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EAPP Q2 - Mod 5 Writing A Report

The document discusses different types of survey questions used to gather information from surveys including open-ended questions, dichotomous questions, multiple-response questions, matrix questions, contingency questions, and Likert scale questions. It provides examples of each type of question and notes that researchers should be familiar with different question types and how to properly formulate questions before conducting a survey. Key points about crafting good survey questions are also outlined such as keeping the questionnaire short, using simple wording, starting with demographic questions, and pilot testing the questions.

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72 views3 pages

EAPP Q2 - Mod 5 Writing A Report

The document discusses different types of survey questions used to gather information from surveys including open-ended questions, dichotomous questions, multiple-response questions, matrix questions, contingency questions, and Likert scale questions. It provides examples of each type of question and notes that researchers should be familiar with different question types and how to properly formulate questions before conducting a survey. Key points about crafting good survey questions are also outlined such as keeping the questionnaire short, using simple wording, starting with demographic questions, and pilot testing the questions.

Uploaded by

Kristine Gere
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© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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GATHERING INFORMATION FROM

Lesson SURVEYS

5
What’s New

The task of gathering or collecting information or data from surveys requires a high level of
knowledge and skill. You should be familiar with the different types of survey questions and learn
the art of formulating them before you can conduct the survey and actually gather primary
data(first–hand sources using methods like surveys, interviews, or experiments).

What is It

Types of Survey Questions:

1. Open-ended Questions
Do not have predetermined options or answers. The respondents are allowed to answer the
questions freely. Responses must be recorded verbatim-especially because coding and analysis
will rely on the subject’s exact responses. Open-ended questions often need probing or follow-up
questions to clarify certain items in the subject’s response. These questions typically ask the “how”
and “why” of something.
Example: Why did you choose to vote for candidate X? Kindly explain.

2. Dichotomous Questions
--have two possible answers, often either yes/no, true/false, or agree/ disagree. These
questions are used when the researcher wants to clearly distinguish the respondent’s opinion,
preference, experience or behavior.
Example: HIV/AIDS is transmitted through saliva:
True False
3. Multiple–Response Questions
--necessitate the respondents to provide more than one answer. For example, a typical
advertising survey would ask the question, “How did you find about the particular service or item”?
A respondent may have encountered more than one of the probable ways.
Example: How were you able to know about the graduate program of Development Policy
offered in De La Salle University? Check all that apply.
Print Advertisement By word of mouth (friends,
families, etc.)

DSLU Website Telephone inquiry

DSLU Social Networking Physical appearance/ inquiry


page

Others(please specify)

4. Matrix Questions
--involve instances where a number of questions you intend to ask have the same set of
possible answers. Thus, it is possible to construct a matrix of items and answers for the sake of
streamlining the survey.
Example: Qualities of a Good Leader
Beside each of the qualities of a good leader, kindly indicate how well the person in inquiry
manifests the said quality with 1 being the lowest and 5 as the highest.

Sample Matrix Question Set


Qualities/ Rating 1 2 3 4 5
Integrity
Inclusiveness
Information-Driven
Innovative

Shown above is a numerical scale (matrix).The respondents are required to choose from
a number of categories that determine their preferences.
Another common scale is the Likert Scale which tries to assess the subject’s
agreement/disagreement or approval/ disapproval on a five point scale-with one end being the
most positive answer, and the other end being the most negative answer. The categories
correspond to the numerical values 5, 4, 3, 2, 1, and are encoded as their numerical equivalent
(Singh 2007:75). The total score per item is determined. From here, you formulate your inference.

Example: Performance-Based Incentive System

The new performance-based incentive system encouraged me to work over-time.

(5) Strongly Agree (4) Agree (3) Undecided (2) Disagree (1) Strongly
Disagree
5. Contingency Questions
---are intended for certain respondents only, depending on the provided answers . A familiar
example would be a follow-up question provided after a respondent agrees to a certain item. A
respondent is asked whether they used any illegal drugs or substances. Only those who answered
yes are required to answer the succeeding items.

Example:
4. Have you ever tried any illegal drugs and/or substances?
Yes No
4.1 If yes, what illegal drugs and/or substances have you used? Check all that apply.
Crystal Meth
Cocaine
Heroine
Marijuana
Ecstasy
Others, please specify:__________________
0

Points to remember in crafting survey questions

1. Keep the questionnaire as short as possible.


2. Ask short, simple, and clearly worded questions.
3. Start with demographic questions to help respondents get started comfortably.
4. Use dichotomous (yes/no) and multiple-choice questions.
5. Use open-ended questions cautiously.
6. Avoid using leading questions. Make your question ask for the other person’s opinion.
Do not make it clear what your own opinion is(this would be called a biased question or a
leading question).
A bad example would be: Fishing is a very cruel pastime. Do you agree?
A better question might be: Do you think that fishing is a cruel pastime?
A. strongly agree B. agree C) neutral D. disagree E. strongly disagree
7. Pilot test a questionnaire on a small number of people.
8. Think about the way you intend to use the collected data when preparing the
questionnaire.
(Source: https://www.statisticshowto.datasciencecentral.com/primary )

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