CH 2

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Chapter Two

Technology in E-procurement
After completing this chapter students should be able to:
 Outline the hardware and software technologies used to build an e-business infrastructure
within an organization and with its partners
 Outline the hardware and software requirements necessary to enable employee access to
the Internet and hosting of e-commerce services.

2.1.Origins of the Internet and New Uses for the Internet

As you will know, the Internet enables communication between millions of connected
computers worldwide, but how does the seamless transfer of data happen? Requests for
information are transmitted from client computers and mobile devices whose users request
services to server computers that hold information and host business applications that deliver the
services in response to requests. Thus, the Internet is a large-scale client/server system. (The
client/server architecture consists of client computers, such as PCs, sharing resources such as a
database stored on a more powerful server computer.)

‘Internet’ refers to the global information system that – (i) is logically linked together by a
globally unique address space based on the Internet Protocol (IP) or its subsequent extensions/
follow-ons; (ii) is able to support communications using the Transmission Control
Protocol/Internet Protocol (TCP/IP) suite or its subsequent extensions/follow-ons, and/or other
IP-compatible protocols; and (iii) provides, uses or makes accessible, either publicly or
privately, high level services layered on the communications and related infrastructure described
herein.

The Internet is a global communications network that is used to transmit the information
published on the World Wide Web (WWW) in a standard format based on Hypertext Markup
Language (HTML) using different standard protocols such as HTTP and TCP/IP.

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The Internet timeline

The Internet is only the latest of a series of developments in the way that the human race has
used technology to disseminate information. Kampas (2000) identifies ten stages that are part of
five ‘megawaves’ of change. The first six stages are summarized in Table 3.2. It is evident that
many of the major advances in the use of information have happened within the last hundred
years. This indicates that the difficulty of managing technological change is likely to continue.
Kampas goes on to speculate on the impact of access to lower-cost, higher-bandwidth
technologies.

The history and origin of the Internet as a business tool is surprising since it has taken a
relatively long time to become an essential part of business. It started life at the end of the 1960s
as the ARPAnet research and defense network in the USA which linked servers used by key
military and academic collaborators. It was established as a network that would be reliable even
if some of the links were broken. This was achieved since data and messages sent between users
were broken up into smaller packets and could follow different routes. Read Gillies and Cailliau
(2000) for a detailed description of the history of the Internet.

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Although the Internet was subsequently extended worldwide and was used extensively by
academic and defense communities, it has only recently been catapulted into mainstream
business and consumer use. It is the advent of the World Wide Web, which was invented by Tim
Berners-Lee of CERN to help share research easily, that is responsible for the massive growth in
business use of the Internet, (See Berners-Lee (1999) for a description of the invention of the
web). The World Wide Web provides a publishing medium which makes it easy to publish and
read information using a web browser and also to link to related information.

Uses of the internet

Internet is today one of the most important part of our daily life. There are large numbers of
things that can be done using the internet and so it is very important. You can say that with the
progress in the internet we are progressing in every sphere of life as it not only makes our task
easier but also saves a lot of time. Today internet is used for different purposes depending upon
the requirement.

i. Communication: We can communicate with the people living far apart from us with
extreme ease through Chat, Video conferencing, Email and social networking
ii. Research: In order to do research, you need to go through hundreds of books and
references and that was the difficult job to do earlier.
iii. Education: Education is one of the best things that the internet can provide. There are
a number of books, reference books, online help center, expert’s view and other study
oriented materials over the internet that makes the learning process easier and fun.
iv. Financial Transaction: With the use of internet in the financial transaction, your
work has become a lot easier. You don’t need to stand in the queue at a bank to do
any transaction.
v. Online Booking: To book the railway, bus, or plane tickets at the mouse click.
vi. Shopping: Shopping has now become one of the most pleasing things to do using the
internet

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2.2.The Internet, Intranets, Extranets and the World Wide Web

The Internet

The Internet refers to the physical network that links computers across the globe. It consists of
the infrastructure of network servers and communication links between them that are used to
hold and transport information between the client computers and web servers.

The internet is network of networks. The internet transmits data from one computer (called a
host) to another. Internet networks is linked networks that work much the same way they pass
data around in packets, each of which carries the addresses of its sender and receiver

The Intranet

Intranet is an internal corporate network built using Internet and World Wide Web standards and
products that allows employees of an organization to gain access to corporate information.

Intranets are private networks used inside companies to share information. Internet-based tools
such as e-mail, FTP and the World Wide Web are all used as methods of sharing this
information. Not all Internet users can access intranets since access is restricted by firewalls and
password controls. Extranets are similar to intranets, but they are extended beyond the company
to third parties such as suppliers, distributors or selected customers.

Intranet applications

Intranets are used extensively for supporting sell-side e-commerce from within the marketing
function. They are also used to support core supply-chain management activities as described in
the next section on extranets. A marketing intranet has the following advantages:
 Reduced product lifecycles – as information on product development and marketing
campaigns is rationalized we can get products to market faster.
 Reduced costs through higher productivity, and savings on hard copy.
 Better customer service – responsive and personalized support with staff accessing
customers over the web.

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 Distribution of information through remote offices nationally or globally.

Intranets are also used for internal marketing communications since they can include the
following types of information:

 Staff phone directories;


 Staff procedures or quality manuals;
 Information for agents such as product specifications, current list and discounted prices,
competitor information, factory schedules, and stocking levels, all of which normally
have to be updated frequently and can be costly;
 Staff bulletin or newsletter;
 Training courses.

The Extranet

A service provided through Internet and web technology delivered by extending an intranet
beyond a company to customers, suppliers and collaborators. Extranet is a network based on
Web technologies that links selected resources of the intranet of a company with its customers,
suppliers, or other business partners.

If access to an organization’s web services is extended to some others, but not everyone beyond
the organization, this is an extranet. Whenever you log on to an Internet service such as that for
an e-retailer or online news site, this is effectively an extranet arrangement, although the term is
most often used to mean a business-to-business application where certain customers or suppliers
are given shared access.

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The World Wide Web

The World Wide Web provides a standard method for exchanging and publishing information on
the Internet. The main standard document format is HTML (Hypertext Markup Language),
which can be thought of as similar to a word-processing format such as that used for Microsoft
Word documents.

2.3.Internet Protocols
2.4.Web Page Request and Delivery Protocols
2.5.Electronic Mail Protocols
2.6.Markup Languages and the Web

Standards to enable delivery of information include:


 Communications standards such as TCP/IP and HTTP.
 Text information standards such as HTML, XML and WML.
 Graphical information standards such as GIF and JPEG.
 Multimedia standards such as Shockwave, Flash and streaming audio and video.
2.6.1. Markup Languages
2.6.2. Hypertext Markup Language
2.6.3. Extensible Markup Language (XML)
2.6.4. HTML and XML Editors
2.7.Electronic data interchange (EDI)

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