Castine Business Plan
Castine Business Plan
Castine Business Plan
Gas Delivery
Signature:…………………………………………………………….
Date……………………………………………………………………..
Signature …………………………………………………………………………
Date:……………………………………………………………………………………
i
DEDICATION
I would like to dedicate this plan to my beloved family for who have been very instrumental towards my
life and persuade my studies.
ii
ACKNOWLEDGEMENT
I sincerely thank my parents. Brothers and sisters for supporting me through my course and the financial
support they gave me. I also thank my supervisor for his tireless efforts all through writing my business
plan. Lastly, I pass my dearly thanks and regards to my loving friends for the support and care they gave
me throughout the entire plan project.
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Contents
DECLARATION..........................................................................................................................................i
DEDICATION............................................................................................................................................ii
ACKNOWLEDGEMENT..........................................................................................................................iii
EXECUTIVE SUMMARY........................................................................................................................vi
1.1 Business Description...................................................................................................................vi
1.2 Marketing Plan............................................................................................................................vi
1.3 Organization Plan........................................................................................................................vi
1.4 Operational Plan..........................................................................................................................vi
1.5 Financial Plan.............................................................................................................................vi
1.0 BUSINESS DESCRIPTION..................................................................................................................1
1.1 Business name...................................................................................................................................1
1.3 Form and type of business.................................................................................................................2
1.4 Products and services.........................................................................................................................2
1.5 Justification of opportunity................................................................................................................3
1.6 Industry..............................................................................................................................................3
1.7 Goals of business...............................................................................................................................3
1.8. Entry and growth strategy.................................................................................................................3
2.0 MARKERTING PLAN.........................................................................................................................5
2.1 potential customers............................................................................................................................5
2.2 MARKET SHARE............................................................................................................................5
2.3 Advertising and Promotion strategy..................................................................................................8
2.4 Pricing strategy..................................................................................................................................8
2.5 Sales tactics.......................................................................................................................................8
2.6 Distribution strategy..........................................................................................................................9
3.0 ORGANIZATIONAL PLAN..............................................................................................................10
3.1 Organizational structure...................................................................................................................10
3.2 Personal and qualifications..............................................................................................................10
3.3 Recruitment, Training and Promotions............................................................................................13
3.4 Remunerations and Incentives.........................................................................................................13
iv
3.5 License, Permits, By-laws...............................................................................................................14
3.6 Business support services................................................................................................................14
CHAPTER FOUR.......................................................................................................................................1
4.0 Operational Plan..........................................................................................................................1
4.1 Product and service Design..........................................................................................................1
4.2 Production facilities.....................................................................................................................1
4.3 Production Strategy.....................................................................................................................1
4.4 Production process.......................................................................................................................2
4.4.1 Man power...........................................................................................................................2
4.4.2 Purchase of Gases................................................................................................................2
4.5 Regulations affecting operations..................................................................................................2
4.5.1 Safety Regulations...............................................................................................................2
4.5.2 Health law............................................................................................................................2
4.5.3 Environmental Regulations..................................................................................................2
CHAPTER FIVE...................................................................................................................................3
5.0 FINANCIAL PLAN/COST.............................................................................................................3
5.5 CASH FLOW STATEMENT FOR THE YEAR 2022................................................................5
5.5.1 PROJECTED CASH FLOW FOR THE YEAR 2023................................................................6
5.5.2 PROJECTED CASH FLOW FOR THE YEAR 2024................................................................7
5.4 PRO FORMA INCOME STATEMENT.......................................................................................8
5.6 BREAKEVEN POINT..................................................................................................................10
v
EXECUTIVE SUMMARY
vi
CHAPTER ONE
Gas Delivery
The proposed business will be located at Kakamega town opposite Khetias supermarket along
Kakamega Kisumu road. The area is highly efficient of the natural gas produced and delivered to
customers as useful energy.
Khetias supermarket
Khetia dropper store
1
1.2.2 BUSINES ADDRESS
PO BOX 4003,
KAKAMEGA.
TELEPHONE: 0700286978
EMAIL:[email protected]
The proposed business will be sole proprietorship because it will be owned and manage by one
person. More so it is the easiest type of business to form reason being is that does not need
approval of board or partner to make daily business decisions. The proposed business has no
legal distinction between the owner and the business entity, also have responsibility for
managing the business, receive all profits and responsible for all looses.
Castine gas supplies are to start up a gas business firm. the firm proposes to offer services of
high quality which comprises of product, services, construction and public utility industries of
edacity gas and water.
2
1.5 Justification of opportunity
The proposed business was chosen with the aim of making profit and improve air quality and
limit emission of carbon dioxide in town. the location was chosen because the area has more
population to acquire the services produced. The business is easy to operate and manage because
does not need approval of partners to make business decisions. The owner will incur profits and
losses by itself.
1.6 Industry
The business is to be under supply chain management industry. This will involve where a gas
industry exists already the infrastructure usually based on the manufacture of gas technology
with the gas retailing managed by a single large wholesaler strong teamwork by catching clients
and vendors to know the new products in the market.
The goals which are to be achieved by business within one year of its operation industries,
3
Upon commencement the proposed business is bound to meet stiff competition to counter its
attack the business will offer quality energy services relatively at low prices than these of
competitors which will be prepared by competent expert since it will be nearly started. The
business will be advertised using different channels of media like radio, television, face book,
newspaper and posters which will be placed on strategic places all over kakamega town
With time, castine gas supplies is to venture into services such as building a sales funnel which
helps to sale and grow quickly and easily. Moreover utilize a customer management system that
depends on your line of work. Continuous research is to be carried out to determine market
competitors and changing vendor’s behavior.
4
CHAPTER TWO
5
Sales
10%
castine
nyangis
marys
30%
60%
6
2.2.5 SWOT ANALYSIS
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High efficient
Low cost
manufacturing
8
2.6 Distribution strategy
The proposed business intends to use various channels utilized to services the customers thus
helping the products to reach various destinations and targeted groups includes from the produce
the goods will be sold internationally to wholesalers. During the distribution it may arise a
problem or a challenge of language barrier while distributing. The easiest way of overcoming
this to use of natural and official’s language this is English and Kiswahili over the problem.
9
CHAPTER THREE
manager
supervisor
accounts
clerk
10
3.2.1 Manager
The proposed business will be managed by the manager employed by the business owners and
the business performance is to be evaluated by an auditor hired on an annual basis.
Qualifications
Responsible for obtaining the necessary supplies of gas to meet company needs
Responsible for proper transportation and storage of gas supplies
Maintaining cooperate working relationship with other employees
Ensuring services offered to customers are adequate
3.2.2 Supervisor
Qualifications
Higher diploma in human resource management
Must have at least 3 years of experience
Must be of age 30-35
Must be a computer literate
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Qualifications
Diploma in supply chain management
Must be at least 3 years in the same filed
Must be of age30-32years
Must be flexible
Responsibilities
Provide support for the accounting, finance and sales departments
Receives and verify invoices from the supplies
Advertising management on financial matters
Preparation of salaries and wages of workers
3.2.4 Other personnel’s
3.2.4.1 Driver
Qualification
o Must be installed enough to handle any situation in road
o Must of age 26-30years of university employee
o Must have a driving license
Roles
Demonstrate safe driving
Responsible for transporting packages
Transporting clients
3.2.4.2 Security
Qualifications
Must be a form four graduate
Must be of age 20-25years
Must be hardworking
Must have good language
Roles
Guarding the firm
Taking the records of vendors and visitors who visit and leave the firm
Monitor proper entrance
Secure all exits doors and windows
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3.2.4.3 Cleaner
Qualifications
Must be a form four graduate
Must be of age 20-25 years
Must be hardworking
Must be smart
Responsibilities
Supplying cleaning materials to designated facility area
Keep track of cleaning schedule
Cleaning the business firm
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Security 6000 72000
TOTAL 62000 740000
3.4.2 Incentives
Employees used to be awarded with a affair remuneration depending on the qualifications stated
s per job title. The remunerations is to be done or subjected to increment when the business
makes profit.
3.5.2 Permits
The proposed business is to acquire a permit to show that the firm is legally carried out its
business. The permit is to be obtained in county council of kakamega town and is to incur the
expertise of renewal of the permit which will amount to 4500 Kenyan shillings
3.5.3 By-laws
The business is to comply to the following by-laws stipulated by the ministry of local
government for it is to be operate without interference;
Public market so that they cause any modern gas might be availed in the market
General nurseries by-laws
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The post box is to be opened to facilitate the business with contact address that is to be allowed
for easy receiving of letters. However the business is long for any other services provided by the
post office that is beneficial to the firm which will cost kshs 50000
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CHAPTER FOUR
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CHAPTER FIVE
5.0 FINANCIAL PLAN/COST
It is a tool that shows the business income and expenditure.
IMPORTANCE
(ii) Enhances profile which is responsible for the growth and survival of the
business.
These are expense that the business will incur before it starts operation.
Items Cost
Equipments 54,000
Electricity 2,500
Telephone 1,000
Advising 500
Repair 1,500
transport 2,000
Total 75,000
3
5.2 WORKING CAPITAL
4
5.5 CASH FLOW STATEMENT FOR THE YEAR 2022
ITEM JAN FEB MAR APR MAY JUNE JULY AUG SEP OCT NOV DEC TOTAL
CASH FLOW
BALANCE BROUGHT 116,800 639,999 1,280,000 1,945,8000 2,642,000 3,341,000 4,043,700 4,791,300 5,668,800 6,862,00 7,160,200 37,890,300
FORWARD
DEBTORS 100,000
SALES 160000 749900 766800 826400 843500 908600 973700 1031300 1064900 112300 118300 1140200 9,750,00
ELECTRICITY 185000 185000 185000 185000 185000 185000 185000 185000 185000 185000 185000 185000 54,000
RENT 3000 3000 3000 3000 3000 3000 3000 3000 3000 3000 3000 3000 120,000
TELEPHONE 1250 1250 1250 1250 125-0 1250 1250 1250 1250 1250 1250 1250 9,300
SALARIES 1200 1200 1200 1200 1200 1200 1200 1200 1200 1200 1200 660,000
INSURANCE 10,000
WATER 10000 10000 10000 1500 2000 10000 1500 1500 10000 10000 10000 10000 132,000
OTHERS 5000 500-0 5000 5000 5000 500 5000 500 5000 50005 5000 500 163,000
TOTAL CASH 415 415 415 415 415 415 415 415 415 415 415 415 1,188,300
BALANCE BROUGHT 116,800 639,999 1,280,000 1,945,8000 2,642,000 3,341,000 4,043,700 4,791,300 5,668,800 6,862,00 7,160,200
FORWARD
5
CASH FLOW
BALANCE BROUGHT 116,800 639,999 1,280,000 1,945,8000 2,642,000 3,341,000 4,043,700 4,791,300 5,668,800 6,862,00 7,160,200 152,965,000
FORWARD
DEBTORS 100,000
SALES 160000 749900 766800 826400 843500 908600 973700 1031300 1064900 112300 118300 1140200 9,750,00
TOTAL CASH 8,958300 8,958300 8,958300 8,958300 8,958300 8,958300 8,958300 8,958300 8,958300 8,958300 8,958300 8,958300 165,015,500
CASH OUTFLOW
ELECTRICITY 185000 185000 185000 185000 185000 185000 185000 185000 185000 185000 185000 185000 54,000
RENT 3000 3000 3000 3000 3000 3000 3000 3000 3000 3000 3000 3000 120,000
TELEPHONE 1250 1250 1250 1250 125-0 1250 1250 1250 1250 1250 1250 1250 9,300
SALARIES 55,000 55,000 55,000 55,000 55,000 55,000 55,000 55,000 56,000 56,000 56,000 56,000 667,000
INSURANCE 10,000
WATER 10000 10000 10000 1500 2000 10000 1500 1500 10000 10000 10000 10000 15,000
OTHERS 5000 500-0 5000 5000 5000 500 5000 500 5000 50005 5000 500 275,000
TOTAL CASH 144,900 101,900 102,400 100,200 122,800 102,600 98,200 128,500 98,300 103,400 182,900 102,900 1,236,300
BALANCE BROUGHT 116,800 639,999 1,280,000 1,945,8000 2,642,000 3,341,000 4,043,700 4,791,300 5,668,800 17,773200 18,670,300
FORWARD
CASH FLOW
BALANCE 18,670,300 116,800 639,999 1,280,000 1,945,8000 2,642,000 3,341,000 4,043,700 4,791,300 5,668,800 6,862,00 7,160,200 264,074,050
BROUGHT
FORWARD
6
DEBTORS 150,000 150,000 100,000 400,000
SALES 160000 749900 766800 826400 843500 908600 973700 1031300 1064900 112300 118300 1140200 9,750,00
TOTAL CASH 8,958300 8,95830 8,958300 8,958300 8,958300 8,958300 8,958300 8,958300 8,958300 8,958300 8,958300 8,958300 165,015,500
0
CASH OUTFLOW
ELECTRICITY 185000 185000 185000 185000 185000 185000 185000 185000 185000 185000 185000 185000 54,000
RENT 3000 3000 3000 3000 3000 3000 3000 3000 3000 3000 3000 3000 120,000
TELEPHONE 1250 1250 1250 1250 125-0 1250 1250 1250 1250 1250 1250 1250 9,300
SALARIES 55,000 55,000 55,000 55,000 55,000 55,000 55,000 55,000 56,000 56,000 56,000 56,000 667,000
WATER 10000 10000 10000 1500 2000 10000 1500 1500 10000 10000 10000 10000 16,500
OTHERS 5000 500-0 5000 5000 5000 500 5000 500 5000 50005 5000 500 315,000
TOTAL CASH 144,900 101,900 102,400 100,200 122,800 102,600 98,200 128,500 98,300 103,400 182,900 102,900 1,389,950
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5.4 PRO FORMA INCOME STATEMENT
Profit & Loss Account for the year ending 31st December 2022, 2023 and 2024
Expenses
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5.5 BALANCE SHEET
Equipment 300,000
Stock 40,500
Totals 116,000
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5.6 BREAKEVEN POINT
It is used to analyze the effects on profit of different costs, volumes and prices. It shows the level
of sales required to support overheads of the business. The breakeven point is that point which
the business will cover all of its costs but not make y any profit
Variable costs
Sales = 2,095,500
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Fixed Cost = 1,464,500
2,095,500 – 82,410
= 2,013,090
T.S
2,095,500 = 96.07%
COTNRIBUTION
2007438 Gp%
2985438 =34.66%
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Net profit = GP – Expenses 1034838 - 548100
2985438 =16.30%
=35.10%
5.7.1
2,000,000 = 24.33%
= 52.50%
Item Cost
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