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    Supply Chain of Ace Diary PDF Delivery (Commerce) Logistics

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    Ankit Singh

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    Supply Chain of Ace Diary PDF Delivery (Commerce) Logistics

    Uploaded by

    Ankit Singh
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    Original Title

    Supply Chain of Ace Diary PDF Delivery (Commerce) Logistics

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    © © All Rights Reserved

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    Supply Chain of Ace Diary PDF Delivery (Commerce) Logistics

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    Q1: Describe supply chain of Ace Diaries?
    Supply Chain Of Milk:
    • Dairy Farmers: Milkmen produce different dairy products from the milk and the milk is
    packaged. They supply it to Uni gate dairy ( wholesaler).

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    •Wholesaler: Unigate depot act as aTwitter
    wholesaler for milkmen, which is 150 km away from
    roger’s in wales and southwest of England. They take orders from Rogers and transport
    goods through refrigerated trucks to cold store in Hyle.

    %
    • Ace Dairies (home delivery service): They give home delivery for milk and dairy
    products .They take orders from customers and supply to them. They purchase their
    orders from Unigate dairy, collects from cold store and delivers it to the customers.

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    • Customers: Roger’s have 500 customers on regularly basis and special orders
    occasionally. they take orders from them and deliver it to their doorstep.

    Q2: what specific activities form the logistics in ace diaries?

    Logistics is a broad function which consists of a series of related activities. You can imagine
    Did you
    thesefind this
    following document
    activities useful?
    as per to Rogers.

    • Procurement or purchasing. The flow of materials in rogers delivery service is usually


    initiated by a purchase order sent to a supplier. procurement, department finds suitable suppliers,
    negotiates terms and conditions, organizes delivery, arranges insurance and payment, and does
    everything needed to get materials into the organization. Roger selected Unigate as their supplier.

    • Receiving : There is an information system which contains full details of all Roger's 500
    customers, including their regular orders, special orders, where to deliver, how they pay, and so
    on. They make sure that materials delivered match an order, acknowledges receipt. Every day
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    system calculates the likely sales of all products in two days' time.

    • Storing: They move materials from the receiving area into storage and makes sure that they are
    available when needed. it is to giving the right conditions, treatment and packaging to keep them
    in good condition. This is particularly important for perishable food or milk.

    • Order picking : They find and removes materials from stores. Typically, materials needed for a
    customer order are located, identified, checked, removed from racks, consolidated into a single
    load and moved to a departure area for loading onto delivery vehicles. At 5.30 the following
    morning Roger collects the order from his cold store and starts delivering to customers. This
    usually takes until 1.30 in afternoon, but on Fridays he spends more time collecting money and
    often finishes after 5.00 pm.

    • Packaging: They wrap goods to make sure that they are properly protected during movements
    so that damage is kept to a minimum.

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    • Outward transport: They takes materials from the departure area and delivers them to
    customers. Physical distribution a general term for the activities that deliver finished goods to
    customers .

    • Location: Managers have to find the best locations for each activity, and consider related
    questions about the size and number of facilities. The subsequent evening it delivers to a holding
    depot in Camborne, and then takes Roger's goods 10 km to a cold store in Hayle.

    • Communication: Alongside the physical flow of materials is the associated flow of


    information. This links all parts of the supply chain, passing information about products,
    customer demand, materials, movements, schedules, stock levels, availability, problems, costs,
    service levels, and so on. Coordinating the flow of information is always difficult, and logistics
    managers often describe themselves as processing information rather than moving goods.

    Q3: Main Problems of ace diaries have in logistics? And how to overcome these problems?

    There are a number of specific problems facing Ace Dairies. There is, for instance, some
    difference in daily demand, so Roger has to carry spare stock. He cannot carry too much, as dairy
    products have a short life and anything not delivered quickly is thrown away. Roger aims at
    keeping this waste down to 2 percent of sales. There is also effort maintaining a service during
    holidays, or when Unigate has difficulties with their deliveries.

    I would suggest them to forecast the demand of their daily orders so they don't have to keep the
    waste and have their big span of control ,it will be good enough to cater a huge market. As
    Roger's major concern is maintaining his sales over long term. Order for doorstep deliveries is
    declining, as people buy more milk at supermarkets. The number of milkmen in Hayle has
    declined from 10 in 1987 to 3 in 2002. As most of Roger's customers have been with him for
    many years, he can generate new customers by canvassing, delivering leaflets, special offers,
    carrying range of other products and so on. other than keeping all these facts roger must
    outsource or collaborate with other delivery parties to work as a team.

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