewed interest in counterinsurgency in the 21st century, a growing

number of scholars have argued that MACV began pursuing an effective counterinsurgency

strategy after the Tet Offensive, a period which had previously received less attention in the

Vietnam historiography. Lewis Sorley’s 1999 book, A Better War, set the stage for this

narrative, arguing that with the promotion of Abrams to COMUSMACV in June 1968, “The
                                                                                                                       
155
 Search-­‐and-­‐destroy  operations,  as  the  name  implies,  involved  infiltrating  hostile  territory  (often  by  helicopter),  
searching  for  enemy  guerrillas,  destroying  them—often  with  tactical  air  strikes,  helicopter  gunship  support,  and/or  
artillery—and  then  quickly  exfiltrating  the  area.    Cordon-­‐and-­‐search  operations  involved  surrounding  a  hamlet,  
rounding  up  all  the  citizens  for  questioning,  and  searching  homes  for  hidden  weapons.    MACV  considered  both  sets  
of  operations  ideal  for  counterinsurgency  warfare,  but  the  former  frequently  led  to  significant  civilian  casualties  
without  offering  clear  operational  victories  and  the  latter  greatly  inconvenienced  the  Vietnamese  and  frequently  
led  to  abuse.  (Woods,  Shadow  Warrior.    pp.303-­‐304)  (Gregory  Daddis,  No  Sure  Victory:    Measuring  U.S.  Army  
Effectiveness  in  the  Vietnam  War.  p.  10)  (Andrade,  Ashes  to  Ashes.  pp.  96-­‐97)  
156
 John  Nagl,  Learning  to  Eat  Soup  with  a  Knife:    Counterinsurgency  Lessons  from  Malaya  and  Vietnam.  p.  200  

80  |  P a g e  
 
tactics changed within fifteen minutes,” to quote General Fred Weyand.157 US Army Colonel

Gian Gentile, extreme and largely unfounded in his criticism of prevailing American

counterinsurgency theory, nonetheless describes the “better war” narrative of US

counterinsurgency in Vietnam, Afghanistan, and Iraq with epigrammatic accuracy:

The first theme is of armies starting off in the wrong boot, fumbling and failing. A
second theme, extending from the first, depicts an army that learns and adapts—from its
lower ranks, surely, but mostly because a better general is put in command. The tide of
a war is turned, hearts and minds are won, and victory is achieved.158
With this in mind, we can see that while General Abrams and the new cadre of

pacification proponents, chief among them William Colby and US Ambassador to Vietnam

Ellsworth Bunker, attempted to navigate US-GVN pacification efforts out of dire straits,

American military strategy between 1968 and 1972 nevertheless remained overwhelmingly

conventional. In the case of Phoenix, the creation of the program in 1967 was a testament to the

Johnson administration’s increasing recognition of pacification as a key aspect of the Vietnam

War. Its continued underperformance in the years of the supposed “better war,” however, was

indicative of institutional inertia within the US military effort that even Abrams and the

pacification aficionados were unable to overcome.

The Army Under Kennedy and Johnson and Counterinsurgency Doctrine

Army Manual 3-0 defines doctrine as “a body of thought on how Army forces intend to

operate as an integral part of a joint force. Doctrine focuses on how to think—not what to

                                                                                                                       
157
 Sorley,  A  Better  War.  p.  17  
158
 Gian  Gentile,  Wrong  Turn:    America’s  Deadly  Embrace  of  Counter-­‐Insurgency.  pp.  5-­‐6  

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think.”159 Army doctrine in the Vietnam War proved to be far less flexible than this definition

would have us believe. The Cold War saw a growing disconnect between the types of warfare

which the armed forces were predisposed to wage and the strategic objectives set forth by

America’s leaders.

The national security policy of the fiscally conservative Dwight Eisenhower, dubbed the

“new look,” rested heavily on the concept of massive retaliation. Instead of spending exorbitant

sums maintaining a large army that could match the Soviets man-for-man and launch ambitious

operations in any corner of the globe, Eisenhower believed it was sufficient and economical to

scale down the size of the Army in favor of maintaining a strong nuclear deterrent.160 Colonel

Harry Summers, in his well-regarded work, On Strategy states:

In justifying strategy in civilian strategist terms, the Army surrendered its unique
authority based on battlefield experience. . . . Instead of concentrating attention on
military strategy which had become unfashionable after World War II (and, to many,
irrelevant in the nuclear era), there was an increased emphasis on technical,
managerial, and bureaucratic concerns. . . . We became neophyte political scientists
and systems analysts and were outclassed by the civilian professionals who dominated
national security policy under Secretary of Defense Robert S. McNamara after 1961.161
As management consultant Peter Drucker famously noted, “Culture eats strategy for

breakfast.”162 When Kennedy entered the Oval Office in 1961 he adopted a markedly different

strategy than Eisenhower had, that of “flexible response” in which the US armed forces would be

capable of responding to communist threats across the warfare spectrum and around the world.

A shift in military culture did not accompany this shift in strategy, however. As they had in the

Eisenhower era, generals left strategy to the civilians, namely the “Whiz Kids” in the DoD and
                                                                                                                       
159
 Department  of  the  Army,  Field  Manual  3-­‐0,  Operations.    Appendix  D-­‐1.    Accessed  via  
(http://downloads.army.mil/fm3-­‐0/FM3-­‐0.pdf)  
160
 John  Lewis  Gaddis,  Strategies  of  Containment:    A  Critical  Appraisal  of  American  National  Security  Policy  During  
the  Cold  War.  pp.  133-­‐134  
161
 Col.  Harry  Summers,  On  Strategy:    A  Critical  Analysis  of  the  Vietnam  War.  pp.  43-­‐44  
162
 Shep  Hyken,  Drucker  Said  ‘Culture  Eats  Strategy  For  Breakfast’  and  Enterprise  Rent-­‐A-­‐Car  Proves  It.    Forbes  
Magazine.    Dec.  5,  2015.  

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NSC who largely retained their positions under both the Kennedy and Johnson

administrations.163 The military focused instead on developing doctrine based on their current

abilities—waging total wars of annihilation in the spirit of the Second World War and limited

wars of attrition like the Korean War—and based on countering what they perceived as the most

pressing and existential threat, that of the Red Army. Both WWII and Korea had been

conventional wars in the purest sense of the term and depended on high-volume and

indiscriminate firepower, large-scale operational maneuvers, and an identifiable adversary. With

the notable exception of Maxwell Taylor, Kennedy’s Chairman of the Joint Chiefs of Staff,

military officials were unenthusiastic about Flexible Response. As part of the strategy, Kennedy

envisioned armed forces that could maintain the strategic nuclear deterrent, fight “small wars” in

third-world jungles, and defend the Fulda Gap against Soviet armor.164 Given the institutional

experience of the armed forces in the Second World War and Korea, their increasing focus on

operational minutiae, and the relative weight policymakers gave to countering the Soviets first

and foremost, it should come as no surprise that the armed forces found themselves much better

suited for the third task at the expense of the “small wars.” It would be an uphill battle when

Kennedy tasked the Army in 1961 to begin including components of counterinsurgency theory in

its doctrine.165

Counterinsurgency is hardly a 20th-century phenomenon. Historian Max Boot traces the

roots of insurgency to ancient Mesopotamia, when rebellious cities rose up against the Akkadian

king Sargon only to be crushed by brute force.166 Be they the Romans in Judea or the Grand

Armee in Spain, throughout history, states have found themselves confronted with non-state

                                                                                                                       
163
 Summers,  On  Strategy.  p.  45  
164
 Gaddis,  Strategies  of  Containment.  p.  213  
165
 Gregory  Daddis,  Westmoreland’s  War:    Reassessing  American  Strategy  in  Vietnam.  p.  21  
166
 Max  Boot,  Invisible  Armies:    An  Epic  History  of  Guerrilla  Warfare  from  Ancienct  Times  to  the  Present.  pp.  11-­‐13  

83  |  P a g e  
 
adversaries who have sought to achieve political objectives through irregular warfare. Beginning

in the late 19th century, the US Army began to increasingly subscribe to the writings of

Napoleonic-era military theorists such as Clausewitz and Jomini, who recognized the importance

of the people and socio-political dimensions in war, but considered conflicts involving only

insurgent tactics to be anomalous.167 The US Army of the early Cold War understandably did

not take doctrinal prescriptions from Sargon or Vespasian—and probably for the best. More

significant is the fact that the US Army entered Vietnam without any apparent desire to

implement the lessons of the contemporary and numerous anti-communist counterinsurgencies

which the US and its allies had experienced since 1945. In 1949, the world watched as Chinese

communists, after years of protracted insurgency, put Mao’s theory of revolutionary warfare into

practice and achieved a conventional coup de main against Chiang Kai-Shek’s Nationalist armies

in the Huai Hai campaign. America’s closest ally, the UK, achieved (qualified) military

successes against insurgents in Kenya and Malaya in the 50s and early 60s. The US Army itself

had advised and equipped the Greek army in their fight against communist partisans between

1947 and 1949, and had similarly supported the Philippine government in their defeat of the

“Huk” (Hukbalahap) communist insurgents between 1950 and 1953. The French, meanwhile,

had waged two bloody (and ultimately unsuccessful) insurgencies in Algeria and, of course,

Indochina by the time the US began combat operations in Vietnam.

None of these insurgencies perfectly mirrored the situation in South Vietnam. Even in

Vietnam, the Vietcong insurgency which the US and GVN faced was different from the Viet

Minh’s war against the French, where a broad-based coalition of insurgents had faced a single,

foreign colonial power. The Huks did not have the ideological training of the Lao Dong nor the
                                                                                                                       
167
 Russell  Weigley,  The  American  Way  of  War:    A  History  of  United  States  Military  Strategy  and  Policy.  pp.  82-­‐84  
Nagl,  Learning  to  Eat  Soup  with  a  Knife.    pp.  16-­‐19  

84  |  P a g e  
 
external support of the Vietcong, and Philippine society was generally more equitable than South

Vietnamese society.168 Whereas South Vietnam had extensive land borders through which

guerrillas could smuggle men and materiel, Malaya had only one short border. Furthermore, the

communists in Malaya and the ethnic Kikuyu insurgents in Kenya had no external powers to

support them and, as a result of their societies’ respective ethnic divisions, neither insurgency

managed to gain the support of the majority of the population.169 Nevertheless, America’s top

brass could have consulted any of the several experienced counterinsurgents within their own

ranks and those of their close allies had they felt the need.

The desire was not present, however. Kennedy had wanted to make Edward Lansdale,

the maverick Air Force intelligence officer who had advised the Philippine government during

the Huk rebellion, ambassador to Vietnam, but the Army convinced McNamara to dissuade the

president; the Pentagon felt Lansdale was too political as a consequence of his CIA connections,

which was sufficient cause to nix the appointment.170 Robert Thompson, defense adviser to the

Malay government during the Emergency, received invitations from Diem and later Kennedy to

advise the GVN and US pacification efforts respectively. He had more success in the former, but

any influence he had he lost in 1963 with Diem’s assassination. In his capacity as head of the

British Advisory Mission (BRIAM), he was frustrated by the unwillingness of MAAG and

subsequently MACV to implement his sweeping suggestions.171 As for seeking French advice in

counterinsurgency: “The French haven’t won a war since Napoleon,” one US official remarked.

“What can we learn from them?”172

                                                                                                                       
168
 Boot,  Invisible  Armies.    pp.  403-­‐405.  
169
 Ibid.,  pp.  380-­‐388,  391-­‐392  
170
 Nagl,  Learning  to  Eat  Soup  with  a  Knife.  p.  127  
171
 Andrew  Krepinevich,  The  Army  in  Vietnam.  pp.  66-­‐68,  86  
172
 Daddis,  No  Sure  Victory.  p.  23  

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 During the Kennedy-Johnsons years what the US Army, or rather the defense community

at large, did possess was something of a theoretical understanding of counterinsurgency. Case

studies in irregular warfare covering the campaigns of such figures as TE Lawrence and

Geronimo fill several Army Field Manuals on counterinsurgency printed in the early 1960s.173

In addition to internal DoD think pieces and analytical writings from RAND and other think

tanks, the field manuals constitute a somewhat superficial counterinsurgency doctrine. These

writings make clear that complex sociopolitical dynamics underlie counterinsurgency efforts and

that the counterinsurgent must respect the dignity of the population. Army field-manuals in

particular stress that the role of the United States in third-world counterinsurgencies must be

limited: “There are many ways in which we can help,” states the introduction to a 1966

compilation of readings on counterinsurgency published by the Army Infantry School, “and we

are searching our minds and our imaginations to learn better how to help; but a guerrilla war

must be fought primarily by those on the spot.”174

With the benefit of hindsight, we can see that American counterinsurgency writings of

the 1960s ominously lacked detailed prescription for effective counterinsurgency operations. US

Army FM 31-15, printed in 1961, states that “Operations are planned to be predominantly

offensive operations,” while failing to emphasize population security as one of the five principles

of operation, listing it under “police, combat, and civic action operations” instead.175

Furthermore, while acknowledging that counterinsurgencies are dependent on sociopolitical

change as well as military victory, contemporary writings frequently reduced complex societal

dynamics to propagandistic bromides. The US military cannot, of course, be blamed for

                                                                                                                       
173
 United  States  Army  Infantry  School,  Selected  Readings  in  Guerrilla  and  Counterguerrilla  Operations.    August  
1966.  
174
 United  States  Army  Infantry  School,  Selected  Readings  in  Guerrilla  and  Counterguerrilla  Operations.  p.  32  
175
 Department  of  the  Army,  Field  Manual  31-­‐15:    Operations  Against  Irregular  Forces.  May  1961.  p.  4  

86  |  P a g e  
 
incorporating a dimension of righteousness into their doctrine, as inculcating a sense of purpose

in troops is key to morale. With that said, American counter-insurgency writings pushed a

strong narrative that the Vietnamese people were simply terrified victims of the Vietcong and

that they were or would soon be sympathetic to the Americans and the GVN. Such notions were

understandable, as the Vietcong indeed terrorized thousands of Vietnamese and the Americans

were right to state that they possessed no colonial ambitions in Vietnam; but such optimism was

also naïve. Understanding how the populace will view the presence of foreign soldiers is crucial

knowledge which a counterinsurgent must possess prior to entering the insurgent environment,

but it appears to have been lacking in the literature of the time.

American counterinsurgency theory of the early 1960s was also beset by the problem of

translating concepts of irregular warfare into terms familiar to armed forces accustomed to

conventional warfare. Analogies between irregular and conventional warfare could be useful in

bridging this theoretical disconnect, but they could also be counterproductive if the connection

were tenuous. In a 1963 speech to Air Force personnel, RAND analyst James Farmer states “I

would like to point out the similarity between [the counterinsurgency] environment and the

environment conceived by tacticians for tactical nuclear warfare; the concept of defended strong

points with a sort of “no man’s land” between.”176 Farmer is clever in attempting to draw an

analogy to nuclear warfare, a subject about which the Air Force in 1963 was significantly more

knowledgeable than it was about counterinsurgency. But in tactical nuclear warfare both parties

are on even footing. Not so in a counterinsurgency. What the counterinsurgent may consider

“no man’s land” is of inherent advantage to the insurgent who can afford to remain in the

shadows. An effective counterinsurgency strategy seeks to eliminate such “no man’s lands” by
                                                                                                                       
176
 James  Farmer,  Counter-­‐Insurgency:    Viet-­‐Nam  1962-­‐1963.    Transcript  of  speech  to  U.S.  Air  Force  audience  on  
May  24,  1963  at  Inglewood,  California.  p.  15  

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increasing government presence throughout hostile territory. By focusing only on strong points,

the counterinsurgents put themselves in the same untenable situation as the French in the First

Indochina War, who, as Vietnam expert Bernard Fall noted, “only [control] Vietnam to the

extent of 100 yards on either side of all major roads.”177

The US Army officer arriving in Vietnam had a superficial but flawed theoretical

understanding of irregular warfare and no personal experience in the subject. None of his

colleagues would likely have any previous experience in such warfare either. The American

Indian Wars had long since faded from institutional memory, replaced by the seemingly more

relevant American experience in World War II and Korea, in which combined infantry and

armor offensive operations had brought devastating firepower to bear upon the enemy at the loss

of what was considered at the time to be generally few men, relative to other nations’ armies.

Regarding the preparedness of US Army officers for waging counterinsurgency, West Point

historian Gregory Daddis states that “Missing was not an appreciation for balancing political and

military action in a counterinsurgency environment. Rather, officers had yet to define a system

for evaluating their efforts when engaging irregular forces and insurgents.”178

MACV and Counterinsurgency in Practice

MACV failed to apply the core tenets of the counterinsurgency doctrine espoused by

such literature, superficial as it was, in its actual conduct of the war under the command of either

Westmoreland or Abrams. It is true that in the years of the “better war,” clear-and-hold

operations in line with counterinsurgency theory gained prominence, but search-and-destroy

                                                                                                                       
177
 Andrade,  Ashes  to  Ashes.  p.  16  
178
 Daddis,  No  Sure  Victory.  p.  20  

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operations persisted while the frequency of largely ineffective cordon-and-search operations

increased.179 Indiscriminate, overwhelming firepower remained characteristic of the conflict.

The 9th Infantry Division’s Operation Speedy Express, launched six months into Abrams’ tenure

as COMUSMACV, was a massive search-and-destroy operation that in the course of five months

claimed the lives of 10,899 Vietnamese in the Mekong Delta, of whom between 5,000 and 7,000

were estimated to have been civilians, according to the Army inspector general’s 1972 report.180

The 9th Infantry’s operational report for the first two months of Speedy Express states that the

division’s operations supported the civic action and PSYOPs of the Accelerated Pacification

Campaign, but the same operational report outlines the strategic objective as “eliminating

VC/NVA main-force elements” and suggests a singular focus on body count to measure

progress.181 In fact, William Colby believed that Speedy Express undid much of CORDS’

limited progress in the Delta.182

Speedy Express is just one extreme example of an overwhelmingly conventional

response to the asymmetric Vietcong threat during the tenure of Abrams. The strategy of

indiscriminate and overwhelming firepower of Westmoreland persisted throughout the tenure of

the American presence in South Vietnam. MACV doctrine continued to stress the importance of

imprecise forms firepower such as indirect artillery fire hunter-killer helicopter patrols.

Regarding such helicopter patrols, Paul Woodruff remarked, “We weren’t hunting and killing,

                                                                                                                       
179
 Andrade,  Ashes  to  Ashes.  p.  96  
180
 Headquarters  U.S.  Military  Assistance  Command  Vietnam.    Monthly  Summary:    May  1969.    The  Virtual  Vietnam  
Archive,  Texas  Tech  University.    Bud  Harton  Collection.  p.  63  
Patricia  Sullivan,  Obituary  of  Julian  J.  Ewell,  93.    Washington  Post.    August  5,  2009.  
http://www.washingtonpost.com/wp-­‐dyn/content/article/2009/08/04/AR2009080403187.html  
181 th
 9  Inf.  Div.:    Operational  Report  for  Quarterly  Period  Ending  31  January  1969.    The  Virtual  Vietnam  Archive,  
Texas  Tech  University.    Michael  Sloniker  Collection.    p.  8  
182
 Woods,  Shadow  Warrior.  pp.  302-­‐303  

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we were waiting for someone to shoot at us so we could shoot back.”183 Summaries of

significant enemy engagements nationwide between July and October 1969 show that in one

third of all engagements involving American artillery and/or helicopter gunship support, the

Americans were unable to verify that they had killed any Vietcong or NVA.184 Fred Vogel, a

PRU adviser in Quang Nam province in 1969, similarly felt the Army operated in an overly

conventional manner in I Corps: “My only experience was with the Americal (23rd Infantry)

Division. . . . I was not impressed with them. They had big tanks and APCs (armored personnel

carriers), and from what I saw they tended to favor large-scale, conventional operations.”185

Vietnamization did not spell the end to American firepower, either. The 17th Cavalry

Regiment, for example, actually increased its frequency of hunter-killer missions in support of

GVN forces beginning in 1970 as Nixon dramatically reduced overall US numbers in

Vietnam.186 Abrams himself was most aware of the difficulties even a senior officer faced in

attempting to redirect the Army’s institutional inertia with regard to its strategy in Vietnam. In

1967, while still serving as Deputy to Westmoreland, Abrams acknowledged to then-commander

of III Corps General Bruce Palmer that he felt “it was really too late to change U.S. strategy. As

for any major changes within MACV, the pattern was set in concrete. . . . Abrams did say that

                                                                                                                       
183
 Interview  with  Paul  Woodruff.    January  25,  2016.  
184
 Headquarters  U.S.  Military  Assistance  Command  Vietnam.    Monthly  Summary:  July  1969.    The  Virtual  Vietnam  
Archive,  Texas  Tech  University.    John  M.  Shaw  Collection  
Ibid.,  Monthly  Summary:    August  1969  
Ibid.,  Monthly  Summary:    September  1969  
Ibid.,  Monthly  Summary:    October  1969    
185
 Interview  with  Fred  Vogel.    March  29,  2016.  
186 th
 17  Cavalry  Regiment,  Operational  Report  1971.    The  Virtual  Vietnam  Archive,  Texas  Tech  University.    John  M.  
Shaw  Collection  p.  16  

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he too was dismayed by the U.S.-Vietnamese organizational and operational setup that had

evolved.”187

MACV’s failure to modify conventional offensive practices and implement a successful

counterinsurgency highlights two important elements of the American effort in Vietnam. First,

the Vietnam War was not merely a counterinsurgency. Both Westmoreland and Abrams pushed

the notion that the US had one strategic objective in Vietnam (maintaining a non-communist

South Vietnam) and one enemy (the communists) and was therefore fighting “one war.”188 Both

generals were essentially correct—although, as discussed in the first chapter, the relationship

between the Vietcong and North Vietnamese Lao Dong was complex—but the Vietnam War had

at least three very distinct dimensions: pacification in South Vietnam, the main-unit war against

the NVA and VC, and the air war against North Vietnam. Dale Andrade explains

Westmoreland’s neglect of pacification as a question of priority:

The VCI, he said, were ‘termites’ that slowly gnawed away at the foundation of the
GVN. Waiting in the wings with crowbars poised to demolish the weakened structure
were the ‘bully boys,’ the Viet Cong and NVA military units. Westmoreland believed
that ‘only by eliminating the bully boys—or at least harrying them so as to keep them
away from the building—was there a possibility of eliminating the termites.’189
The 1975 Ho Chi Minh offensive proved that Westmoreland had been, in fact, correct in his

assessment that the conventional NVA and Vietcong units posed the greatest threat to

maintaining a non-communist Vietnam. This does not exonerate MACV for its negligence vis-à-

vis pacification, but it highlights the inherent difficulties the United States faced in Vietnam.

America had to both wage a limited war against a conventional enemy and quash an insurgency

while building up the capacities and legitimacy of the South Vietnamese state. The enemy,

                                                                                                                       
187
 Bruce  Palmer,  The  25-­‐Year  War:    America’s  Military  Role  in  Vietnam.  pp.  63-­‐64  
188
 Sorley,  A  Better  War.  p.  18  
189
 Andrade,  Ashes  to  Ashes.  p.  13  

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meanwhile, could engage in either conventional and/or insurgent warfare depending on which

tactics proved contemporarily advantageous, and possessed an immediate objective far simpler

than that of the US: destroying rather than building a state.

Second, and more central to the issue of the Phoenix Program, the US military as part of

the strategy of flexible response had been tasked with conducting operations for which it was ill-

suited. Kennedy had expanded the mission of the Army, charging with preparing for both

conventional warfare with the Soviets and third-world counter-revolutionary warfare. Giving

Army officials more and diverse tasks did not ensure that they would effectively complete them,

however. Even POTUS could not compel the Army to alter a conventional doctrine born out of

the Second World War and Korean War when the most pressing threat to the security of the “free

world” was indeed conventional—that of the Soviet army surging through Europe. The Army

paid lip service to developing and implementing counterinsurgency doctrine, per the President’s

request, but they remained rigid in their practice. As one senior Army officer put it, “I’ll be

damned if I permit the United States Army, its institutions, its doctrine, and its traditions to be

destroyed just to win this lousy war.”190 Had the US Army destroyed and recreated itself as a

purely counterinsurgent fighting force it would have indeed been detrimental to America’s grand

strategic aims. American conventional forces were needed in Berlin, South Korea, and, in fact,

South Vietnam to defend against communist conventional forces; but the officer’s quote presents

a false dichotomy between maintaining a conventional army and maintaining an army purely

capable of fighting “small wars.” The US Army could have better achieved national objectives

in South Vietnam and around the globe if it had been able to chart a middle path between these

                                                                                                                       
190
 Nagl,  Learning  to  Eat  Soup  with  a  Knife.  p.  172  

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ends of the military spectrum. Unfortunately, the Army remained staunchly conventional in its

approach to asymmetric warfare.

The tactics that had proven effective in the Second World War and Korea and the

weapons which had been designed to devastate Soviet armies frequently proved useless if not

counterproductive in a counterinsurgency. These tactics and weapons were familiar and

available to the Army, however, and they suited the Army’s primary purpose of preparing for a

conventional war with the Soviets. The Army therefore continued to employ such tools

throughout the war, often to the detriment of strategic progress. In the words of Robert Komer,

“It was a classic use of the availability of capability driving us to use it.”191 No substantial

contingent of the US Army, meanwhile, had fought against guerrilla forces since American

forces had left Nicaragua in 1933. This doctrinal inflexibility and lack of institutional

knowledge of counterinsurgency beyond the most superficial level ultimately explains the

failures of the Phoenix Program.

CHAPTER EIGHT

From Nobody’s Business to the Army’s Business:

Examining the Phoenix Bureaucracy

Prior to ICEX/Phoenix, MACV had preferred to leave anti-VCI operations to the GVN,

who, after the failure of the Strategic Hamlet Program in 1962, paid little attention to pacification

until the consolidation of the Thieu-Ky regime in 1966. The American agencies primarily

                                                                                                                       
191
 Komer,  Bureaucracy  Does  Its  Thing.  p.  9  

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involved in pacification had been the State Department, USAID, and USIA, but their operations

were generally limited to the “carrot,” the building of roads and schools, distribution of

medicine, etc.192 Lacking was a “stick” strong enough to smash the VCI. Only the CIA, through

its work with the CTT/PRU, made a concentrated effort to eliminate the VCI, but its operational

capacities were limited. More importantly, the CIA closely guarded its sources, retaining the

best intelligence on the VCI for itself. The CIA was understandably wary of sharing valuable

intelligence with GVN units that were frequently victim to enemy penetration, though these

units—whether ARVN, PSB, RF/PF, or PSDF—maintained a far stronger presence in the

countryside.193 American military units, meanwhile, had little interest in CIA intelligence on the

VCI. MACV’s interests lay in the big-unit war and in eliminating VC/NVA men and materiel.

A constant source of friction between the CIA and MACV throughout the war was the latter’s

demand for intelligence on the enemy’s order of battle despite the Agency’s protests that more

focus be given to identifying the guerrilla infrastructure.194

At the 1966 Honolulu conference, Johnson and McNamara as well as Thieu and Ky

officially recognized the significance of pacification and committed to making a new effort on

that front, though it remained unclear whether MACV and ARVN would shoulder the new

burden as opposed to US and GVN civilian agencies. It took over a year before Komer

attempted to bridge this divide with the creation of CORDS, a nominally civil-military hybrid.

In the interim, the Office of Civil Operations (OCO) had consolidated the fledgling pacification

efforts of US civilian agencies under the control of one civilian official, the deputy ambassador

to Vietnam. The OCO had been unable to claim any success to its name. Comprised of State

                                                                                                                       
192
 Andrade,  Ashes  to  Ashes.    pp.  56-­‐57  
193
 Alhern,  Vietnam  Declassified.  pp.  261-­‐262  
194
 Woods,  Shadow  Warrior.  p.  287  
Sheehan,  A  Bright  Shining  Lie.  pp.  694-­‐696  

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and AID personnel, the OCO lacked the manpower and resources to conduct a nationwide

pacification effort even as it limited itself to “carrot” operations. It took an average of eighteen

months for AID supplies to reach Saigon, and the number of civilian advisers in 1966 involved

in pacification was well under 1,000.195

When Komer arrived in Vietnam in May 1967 to assume command of the nationwide

pacification efforts, he quickly came to realize that the OCO’s failure had been the result of it

lacking any US military component. Granted, there existed a kinetic component of pacification

prior to Phoenix. The PRU operated almost exclusively against the VCI, while the NPFF and

RF/PF provided village and hamlet security, the latter accounting for nearly 40% of all Phoenix

neutralizations after 1967. But these units were essentially civilian, outside the command

structure of ARVN and thus MACV. The CIA trained and advised the PRU while AID assumed

responsibility of the territorial forces—the RF/PF—as well as the NPFF prior to the creation of

CORDS. AID lacked resources and manpower to effectively support such paramilitary forces

and were primarily concerned with macroeconomic issues such as war-related inflation.196

These units were already disadvantaged. Subscribing to MACV’s view of the war as one of

predominantly big-units, ARVN received the lion’s share of GVN resources and the best

recruits. The NPFF and territorial forces consisted of generally illiterate, inexperienced

Vietnamese in poor health. Their facilities were frequently decrepit, their weapons often

outdated, and their training inadequate.197 In short, the OCO managed both kinetic and non-

                                                                                                                       
195
 Andrade,  Ashes  to  Ashes.  pp.  54-­‐56  
Andrade  and  Willbanks,  CORDS/Phoenix.  p.  16  
196
 Komer,  Bureaucracy  Does  Its  Thing.    p.  11  
197
 CORDS.    Management  Survey.    CORDS  HQ  General  Records  1970  (Spring  Review-­‐various  province  briefs)  
National  Archives  Record  Group  472,  Entry  10096,  Container  8  
Moyar,  Phoenix  and  the  Birds  of  Prey.  pp.  163-­‐164  

95  |  P a g e  
 
kinetic pacification efforts poorly, failing to provide sufficient resources or oversight to the

diffuse organizations tasked with the paramount job of counterinsurgency.

Komer made the conscious decision, therefore, to place CORDS under the command of

MACV. In his mind, the existing civilian agencies were inadequate to support nationwide

pacification efforts. After the war, Komer recalled, “If you are ever going to get a program

going, you are only going to be able to do it by stealing from the military. They have all the

trucks, they have all the planes, they have all the people, they have all the money—and what they

did not have locked up, they had a lien on.”198 CORDS was therefore officially a “civil-military

hybrid,” consisting of both military and civilian personnel but with a unique chain of command

that went through DEPCORDS to COMUSMACV, the commander of all military forces in

Vietnam. Of the civilian agencies involved in CORDS, the CIA was the only organization with

any substantial role and its work was primarily concerned with the PRU and ICEX/Phoenix.

Nelson Brickham had conceived of ICEX not as a radical new system for anti-infrastructure

operations but as a method of consolidating existing intelligence and operations against the VCI

under one roof. This centralized bureaucracy took the form of the DIOCCs and PIOCCs, to

which the CIA, Brickham and Komer hoped, would contribute personnel and intelligence while

also coordinating PRU and RD operations with the other US-GVN institutions involved in

Phoenix/Phung Hoang. As Brickham imagined it, the CIA’s Regional Officer in Charge (ROIC)

and his MACV deputy would serve as the senior ICEX/Phoenix adviser and chair the Corps

ICEX/Phoenix committee, while at the province level, the Province Officer in Charge (POIC)

would hold a similar position with regards to the ICEX/Phoenix framework. According to Dale

Andrade, “This hierarchy did not mean the CIA held total sway over the fledgling anti-

                                                                                                                       
198
 Krepinevich,  The  Army  and  Vietnam.  p.  217  

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infrastructure program, but rather that there was a lack of personnel outside the CIA capable of

handling the job.”199

In practice, the CIA’s role appears to have been more limited. After-action reports of

PRU and RD Cadre, the CIA’s primary sources of intelligence in the countryside, are far from

ubiquitous in the archives, appearing sporadically in documents from a mere four of the fourteen

PIOCCs examined for this thesis.200 Given the continuous stove-piping of intelligence among

US and GVN units involved in pacification that persisted throughout the war, it is unsurprising

that references to CIA intelligence should appear infrequently in the available CORDS archives.

ROICs and POICs had numerous tasks besides coordinating or participating the Phoenix/Phung-

Hoang committees, namely collecting strategic intelligence on COSVN (Central Office for South

Vietnam), the overarching communist political-military organization in South Vietnam.201 Fred

Vogel, a Marine PRU adviser in Quang Nam province in 1969 stated, “The relationship between

the PRU and the PIOCCs wasn’t that close. . . . I never really operated with them. There was

always a separation.”202 Evan Parker, the CIA officer who first directed the Phoenix Program,

also made clear in a post-war interview, “Phoenix was not a CIA program. We provided some

resources, but that’s all.”203

After the war, Komer acknowledged that US-GVN pacification efforts had become

excessively militarized under CORDS. Komer stated,

                                                                                                                       
199
 Andrade,  Ashes  to  Ashes.  p.  64  
200
 PRU  or  RD  Cadre  after-­‐action  reports  list  whether  or  not  the  units  discovered  any  intelligence  in  the  course  of  
their  operations.    The  after-­‐action  reports  do  not  list  the  intelligence  itself,  as  several  CIA  veterans  with  whom  the  
author  has  spoken  suggested  that  the  Agency  is  liable  to  withhold  such  information  from  the  public  for  50  years  in  
order  to  protect  sources.    With  that  said,  the  author  only  found  PRU  after-­‐action  reports  in  the  archives  for  Gia  
Dinh  province  and  found  RD  cadre  reports  pertaining  to  three  provinces  in  the  CORDS  General  Records  for  CTZ  I  
201
 Alhern,  Vietnam  Declassified.    pp.  262-­‐267  
Col.  Andrew  Finlayson,  Marine  Advisors  with  the  Provincial  Reconnaissance  Units,  1966-­‐1970.  History  Division,  
United  States  Marine  Corps.    p.  13  
202
 Interview  with  Fred  Vogel.    March  29,  2016.  
203
 National  Security  Archive,  Douglas  Valentine  Collection.    Box  3.    “Evan  Parker”  

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 As military considerations became ever more prominent [later in the war], the GVN and
U.S. military largely took over the reins of power in Vietnam. . . . On the U.S. side,
MACV overshadowed the civilian agencies, just as the military effort dwarfed the
civilian effort. Civilian officials in Saigon played little role in military decision-
making, despite recognition that political and military factors were wholly intertwined
in this type of conflict.204
John Cook, a Phoenix District adviser in Di An district, was witness to the civil-military divide

in pacification and the military’s predominance in the Phoenix Program specifically. Lt. Cook

recalls the CORDS PSA for Bien Hoa saying during orientation: “Military advisors, like me,

have a free hand in areas that are strictly military. The civilians are reluctant to tread on shaky

ground, trying to keep themselves busy with such matters as food, education, and building

hospitals.”205

The predominance of the military in pacification is best seen in the personnel records,

which show that at the peak of US pacification efforts, 6,464 CORDS advisers were military, of

whom 95% were Army, while only 1,137 were civilian.206 In Phoenix this ratio was even more

dramatic, ranging between 21:1 and 397:1 military advisers to civilians throughout the duration

of the program.207 The ratio is probably somewhat exaggerated, as the CIA has been unwilling

to give precise figures, but the numbers provide a sense of the extent to which military personnel

outweighed civilian personnel in Phoenix. The District Senior Advisers who ran the DIOCCs

were, with few exceptions, all MACV personnel while the CORDS Province Senior Adviser

(PSA) was generally from MACV or, in rare cases, the State Department. (If the PSA was

MACV his deputy was civilian and vice-versa.)208 Thus, Colby’s elimination of the CIA POICs

and ROICs from the Phoenix chain of command in July 1969—just as the program was
                                                                                                                       
204
 Komer,  Bureaucracy  Does  Its  Thing.  p.  40  
205
 John  Cook,  The  Advisor:    The  Phoenix  Program  in  Vietnam.  p.  36  
206
 Andrade  and  Willbanks,  CORDS/Phoenix.  p.  16  
207
 Andrade,  Ashes  to  Ashes.    Appendix  A-­‐2:    Resource  Allocations  
208
 Interview  with  Paul  Woodruff.    January  25,  2016.  
Cook,  The  Advisor.  p.  36  

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beginning to build its own momentum and pay its first dividends, according to scholars such as

Andrade—did not, in fact, signal a significant restructuring of the program. MACV was simply

subsuming what had in effect been a military institution since its inception.

Phoenix: A Question of Command

The root of Phoenix’s failures lay in MACV’s subsuming command of the anti-

infrastructure bureaucracy despite the Command’s continued belief that pacification was a GVN

responsibility. In May 1967 when Komer first arrived in Vietnam, he assured an assembly of

senior MACV officials including Westmoreland that, “pacification is a GVN responsibility, with

the U.S. providing advice and resources.”209 MACV was to some extent correct that pacification

would ultimately be a GVN effort. The GVN would have lost all legitimacy, making an

insurgent victory far more likely, if the United States had served as the sole or even primary

counterinsurgent force in the Vietnamese. Nevertheless, MACV’s efforts in the realm of

pacification, even after the creation of CORDS, were relatively minimal. At its height in 1969,

CORDS maintained a force of 7,601 advisers while Washington committed 550,000 US troops

to military operations in Vietnam that same year. In Fiscal Year 1968, the US spent nearly $14

billion on bombing and offensive operations and only $850 million on pacification efforts, a

disparity which caused little concern among either MACV or the civilians in DoD.210

Consequently, Phoenix faced two significant challenges. The first and most obvious was

a lack of sufficient resources. CORDS undoubtedly received more funding and personnel as a

part of MACV than it would have had it remained a civilian organization, and such was Komer’s

reasoning for placing pacification under military command; but resources were scarce
                                                                                                                       
209
 Daddis,  No  Sure  Victory.  p.  115  
210
 Alain  C.  Enthoven  and  K.  Wayne  Smith,  How  Much  Is  Enough?:    Shaping  the  Defense  Program  1961-­‐1969.    RAND  
Corporation.    p.  294  

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throughout the history of Phoenix. South Vietnam consisted of 2,000 villages subdivided into

13,000 hamlets. District advisers, never numbering more than 250, were each responsible, on

average, for coordinating and monitoring pacification efforts in 37 hamlets.211 Jeffrey Race

notes that in Long An province, Phoenix special reaction forces (PRU and NP) only constituted

5% of the entire GVN armed strength in the province.212 The Assistant to the Chief of Staff of

CORDS in Saigon determined in September 1970 that “There are two reasons that the present

Phung Hoang program is inadequate to destroy the enemy: insufficient time and troops

available.”213

Similarly, District advisers in Vinh Binh province, to take one example, complained that

a lack of personnel to oversee the Revolutionary Development cadre and Census Grievance

officials precluded any intelligence contribution to local DIOCCs by these “crucial” sources.214

Another report from Vinh Binh in March 1969 highlights the lack of funding available for even

the most proven intelligence programs. “This sounds very familiar to some of you,” the author

states, addressing the Province Phung-Hoang committee, “but the fact remains that

Phoenix/Phung Hoang inspections have turned up remarkably few DIOCCs where VIP

(volunteer informant program) funds were available. They have long since proven their worth,

and they should be used more widely.”215

                                                                                                                       
211
 Daddis,  No  Sure  Victory.  pp.  118-­‐120  
212
 Race,  War  Comes  to  Long  An.  p.  238  
213
 CORDS.    Security  Planning—1971.    CORDS  HQ  General  Records  1970  (Spring  Review-­‐various  province  briefs)  
National  Archives  Record  Group  472,  Entry  10096,  Container  8  
214
 CORDS.    DIOCC  Advisers  Meeting.    Vinh  Binh  (Provincial  Advisory  Team  72)  Administrative  and  Operational  
Records  1966-­‐1972.    National  Archives  Record  Group  472,  Entry  A1  721,  Container  1253  
       CORDS.    DIOCC  Inspection  Results.    Vinh  Binh  (Provincial  Advisory  Team  72)  Administrative  and  Operational  
Records  1966-­‐1972.    National  Archives  Record  Group  472,  Entry  A1  721,  Container  1253  
215
 CORDS.    Phoenix  Program.    Vinh  Binh  (Provincial  Advisory  Team  72)  Administrative  and  Operational  Records  
1966-­‐1972.    National  Archives  Record  Group  472,  Entry  A1  721,  Container  1253  

100  |  P a g e  
 
 The second and most significant challenge the Phoenix Program faced was that of

coordination with the GVN. Phoenix was, after all, an advisory effort. While MACV could and

should have diverted more resources to the program, the heart of the anti-infrastructure effort

would always have to be Vietnamese. In the minds of CORDS staff, the biggest reason for

Phoenix’s underperformance at all levels was the failure of their Vietnamese counterparts. Many

American advisers found their GVN counterparts to be competent individuals of integrity, but

the CORDS archives are nonetheless replete with complaints about the behavior of GVN

officials at the district, province, and national levels: The District Adviser in Tra Cu was a

liability due to his “ruthless” and “brutal” treatment of his fellow soldiers; the Province Chief in

Vinh Binh was a “nitpicker, and antagonistic to those under him who show any signs of

competence;” the DIOCC in Thanh Binh failed to produce results because local GVN officials

“are trying to place the responsibility of the DIOCC on one another’s shoulders;” the ROIC was

exasperated by Vietnamese “recalcitrance” in Kien Phong where it took over a year before all

Province and District Senior Advisers were able to meet their GVN counterparts together under

one roof.216 Such are but a few examples of the Vietnamese supposedly failing to pull their

weight. Granted, there was a natural tendency for Americans to misunderstand Vietnamese

behavior due to an ignorance of local culture or political dynamics; but the frustration of the

advisers is indicative of a problem which lay at the heart of Phoenix, that of ensuring results

from the GVN counterparts shouldering the greatest burden in the anti-infrastructure effort.

                                                                                                                       
216
 CORDS.    IV  Corps-­‐Various  Province  Briefs.    CORDS  HQ  General  Records  1970  (Spring  Review-­‐various  province  
briefs)  National  Archives  Record  Group  472,  Entry  10096,  Container  8  
Ibid.  
CORDS.    Phung  Hoang  Activities—Sep.  68-­‐69.    Kien  Phong  (Provincial  Advisory  Team  84)  Administrative  and  
Operational  Records  1962-­‐1973.    National  Archives  Record  Group  472,  Entry  A1  726,  Container  1426  
Ibid.  

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 According to Komer, some American civilians in Vietnam suggested a unified MACV-

ARVN command to wage both the main-unit war and conduct pacification, just as the United

States had taken charge of a unified multi-national command in Korea. Such a possibility was a

pipe dream in Vietnam. For one, MACV and American civilian agencies jealously guarded their

autonomy and authority in typical bureaucratic fashion. Politically minded American officials in

Saigon and DC feared the Vietnamese would view a unified command as American

neocolonialism.217 Most importantly, the GVN would have been unequivocally opposed to such

an arrangement. The ARVN held significant political authority in South Vietnam and it is

difficult to imagine a situation in which they would have consented to subordination to an

American commander.

The option that remained for CORDS, therefore, was to attempt to effectively leverage

military assistance to the GVN to incentivize higher standards of performance in the Phoenix

program. Throughout the war, US civilian agencies generally utilized their leverage better than

MACV, but even civilian agencies had fewer opportunities to leverage their GVN counterparts

after 1963. In the chaotic years following the overthrow of the Diem government, America’s

primary strategic concern was stability in South Vietnam. Any attempts at withholding aid or

assistance that might further destabilize the fragile South Vietnamese state or make the GVN

appear even more the puppet of the Americans were off the table. As America’s role in South

Vietnam escalated and became more militarized, the options for leverage further diminished as

MACV took over greater responsibilities.218 As Komer put it, “So long as we were willing to

                                                                                                                       
217
 Komer,  Bureaucracy  Does  Its  Thing.  p.  x  
218
 Lesie  Gelb  and  Richard  Betts,  The  Irony  of  Vietnam:    The  System  Worked.  p.  145  

102  |  P a g e  
 
use U.S. resources and manpower as a substitute for Vietnamese, their incentive for doing more

was compromised.”219

MACV initially felt little need to leverage their assistance to ARVN in part because they

did not see much value in the South Vietnamese as partners. Westmoreland argued for an

ARVN troop buildup in 1965, but he made this request in tandem with a plea for “more of

everything,” a call to take control of the war from a South Vietnamese army he deemed

inadequate and hand it to US forces.220 Relations between MACV and the GVN improved under

the tenure of Abrams. According to ARVN Lieutenant General Dong Van Khuyen, “From 1968

on [the US advisory relationship] tended to be more relaxed, more open and more sincerely

devoted to genuine cooperation.”221

CORDS, in fact, tended to better utilize leverage than the rest of MACV. CORDS

advisers had to tread a very fine line, however. If an adviser complained to his superior about a

GVN official and word got back to that official, then the adviser would have just lost the trust of

his counterpart.222 Furthermore, CORDS, being a small institution relative to aggregate US

forces in Vietnam, was very limited in its ability to leverage their GVN counterparts. From the

perspective of the GVN, CORDS officials were rather insignificant. The Americans the GVN

needed to appease were in the top echelon of MACV. Komer explained in July 1970 that a GVN

commander had explained to him that:

‘Province and district chiefs are still graded mostly on how many enemy KIA, how
many weapons captured etc. If you want to change their attitude on Phung Hoang,
Saigon and Corps must give them a real feeling that it is top priority. They must change

                                                                                                                       
219
 Komer,  Bureaucracy  Does  Its  Thing.  p.  33  
220
 Robert  Brigham,  ARVN:    Life  and  Death  in  the  South  Vietnamese  Army.    pp.  84-­‐88  
221
 Sorley,  A  Better  War.  p.  182  
222
 Komer,  Bureaucracy  Does  Its  Thing.  p.  31  

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 their whole philosophy as to priorities.’ He’s dead right. Apathy is more prevalent than
not.223
Even if CORDS staff themselves felt it necessary to influence their GVN counterparts, the larger

institution to which they belonged, MACV, was unwilling to exercise its leverage. MACV’s

concern was the main-unit and anti-guerrilla war, not the anti-infrastructure war. Given their

perennial disinterest in anti-infrastructure operations, it made little sense for senior MACV

officials to push for the replacement of GVN officials who similarly neglected Phoenix but

otherwise made progress in the war against the Vietcong and NVA. Thus in practice, making an

effort to implement a successful Phung-Hoang program was not necessarily a requirement for

being a GVN Phung Hoang official.224 This of course contributed significantly to the program’s

inconsistency throughout South Vietnam’s districts and provinces.

Another central issue underlying the Phoenix Program was MACV’s misapplication of

systems analysis and the drive for numbers which defined the Vietnam War. The “whiz kids” of

the Kennedy-Johnson national security establishment were fixated on numbers. Equipped with

Harvard MBAs and led by Robert McNamara, who had made a name for himself implementing

cost-saving systems analytics as president of Ford Motor Company, the civilian analysts in the

Department of Defense sought the answer to nearly every issue of national security through

scrupulous statistical analysis.225 Such methods were highly effective in maintaining a cost-

effective military, but their effectiveness stopped there. Reflecting on the dominance of these

methods during his tenure as National Security Adviser, Henry Kissinger noted:

There was a truth which senior military officers had learned in a lifetime of service that
did not lend itself to formal articulation: that power has a psychological and not only a
technical component. Men can be led by statistics only up to a certain point and then
                                                                                                                       
223
 Komer,  Phung  Hoang  Fiasco.  p.  5  
224
 Moyar,  Phoenix  and  the  Birds  of  Prey.  p.  196  
225
 Summers,  On  Strategy.  pp.  44-­‐48  

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 more fundamental values predominate. In the final analysis the military profession is
the art of prevailing, and while in our time this required more careful calculations than
in the past, it also depends on elemental psychological factors that are difficult to
quantify.226
Systems analysis could no more inform Kennedy about Khrushchev’s grand strategy than

they could inform a CORDS adviser about political sentiments of a local hamlet. And yet

despite the complex socio-political nature of counterinsurgency, the notion that systems analysis

would reduce the war to quantifiable elements and thus allow the US to achieve victory

permeated the entirety of the MACV bureaucracy. In fact, the complexities of

counterinsurgency and the ongoing debates within DC over strategy gave defense analysts all the

more reason in their minds to emphasize statistical analysis. In the words of Gregory Daddis,

“Left with insufficient foundational knowledge of counterinsurgencies and vague strategic

objectives, MACV embraced Secretary of Defense McNamara’s advice that everything that was

measurable should in fact be measured.”227

Within CORDS, the preferred statistical method of measuring progress in pacification

was the Hamlet Evaluation System (HES). HES was more effective than any previous

quantitative method of measuring progress, but it was far from air-tight. HES required district

advisers to quantitatively assess if hamlets had reached certain benchmarks—indicators of

territorial security—after which a computer would crunch the data and provide a scorecard for

each hamlet, A through E, no plus or minus. Some benchmarks were easily quantifiable:

“decrease frequency of enemy initiated action against hamlet,” “increase the number of

households with active members of PSDF to more than 50%,” or “increase visits of GVN health

workers to once a week or more.” Many indicators were far less precise and more subjective,

however, such as “provide welfare assistance to needy or refugee households,” “PSDF must
                                                                                                                       
226
 Henry  Kissinger,  The  White  House  Years.  pp.  34-­‐35  
227
 Daddis,  No  Sure  Victory.  p.  10  

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actively patrol in hamlet,” “effective intel collection,” or “Insure that self-development projects

progress satisfactorily.”228 The importance of such inherently unquantifiable indicators in HES

limited the accuracy of the system. Similarly, GVN officials, understanding that CORDS used

poor HES ratings in lobbying for the removal of some of their Vietnamese counterparts, had no

trouble finding holes in the system. District advisers were hardly able to get a clear picture of

the situation in each of the several dozen hamlets on which they had to report each month and

they would be none the wiser if their Vietnamese counterparts, for example, were to simply paint

a red cross on an abandoned shed and claim to have opened an aid station without providing any

medical assistance.229

CORDS personnel appear to have been aware of the flaws in the system and not used

HES ratings exclusively in their assessments. The author of a memo to DEPCORDS in II CTZ

states, “I am becoming increasingly concerned over the validity of recent HES evaluations. . . . .

I think it highly unlikely that we have made the degree of progress indicated by the HES

statistics.” Using basic statistical logic, he continues “I cannot rationalize [our HES rating] on

any basis that would indicate valid statistics.” Yet the author’s insistence that the issue of

suspicious HES data “be hit very hard, indeed, at the coming [Province Senior Advisers]

conference” suggests that at the time, in August 1969, HES data had significant influence on

American perceptions of pacification progress nationwide.230

Another problem with HES was that it lacked any survey of the local population and thus

had no way of measuring popular loyalty to the GVN. The system focused only on population

                                                                                                                       
228
 CORDS.    HES  Rating-­‐Province.    Kien  Tuong  (Provincial  Advisory  Team  85)  1971.    National  Archives  Record  Group  
472,  Entry  A1  727,  Box  1476  
229
 Moyar,  Phoenix  and  the  Birds  of  Prey.  pp.  258-­‐259  
230
 CORDS.    Plans,  Reports  &  Evaluations.    CORDS  MR2  Executive  Secretariat-­‐General  Records  1969.    National  
Archives  Record  Group  472,  Entry  33200,  Box  3  

106  |  P a g e  
 
security, GVN presence, and the perceived effectiveness of US-GVN grass-roots development

programs. HES provided some indication of whether local conditions were conducive to

fostering popular support of the GVN, but the system did not itself indicate any actual support.

The Pacification Attitude Analysis System (PAAS), created in late 1969, was the only CORDS

effort to understand what lay in the “hearts and minds” of the Vietnamese. Villagers were

reluctant to reveal whether they trusted the Saigon government, and given the prevalence of

GVN corruption and abuse in the countryside, a significant portion of those who responded

positively to questions about the government are liable to have done so out of fear. The PAAS

was, however, useful in deducing the level of political awareness in the countryside, such as, for

example, popular awareness of the Phung-Hoang program. A post-war independent study by the

BDM corporation determined that HES “was generally considered to have been the most

effective system that could have been implemented.”231 PAAS, on the other hand, was according

to Gregory Daddis, “a case of too little, too late.”232

The statistical methods utilized for Phoenix were far simpler than those of HES or PAAS.

A neutralized VCI was given a ranking of A, B, or C with high A being the highest echelon of

VCI, and then listed as either killed, captured, or rallied. District and Province Phoenix

committees produced thousands of pages of such statistics each month for the satisfaction of

MACV superiors. If one were to only examine these briefs, assessing the month’s work in each

province and CTZ, one would have to give Phoenix a favorable assessment, as more often than

not senior advisers met their neutralization quotas or, in provinces where no quotas existed,

                                                                                                                       
231
 Sorley,  A  Better  War.  p.  71  
232
 Ibid.,  p.  206  

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reported that they were satisfied with their month’s neutralization numbers.233 If one were to

define progress based solely on these numbers as the authors of the briefs seem to, then one

would consider Phoenix as a whole to be a remarkably successful endeavor. On average,

Phoenix oversaw the neutralization of more than 18,000 VCI a year throughout its existence.

Given that at their height, the VCI constituted no more than 100,000 individuals and given that

their rates of recruitment of new cadre were consistently low, Phoenix appears to have

significantly damaged the VCI on the national level.234

Of course, statistics without proper context are misleading, and in the case of Phoenix,

statistics were often simply dishonest. As I established previously, “neutralization” and “VCI”

were rather fluid concepts. A VCI counted as captured might very well return back in operation

just weeks later, while a dead guerrilla of no particular significance could be counted as a key

member of the communist infrastructure. Furthermore, VCI captured or killed during routine

military operations as opposed to targeted anti-infrastructure operations were also included in

Phoenix neutralization totals, giving the appearance that the program was much more robust than

it was and that it primarily focused on low-level cadre. Compounding the inaccuracy of

neutralization reports were the difficulty of identifying let alone collecting enemy KIA after a

large firefight, as well as the fact that many PRU reported their neutralizations to the CIA POIC

but not the local PIOCC.235 Neutralization figures are essentially useless in determining the

actual progress of anti-infrastructure operations, and yet they were, in the eyes of MACV, the

                                                                                                                       
233
 CORDS.    Orientation  and  Briefing  Files.    CORDS  MR1  Executive  Secretariat-­‐General  Records  1970.    National  
Archives  Record  Group  472,  Entry  33101,  Container  3  
CORDS.    Plans,  Reports  &  Evaluations.    CORDS  MR2  Executive  Secretariat-­‐General  Records  1969.    National  Archives  
Record  Group  472,  Entry  33200,  Box  3  
CORDS.    Significant  Activities—Monthly  Neutralization  Reports.    Kien  Tuong  (Provincial  Advisory  Team  85)  1971.    
National  Archives  Record  Group  472,  Entry  A1  727,  Box  1476  
234
 Andrade  and  Willbanks,  CORDS/Phoenix.  p.  17  
235
 Moyar,  Phoenix  and  the  Birds  of  Prey,  pp.  235-­‐237  

108  |  P a g e  
 
most authoritative metric of success. Scholars such as Lewis Sorely and Gregory Daddis have

argued that the US never relied on body count alone to judge the progress of the war. Their

arguments are convincing in regards to certain aspects of pacification, such as the HES. While

HES remained the mainstay of pacification analysis, CORDS advisers recognized that Chieu Hoi

rates, incidents of terrorism, and the input of local advisers were necessary to determine progress

in pacification.236 CORDS’ understanding of anti-infrastructure operations, however, was far

simpler, based on a univariate analysis—a VCI’s neutralization or lack thereof. In their, “candid,

frank, and open” response to the June 1970 Vietnam Special Studies Group report, the Phoenix

Directorate makes no mention of any objective other than reaching nationwide neutralization

quotas. The Phoenix Directorate report states:

Although poor results during the first six months of 1969 allowed only 90.4 percent of
that year’s goal of 21,600 to be met, the situation for 1970 looks more promising.
Killed, captured, and rallied figures have equaled or exceeded 1800 for every month
thus far in 1970. Figures for April topped 2,200, the first time that number has been
exceeded in either 1969 or 1970. The results of Cambodian operations promise to boost
the May figures and the potential for achieving the Phase I goal even higher.237
Phoenix, more than any other aspect of pacification, was a game of numbers in a war which

defied statistical logic. The result was a disconnect between the perception of Phoenix that

top-level CORDS and MACV officials held and the situation on the ground, as evidenced by

the aforementioned Phoenix Directorate report. Dale Andrade succinctly captures this this

disconnect: “As in most of the rest of the war, [neutralizations] were tallied and sent to

Saigon, where the verdict of success or failure was based on numbers.”238

                                                                                                                       
236
 Sorley,  A  Better  War.  pp.  70-­‐71  
237
 CORDS.    Phoenix  Comments—VSSG.    CORDS  HQ  General  Records  Spring  1970  (Various  Province  Briefs).    
National  Archives  Record  Group  472,  Entry  10096,  Container  8  
238
 Andrade,  Ashes  to  Ashes.  p.  124  

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 The lack of any indicator of progress against the enemy infrastructure other than

neutralization figures inevitably created institutional incentives to lower-level Phoenix

personnel to produce numbers, even in provinces where quotas were not in place. In Chau

Doc, where no quota existed, Paul Woodruff explained that the GVN seemed uninterested in

targeted anti-VCI operations or Chieu Hoi:

In my province, at least when I was there, there were never any assassinations. Nor
were there any Chieu Hois. It seemed to be that 6-8 people were detained in the
province every month. And I kept a record of who they were and made a report every
month that went up through the American chain of command.239
Another significant institutional constraint which hampered Phoenix effectiveness was the

tour of duty system for advisers. John Paul Vann, the maverick pacification enthusiast and

DEPCORDS in II CTZ, dubbed by some “the one irreplaceable American in Vietnam,” stated

sardonically towards the end of the war, “We don’t have twelve years’ experience in Vietnam.

We have one year’s experience twelve times over.”240 According to Richard Armitage,

“Everyone now recognizes that the 12-month advisory tours of duty hurt us badly in

Vietnam.”241 Most American Phoenix advisers only served for one year, with a significant

number serving as replacements for less. Very few advisers had any significant Vietnamese

language training, and only those who had deployed in previous tours arrived in their district or

province with any knowledge of Vietnamese culture or GVN practices. Army Advisers, the vast

majority of Phoenix personnel, received minimal training designed specifically for Phoenix—

usually just two weeks. Rather, the bulk of their training was conventional, including six weeks

of intelligence training taught from FM 30-5, Combat Intelligence, a Korean-War-era field

manual that focuses exclusively on order-of-battle intelligence in a mid- or high-intensity

                                                                                                                       
239
 Interview  with  Paul  Woodruff.    January  25,  2016.  
240
 Komer,  Bureaucracy  Does  Its  Thing.  p.  67  
241
 Interview  with  Richard  Armitage.    February  9,  2016.  

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conflict.242 Col. Finlayson felt that this system was the major flaw in what he otherwise feels

was a rather successful Phoenix program:

[The initial Phoenix advisers] were usually lieutenants working at the DIOCCs. They
had no knowledge of the language, no experience, no real knowledge of what was going
on. . . . I would have recommended that Phoenix advisers would arrive [in their
district/province] and stay there. A lot of the advisers came from the states with
misperceptions about the Vietnamese and the Vietnamese government and they made a
lot of personal blunders. Americans have a tendency, and they still do, of pissing
people off when they act as advisers. They can be counter-productive that way.243
In his 1971 end-of-tour report, the Deputy Director of Phoenix, Col. C.B. McCoid, highlighted

the inherent dissonance between GVN officials and young American advisers: “The

Vietnamese, particularly their Special Police, have been dealing with the communist

underground for a generation. It is a measure of our counterparts’ forbearance that they resist

telling each new adviser, who implies that the struggle can be won during his 12-month tour, to

go to hell.”244 In some cases, the short tours of duty and conventional Army training of advisers

crippled local Phoenix operations. A September, 1968 report from the Assistant Phoenix

Coordinator in Kien Phong province states, “[My trip] to My An was revealing in that the US

advisers had practically no idea of PHOENIX, due to the rapid turnover of personnel.” A Kien

Phong POIC report from the same week states that the new personnel at the Cao Lanh DIOCC

had collected intelligence on enemy OB (order of battle) “instead of VCI targets due to a lack of

understanding of the term VCI on the part of the DIOCC members.”245

                                                                                                                       
242
 Krepinevich,  The  Army  in  Vietnam.  p.  229  
Details  of  advisory  training  duration  from  interview  with  Paul  Woodruff.    January  25,  2016.  
243
 Interview  with  Andrew  Finlayson.    Febraury  17,  2016.  
244
 Col.  McCoid,  End  of  Tour  Report  –  Directorate  Staff.    August  2,  1971  p.  3  
Accessed  online  via  Internet  Archive—Phoenix  Program  Documents  
https://archive.org/stream/PhoenixProgramDocuments/Phoenix%20Program/27%20%20%20McCoid%20EoY%20P
hoenix%20Report%20Aug%2071#page/n1/mode/2up  
245
 Phung  Hoang  Activities—Sep.  68-­‐69.    Kien  Phong  (Provincial  Advisory  Team  84)  Administrative  and  Operational  
Records  1962-­‐1973.    National  Archives  Record  Group  472,  Entry  A1  726,  Container  1426  

111  |  P a g e  
 
 The prevalence of careerism among advisers also plagued Phoenix. American military

culture was condescending towards advisory positions, with most officers believing that their

best chances for gaining prestige and quick promotion came from unit commands. As such,

Phoenix had a hard time attracting captains and majors, and had to make due with a cadre

overwhelmingly comprised of inexperienced lieutenants.246 The GVN faced a similar problem in

their approach to Phung Hoang. Those Vietnamese educated and competent enough to become

officers viewed the ARVN as a more honorable choice of service and considered the National

Police and territorial forces which shouldered the greatest burden in pacification to be units for

cowardly misfits. As such, the most ambitious and competent South Vietnamese tended to join

the former, leaving American Phoenix personnel to deal with generally less motivated GVN

counterparts.247

A significant number of American Phoenix personnel seem to have also lacked

enthusiasm for the Phoenix Program. While numerous advisers developed deep sympathy for

the South Vietnamese and their cause, these sentiments were not universally held among Phoenix

personnel. Given the program’s late implementation at a time when support for the war back

home had turned sour and the conflict increasingly seemed unwinnable, many Phoenix advisers

were understandably more concerned with meeting bureaucratic benchmarks to please their

superiors than with actually eliminating the enemy infrastructure. In many districts and

provinces, Phoenix became yet another bureaucracy spinning its wheels, employing typists and

translators and producing documents by the ream, but having no discernible effect on the

pacification effort. The pressure to meet neutralization quotas and exceed previous rates is only

                                                                                                                       
246
 Andrade,  Ashes  to  Ashes.  p.  140  
247
 Herrington,  Stalking  the  Vietcong.  p.  20  
Brigham,  ARVN.  p.  47  

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one example of this bureaucratic mentality. A March 1969 memorandum on DIOCC procedures

from the Vinh Binh Phoenix Coordinator to the IV CTZ Coordinator states:

Efforts should be made to channel intelligence collection efforts and collation efforts
toward direct support of operations. This appears to be an obvious situation, however,
many DIOCCs have contented themselves with the building of card files and blacklists
as an end in itself rather than as a means to improve operational results. It appears to be
the feeling of many that these files rather than operations are the chief function of the
DIOCC.248
Mark Moyar quotes one Phoenix adviser as saying, “Most guys only had a year or two to make

their mark. If they wanted to get good fitness reports, they had to produce numbers. There were

a lot of people who were playing the numbers game and not getting down to the nitty-gritty of

trying to win the war.”249

This quote is indicative of the most significant issue that Phoenix faced, that of the

American chain of command and its inability or unwillingness to scale local innovations to the

national level and incorporate them into anti-infrastructure policy. John Nagl argues that the US

Army in Vietnam was highly resistant to change and that innovations from below as well as the

suggestions of independent studies failed to make their way into doctrine. Nagl notes, “the

learning cycle stopped at the level of the Chief of Staff of the Army in Washington and

COMUSMACV in Vietnam. . . . Isolated from the war by their staffs and seeing only what they

wanted to see, these generals precluded organizational learning on counterinsurgency.”250

Nagl in fact argues that CORDS was more innovative than the rest of the US Army in

Vietnam. This assessment is overly optimistic. The institutional incentives for CORDS

personnel to play by the books greatly outweighed the incentives to develop new practices, as

                                                                                                                       
248
 CORDS.    DIOCC  Advisers  Meeting.    Vinh  Binh  (Provincial  Advisory  Team  72)  Administrative  and  Operational  
Records  1966-­‐1972.    National  Archives  Record  Group  472,  Entry  A1  721,  Container  1253  
249
 Moyar,  Phoenix  and  the  Birds  of  Prey.  pp.  191-­‐192  
250
 Nagl,  Learning  to  Eat  Soup  With  a  Knife.    p.  177  

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explained previously. When Phoenix advisers or their GVN counterparts took it upon

themselves to think outside the box, there was insufficient support from CORDS to adopt

recommendations or innovations as institutional practices. On the contrary, rather than seeing

their superiors embrace ideas from below, Phoenix personnel found their dissent quickly stifled.

Paul Woodruff explains one instance:

I wrote a report saying that I didn’t believe that our activities were doing the least bit of
good. I suggested that our activities did not seem to be having the least effect on the
VCI operations. The Colonel called me up immediately and said, “I can’t send this
forward. This report shows that the program, which was going very well last year, is
now doing poorly under my command.” So he wrote his own report saying that
progress was being made and stifled mine. I had no other channel of getting a report
higher up, so I gave up. I suppose I might have told some fellows I knew at IV Corps at
Can Toh about the report, but I didn’t know what that would look like for us, so I gave
up.251
Similarly, in a memo to his boss, the Assistant to DEPCORDS in II CTZ expressed concern

about the reaction of national level CORDS staff to any downturn in HES ratings, stating

“Should at some time the enemy resume large-scale activities, then we should expect a

regression equal to the over-optimism in present statistics. The repercussions from higher

headquarters to any regression will certainly be extreme.”252 Any organization is bound to face

difficulties if those in the operational level fear making recommendations to their superiors. For

an organization engaged in operations as complex as counterinsurgency, inflexibility and the

quashing of innovation is particularly counterproductive.

Criticism, suggestion, and innovations from below failed to take hold on the national

level in Phoenix because the program adopted a rigid, top-down approach after MACV

subsumed command of the original ICEX/Phoenix infrastructure. The stove-piping of

                                                                                                                       
251
 Interview  with  Paul  Woodruff.    January  25,  2016.  
252
 CORDS.    Plans,  Reports  &  Evaluations.    CORDS  MR2  Executive  Secretariat-­‐General  Records  1969.    National  
Archives  Record  Group  472,  Entry  33200,  Box  3  

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intelligence between American and Vietnamese agencies plagued the anti-infrastructure effort

since the beginning. Brickham had attempted to overcome this over-compartmentalization with

ICEX, which he conceived as a collaborative system. The manpower behind ICEX were CIA

officials who shared a common appreciation for the need for flexibility in intelligence collection

and who—given their maximum emphasis on operational security—preferred to work with

fellow Agency men. While ICEX maintained a bottom-up flow of intelligence, it was also a

horizontal organization insofar as there was significant collaboration directly between officials

on the district and province levels.253 As the program grew into Phoenix and MACV assumed

significant control, CORDS bolstered the vertical, bottom-up hierarchy of the program in the

fashion of a traditional military chain of command but eliminated the horizontal coordination of

the initial ICEX design.254 Stuart Herrington, speaking about an ARVN ranger unit whose

commander was on the local Phung-Hoang committee, stated “The Duc Hue advisory team knew

little about the rangers’ operations because they were not under the control of our district.”255

The vertical hierarchy was a natural development. As the Phoenix bureaucracy grew, a

more concrete chain of command and systems of intelligence collaboration became necessary.

But the elimination of the horizontal collaboration hurt Phoenix in two discernible ways. First

and most important, the vertical structure of Phoenix precluded local innovations from scaling to

the national level. Phoenix personnel at each level had few formal means of communicating

with their peers and offering suggestions or sharing ideas. Paul Woodruff’s quote earlier in the

chapter makes clear that when an adviser had recommendations, the only place to send them was
                                                                                                                       
253
 National  Security  Archive,  Douglas  Valentine  Collection.    Box  3.    “Nelson  Brickham”  
254
 CORDS.    Phoenix  Comments—VSSG.    CORDS  HQ  General  Records  Spring  1970  (Various  Province  Briefs).    
National  Archives  Record  Group  472,  Entry  10096,  Container  8  
Phoenix  Congress  Brief—1973.    Accessed  online  via  Internet  Archive—Phoenix  Program  Documents.  
(https://archive.org/stream/PhoenixProgramDocuments/Phoenix%20Program/36%20Phoenix%20Congress%20bri
ef%2073#page/n0/mode/2up)  
255
 Herrington,  Stalking  the  Vietcong.  p.  10  

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up. Given the military’s tour-of-duty system, it would take an especially committed, maverick of

a superior to accept the suggestions of his subordinates and attempt to implement them on the

province or regional level. Most officers, like Woodruff’s superior, would have been better

served covering up any indications of regression in his region and continuing with business as

usual.

Second, the vertical bureaucratic structure of Phoenix had the effect of further stove-

piping intelligence—not within different GVN and US agencies (though this problem persisted)

but within the provinces and regions.256 The district and province boundaries were GVN

creations which the VCI had no need to respect. High-level communist cadres frequently

operated across district and province lines, but the relevant US/GVN intelligence moved across

jurisdictions more slowly.257 In the absence of an official intelligence pipeline between

DIOCCs, intelligence collected on the district level flowed to the PIOCC. There it was

accessible to personnel from any DIOCC upon request or if the PIOCC staff were cognizant of a

DIOCC’s need for certain intelligence, but the process of disseminating reporting from the

district up to the province and then back down to the district cost valuable time during which the

elusive enemy could change location.258 At the end of 1969, the PIOCCs agreed to a new

process for 1970 in which they would write up daily consolidated intelligence reports for

distribution to province-level Phoenix/Phung Hoang committee agencies. Given how frequently

Phoenix personnel neglected official policies throughout the existence of the program, we may

question how many provinces actually implemented this practice. What is more striking,

                                                                                                                       
256
 Andrade,  Ashes  to  Ashes.  p.  50  
257
 Ibid.,  pp.  10-­‐12  
258
 Robert  Komer,  The  Phung-­‐Hoang  Fiasco.  pp.  5-­‐6  
Accessed  via  Internet  Archive  
(https://archive.org/stream/PhoenixProgramDocuments/Phoenix%20Program/19%20Komer%20Fiasco%2030%20J
uly%2070#page/n0/mode/2up)  

116  |  P a g e  
 
however, is that nowhere in the discussion of the daily intelligence bulletin is there any

suggestion that such bulletins be distributed to subordinate DIOCCs within the province.259

Confounding the convoluted intelligence dissemination process within Phoenix, CIA

personnel became less inclined to coordinate with the PIOCCs and DIOCCs as the Agency’s role

in the program rapidly diminished during the first year. As noted earlier, CIA officers quickly

reverted to their old ways of withholding intelligence from the South Vietnamese and relevant

American advisers, fearing a leak and, in some cases, contemptuous of the low-quality

intelligence efforts of the GVN and US Army. That CIA officers chose not to participate in

Phoenix/Phung Hoang coordination is entirely their fault and not that of MACV. Nevertheless,

the fact remained that by the time Phoenix fully operational, the American contribution in

personnel comprised overwhelmingly of Army officers with little-to-no intelligence training

apart from that found in the Korean War-era FM 30-5 operating within a rigid, vertical

bureaucracy which inhibited both innovation and the timely exploitation of intelligence. Evan

Parker stated, “My biggest regret was that we had so many people involved as Phoenix advisers

who hadn’t been involved in intelligence their whole career. I’m not saying they weren’t good,

because lots of them were very good. I only wish that our advisers had had a consistently higher

level of experience and training.”260

Leslie Gelb and Richard Betts argue in their study of the American national security

decision-making that the military in Vietnam succumbed to the same fate as any bureaucracy: it

developed immense stakes in proving to the White House that its policy had the best chance of

success. In the words of Gelb and Betts, “the bureaucracy became like a cement block in the

                                                                                                                       
259
 CORDS.    Phoenix  File  1969.    Kien  Phong  (Provincial  Advisory  Team  84)  Administrative  and  Operational  Records  
1962-­‐1973.    National  Archives  Record  Group  472,  Entry  A1  726,  Container  1426  
260
 Mark  Moyar,  Phoenix  and  the  Birds  of  Prey.  p.  135  

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trunk of a car—it added tremendous momentum.”261 The bureaucratic inertia which plagued

Phoenix is best evidenced by CORDS’ final assessment of the program, the Phung Hoang

Reexamination Study (PHREEX). The last chief of CORDS, George Jacobson, approved the

PHREEX study in September 1971 as a final set of guidelines for the GVN who were at the time

beginning to take full control of the anti-infrastructure effort. With America’s military

engagement in Vietnam nearly complete, PHREEX was an effort to save face while handing

over responsibility of an ineffective program. The authors of PHREEX get credit for their

candid assessment of Phoenix’s flaws, but the irony is that issues outlined by PHREEX had been

apparent to Phoenix personnel since the program’s inception. Indeed, the study’s

recommendations were ones that lower-level Phoenix personnel and external study groups had

made to senior CORDS staff for several years.

The first recommendation of PHREEX, that new criteria were needed for counting VCI

as neutralized, had been central to Thomas Thayer’s December 1968 study of the Phoenix

Program included in his Systems Analysis View of the Vietnam War, Volume 10: Pacification

and Civil Affairs. The authors of PHREEX also recommended that only dead VCI who were

previously on DIOCC or PIOCC blacklists count as neutralized, and that three sources of

intelligence should be required to arrest a VCI suspect. Phoenix personnel had made their

superiors aware of the lack of prior intelligence available on neutralized VCI for years: the Vinh

Binh Province Senior Adviser’s June 1969 report to his superiors in IV CTZ, quoted in chapter

five, is but one example. As also mentioned in chapter five, the June 1970 Vietnam Special

Studies Group report found that senior CORDS staff were cognizant of the fact that a significant

                                                                                                                       
261
 Gelb  and  Betts,  The  Irony  of  Vietnam.  p.  239  

118  |  P a g e  
 
number of VCI suspects’ dossiers were supported only by fewer than three pieces of outdated

evidence.

Second, the PHREEX study noted that DIOCCs and PIOCCs were “not secure

repositories for intelligence information.” The standard DIOCC inspection forms from at least

1969 if not earlier ask the inspector if DIOCC documents are kept secure and if source control is

in effect. To take one example, three of six DIOCCs in Vinh Binh in May 1969 did not meet

standards for source control or DIOCC security, while a fourth DIOCC had been destroyed by a

satchel charge.262 Third, according to the authors of PHREEX, “A direct line of authority and

responsibility for the program has not been firmly established.” Colby had eliminated all CIA

involvement in Phoenix in July 1969 precisely to remedy the issues with the chain of command,

but clearly to little effect. Finally, PHREEX recommended the elimination of neutralization

quotas. Evan Parker admitted, as mentioned in the fifth chapter, that he had fought strongly

against the imposition of quotas since Phoenix’s inception, and in 1970, John Paul Vann,

DEPCORDS in II CTZ, estimated that the South Vietnamese listed roughly half of all VCI KIA

as VCI simply to meet quotas.263 264

PHREEX strikingly indicates the extent to which Phoenix’s rigid bureaucracy precluded

systematic improvements, no matter how needed. Personnel from the level of DIOCC advisers

to that of the national DEPCORDS himself recognized critical problems with Phoenix from the

beginning but were unable to implement rather straightforward policy changes over the course of

                                                                                                                       
262
 CORDS.    DIOCC  Advisers  Meeting.    Vinh  Binh  (Provincial  Advisory  Team  72)  Administrative  and  Operational  
Records  1966-­‐1972.    National  Archives  Record  Group  472,  Entry  A1  721,  Container  1253  
263
 Moyar,  Phoenix  and  the  Birds  of  Prey.  pp.  183-­‐184  
264
 The  author  was  unable  to  find  an  archival  copy  of  the  original  PHREEX  study,  relying  on  a  contemporary  
summary  of  the  study  in  a  1971  MACV  command  history:  
Headquarters  U.S.  Military  Assistance  Command  Vietnam.    General  1971  MAC-­‐V  CMD  History  Part  6.    The  Virtual  
Vietnam  Archive,  Texas  Tech  University.    Bud  Harton  Collection.  pp.  23-­‐25  

119  |  P a g e  
 
several years. Eliminating neutralization quotas, consolidating Phoenix personnel under one

chain of command, punishing American DIOCC personnel for failing to implement source

protection protocols, and ensuring Province Senior Advisers not count a suspect as VCI until the

former possessed three pieces of corroborative intelligence were not radical suggestions; they

were intuitive prescriptions intended to address critical shortcomings. Such innovations were

simple in theory, but never saw the light of day.

An anti-infrastructure operation in Quang Nam province (photo courtesy of Fred Vogel)

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 CONCLUSION

An Alternative to Phoenix?

By and large, the CORDS chain of command either silenced dissent or failed to

incorporate innovations from the field into Phoenix doctrine that would percolate through the

provinces and districts. Compounding these problems were the institutional pressures to produce

numerical evidence of progress and MACV’s failure to divert adequate resources to the

pacification effort. These issues stand in sharp contrast to the PRU, in which individual advisers

had significant autonomy and faced few institutional pressures to mold the units into uniform

bureaucracies across the provinces. The PRU operated internally. In the words of the Navy

SEAL who oversaw the program in the Mekong Delta, “[The PRU] produced their own

intelligence, and they set up and planned their own reaction responses.”265 While the DIOCC

and PIOCC staff were under constant pressure to produce tangible results in the form of

neutralization figures, PRU advisers were encouraged to give more substantive and complex

                                                                                                                       
265
 Moyar,  Phoenix  and  the  Birds  of  Prey.  pp.  144-­‐145  

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evaluations of their progress. Col. Finlayson stated, “All I can say is, I was really under no

pressure from my boss to produce statistics. . . . My boss’s interest was in classic intel gathering

and penetrating the enemy circle, not onerous neutralization reports.”266

Veteran PRU advisers have made clear time and again, in previous publications and in

my interviews, that their CIA superiors stressed that PRU were to operate under the laws of war.

Col. Finlayson told the author, “I never received an order to anything that was illegal. And I was

told by my CIA boss that if I ever did anything illegal he would come up and kick my ass on the

air field. And he would.”267 There were, nevertheless, drawbacks to the decentralization of the

PRU and the lack of uniform operating procedures. As mentioned previously, in some provinces

PRU acted at the whims of the local GVN chiefs, even carrying out their dirty work. For

example, in Quang Nam province some of the PRU took the side of the Dai Viet, a nationalist

political party, in a dispute with local officials from a rival party, the VNQDD, resulting in

several PRU casualties.268 Furthermore, as a result of their affiliation with the CIA, the PRU

earned a generally undeserved reputation in the United States for extrajudicial actions and

brutality.

The PRU operated as effectively as they did because they were under the very tight control

of the CIA. Irregular warfare in Southeast Asia was part of the CIA’s institutional repertoire,

dating back to the early 1960s with the Agency’s organization of the Civilian Irregular Defense

Groups. PRU advisers had significant control over their unit’s personnel, including the ability to

relieve and replace PRU commanders deemed unfit. In contrast, the Phoenix advisers had far

                                                                                                                       
266
 Interview  with  Andrew  Finlayson.    February  17,  2016.  
267
 Interview  with  Andrew  Finlayson.    February  17,  2016.  
268
 Ibid.,  
Interview  with  Fred  Vogel.    March  29,  2016.  

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less control over the performance of their GVN Phung Hoang counterparts, be they Province and

District Chiefs, local National Police commanders, or even DIOCC and PIOCC staff.

It may be tempting therefore, to argue that Phoenix would have had greater success had it

been a purely CIA program, or even if anti-infrastructure operations had been left entirely to the

PRU. There are several problems with this reasoning, the most obvious being one of scale. At

its height in 1970, Phoenix personnel numbered over 700 and even then there were personnel

shortages in many of the districts. While CIA personnel numbers are still foggy at best, at no

point in the war did the CIA maintain a presence commensurate to the demands of the Phoenix

program.

The PRU, meanwhile, were highly effective in targeting VCI through ambushes and patrols,

but their mobility and flexibility was inherently linked to their small size. No more than 6,000

men in total fought in the units between 1965 and 1975. The VCI, meanwhile, numbered in the

tens of thousands throughout the war and were able to rapidly replace neutralized cadre. Given

the prevalence of the enemy infrastructure throughout nearly the entirety of the country, as well

as the significant presence of upper-echelon cadre in Cambodia, the more numerous regular US

and Vietnamese military units, as well as local police units and territorial forces, were needed to

match the threat. Although these units did not carry out targeted operations, they nevertheless

accounted for the majority of recorded VCI neutralizations (though, admittedly, these numbers

are unreliable). A system of intelligence sharing was therefore necessary if only to keep tabs on

the net losses of VCI through both targeted operations and conventional military, militia, or

police actions. A central component of my thesis is that such a focus on VCI losses when

isolated from other indicators was highly misleading to US and GVN officials, but some record

of neutralizations was absolutely necessary. Furthermore, the CIA is by nature hesitant to

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collaborate, especially with foreign agencies. As noted earlier, PRU and RD cadre did not

always share their intelligence with Phoenix DIOCCs and PIOCCs for fear of leaks. If Phoenix

were a fully CIA show from start to finish, one has to wonder how much intelligence the

DIOCCs and PIOCCs would have actually shared with the local police, army units, and

territorial forces responsible for such a significant share of recorded neutralizations.

Although the CIA consistently recognized the political dimensions of the conflict to a

greater extent than MACV, the Agency’s priority in Vietnam was always penetration of the

enemy’s upper echelons, namely COSVN. The CIA had neither the resources nor a particularly

strong inclination to maintain a close watch on every hamlet in South Vietnam. Information on

the enemy infrastructure would need to come from the local police and territorial forces whose

presence throughout the countryside was most extensive. An entirely CIA-managed anti-

infrastructure effort, therefore, would not have looked strikingly dissimilar to the Phoenix

Program, thus defeating the purpose of CIA control. Nor would pacification have fared any

better under the command of any other civilian agency. Pacification, and specifically anti-

infrastructure operations, is inherently violent. Apart from the CIA and MACV, no American

institution in Vietnam had the military or paramilitary capability of targeting the VCI. A

pacification strategy involving only the “carrot” approach of USAID and State and lacking the

kinetic component provided by the PRU or other Phoenix-related units would have proved a

foolish endeavor.

One must conclude that Brickham, Parker, Komer, and Colby et. al. managed as effective an

anti-infrastructure program as possible given the available resources, the strategic situation in

South Vietnam, and prevailing doctrine vis-à-vis counterinsurgency. After all, CORDS, and thus

Phoenix, was on paper a civil-military hybrid. Such an institution appears to be the most

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effective solution to the asymmetric and ubiquitous threat posed by the enemy infrastructure,

combining the flexibility and tolerant attitude towards innovation of smaller civilian

bureaucracies with the resources of a military expeditionary force several hundred thousand

strong. In implementation, however, Phoenix relied so heavily on the institution which provided

the lion’s share of its personnel and funding, MACV, that the program fell victim to the larger

institution’s prejudices. Phoenix experienced its own problems as outlined in the previous

chapter, but these constituted only one aspect of a greater military failure in Vietnam: the

inability to change strategic course late in the war and develop and implement a coherent

pacification strategy. Many within Phoenix realized that the program was failing to produce a

tangible impact on the enemy infrastructure, but their recognition alone was insufficient. A

significant change in the US-GVN approach to anti-infrastructure operations would have had to

have come from outside Phoenix, involving a major overhaul of MACV’s strategy. The

protagonists of the “Better War,” Abrams, Colby, and Bunker, recognized the need for such an

overhaul but ultimately proved unable to affect such change after Nixon had already decided

upon the policy of Vietnamization. Phoenix was thus not simply a case of “too little, too late,”

as many scholars have argued. It was too little, too inflexible, too late.

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 EPILOGUE

Phoenix and Counterinsurgency in the 21st Century

We  were  great  at  what  we  did—indeed,  unequalled—but  we  weren’t  right  for  what  needed  
to  be  done.    We  were  losing  to  a  side  that  lacked  our  resources  and  professionalism.    But  no  
one  outside  the  force  would  dare  tell  us  to  change;  it  had  to  come  from  within.  

  -­‐-­‐General  Stanley  McChrystal,  My  Share  of  the  Task:    A  Memoir.  p.  xii

In this quote, General McChrystal refers to the American special operations community

when he took over command of JSOC in Iraq in 2003. McChrystal could just as easily have

been referring to the US military in Vietnam, an organization of notable prowess in conventional

warfare but unprepared for the asymmetric environment of Vietnam. Furthermore, as was the

case regarding McChrystal’s JSOC, a profound change in the military’s practices would have

required an institutional effort from within. We owe credit to the US military for proving far

more capable of significantly transforming its doctrine and practices in the post-9/11 era than it

had in Vietnam.

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 McChrystal’s JSOC is only one of several organizations within the US civilian and military

effort in Afghanistan and Iraq that recognized the need for innovation in confronting the

political-military challenges of combatting insurgencies in foreign states with weak institutions

of governance and minimal security. FM 3-24 Counterinsurgency, when first published on the

eve of General Petraeus’s Surge in Iraq, signaled that the United States would not repeat the

mistakes of Vietnam. With contributions from military officers, police experts, diplomats,

historians, development specialists, and cultural anthropologists, FM 3-24 not only prescribed

new tactics, but changed the way America thought of its role in the Iraq and Afghanistan

conflicts.

FM 3-24 stresses certain immutable principles of counterinsurgency such as population

security, “unity of effort” between civilian and military organizations, and the need to understand

local politics and customs, as well as the paradoxes of counterinsurgency such as “the more you

protect your forces, the less secure you are.” Most importantly, however, FM 3-24 stresses the

importance of decentralized command, adaptation, and innovation from the ground up. The

introduction to the Field Manual begins with a quote from General Peter Schoomaker, then Chief

of Staff of the Army: “This is a game of wits and will. You’ve got to be learning and adapting

constantly to survive.” The expressed willingness, indeed enthusiasm, of the Army and Marines

to radically adapt their practices to the current warfare environment was key to the success of the

Surge in Iraq but had been entirely absent in Vietnam. In Iraq, an armored battalion commander

might call in Tactical Air Support on the enemy one day and then help organize local elections in

the same province the next. Such flexibility in operations was essentially non-existent in

Vietnam in part because there existed nothing FM 3-24. FM 3-24 faced significant and, in some

regards, well-deserved criticism from within the military, principally for its overly expansive

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scope. (Numerous military officials have criticized the manual for incorporating vague and

challenging objectives related to state building into military doctrine, such as the elimination of

corruption) Nevertheless, the Field Manual represented a significant step in the right direction, if

only insofar as it represented the Army and Marine Corp’s efforts to develop a comprehensive

COIN doctrine, one which stresses critical facets of COIN such as population protection,

intelligence-driven special operations, flexibility in small-unit operations, and civilian-military

collaboration. In COIN, innovations can and must percolate from the bottom up, but cultural and

doctrinal change within a fighting organization is a top-down affair which requires an overhaul

of the conventional mindset such as the one heralded by FM 3-24.

The closest parallel the Phoenix Program in today’s Global War on Terror has been the

Fusion Cell, an organization which brings together analysts from multiple agencies to coordinate

and analyze targeting intelligence conducive to JSOC capture/kill operations against terrorists

and insurgents. While most details regarding the DoD Fusion Cells and JSOC operations in

general remain classified, by all accounts Fusion Cells have operated both far more efficiently

and more effectively than the DIOCCs and PIOCCs of Phoenix. Part of this can be attributed to

advances in military and intelligence technology. America’s IMINT and SIGINT (imaging and

signals intelligence) are far superior today to those used during the Vietnam War. It is much

more difficult for insurgents to remain hidden while also coordinating operations (which

involves communication with one’s counterparts) in the age of satellite and thermal imaging and

dragnet telecommunications surveillance than it was in the Vietnam War, when the US relied on

reconnaissance flights and radio intercepts. Furthermore, advances in computer-based Social

Networking Analysis provide intelligence analysts new methods of examining how insurgents

operate with one another and with the general populace through a careful examination of

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interactions within the smallest subsets of society—from the neighborhood, to the street, to the

apartment block, to the family unit.

The success of Fusion Cells cannot be attributed solely to advances in technology, however.

Human intelligence has reaffirmed its timeless value in recent counterinsurgencies. The authors

of FM 3-24 understood HUMINT to be so invaluable that the field manual recommends that

counterinsurgents mingle with the population to collect tips, despite the inherent risk to the

soldiers.269 According to McChrystal’s former aide de camp Chris Fussell, DoD Fusion Cells

have generally been quite successful in leveraging the capabilities of different agencies in pursuit

of actionable intelligence, for example, pairing human, signals, and geospatial intelligence from

the CIA, NSA, and NGA respectively to identify targets.270 With Phoenix, Komer and Brickham

had hoped to create a system similarly conducive to intelligence collaboration, but more often

than not the parties involved either stove-piped their best intelligence, made half-hearted

attempts at corroborating evidence simply to meet quotas, or failed to collect information of any

value. The differences between the PIOCCs/DIOCCs and Fusion Cells were thus not only

limited to collection capabilities. Rather, for reasons of bureaucratic obstinacy and institutional

incompetence, the DIOCC and PIOCC staff hardly ever conducted analysis on their targets using

the full range of available intelligence, if they conducted any analysis at all. In short, Fusion

Cells possess the institutional willpower as well as the diverse collection capabilities to foster

intelligence-driven operations. Phoenix, on the other hand, derived its intelligence from more

limited sources, and, more important, the program treated intelligence (i.e. the creation of black

lists and dossiers) as detached from operations and being an end unto itself.

                                                                                                                       
269
 FM  3-­‐24.    Sections  3-­‐130-­‐134  
270
 Chris  Fussell,  Trevor  Hough,  and  Matthew  Pederson.    What  Makes  Fusion  Cells  Effective?    Postgraduate  Thesis,  
Naval  Postgraduate  School.    December  2009.    p.  58  

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 While America’s contemporary counterinsurgency efforts are more precise and intelligence-

driven than they were in Vietnam, there remain limits to how discriminate warfare can be. As

FM 3-24 makes clear, in a counterinsurgency dead, wounded, detained, or otherwise highly

inconvenienced civilians are not merely collateral damage, they are losses to the

counterinsurgent, as they decrease host government legitimacy and catalyze sympathy for the

insurgents.271 The United States has not been able to develop or implement perfectly discriminate

firepower in Iraq or Afghanistan, nor has any fighting force in the history of warfare. In the first

months of the Iraq Surge, US and Iraqi security forces killed more civilians than they had at any

point since the battle of Fallujah in late 2004.272 These figures do not negate the impressive

coalition gains made during the surge nor the significant decrease in sectarian violence against

civilians which followed, but they demonstrate the extent to which strategies designed to protect

and win the trust of the population are invariably bloody and destructive. It is the quintessential

catch 22 of counterinsurgency that the counterinsurgent must both eliminate enemies who hide

among the populace with kinetic means while protecting that same populace from violence.

Americans, both policymakers and concerned citizens, would do well to fully understand the

significant strategic disadvantage we face as counterinsurgents forced to fight against an enemy

whose primary tactic is the use of civilian shields.

As a democratic power, America is understandably wary of maintaining significant

occupying or stabilization forces overseas. “Bring the troops home,” has been heard every

election cycle since 2001. Unfortunately, counterinsurgencies have not proven to be short

affairs. Because we are not a colonial power, American counterinsurgencies are efforts at armed

                                                                                                                       
271
 FM  3-­‐24.  p.  xxvi  
272
 Iraq  Body  Count,  Documented  Civilian  Deaths  from  Violence  by  U.S.-­‐led  coalition  incl.  Iraqi  state  forces  
https://www.iraqbodycount.org/database/  

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nation-building. Assisting the creation of a legitimate, multi-sectarian Iraqi state from the ashes

of Saddam’s regime or building a democratic Afghan state where one has never existed are

arduous missions unequaled in complexity. Furthermore, the United States faces a strategic

quagmire once policymakers have made the decision to occupy foreign lands, no matter how

noble the intentions. Our continuous presence in both Iraq and Afghanistan helped strengthen

local support for insurgent groups, but our precipitous withdrawal from Iraq and gradual scale-

back in Afghanistan have also facilitated the rise of ISIL and the resurgence of the Taliban,

respectively.

Failed states, ever-present sectarian tension, dwindling natural resources, and the ability of

radical jihadism to spread its message globally make it increasingly likely that insurgencies will

continue to rage and proliferate in the lands between Morocco and Pakistan—as well as South of

the Sahara—in the near future. The United States does not at present have the political will to

“surge” troops in Iraq or Afghanistan, let alone put boots on the ground in some Sahel nation few

Americans could identify on a map. But the US has certainly not lost its interest in

counterterrorism, and our efforts in that field continue to include supplying resources, advisers,

and small numbers of operators to partner nations combatting Islamic insurgencies. America

thus appears set to remain on the periphery of counterinsurgencies for the time being. The

geostrategic situation can change very quickly, however, as the enemy always gets a say. There

is no guarantee that going forward America will not take a larger role in combatting what we at

present consider obscure insurgencies. After all, in 1959 America’s military presence in

Vietnam consisted of a mere 760 advisers. Within ten years that number exceeded half a million

combat troops.

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 In addressing new insurgent threats over the coming years, Americans, both policymakers

and concerned citizens, will seek answers from our nation’s more recent experience in COIN in

Iraq and Afghanistan, but Vietnam will remain an important source of historical consultation as

well. The issues that shaped the Phoenix Program—finding a balance between civilian and

military control over operations, leveraging assistance to counterinsurgency partners, developing

networks to foster intelligence-driven operations—will remain relevant to future American

conflicts. Of course, it is always possible to draw the wrong lessons from history. FM 3-24

includes a vignette on CORDS which concludes with, “CORDS was a successful synthesis of

military and civilian efforts. It is a useful model to consider for other COIN operations.”273 In

theory, yes. In preparing for future conflicts, however, I would recommend a more thorough and

honest examination of CORDS’ offensive arm to better understand the disconnect between

counterinsurgency as it appears on paper and counterinsurgency as it appears to the young

lieutenant patrolling a foreign village. Should we fail to recognize the disconnect between

theory and practice, we risk repeating what Komer called, “the Phung Hoang fiasco.”

                                                                                                                       
273
 The  U.S.  Army  and  Marine  Corps,  Field  Manual  3-­‐24:    Counterinsurgency.    p.  75  

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 Bibliography

I. Archival Materials

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MACV/Office of Civil Operations and Rural Development Support (CORDS). CORDS MR1
Executive Secretariat-General Records; 1970. National Archives Record Group 472, Entry
33101

MACV/Office of Civil Operations and Rural Development Support (CORDS). CORDS MR2
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MACV/Office of Civil Operations and Rural Development Support (CORDS). Provincial

Advisory Team 44 (Gia Dinh) Administrative and Operational Records; 1968-1973. National
Archives Record Group 472, Entry A1 702

MACV/Office of Civil Operations and Rural Development Support (CORDS). Provincial

Advisory Team 72 (Vinh Binh) Administrative and Operational Records; 1966-1972. National
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MACV/Office of Civil Operations and Rural Development Support (CORDS). Kien Phong
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MACV/Office of Civil Operations and Rural Development Support (CORDS). Provincial

Advisory Team 85 (Kien Tuong) Administrative and Operational Records; 1967-1973. National
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MACV/Office of Civil Operations and Rural Development Support (CORDS). Provincial
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Department of Defense. The Pentagon Papers. [Part IV. B. 3] Counterinsurgency: The

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George Washington University National Security Archive

The Douglas Valentine Vietnam Collection

Texas Tech University Vietnam Center and Archive

The Bud Harton Collection

The Michael Sloniker Collection
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The Lyndon B. Johnson Presidential Library

Intelligence File
Intelligence Briefings
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The Internet Archive

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II. Interviews

Interview with Paul Woodruff. January 25, 2016. (Austin, TX)

Interview with Richard Armitage. February 9, 2016. (Arlington, VA)

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 Interview with Andrew Finlayson. February 17, 2016. (Telephone)

Interview with Fred Vogel. February 29, 2016. (Telephone)

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