Silo Structure
Silo Structure
A silo structure groups content and links structures in a way that search bots love. All of the
information that your website covers is cleanly divided into categories. Each category should have
around five pages under it. Each page in a category is thoroughly linked to the other pages in the
category
Silo structure boosts SEO
Silos are basically a way to separate your website content into categories. The more topically relevant
content you cover in a silo, the more topically relevant your website will be in the eyes of Google
Silo structure
Silo 1 Supplements
Silo 2 Vitamins
Silo 3 Minerals
Important
Before you select a particular keyword to use for a specific silo, answer the following questions first
1. Are there other review style affiliate websites at the top 10 of the SERP’s
2. Is the first page packed with eCommerce stores
3. Forum answers ranking in the top 10 are a signal of an easy to rank for keyword
4. Look for the GAP ‘When you see google desperately trying to fill search results with ‘forum answers’ ‘reviews
from ecommerce websites’
5. Look at the DR and the UR for the websites
6. Check the reffering domains of weak websites ranking at the top 10 of the SERP
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