Final Business Plan
Final Business Plan
Final Business Plan
1
RATIONALE
Due to new industrial development at Nyamache area entrepreneur desided to locate the
proposed business along the location since there will be a construction of a good road access
into and out of the area.
The area is recognized to be having security hence it will secure the business more than
mogonga where the security is of distance, even the availability of materials is consented. Hope
the proposed business is a successful business to everyone who is in need of learning.
2
DECLARATION
I declare that this business plan are original and have not been seen by anyone nor supmited to
any institution. All information contained in this business plan is absolute and genuine all of
which low to my effort to survey and make a field research around kisii.
3
ACKNOWLEDGEMENT
First and for most, I appreciate the assistance given by my teacher in this proposal, Mr Joel
Nyamatari. It would not have been possible without her help and encouragement. Her
professional guidance made it possible for me to walk this academic jojourney.
I wish to extend my gratitude to the co-ordinator school of distance learning, kisii, Mr Nashion
Mangerere who encouraged and kept me on tracks. I also thank my friends who stood with me
through this period. Their understanding and patience cannot be understood, glory be to God
for He has brought me, For the knowledge and opportunity to reach where I have reached.
4
Table of Contents
Declaration................................................................................................................................. 2
Acknowledgement..................................................................................................................... 3
Dedication.................................................................................................................................. 4
CHAPTER 0NE........................................................................................................................... 6
EXECUTIVE SUMMARY......................................................................................................... 6
1.1 Business description................................................................................................... 7
1.2 Market plan................................................................................................................... 7
1.3 Organization plan......................................................................................................... 7
1.4 Operational plan........................................................................................................... 7
1.5 Financial plan................................................................................................................ 7
CHAPTER TWO.......................................................................................................................... 7
2.0 BUSINESS DESCRIPTION............................................................................................... 7
2.1 Owner’s background.................................................................................................... 7
2.2 Business name............................................................................................................. 8
2.3 Business location......................................................................................................... 8
2.4 Form of ownership....................................................................................................... 8
2.5 Type of the business.................................................................................................... 9
2.6 Products and services................................................................................................. 9
2.7 Justification of the opportunities.............................................................................. 10
2.8 Industry........................................................................................................................ 10
2.9 Goals and Objectives of the business...................................................................... 10
2.10 Entry strategy............................................................................................................ 10
2.11 Growth strategy........................................................................................................ 11
CHAPTER THREE.................................................................................................................... 11
3.0 MARKETING PLAN......................................................................................................... 11
3.1 Customers....................................................................................................................... 11
3.1.1 The government....................................................................................................... 11
3.1.2 Institutions................................................................................................................ 12
3.2 Market share................................................................................................................... 12
3.3 Competitors.................................................................................................................... 12
3.4 Promotion and advertising............................................................................................ 13
3.5 Production service strategy.......................................................................................... 13
3.6 Pricing strategy.............................................................................................................. 14
5
3.7 Sales tactics.................................................................................................................... 14
CHAPTER FOUR...................................................................................................................... 15
4.0 ORGANIZATION MANAGEMENT PLAN........................................................................ 15
4.1 MANAGEMENT TEAM................................................................................................. 15
4.2 OPERATIONAL CHART.............................................................................................. 16
4.3 RECRUITMENT, TRAINING AND PROMOTION..................................................... 17
4.4 Remuneration and incentives.................................................................................... 17
4.5 Licenses, permits and by-laws.............................................................................. 18
4.6 Business support services........................................................................................ 18
CHAPTER FIVE......................................................................................................................... 20
5.0 OPERATION PLAN..................................................................................................... 20
5.1 Production facilities and capacity............................................................................. 20
5.2 Production strategy.................................................................................................... 20
5.3 Production process.................................................................................................... 20
5.4 Factors affecting production..................................................................................... 21
CHAPTER SIX........................................................................................................................... 23
6.0 FINANCIAL PLAN........................................................................................................... 23
6.1 Pre-operational cost................................................................................................... 23
6.2 Pro-forma balance sheet for the year ending December 2018................................ 23
6.3 Working capital........................................................................................................... 24
6.4 Cash flow projection for the year December 2018................................................... 24
6.5 Pro-forma income statement for the year ending December 2017.......................... 24
6.6 Break even analysis.................................................................................................... 25
6.7 Desired financing........................................................................................................ 26
6.8 Proposed capitalization.............................................................................................. 26
6.9 Profitability ratio......................................................................................................... 26
1.1 BUSINESS DESRCRIPTION
The business name is NYAMS ROAD PAVERS AND CONSTRUCTION ENTERPRISE.
This business is located in Nyanza province, Nyamache district, at nyamache junction which is an
urban area. The business will be of manufacturing industry and services. The
start up capital will be ksh 750 000 and it is a sole proprietor type of ownership. The
entrepreneur will be manager of the business.
The business shall be registered under the manufacturing industry. The main business goal will
be to expand the field and employ youth who are unemployed in the community having skills
and making more profits out of the operating
The work ship will use qualified personel to market the products and services offered and
recruitment of the personnel shal be done basing on academic excellence, ability to do work
aged between 19 to 50 years of age. The channel of distribution will be directe from
manufacturers to the customers.
The enterprise will ensure preventive maintenance is maintained. The total renumeration for the
employee per month will be ksh 150000. The external factors affecting production includes
economic stability, insecurity, environmental climatic and political instability.
The net profit in the proforma statement will be ksh 80000 ksh 105000 and ksh 125000
respectively for the first four years of operation. The proforma balance sheet net added profit
will be ksh 950000 ksh 10000000 and ksh 120000000 respectively. The break even point for the
first three years will be 30%, 40%, and 50%respectively return on equity for the four years will
be 8%, 15% and 25%.
hapter tow
1.1 BUSINESS
NYAMS ROAD PAVERS AND CONSTRUCTION is the name proposed for the business in wich
NYAMS is the combination of my father's name and the business's location name hence the last
article S now become the fist letter of my sir name. Since the business is new there will be a good
quality of production and services.
Chaptew tow
2.0 MARKETING PLAN
2.1 CUSTOMERS.
Since grouth and expansion in nyamache tow
n are increasing more and more has even led to an increase in population, the business will be
expecting a large number of customers. The business will be targeting the middle age and elderly
people in equal both genders. Due to development growth the products will be of high quality to
satisfy the customers need.
The product will be supplied at a normal cost to make sure that the service reaches everyone in
need off at a reasonable cost. The pachasing power of customers will be high during holy days
and much more in the end of the year that is on Christmas as compared to other Norma seasons
af the year
2.3 COMPETITORS
Since the proposed business is not the only business in the town, it is likely have to face average
competition from other minor businesses competitions especially from Madister Road Pavers
and Construction. The competitors are located on a few kilometers from the location of the
proposed business we expect less competition to affect the business.
Better quality products and services are going to be offered in the proposed business compared
to other business around the place according to design shape and size required. Only the
qualified employees are going to be employed as compared to other competitors to ensure a
good quality services and products is given or produced that is morden shapes, size, design are
to be provided to snatch most of the customers and retain then by giving discount according to
the amount of products and service they will need.
The business will determine the total cost of material cost, ransport and the price at which the
competitors will be selling the products.
The proposed business will not be offering credit services but it will be giving purchased will
expect 35% profit per year. The selling price is veritable because if charges according to quantity
and quality of products.
2.6 SALE TACTICS The business will sell its products directly to customers
and that's why the business will be located in a strategic place where the customers will get each
access to the business and all samples will be offered for decision making of customers thus
making them to refer to other customers to come to the business or to come back again. And
also the business will make sure that the employees are promoted according to their
achievements and capabilities on their respective sectors
CHAPTER THREE
3.0 ORGANIZATION AND MANAGEMENT
2.1 BUSINESS MANAGER AND
QUALIFICATIONS
The proposed business shall have the following organization and management body to run the business:
ASISTANT
MANAGER
FORMAN
TECHNICIAN
DRIVER
WATCHMAN
WORKERS
TOTAL
REMUNERATION
The business will lie with the police nearby to secure the business by offering sufficient security
for the business in case any attack.
ELECTRICITY
The business will be operating in a good and organized electrical supply to ensure the running of
machines.
LINCENSE
The business will aquire license from the municipal council and payments will be made annually
at all the time. while in a required laws and regulations set by the government to run the
business.
BANKING SERVICES
The business will lie with co-operative bank in which the profits are to be deposited and the
earnings according to the owners preferences.
INSURANCE SERVICES
The business will be save by insuring against theft, fire and breakages including the employees
who will be issued with insurance cover each of them against injuries in the field.
CHAPTER FOUR
4.0 ORGANIZATION MANAGEMENT PLAN
4.1 MANAGEMENT TEAM
4.1.1 Contractor
The business being a construction firm, the person in charge will be the contractor. In this
case, the contractor is the owner of the company and who is me. On the same note the
contractor will specialize in Civil Engineering in order to carry their duties accordingly. The
company will not be having a post surveyor in order to cut off expenses. Surveyor work will
be carried out by the contractor by the fact that he is a specialist in that field.
4.1.2 Secretary
The business will have a secretary whose work will be to keep employees record as
well as reception roles. The secretary will also be in charge of finance and payment, all
carried out from his/her office. The secretary roles will be therefore that of secretarial
and accountancy. The minimum qualification will be certificate holder in accountants.
4.1.3 Site foreman
Site foreman will be in-charge of the actual construction. He will be directing plant operators
as they carry out their work. It will be his mandate to ensure that earth works and levelling
are done appropriately. His qualification consideration will be based on experience gained
and a minimum of a diploma in civil and building engineering certificate.
4.1.4 Plants operator
Plants operators will be in charge of plants. The company shall possess various
construction plants such as grinders, track shovels among other machineries. Plants
operators will thus be required to highly skilled. Their qualification will be a holder of
certificate from an institute in-charge of construction plants
4.1.5 Operators
Operators will involve employees who are semi-skilled and casual laborers. Roles
played by these employees will be spreading of converts during stabilization. Chain-
men will be in this category. Qualification will not be taken into consideration by the fact
that no skills are needed for them.
15
holder in Civil of the company work
Engineering Carrying out experience in
survey work related firm
2. Secretary Diploma holder Maintain Two year
in accountants/ employees record work
secretarial Secretarial and experience
management or accountancy
any other work
relevant
qualification
3. Foreman Diploma holder In-charge of field Two year
in civil and construction experience in
building Directing plants similar field
engineering operator in field
operations
4. Plant Certificate or In-charge of One year
operators plant operation plants experience
license
5. Operators N/A Spreading of N/A
concrete during
stabilization
16
4.2 OPERATIONAL CHART
CONTRACTORS
SECRETARY
FOREMAN
PLANT OPERATORS
OPERATORS
17
RECRUITMENT, TRAINING AND PROMOTION.
18
4.4 Remuneration and incentives
4.4.1 Remuneration
All employees will be paid on monthly basis whereby permanent employees will be paid
through their banks accounts while casual laborers will be paid in cash from the
secretarial offices. Permanent employees will also be entitled to pension on retirement
while casual workers will be awarded a gratuity on accomplishment of the contract.
Table showing salaries and allowances for each personnel
PERSONNEL SALARY PER ALLOWANCES TOTAL (Ksh)
MONTH (Ksh) PER MONTH
Contractor 70,0000 8,000 78,000
Secretary 20,000 7,500 27,500
Foreman 30,000 7,500 37,500
Plant operators 25,000 5,000 30,000
Operators 12,000 2,000 14,000
Total 157,000 30,000 187,000
4.4.2 Incentives
As far as incentives are concerned, permanent employees will be entitled to allowances.
On the same note, all employees will be issued with overtime payment whenever
normal working hours are exceeded.
4.5.2 Permits
These are business permit which allows the company to venture into the business
market. They are issued by the county ministry of works. Estimated cost is Kenya
shilling seventy thousands. (Ksh 70,000)
4.5.3 By-laws
These are laws which will be used to govern the company such as no worker should be
late to work or no worker should leave the working premises before time. Workers
should also be in their safety clothing during the working hours.
19
4.6 Business support services
The business shall have these services in order to curb any unseen inconveniences.
They shall include;
4.6.1 Bank account and partner
The bank will be financing the company and holding a company account with the bank.
The bank will be;
STANDARD CHARTED BANK,
P.O BOX 789-92000,
NAIROBI
4.6.2 Insurance
It shall provide insurance cover to the company assets and machinery, insurance cover
for the employees in case of accidents during the work.
The insurer shall be;
KENEDIA INSURANCE,
P.O BOX 120-90100,
MACHAKOS.
4.6.3 Lawyer
Services provided by the company lawyer shall include protecting and fighting for the
rights of the company, the service provider shall be;
KENYA LAW FIRM.
P.O BOX 36-9000,
KISUMU.
20
CHAPTER FIVE
5.1 OPERATION PLAN
5.1 Production facilities and capacity
The business being a construction firm will be having machineries required for construction.
Such machines will include graders, truck shovels among others. On the same note the
company shall have various branches in order to be competitive in the market.
Plant Number Capacity Make Hiring cost Use
1. Grade 1 7 tones Japan 500,000 Cutting levels
2. Truck shovel 1 7 tones Japan 500,000 Clearing
3. Roller 1 20 tones Japan 500,000 Compacting
21
Production process chart
Survey work
Levelling
Milling process
Watering
Compaction
22
Document Source
License Obtained from the Ksh 100,000.
ministry of land.
23
CHAPTER SIX
6.0 FINANCIAL PLAN
6.1 Pre-operational cost
Item Cost (Ksh)
Building 500,000
Machines and equipment 1,000,000
Business license 100,000
Insurance 350,000
Furniture 85,000
200,000
Total 1,800,000
24
6.2 Pro-forma balance sheet for the year ending December 2018
Fixed asset Amount (Ksh)
Machinery and equipment 340,700
Furniture 40,000
Building 47,100
Less depreciation 57,000
items 1st year 2013 2nd year 2014 3rd year 2015
Sales 7000 890 10000990 15000000
Cost of sales 3000043 6874992 4010735
Gross profit 4000847 3125998 10989265
Salary and wages 500000 600000 630000
Water 100000 100000 100000
Electricity 360000 360000 360000
Insurance 240000 240000 240000
Communication 84000 84000 84000
Repair and maintenance 228000 228000 228000
Transport 324000 200000 300000
Stationery 18000 180000 180000
Total overhead expenses 1516000 1392000 1492000
6.5 Pro-forma income statement for the year ending December 2015.
ITEM AMOUNT (KSH)
Sales (work output) 11,075,000
Expenses
Purchases 900,000
Stationery 150,000
Rent 36,000
Advertising 20,000
Wages and Salaries 1,150,000
Electricity 50,000
Insurance 10,000
Maintenance 70,000
Net profit before tax provision at 10% 8,689,000
FIRST YEAR
Contribution margin = Sales – Total variables costs.
11,075,000 – 2,375,000 =8,700,000.
Contribution margin percentage;
Contribution margin percentage = Contribution margin
× 100 Sales
8,700,000 × 100 = 78.56%
11,075,000
78.56
6.7 Desired financing.
Sources of fund Amount Loan security Terms of Payment
payment schedules
Personal saving 500,000 N/A N/A N/A
Relatives and 300,000 N/A N/A N/A
friends
KCB bank 500,000 Land Monthly for 10 Interest, 20% P.a
years
Rafiki micro- 200,000 Plot Monthly for 6 Interest, 15% P.a
finance bank years
Post bank 300,000 Plot Monthly for 5 Interest, 5% P.a
years
6.8 Proposed capitalization
SOURCES AMOUNT PERCENTAGE (%)
Owner’s contribution 500,000 27.78%
Loans (Banks) 1,000,000 55.56%
Relatives 220,000 12.22%
Friends 80,000 4.44%
12,765,000 = 115.25%
11,075,000