Local PANGASINAN ATI
Local PANGASINAN ATI
Local PANGASINAN ATI
Urdaneta is called the Divisoria of the North because it has the biggest wholesale market for
fruits and vegetables. The products come, not only from Urdaneta, but from neighboring
municipalities and provinces. The market operates every day for 24 hours, with most stalls open,
even at wee hours of the morning. Buyers and resellers from all over the Philippines flock to this
market to get wholesale prices. There is a staggering variety of fruits and vegetables available:
tomatoes, ginger, cabbage, broccoli, carrots, onions, - the market has it. The Pangasinan
AgriPinoy Trading Center is located at Sison St., Urdaneta City, Pangasinan
URDANETA CITY, Pangasinan, July 9 (PNA)–Agriculture Secretary Proceso Alcala led the
opening of the two-storey Pangasinan Agri-Pinoy Trading Center (PAPTC) here on Wednesday
which will help the farmers market their products without the intervention anymore of
middlemen.
Secretary Alcala said the P29.6-million DA-funded building located in Barangay Poblacion in
the city will serve not only farmers in Pangasinan but also from other provinces of Region 1.
Urdaneta was chosen by DA as site for the project because of its strategic location, being the
“gateway to the north”.
This project can spell out change of life of farmers for the better as their products need not pass
the hands of middlemen who usually corner big profits out of their produce.
The facility was just one of at least 10 trading centers being put up by DA in various parts of the
country this year, said Alcala adding that next year, 15 more Agri-Pinoy Trading Centers are set
to be built.
Alcala also said that the PAPTC “will just be a part of a whole cycle” wherein the farmers
themselves will bring their produce to the market, thus discouraging the intervention of middle
men.
As stated in the Urdaneta City government website, the PAPTC project is geared at “raising the
average income of vegetable farmers in Pangasinan and reducing the retail/consumer prices of
vegetables.”
The center is also deemed to increase agricultural yields, eliminate unnecessary intermediaries,
increase local employment opportunities and enhance technical and managerial capabilities of
partner local associations of small farmers and fisherfolk.
Alcala said that a technical group will soon be sent to the province to help enhance the
profitability of products of farmers by imparting to them modern agricultural technologies,
among others.
Meanwhile, fifth district board member Clemente Arboleda Jr., who represented Governor
Amado Espino Jr. in the blessing and inauguration ceremonies, expressed the provincial
government’s gratitude to the DA for putting up the project.
He said the center is “highly significant in the momentum of sustainable growth,” citing the
province’s increasing agriculture yields, particularly of rice, corn, vegetables, and fish.
The provincial board member cited Pangasinan’s increasing production of rice from about
811,000 metric tons (mt) in 2012 to 1,136,000 mt in 2013, making the province as DA’s National
Rice Achiever’s Awardee.
“The PAPTC will be a big boost in making the province and the rest of the country self-
sufficient in food, not only in rice,” he also remarked.
Urdaneta City Mayor Amadeo Gregorio Perez IV thanked the DA for “turning the farmers’
dream into reality.”
This will indicate improved life of farmers, that is why their welfare must be given utmost
priority, Perez said.
In the same occasion, the DA also turned over certified and registered seeds, and the P1.5-
million-worth organic trading post to the Urdaneta City government. (PNA)