Gaming - Whitepaper - Draft
Gaming - Whitepaper - Draft
TABLE OF CONTENTS
Heading Page #
- Introduction 2
- Market 5
o Global Gaming Market (breakdown) 5
o Crypto Gaming Market (breakdown) 6
o Crypto Gaming Users (breakdown) 7
o Global Gaming Market Size 8
- Problem 10
- Solution 12
- Tokenomics 14
o Format and History 14
o Distribution 16
o NFT’s 17
o Drops 18
o Additional Features 19
- Team 21
o Company Structure 21
o Executive Team 21
o Advisors 23
- Roadmap 26
2
Introduction
3
Introduction
Market
5
Market
28%
Console 2021 Total Mobile
$49.2 Bn $175.8 Bn 52% $90.7 Bn
20%
Market is expected to exceed
$250 Bn by 2025
PC
$35.9 Bn
This is a very hot market right now with the growth expected to continue fuelled
by increases in gamers due to the pandemic.
According to Statista, gamers spend 45% more time gaming since the
pandemic, with 77% reporting that they are likely to continue at the same rate.
6
Latin America
$12.8 M 25%
North America
$80.3 M Asia–Pacific
$157.3 M
The amount of games in the market also doubled to just over 400 in 2021 and
blockchain games now account for over half of ALL blockchain usage.
7
Europe
5.9 M
14%
Middle East
& Africa
5.8 M
Again, largely due to Axie Infinity, geographically,
Asia-Pacific was the source of the most crypto-gaming
users in 2020, capturing over half of the total global users at 54%.
What is interesting is that similar to the global gaming market, the highest
revenue per user is North America by far.
Global crypto-gaming average revenue per user in 2020 was $7.66 with North
America averaging $24.33 per user.
The global gaming average revenue per user for 2021 is $58.60 with North
America averaging $202.86.
This makes North America the most lucrative market in terms of revenue per
user despite Asia-Pacific having the largest userbase.
TAM = $175Bn
SAM = $43Bn
SOM = $25Bn
The Global Gaming Marketplace as a whole contains a little over 3.0Bn users
and is steadily growing.
Not only that, but the usage inside of the market has been enhanced by the
pandemic, with Statista reporting that Gamers are averaging 45% more time
playing games now, with 77% of those reporting that this habit will continue
even after the pandemic.
When you combine that with the fact that 66% of Americans are needing to
make additional income on top of their earnings there is a perfect storm for an
app like Betabattle to flourish.
American gamers of legal age amass to 125M and account for approximately
$25Bn in revenue.
Speaking of legalities another strong case for launching in the U.S. is that there
is a legal distinction between Gambling and Skilled Gaming (which we are) so
we will not require gambling licenses. This means that we can operate in 46
States and we have already received legal opinion on this.
9
Problem
10
Problem
Solution
12
Solution
Tokenomics
14
Tokenomics
[Token B – AVATAR EGGS] NFT’s in the form of digital artwork pieces of the in-
house Avatars. These artworks can be used as player and social media profile
pictures and will have limited releases.
There will also be incentivized and random drops of NFT tokens that will enable
the holder to a one-off digital artwork of their current avatar including any
additional items that the user may have won or bought through the platform.
Holding an NFT with the platform will also entitle the holder to random prize
and token drops.
15
History
The Crown is a unit of currency commonly used in Scandinavian countries
known for the emergence of Viking culture.
Vikings were expert navigators, experienced traders and fearsome warriors.
Through the Betabattle platform users will have to explore and navigate the
system, use cunning and guile to negotiate terms of engagement, and be
fearsome competitors in their chosen game.
What better heritage to name our currency after?
16
Seed Round 5%
20% 10%
Team & Advisors
Reserves 10%
Liquidity Exchanges
5%
Corporate Purposes
10%
Game Incentives
40%
[Token B] NFT’s
Avatars
Aqua (Water) – Koi scales, sharp teeth, fins, small eyes, gills, blues and bright
colours
Terra (Earth) – Fur, flat and sharp teeth, horns, medium eyes, earthy colours
and tones
Fuga (Flight) – Feathers, beaks, winged arms, talons, big and small eyes, bright
colours
Infra (Below) – Reptile scales, sharp teeth, claws, big eyes, dark colours with
bright accents
Stella (Star) – Metallic look, big bright eyes, bright colours, lots of variety
Mecha (Robot)
Supra (Above)
Tasma (short for Phantasma meaning Phantom)
Magus (Magic)
18
People can sign up and mint an egg. Once time is up/all eggs are sold then
there will be an ‘Egg Drop’ and eggs will be randomly assigned to the buyers.
The different eggs will depict what type of Beastie will come out – at that stage
the owners will know what type they have but nothing else.
There will then be a timeframe/countdown to when the egg will hatch – this will
give owners the ability to trade/sell their eggs accordingly.
Once the countdown is done there will be a ‘Hatching Event’ and the egg will
hatch revealing the Beastie, NFT Digital Artwork and Feature Card.
1250 Eggs
222 – Aqua - 25 - Stricto - 3 - Majestas
222 – Terra - 25 - Stricto - 3 - Majestas
222 – Fuga - 25 - Stricto - 3 - Majestas
222 – Infra - 25 - Stricto - 3 - Majestas
222 – Stella - 25 - Stricto - 3 - Majestas
2500 Eggs
443 – Aqua - 50 - Stricto - 6 - Majestas - 1 Fabula
443 – Terra - 50 - Stricto - 6 - Majestas - 1 Fabula
443 – Fuga - 50 - Stricto - 6 - Majestas - 1 Fabula
443 – Infra - 50 - Stricto - 6 - Majestas - 1 Fabula
443 – Stella - 50 - Stricto - 6 - Majestas - 1 Fabula
If we decide to sell more, then that can either increase the number of rarities
proportionately or we can add further types of rarity.
19
Digital Artwork: Each egg also comes with a piece of NFT digital artwork of a
Beastie which all have different classifications of rarity based on the amount of
times certain elements appear in other pieces.
EG/ Type: Aqua – 500/2500 – 20%
Background colour – 25/2500 – 1%
Big Eyes – 1000/2500 – 40%
Red/Yellow Eyes – 7/2500 – 0.28%
Feature Card: They will also have a feature card that details information about
the traits that the Beastie has based on the various features that it has.
EG/ Type: Aqua – Aqua Beasties evolved from the water and are most at home
there. While some may also survive on land they only thrive in the water. They
are stealthy hunters with their main pray being smaller water animals however
they will on occasion team up to take down a larger foe.
Big Eyes – Big eyes represent an adept hunter who likely hunts in darker
environments.
Avatar Accessories
Weapons, armour, clothing, etc. can either be earned for very rare items or
bought as an IAP with either in-house currency or with real cash.
Team
21
Company Structure
Location
Betabattle is 100% owned by Team Alpha Enterprises Ltd., a company
incorporated pursuant to the laws of British Columbia, Canada, with registered
and records offices in Vancouver.
Betabattle will have operating subsidiaries in key markets as needed. The first
such subsidiary is located in Delaware, USA.
The management and day-to-day running of Betabattle is from Canada, India
and Australia giving round the clock operations. The business will operate
virtually until otherwise required.
Executive Team
Thomas Gaymer – Co-Founder and Chief Executive Officer
Tom’s focus centers on creative logistics and user experience. With over twenty
years of international experience in the Financial Services industry, seven of
which was leading a team of entrepreneurs, combined with high-level design
knowledge, Tom brings the creative flare to the executive team. It was Tom’s
initial idea that has evolved into what Betabattle is today. He makes sure
everyone aligns to one common goal – making Betabattle the best real-money
gaming platform on the planet.
Advisors
Max Torres
Max has vast FP&A experience from working at Tech companies in Silicon
Valley. He has been involved with crypto companies since 2019 and has built a
strong understanding of blockchain technology, tokenization and monetization
strategies of organizations aiming to decentralize over time. From leading
Finance at 0X Labs, to working closely with Aleph Zero and AngelBlock, Max
brings an array of expertise within the web3 world.
Board of Directors
Team Alpha Enterprises Ltd. has a Board of Directors comprising shareholders
with a minimum of 10% of the equity in the company (or their nominee). Per
the Shareholders Agreement, the Board of Directors deals with operational,
financial and strategic decisions of the business.
Any major financial decisions for the company will be decided via Shareholder
vote (see Shareholders Agreement for details).
25
Roadmap
26
Development Strategy
We have a flexible feature set planned as we scale over the next 12 months.
This will be molded as we obtain more user data. We also have a specific
development team build up plan.
Current Achievements
Initial $200k cap raise
Alignment of strategic partners
Incorporation and legal structure
MVP near completion minus integration of blockchain
Q2 - 2022
Game targeted mini launch – specific user set acquired from industry
connections and referrals
First NFT Egg drop
Establishment and sale of Betacrowns to users / launch on trading platform/s
Introduce in-house soft currency and sink mechanisms for spending
Introduction of governance thesis and SOP to first adopters for feedback
Q3 - 2022
Expanded launch – addition of more game specific pages
Introduction of in-house hyper casual games
Second NFT Egg drop
Establishment of User based governance and SOP model – highlight user
requirements to be involved; how/what/when
Focus on discoverability
Branch out in to targeted advertising channels (FB, Twitch, YouTube Gaming,
Discord, etc.)
27
Q4 - 2022
Optimization of revenue model
Expansion in to new territories
New in-house games
Third NFT Egg drop
Addition of Streaming
Game deep-linking
Exploration of in-game mining and utilities
Many vs many
Acceptance of first members into governance and SOP model – the starting
steps to a decentralized platform