Kandagatla Alekya

[email protected] 925-579-1277
https://www.behance.net/alekyakandaga

Summary:
 Around 7 years of front - end, user-centered design experience comprising web design, software
application design and UI/UX - Visual Design.
 Demonstrated success in UI/UX web design and front-end development, with experience in leading the
development of websites, online/mobile/desktop applications, and more.
 Expertise in UI/UX design tools including Figma, Photoshop, InVision, Sketch, Illustrator and Adobe Effects.
 Extensive experience in designing and specifying user interfaces and information architecture using
participatory and iterative design techniques, including observational studies, customer interviews,
usability testing, and other forms of requirement’s discovery.
 Expertise in creating design strategy, conducting user research and interviews, crafting persona and user
profiles, and creating information architecture, interaction design, wireframes and visual design.
 Advanced UX/UI Design conception, creation and building concepts including wireframe, layouts,
workflow diagrams - Adobe Xd & Figma for rapid application prototyping and final end user mock-ups.
 Well versed in site structure, wireframe, prototype, storyboard, content management systems, cross
browser compatibility and domain registration.
 Excellent experience in exhibiting an exceptionally creative approach towards a broad array of creating
clean, functional and useful designs for web/mobile applications and digital media marketing campaigns.
 Proficient in building Responsive Web Design and browser-compatible websites with Bootstrap framework
to implement mobile-first design principle.
 Good experience in creating initial web concepts and solutions using wireframes and rapid to high fidelity
prototypes, integrating user-centered design, technologies, and business strategy.
 Experience in using Photoshop, Illustrator, Sketch, InVision and MS Visio for creating Wireframes,
Prototypes, Logos, Banners, Buttons, Icons and Images.
 Experience in creating Product prototypes using Figma.
 Experience in designing UI patterns and UI applications with the help of Adobe products like Adobe
Dreamweaver CC, Adobe Photoshop, and Adobe Illustrator CC.
 Extensive experience in creating style guides, best practices and setting UI standards for
enterprise/consumer applications.
 Creative Knowledge in Art creation, modification and conversion- Logos, print media, web page and
software interface design using Adobe Photoshop, Adobe Flash and Adobe Illustrator.
 Good experience in constructing digital content by combining graphics, text, and digital assets using
various development tools.
 Extensive knowledge and use of HTML5, CSS3, Experience in developing and presenting a variety of ideas
or approaches to meet UX design needs based on clear and explicit verbal and written descriptions of
project vision or focus.
 Creatively translate complex business and technical requirements into elegant, usable solutions that
exceed expectations, across devices.
 Strong conceptualization ability, attention to detail, and creative eye, able to solve complex business
challenges, while keeping in mind needs of the end user or internal business partners.

Education:
Psychology | Bachelor's Degree
Bachelor's in Arts in Psychology, scored 7.6 GPA in Osmania University, Hyderabad, India.

Technical Skills:
Visual Design, Figma, Wireframing, Prototyping, Usability Testing, Branding, Illustrations, Digital painting,
Copywriting, Web Design, Web Graphics, Social Media content creation, Collateral design, HTML/HTML5,
CSS/CSS3, Bootstrap, Print design, User Interface Design, Corporate Identity/logo design, Brand Style guide,
Infographics, Presentations wireframes, Social Media Design, Photography, Illustrator, Icon design, InDesign,
Adobe XD & Figma, Photoshop, PowerPoint, Word, Acrobat, Calligraphy, Operating Systems: Mac OSX,
Windows, Android

Professional Experience:

Coupa Software, CA Jan 2022 –Till Date

Responsibilities:
 Responsible for leading UI/visual design and developing design concepts from initial explorations through
final design deliverables.
 Collaborate with cross-functional teams to design fresh, logical, and seamless user experiences. Develop
Figma components, prototyping, wireframing for websites and mobile applications.
 Revise brand guidelines, brand assets to be used across the company.
 Apply typography, illustrations, colour, icons, information design and visual hierarchy to drive action while
maintaining brand identity.
 Facilitate the development of conceptual design based on gathered requirements.
 Continually analyse website technology and design trends to identify new design techniques and ensure
optimal and trendy design solutions.
 Expertly convert features to benefits to achieve client objectives. Create training and training materials for
new hire onboarding. Acquired media assets - photos, source footage
 Created Product prototypes using Figma and Atomic.
 Effectively translating subject matter into compelling designs for print and web, ensuring branding
consistency across all channels, and providing strategic direction for the company with the goal of
increasing conversion rate.
 Successfully managing and coordinating visual design projects from concept through completion,
developing strategy for campaigns, designing brand and identity for web and marketing collateral.
 Coordinated and developed rebranding across all platforms, including new style guide.
 Ideated, developed, and strategize marketing plans. Designed marketing collateral and created ads for
publication.
 Produce design solutions with high visual impact.
 Email template design and testing for marketing promotions in HTML5 and CSS3.
 Studied industry trends to develop relevant design solutions.
 Maintain all visual resources for the Social Platform.
 Prepare production-level assets for engineers and developers. Communicate and present research
findings and conceptual ideas. Create brand elements and promotional marketing artwork.
 Create brand applications, grid systems, and typographic rules.
 Create the visual language strategy (visual design specs, information design, colour systems, iconography,
illustrations, and other visual assets).
 Print and Internet advertising. Involved in the design and execution of creative brand consistency that
follows and supports the company brands, visual identity, core values, messaging legal guidelines.
 Taking complex information and translating into clear visuals, photoshoots, and interactive creative
projects.
 Responsible for Interface design - websites and handheld devices with focus on the user experience and
interaction.
 Contributed to company rebranding initiatives by updating the aesthetic and design language of existing
products to match the new brand.
 Worked on user data analysis, user interviews, and customer feedback analysis to improve user
experience. In charge of corporate branding, interactive materials for content management
 Worked with project coordinators to develop design concepts for new and updated features,
functionality, and technical standards according to the corporate branding guidelines.

Environment: Visual Design, Photoshop, In Vision, Sketch, Illustrator, Adobe Effects, HTML, CSS,
Wireframes, Prototyping, Figma, Windows
Accenture, CO Oct 2019 - Oct 2021
UI/UX Designer

Responsibilities:
 Worked on front-end technologies including HTML/HTML5, CSS/CSS3, Bootstrap and Joomla CMS.
 Worked on UI/UX design tools including Photoshop, In Vision, Sketch, Illustrator and Adobe Effects.
 Involved in designing and specifying user interfaces and information architecture using participatory and
iterative design techniques, including observational studies, customer interviews, usability testing, and
other forms of requirement’s discovery.
 Built Responsive Web Design and browser-compatible websites with Bootstrap framework to implement
mobile-first design principles.
 Interacted with CEO and marketing directors to develop creative concepts and executed online/offline
marketing campaigns, presentations, interactive design, and animations.
 Generated and iterated on wireframes, high-fidelity mock-ups and usability prototypes, and assisted in the
creation of information architectures.
 Build UX Design, Axure, Photoshop, prototype, style guides, Figma, atomic.
 Conceptualized user interfaces and workflows with attention to human-computer interaction and user-
oriented design best practices, constantly for the simplest, most intuitive, and pleasant user experience
 Implemented user-centered design methodologies for web and mobile.
 Produced visual assets (images, page layouts, photos, graphics based on existing brand standards and
templates).
 Designed application-specific context: color, UI controls, and iconography. Developed libraries of UI
modules and components for cross-platforms and devices.
 Created detailed user flows, mock-ups and deliver final design assets to effectively communicate designs
and product requirements.
 Developed various fidelity prototypes for design reviews and internal testing. Maintained the website
content management for change for better e-magazine. Excelled in a very high stress, time sensitive
environment.
 Implemented user-centered design methodologies for web, mobile and print. Testing websites on
different devices and resolutions.
 Modify: Created e-learning, scenario-based simulations, social learning portals, interactive labs, and
gamification in support of telecom client Confidential and online Confidential.
 Utilized UI/UX methodologies I transformed content into dynamic learning products for delivery to
multiple platforms and devices.
 Created training materials for new hire onboarding.
 Content creation for e-learning courses like MS-CIT, Voice over recording for e learning courses.
 Edited video content in Adobe Premiere, Camtasia and provided voice over for the final production.
 Worked on an inhouse product book, layout, and illustrations.

Environment: Photoshop, In Vision, Sketch, Illustrator, Adobe Effects, HTML/HTML5, CSS/CSS3, Bootstrap,
Joomla CMS, Responsive Web Design, Adobe Premiere, Camtasia

Yash Technologies, India Dec 2015 – Mar 2019

Responsibilities
 Developed visual identity systems, development like collateral, commercial ads, highly engaging posts,
status, email templates with all current design trends and technologies.
 Worked on User interface design for web and mobile applications in adobe XD or Figma for E-commerce,
products and services.
 Developed revised brand guidelines, brand assets, collateral, and social media marketing content to be
used across the company.
 Applied graphics Illustrations, typography, color, icons, information design and visual hierarchy.
 Collaborated with clients to create a vision, conceive designs, and consistently meet deadlines and
requirements.
 Worked on high - level presentations, infographics, brand management, ad campaigns, social media, email
campaigns.
 Responsible for concept and design: paper prototypes, wireframes, design comps for applications and
dashboards. Infographics, PowerPoint presentations, and brand management of email campaigns.
 Designed a new brand logo based on the company's culture and business concepts.
 Conceptualized and executed the creative ideas and next generation of branding to life across all channels,
images, collaterals, web projects by industry standards and trends.

Environment: Photoshop, In Vision, Sketch, Illustrator, Adobe Effects, Adobe XD, Figma, Windows,
PowerPoint, Wireframes, Prototyping.