Elastic and Inelastic Demand
Elastic and Inelastic Demand
Diagram:
It shows that the demand curve DD/ is a horizontal line which indicates that the quantity demanded is extremely (infinitely) response to price. Even a slight rise in price (say $4.02), drops the quantity demanded of a good to zero. The curve DD/ is infinitely elastic. This elasticity of demand as such is equal to infinity.
Page 1 of 6
BY Y R JOSHI
Ed = 0
In figure 6.2 a rise in price from OA to OC or fall in price from OC to OA causes no change (zero responsiveness) in the amount demanded. Ed = 0 p Ed = 0
One or a one percent change in price causes a response of exactly a one percent change in the quantity demand.
Page 2 of 6
BY Y R JOSHI
In this figure (6.3) DD/ demand curve with unitary elasticity shows that as the price falls from OA to OC, the quantity demanded increases from OB to OD. On DD/demand curve, the percentage change in price brings about an exactly equal percentage in quantity at all points a, b. The demand curve of elasticity is, therefore, a rectangular hyperbola. Ed = %q %p Ed = 1
In figure (6.4) DD curve is relatively elastic along its entire length. As the price falls from OA to OC, the demand of the good extends from OB to ON i.e., the increase in quantity demanded is more than proportionate to the fall in price. Ed = %q %p Ed > 1
Page 3 of 6
BY Y R JOSHI
The elasticity of a good is here less than I or less than unity. For example, a 30% change in price leads to 10% change in quantity demanded of a good, then: Ed = 10% 30% Ed = 1 3 Ed < 1
In figure (6.5) DD/ demand curve is relatively inelastic. As the price fall from OA to OC, the quantity demanded of the good increases from OB to ON units. The increase in the quantity demanded is here less than proportionate to the fall in price.
For Example:
Price Per Unit ($) 20 10 Quantity Demanded 10 Pens 30 Pens Total Expenditure ($) 200.0 300.0
Page 4 of 6
BY Y R JOSHI
The figure (6.6) shows that at price of $20 per pen, the quantity demanded is ten pens, the total expenditure OABC ($200). When the price falls down to $10, the quantity demanded of pens is thirty. The total expenditure is OEFG ($300). Since OEFG is greater than OABC, it implies that change in quantity demanded is proportionately more than the change in price. Hence the demand is elastic (more than one) Ed > 1. (ii) When a percentage fall in price raises the quantity demanded so much as to leave the total expenditure unchanged, the elasticity of demand is said to be unitary (Ed = 1).
For Example:
Price Per Pen ($) 10 5 Quantity Demanded 30 60 Total Expenditure ($) 300 300
Page 5 of 6
BY Y R JOSHI
The figure (6.7) shows that at price of $10 per pen, the total expenditure is OABC ($300). At a lower price of $5, the total expenditure is OEFG ($300). Since OABC = OEFG, it implies that the change in quantity demanded is proportionately equal to change in price. So the price elasticity of demand is equal to one, i.e., Ed = 1. (iii) When a percentage fall in price raises the quantity demanded of a good so as to cause the total expenditure to decrease, the demand is said to be inelastic or less than one, i.e., Ed < 1.
For Example:
Price Per Pen ($) 5 2 Quantity Demanded 60 100 Total Expenditure ($) 300 200
In the fig (6.8) at a price of $5 per pen the quantity demanded is 50 pens. The total expenditure is OABC ($300). At a lower price of $2, the quantity demanded is 100 pens. The total expenditure is OEFG ($200). Since OEFG is smaller than OABC, this implies that the change in quantity demanded is proportionately less than the change in price. Hence price elasticity of demand is less than one or inelastic.
Page 6 of 6