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Guideline Group Project 25%

This document provides instructions for a video report project assignment worth 25% of the Corporate Entrepreneurship course grade. Students must search for and choose a large, established company that has been operating for over 10 years. They should gain an understanding of the company's vision, mission, and organizational chart. Students then need to identify a current issue facing the chosen company from a news source and recommend one or two solutions related to corporate entrepreneurship strategies, concepts, or topics discussed in the course. The 3-5 minute video is due by December 25th, 2022.

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48 views1 page

Guideline Group Project 25%

This document provides instructions for a video report project assignment worth 25% of the Corporate Entrepreneurship course grade. Students must search for and choose a large, established company that has been operating for over 10 years. They should gain an understanding of the company's vision, mission, and organizational chart. Students then need to identify a current issue facing the chosen company from a news source and recommend one or two solutions related to corporate entrepreneurship strategies, concepts, or topics discussed in the course. The 3-5 minute video is due by December 25th, 2022.

Uploaded by

Nuur Ashikien
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as DOCX, PDF, TXT or read online on Scribd
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PROJECT CORPORATE COMPANY (25%)

Kod Kursus/ Course Code: AFT3093 Nama Kursus: Keusahawanan Korporat


Course Name: Corporate Entrepreneurship

Fakulti/ Pusat: Fakulti Keusahawanan dan Perniagaan Jabatan: Keusahawanan


Faculty/ Centre: Faculty of Entrepreneurship and Business Department: Entrepreneurship
Program /Programme: FKP, FHPK, FPV, FIAT, FSB, FBKT, FTKW, FSE & FBI

VIDEO REPORT FOR PROJECT CORPORATE COMPANY (25%)

Objectives: The purpose of this assignment is to illustrate the interactive process of corporate entrepreneurship, understand the entrepreneurial mindset within the organization and

describe the specific elements of corporate entrepreneurship strategies. This assignment also will assess the students’ entrepreneurial skills in terms of ability to demonstrate

entrepreneurial competency.

Instructions:

1. Search a company that has departments such as Research and Development (R&D)/ marketing/ human resource department of large or well-established companies

(operated above 10 years).

2. Please gain an understanding of the vision, mission and organization chart of the chosen company. (Not more than 1 minute)

3. Identify one current issue related to that particular company. You may find the issue in the articles, newspapers, etc. E.g. read the newspaper: THE STAR- column for

SME companies.

4. Further, suggest/ recommend one or two solutions to solve the issue. Solutions should be related to any strategies/concepts/topics that consist in the Corporate

Entrepreneurship syllabus.

5. Prepare a video of 3 to 5 minutes. The project (video) needs to be submitted in soft copy.

6. The deadline: 25 DECEMBER 2022 in at e-Campus, before 11.59 P.M. Marks will be deducted for a late submission.

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