SP Ramky
SP Ramky
SP Ramky
Submitted to
Department of Management Studies, VIIT(A)
In the partial fulfillment of the requirements for the award of the degree of
MASTER OF BUSINESS ADMINISTRATION
By
G. SURESH
Mrs.K.V.S.PRAVEENA
Assistant professor MBA(Ph.D.)
Department of MBA.
1
DECLARATION
I hereby declare that the Internship report done at “RAMKEY ESTATES & FARMS LTD.
HYD” which is being submitted by me in partial fulfillment for the award of degree of Master
Business Administration in the Dept. of Management Studies, affiliated to Jawaharlal Nehru
Technological university, Kakinada, is the result of investigations carried out by me under the
guidance of K.V.S PRAVEENA Assistant Prof., Department of Management studies,
Reg.No:20L31E0028
2
VIGNAN’S INSTITUTE OF INFORMATION TECHNOLOGY [A]
(Approved By AICTE and Affiliated To JNTUK University,
Kakinada) Duvvada, Visakhapatnam, A.P., INDIA
DEPARTMENT OF MANAGEMENT STUDIES
CERTIFICATE
This is to certify that the work described in this internship report done at “RAMKY
ESTATES& FARMS LTD.”which is being submitted by me in partial fulfillment for the award
of degree, Master of Business Administration in the Dept. of Management Studies, Vignan’s
Institute of Information Technology (A), is a record of bonafide work carried out by his under
our guidance and supervision. (The results embodied in this dissertation to any other university
or Institute for the award of any degree or diploma.)
Project guide
SEMINAR ON 50
INTERNSHIP
4
ACKNOWLEDGEMENT
Apart from the efforts of me, the success of this internship work depends largely on the
encouragement and guidelines of many others. I take this opportunity to express any gratitude to
the concerned that have been instrumental in the successful completion of this internship.
I wish to convey my gratitude towards our beloved Principal Dr. B. Arundhati for her
cooperation and support in the regulatory issues and valuable suggestions throughout my
internship work.
I am also thankful to our Head of the Department Dr.P.Ramesh , who helped me directly and
indirectly for the successful completion of my internship and he also motivated many times
during my study by giving a clear picture of internship during department meetings which have
helped me to involve in work with utmost curiosity and involvement.
I extended my heartfelt gratitude to my project guide Mrs. K.V.S PRAVEENA Assistant Prof.,
for her consistent encouragement, benevolent criticism, inseparable which were the main reasons
to bring the internship report to present shape.
Finally, I would like to thank other faculty members and senior scholars for their extended co-
operation and suggestions which have helped a lot. Lastly, I would like to thank my parents for
their encouragement and support to complete the project successfully.
G. SURESH
Reg.No:20L31E0028
5
INDEX
5 LIMITATIONS OF THE 16
STUDY
6 INDUSTRY PROFILE 17
7 COMPANY PROFILE 20
8 SWOT ANALYSIS 30
10 SUMMARY 40
INTRODUCTION
6
Internship program is the systematic gathering, recording and analyzing of data about
the subject that a student goes to learn on the program. The aim of this internship program is to
connect practical knowledge with theoretical knowledge. Now in competitive world everybody
has to be expert in both practical knowledge and theoretical knowledge. Infect academic
education becomes worthless if acquired knowledge is not properly applied to practical situation.
Proper application of knowledge to theoretical field implies to get extra benefit while
understanding the matter related to subject. So the procedure of gaining knowledge through
practical application is known as internship.
WORKINGCAPITAL
7
Finance is an important subject in now-a-days every organization requires the study of
finance. The study of finance increases the value of the firm. Finance is also called as science of
money. Finance is the branch of economics till 1890. Economics may be defined as the study of
the efficient use of scarce resources. The decisions made by the business firms in production,
marketing, finance and personal matter in the form of subject of economics.
other way finance may be defined as an activity concern with the planning, raising, controlling
and administration of funds use in business.
According to Hardware and UPTron defined in this book business finance is an administrative
function in aa organization which related with the arrangemnet of cash and credit. Hence the
organization may have means of the objectives as satisfactory as possible.
FINANCIAL MANAGEMENT:
Financial Management mainly involves rising of funds and their effective utilization of
funds for maximizing the wealth of the firm. It is the operation activity of a business that is
responsible for obtaining and effectively utilizing the funds necessary for efficient operations in
the organization.
INVESTMENT DECISIONS
8
I. Capital Budgeting
FINANCIAL DECISIONS
Capital Structure
Cost of Capital
DIVIDEND DECISIONS
Operating activities.
To formulating the capital structure like equity, preference, debts of the shares are converting in
to capital.
INVESTMENT:
Investment is an activity that is done by the people having savings they invest in the
investments in other words people invest their saving to get appraisal for their investment in
certain time i.e., profits. In financial terms investment means the commitment of person’s funds
to acquire future incomes.
• types:
Long term investment decision / fixed assets. Short term investment decisions:
The investment decisions related to the short term or on current assets then they are
known as working capital management or current assets.
9
The investments which invest for the long term or on fixed assets are known as capital
budgeting or capital expenditure or long term investment decisions. Investment decisions are the
decisions which are taken according to the choice of assets either for long term are for short term
the allocation of their funds invested.
WORKING CAPITAL:
It is nerve center of any business. Every business needs funds for two purpose for its
establishment and to carry out is day-to-day operation. Long term fund are required to
production furniture's though purchase f fixed assets. Such as plant, machinery, land, building,
furniture, etc. investment in these assets represent that part of firms capital which is blocked on a
permanent are fixed bases and these called fixed capital funds are also needed for short term
purpose for the purchase of raw material , payment of wages , and other day to day expenses
etc. ; these funds known as working capital in simple words working capital refers to the part of
the firms capital which is required for financing short term are current assets such as cash ,
marketable securities debtors and inventors.
The goal of working capital management is to manage the firm current assets and current
liabilities in such a way that a satisfactory level of working of capital is maintained . this is so
because if the firm cannot n maintain a satisfactory level of working capital it is likely to became
insolvent and may even be four sides into bankruptcy.
The networking capital of a company can be said to measure the quality of the firm.
Networking capital is essential because the cash inflow and outflows don't coincides . this is , it
is the non-synchronous nature of cash flows that makes networking capital necessary . the
interaction between the current assets and current liabilities is, therefore the main term of theory
of working capital management .
A study of working capital management helps to identify the needs and adequacy of the
extend of working capital in a firm and how there are managing the compounds of working
capital. The firm working capital refers to the capital required for day to day operations of a
business enterprise .it are represented by access current asset over current liabilities. All the
indicates the proper estimation of working capital requirements is much of running the business
efficiently and profitably. The project is mainly based on study of working capital management
in the chodavaram cooperative sugar limited
10
IMPORTANCE OF THE STUDY
Capital budgeting is the process of taking decisions for long term assets or capital assets. Capital
decisions are important in any organization as they include the decisions as follows:-
Analyzing the decisions and techniques for expansion of the firm additional capacities.
To know about the financial analysis of the organization regarding various decisions on
capital investment to take out the best of the alternatives that are available in the investment
process.
To know about the replacement of the fixed assets such as buildings and equipment in the
To make an economic analysis and determine the profit potential on the investment decisions in
organization.
To know about the profitable and new techniques in the investment proposals.
To know about the present and the future value in the process of long term investment by the
organization.
It is useful to avoid the risk and decreases the cost and expenditure of the firm.
investment project. The capital budgeting decision is to accept or reject investment project. It
creates accountability and measurability of an investment proposal.
11
NEED FOR THE STUDY
The concept of working capital plays a significant role in maximizing the overall value
of business organization. working capital is a long term planning activity to attain the results in
the future. It is therefore important to carry out the process of working capital effectively and
efficiently in order to get accurate results.
The need of working capital emerges with it being an integral part of budgeting control
policy making. Constant careful assessment is of capital expenditure is required as the results are
realized after a period of time.
Projects call for high investments and which cannot be reversed back thus calling for
careful study of capital outlays with respect to economic, social and technological factors.
Lastly working capital process is significant in determining outcome and thus affecting
Ramky estates&farms limited is a growing firm. In this the working capital is more or
less a continuous process in the firm and it is functioning in different areas of management i.e.,
financial, production, engineering, marketing management, research and development etc. All
this functional management area are relevant and plays an important role in the working capital
decisions.
12
OBJECTIVES OF THE STUDY
• To understand the techniques of working capital that are involved in the investment decision
process.
• To know about the organization present cash inflows and outflows in investment proposals.
13
SCOPE OF THE STUDY
Internship experience plays a vital role for every student to implement their theoretical
knowledge and get a practical knowledge form any organization. A student can implement this
internship experience in his future work area. Ramkyestatesprivate Ltd gives me opportunity for
gathering practical experience and preparation of the report. I prepared this report under the
super supervision of Mrs.K.V.S.PRAVEENAAssistance Professor MBA, Department of finance,
Vigna’s institute of information technology. In this report the study mainly concentrates on
understanding about the position of the industry and various functional areas with respect to
operations of the organization. The study is of about the investment proposals and to know about
the effective control over the expenditure on the investable. A Pharmaceutical company (Pharma
Zell) is taken up for study to examine the application of working capital techniques. It offers
problem solving and to suggest the profitable areas for organization in considering investment
proposals. The main aim of the study is to know about the company investment performance and
their decision regarding the long term and as well as short term investments
14
LIMITATIONS OF THE STUDY
Even the report has done they are having some limitations they are:
The duration of the internship is 7 weeks which is not sufficient to make the
study.
The officials were engaged in their busy schedules which was a limiting factor
in collecting the relevant data.
Due to short period detailed study in all aspects could not be taken up.
The limited information is available from the annual reports of the firm.
The information from internal part of the firm through interaction of the staff of various
departments could not give opinion due to lack of information of various departments.
15
INDUSTRY PROFILE
Since inception in 1994 in Hyderabad, India, Ramky has been focusing on developing projects that
positively impact both the environment and the economy as a whole. Ramky has progressed at a consistent
pace to become one of India’s leading players in the infrastructure development and environment
management sectors.
As part of the blueprint to be an active participant in global economic progress, Ramky Group has
augmented potential in key growth sectors including Water & Waste Water, Transportation, Industrial
Infrastructure, Commercial, Residential, Social, Institutional and Irrigation Infrastructure, Environment
Management , Waste & Water Management, Energy Generation, transmission and distribution and many
others.
Our focus areas are Infrastructure Development, Environment Management, Real Estate and Consultancy;
as an engineering, procurement and contracting partner; as well as developing and managing the assets for
long term. We have successfully executed projects for design, engineering and construction on BOT and
BOOT basis, while handling more than 80 Public Private Partnership projects in the Country – one of the
largest being handled by any Group, for developing infrastructure in the Country. We’re the preferred
partner to government and private players alike because all our companies have implemented ISO 9000,
ISO 14000, ISO 17025 and OHSAS 18000 quality systems at work, with a clear commitment to quality.
In the field of Environment and Waste Management, the group has pioneered bio-medical waste and
hazardous waste management facilities in India. We are now the market leaders with over 50% market
share in Solid Waste Management (SWM) with 60 projects on ground/under setup including medical waste
management, hazardous waste management and municipal waste management.
Ramky is manned by over 4,500 direct employees across professionally managed Group Companies.
Ramky’s global outlook has picked up momentum… so much so that we have a considerable workforce
operating from outside India. The Group has a pan-India presence with more than 500 project locations
across 23 States (including Union Territories). Internationally, the Group’s footprints can be seen in U.S.A,
Singapore, Saudi Arabia, UAE, Vietnam, China, West Africa, and Peru.
16
Through sustainable and socially responsible solutions to the environment we are in line with our goal of
embarking towards sustainable growth … with an excellent professional team, exquisite track record,
commitment to quality, timely completion and global outlook, our goal looks achievable.Since inception in
1994 in Hyderabad, India, Ramky has been focusing on developing projects that positively impact both the
environment and the economy as a whole. Ramky has progressed at a consistent pace to become one of
India’s leading players in the infrastructure development and environment management sectors.
As part of the blueprint to be an active participant in global economic progress, Ramky Group has
augmented potential in key growth sectors including Water & Waste Water, Transportation, Industrial
Infrastructure, Commercial, Residential, Social, Institutional and Irrigation Infrastructure, Environment
Management , Waste & Water Management, Energy Generation, transmission and distribution and many
others.
Our focus areas are Infrastructure Development, Environment Management, Real Estate and Consultancy;
as an engineering, procurement and contracting partner; as well as developing and managing the assets for
long term. We have successfully executed projects for design, engineering and construction on BOT and
BOOT basis, while handling more than 80 Public Private Partnership projects in the Country – one of the
largest being handled by any Group, for developing infrastructure in the Country. We’re the preferred
partner to government and private players alike because all our companies have implemented ISO 9000,
ISO 14000, ISO 17025 and OHSAS 18000 quality systems at work, with a clear commitment to quality.
In the field of Environment and Waste Management, the group has pioneered bio-medical waste and
hazardous waste management facilities in India. We are now the market leaders with over 50% market
share in Solid Waste Management (SWM) with 60 projects on ground/under setup including medical waste
management, hazardous waste management and municipal waste management.
Ramky is manned by over 4,500 direct employees across professionally managed Group Companies.
Ramky’s global outlook has picked up momentum… so much so that we have a considerable workforce
operating from outside India. The Group has a pan-India presence with more than 500 project locations
across 23 States (including Union Territories). Internationally, the Group’s footprints can be seen in U.S.A,
Singapore, Saudi Arabia, UAE, Vietnam, China, West Africa, and Peru.
Through sustainable and socially responsible solutions to the environment we are in line with our goal of
embarking towards sustainable growth … with an excellent professional team, exquisite track record,
17
commitment to quality, timely completion and global outlook, our goal looks achievable.
18
purchase of equity shares and securities of the company. They expanded their operations that include power
transmission projects. Also the company completed the construction of Paryatak Bhavan Complex in
Hyderabad a venture with the Andhra Pradesh Tourism Development Corporation.In the year 2007 the
company launched RamkyElsamex Hyderabad Ring Road Ltd an SPV for the development and construction
of the Hyderabad Ring Road a 150m wide road cum area development corridor with an eight lane controlled
access expressway. Also they commenced the developer business during the year.In the year 2008 the
company received the Best Project Award for the Married Accommodation Project at Amritsar from Central
Public Works Department GOI. Also they received Infrastructure Excellence Award 2008 in the Urban
Infrastructure Category from CNBC TV18 & Essar Steel. In September 2008 the company received a Rs 250
crore building contract for one of the IIIT (Rajiv Gandhi University of Knowledge Technologies) by Andhra
Pradesh Government at Nuziveedu in Krishna District.In the year 2009 the company received an award for
commendable water conserver-waste water management by the Water Digest. In the year 2010 the company
received Greentech Safety Silver Award 2010 from M/s Greentech Foundation. Also they received ISO
9001:2008 certification in accordance with TUV NORD CERT procedures for the entire operations of the
company. In January 2010 the company bagged The Water Digest 'Water Awards 2009-2010' under Best
Water Conserver - Waste Water Management Category for 80 MLD Airoli Project at Mumbai. Also they
secured major projects across the nation at Bangalore Raigarh Naya Raipur Bhopal Puducherry and Indore
worth Rs.700.40 crore.In March 2010 the company bagged major projects across the nation at Karnataka
Uttar Pradesh Kanpur Akola aggregating to Rs.1054.46 crore for earthwork excavation formation of
embankment lining and construction of cross drainage works storm water drains underground drainage
system roads building project. They secured a Rs 670 crore contract from ILFS Transportation Networks Ltd
for the widening of 2/4 lane Moradabad to Bareli (chainage 148 K.M. -190 K.M.) Uttar Pradesh. Also they
bagged three projects in Assam and Bihar worth Rs 497.89 crore.In May 2010 the consortium comprising of
50:50 joint venture between the company and IL&FS Transportation Networks Ltd received a letter of award
by the National Highways Authority of India for four Laning of Jorabat - Shillong (Barapani) Section of
NH-40 from Km 0000 to Km 61.800 in the State of Assam & Meghalaya on Design Build Finance Operate
and Transfer (DBFOT) pattern under Special Accelerated Road Development Programme - North East. In
June 2010 the company bagged two projects in Andhra Pradesh and Haryana worth Rs1507.4 crore. Also
they company bagged an order of Rs 310.56 crore from the Haryana State Industrial & Infrastructure
Development Corporation Ltd for infrastructure to be developed on turn-key basis.In July 2010 the company
bagged eight projects in Karnataka Madhya Pradesh Andhra Pradesh West Bengal Uttar Pradesh and
Puducherry aggregating Rs 10.52 billion. In August 2010 the company bagged nine projects across the
nation at Karnataka Madhya Pradesh Andhra Pradesh West Bengal Uttar Pradesh and Puducherry worth Rs
1009.56 crore.The company is currently exploring an opportunity to undertake their first construction project
in Africa.
19
Management
Mr. A. Ayodhya Rami Reddy holds a Masters in Civil Engineering from Osmania University with more
than 24 years of experience in the environmental engineering, civil and infrastructure works, bio-medical
waste and hazardous waste management. He has held senior positions at Gannon Dunkerley and Reliance
Industries Ltd. As Chairman, Mr. Reddy contributes to the strategy and direction of the Ramky Group, in
its endeavor to become a prominent waste management and infrastructure group providing high quality
solutions to clients.
Mr. Y. R. Nagaraja
Mr. Y.R. Nagaraja is the Managing Director of. Ramkyestatesstructure Ltd., the flagship company of the
group. He holds a degree in Civil Engineering from Karnataka University and has more than 24 years of
diversified and rich experience in Total Project Management(TPM), covering all areas from planning and
engineering to implementation. He has successfully implemented a number of Civil, Infrastructure and
Environmental Projects which include Ramky Enviro Engineers Limited (REEL)
A pioneer in waste management, the company provides a comprehensive range of services, including solid
municipal waste, bio-medical waste and hazardous waste management services to commercial, industrial
and municipal customers including recycling, collection and disposal services. Cost-effective solutions,
customized projects and comprehensive resources combined with safety and regulatory compliances make
it one of the most efficient players in this sector.
Mr. Goutham Reddy holds a Masters degree in Environmental Engineering from the US with waste
management training in Australia and environmental monitoring training in Sweden. Mr. Reddy brings with
him environmental engineering skills and experience of more than 16 years. He currently heads operations
20
and is well known for his skills in infrastructure, waste management and real estate projects including
Finance and HR management.
A real estate company of the Ramky group has developed several residential, commercial properties and
integrated townships in Bengaluru and is currently executing projects for high-end apartments and
independent villas across major metros such as Bengaluru, Hyderabad, Chennai and Visakhapatnam.
Management
Mr. Nanda Kishore is the Managing Director of Ramky Estates & Farms Limited (REFL). He is a Qualified
Cost Accountant with over two decades of experience in diverse industries like Realty, IT Services &
Production sectors. He joined REFL in 2008 and has been instrumental in the growth and emergence of the
organization as an industry leader. His professional paradigm extends to Business Strategy, People
Strategy, Supply chain etc. Mr. Nand Kishore is also a certified SAP consultant & has undergone Real
Estate- industry specific training at the Harvard Business School. Prior to Ramky Group, he was associated
with IBM and Singareni Collieries Limited in senior capacities.
RamkyLifeSciences Limited
Ramky Life Sciences Limited is a research driven, vertically integrated pharmaceutical manufacturing wing
that undertakes manufacturing of Active Pharma Ingredients (APIs), advanced Drug intermediates and
Pellets for Global Pharma Companies. With a portfolio covering various therapeutic areas such as
Gastrointestinal, Cardiovascular, and Central Nervous System, RLSL is a preferred API source for many
prestigious clients including the top five in US, the EU, Japan, Korea and India.
The Group takes pride in its state-of-the-art technology, a track record of success, time-tested relationships
and a strong people base. Given the national emphasis on infrastructure and the immediate opportunities
available to them, Ramky is today poised to grow exponentially.
21
Management
Mr. A. Ayodhya Rami Reddy holds a Masters in Civil Engineering from Osmania University with more
than 24 years of experience in the environmental engineering, civil and infrastructure works, bio-medical
waste and hazardous waste management. He has held senior positions at Gannon Dunkerley and Reliance
Industries Ltd. As Chairman, Mr. Reddy contributes to the strategy and direction of the Ramky Group, in
its endeavor to become a prominent waste management and infrastructure group providing high quality
solutions to clients.
Mr. Y. R. Nagaraja
Mr. Y.R. Nagaraja is the Managing Director of. Ramkyestatesstructure Ltd., the flagship company of the
group. He holds a degree in Civil Engineering from Karnataka University and has more than 24 years of
diversified and rich experience in Total Project Management(TPM), covering all areas from planning and
engineering to implementation. He has successfully implemented a number of Civil, Infrastructure and
Environmental Projects which include Ramky Enviro Engineers Limited (REEL)
A pioneer in waste management, the company provides a comprehensive range of services, including solid
municipal waste, bio-medical waste and hazardous waste management services to commercial, industrial
and municipal customers including recycling, collection and disposal services. Cost-effective solutions,
customized projects and comprehensive resources combined with safety and regulatory compliances make
it one of the most efficient players in this sector.
Mr. Goutham Reddy holds a Masters degree in Environmental Engineering from the US with waste
22
management training in Australia and environmental monitoring training in Sweden. Mr. Reddy brings with
him environmental engineering skills and experience of more than 16 years. He currently heads operations
and is well known for his skills in infrastructure, waste management and real estate projects including
Finance and HR management.
A real estate company of the Ramky group has developed several residential, commercial properties and
integrated townships in Bengaluru and is currently executing projects for high-end apartments and
independent villas across major metros such as Bengaluru, Hyderabad, Chennai and Visakhapatnam.
Management
Mr. Nanda Kishore is the Managing Director of Ramky Estates & Farms Limited (REFL). He is a Qualified
Cost Accountant with over two decades of experience in diverse industries like Realty, IT Services &
Production sectors. He joined REFL in 2008 and has been instrumental in the growth and emergence of the
organization as an industry leader. His professional paradigm extends to Business Strategy, People
Strategy, Supply chain etc. Mr. Nand Kishore is also a certified SAP consultant & has undergone Real
Estate- industry specific training at the Harvard Business School. Prior to Ramky Group, he was associated
with IBM and Singareni Collieries Limited in senior capacities.
RamkyLifeSciences Limited
Ramky Life Sciences Limited is a research driven, vertically integrated pharmaceutical manufacturing wing
that undertakes manufacturing of Active Pharma Ingredients (APIs), advanced Drug intermediates and
Pellets for Global Pharma Companies. With a portfolio covering various therapeutic areas such as
Gastrointestinal, Cardiovascular, and Central Nervous System, RLSL is a preferred API source for many
prestigious clients including the top five in US, the EU, Japan, Korea and India.
The Group takes pride in its state-of-the-art technology, a track record of success, time-tested relationships
and a strong people base. Given the national emphasis on infrastructure and the immediate opportunities
available to them, Ramky is today poised to grow exponentially.
23
COMPANY PROFILE
Ramky Estates And Farms Limited incorporated with MCA on 04 August 1995. The Ramky
Estates And Farms Limited is listed in the class of publicltd company and classified as Non Govt
Company. This company is registered at Registrar of Companies(ROC), Hyderabad with an
Authorized Share Capital of Rs. 56 CR and its paid up capital is 55 CR.
Ramky Estates And Farms Limited's last Annual General Meeting(AGM) was held on 30
September 2015, and date of latest balance sheet available from Ministry of Corporate
Affairs(MCA) is 31 March 2015.
The company has 0 directors/key management personal Ramky Estates And Farms Limited
company registration number is 021333 and its Corporate Identification Number(CIN) provided
from MCA is U70102AP1995PLC021333.
Ramky Estates And Farms Limited company's registered office address is 6 3 1089/G/10
&11,Gulmohar Avenue Rajbhavan Road Somajiguda, Hyderabad Ap 500082 In. Find other
contact information for Ramky Estates And Farms Limited such as Email, Website and more
below.
Ramky Estates & Farms Ltd is delighted to announce the completion of our 25 years in the
Industry. Celebrating years of dedication for providing luxury homes with award-winning design
expertise, love for unique architecture, technology for comfortable living, and unremitting
pursuit of perfection.
M. NANDA KISHORE
MANAGING DIRECTOR
Mr. Nanda Kishore brings with him his 25+ years of work experience of working with various
state and private organizations. He is well respected in the real estate industry for his forward looking
vision and his vast knowledge. He holds a Masters degree in management from IIM. He has been part
of the Ramky family for 11 years.
24
APARNA ALLA
Mrs. Aparna was awarded construction woman of the year by Construction Times. She has over 10+
years of experience in project execution and brings with her international experience. She is a graduate
with a Master’s Degree in construction management. She has been part of Ramky for more than 7
years.
JITENDRA LABADIYA
Mr. Jitendra Labadiya has a professional experience of more than 16 years in the field of Finance &
Accounts. He is a qualified Chartered Accountant. He has vast experience in handling F&A and in his
professional career, he has worked with organisations like Godrej Properties Limited, Godrej
Industries Limited and Sterlite Industries Limited in various capacities in various parts of the country.
He handled the entire gamut of Accounts, Auditing, Business Restructuring, Direct and Indirect
taxation, Business Development and Business Strategy.
Mr. Taraka Rajesh brings with him 12+ years experience in construction management. He is a
qualified professional with both Engineering and Management Degrees. He brings with him rich
International experience and practices. He is currently handling the design and implementation of the
business strategies of the organization. He has been associated with REFL for close to 7 years.
S. SARATH BABU
Mr. S. Sarath Babu has an experience of 32 years of which 13 years is in Real Estate. He started his
career in 1986 in TCI Mumbai. In 1999, he established his own company Silicon Sales Pvt Ltd., a
TATA Business Associate and was running it till 2007. He has worked for reputed organizations like
TCI, Venky's, TATA Communications, Sir Speedy (In USA), Karvy Realty and Aditya HIDCO before
25
joining Ramky Estates & Farms Ltd. He is instrumental in launching many successful real estate
projects including integrated townships in Chennai and Hyderabad.
K. V. RAJ NARAYAN
Sales & Marketing professional with 30+ years of experience with over 19 years in real estate industry
& Facility management with prior exposure to logistics and consumer durables. Extensive exposure to
taking strategic decisions across organizations leading to top line growth. Experienced in handling
teams and managing customer relationships leading to continuous business growth.
SRIDHAR VOLESARI
Mr. Sridhar brings with vast amounts of experience in Sales & Marketing. He has been associated with
the Real Estate industry for almost two decades. He has been with Ramky for more than 7 years and
grown up the ladder to Regional Business Head.
RAMA KRISHNA G
Mr. Rama Krishna G has a professional experience of more than 33 years in the field of Project
Construction and Execution. He holds a Bachelor’s degree in Civil Engineering from Andhra
University. He has vast experience in handling multi disciplinary projects and in his professional
career, he has worked with organisations like SKAN SKA, DLF, KVAERNER and currently he has
joined us from Puravankara Group
B.V. MURTHY
HEAD - MARKETING
Mr.B.V.Murthy leads the Marketing and Corporate Communications function at RamkyEstates.He has
led the Marketing and Communications for the past 27+ years at some of the marquee organizations.
He has handled over 100+ IPOs during his tenure at Pressman Advertising/Leasing as a Financial
Advertising professional and Merchant Banker and has worked with reputed, excellence-driven and
forward thinking companies like Phoenix Group, Trikaal, TMI, and ARMS.His rich experience adds
strength to the organisation.
26
V. RAVI SHANKAR
Mr. V. Ravi Shankar Heads the Corporate Affairs and is also the head of Facility Management
Company. He has an overall experience of 25 years and has 11 years of diversified experience in
various Ramky Group Companies.
RAHUL HANCHATE
Mr. Rahul Hanchate is an MBA graduate with 20+ years of experience in Sales & Marketing across
sectors like FMCG, Telecom, Startup, and Print & Digital Media. He has been associated with Ramky
for 5 years now, with initial 2 years in Sales, and has then moved up the ladder to Head CRM.
Overall professional experience of more than 9 years in Strategy, Planning and implementation. He
holds a Bachelor’s degree in Computer Engineering from Pt. Ravi Shankar Shukla University(CG) and
is an MBA gold medallist from International School of Business and Media, Bangalore. He has
experience in Strategic Planning, Business Modelling, Budgeting, Process Designing & Enhancement
and handling multi-disciplinary programs.
Ramky Estates & Farms Limited brings innovation, sustainability, and excellence to the real estate
industry. Each property of Ramky Estates combines a 25+ year legacy of excellence and trust with a
commitment to cutting-edge design and technology. We at Ramky Estates, engage in luxury and
theme-based developments, drawing on the best in the world for inspiration. We implement new
technologies and the most recent breakthroughs in construction for premium quality and long-standing
homes. We are proud to be acknowledged as the finest at what we do – making a difference in people's
lives by helping them build a better tomorrow.
'Every venture begins with a relationship and every relationship is built on trust’ – This quote sums up
what we at RWD have strived for since we began operations in 2006. Founded on these solid
principles and backed by stringent quality standards and perfect processes, the RWD brand has grown
into one of the most trusted realty brands in Chennai.
RamkyViha Properties Pvt Ltd is part of the Ramky group of companies engaged in real estate
development. RamkyTranquillas is the project developed by RVPPL. At Ramky, we constantly strive
to create spaces with subtle design undertones that reverberate with warmth, comfort, and luxury.
RamkySrisairam Properties Ltd is a joint venture between Ramky Estates & Farms Ltd and Srisairam
Group. The collaboration of the two reputed builders has resulted in the development of a beautiful
and premium gated community, Ramky One Harmony, in the most desirable location of Pragathinagar,
Hyderabad
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SWOT ANALYSIS
STRENGTS
WEAKNESS
Poor cash generated from core business - Declining Cash Flow from Operations for last 2 years
Declining Net Cash Flow : Companies not able to generate net cash
THREATS
OPPORTUNITIES
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Strengths
• The geographic presence in different regions can act as one of the major strength of the
organisation. It determines the business’s reach to the target market and ensures the easy
accessibility.
• The wide product portfolio can allow the organisation to expand the customer base and offset the
losses from one product category with benefits obtained from the other.
• Strong online presence on different social networking sites and efficient social media
management can enhance the effect of positive e-WOM and develop strong relationships with
customers.
Strong financial position and health can allow the firm to make further investments.
• Access to the suppliers that offer raw material at a lower cost can improve the overall business
efficiency.
• The locational advantage can improve the competitive positioning of the firm in various ways,
such as- lower cost, improved accessibility or enhanced brand image.
• The well-developed and efficiently integrated IT infrastructure can improve the operational
efficiency and increase knowledge of the latest market trends.
• Competent and committed human capital can act as a powerful source of competitive advantage,
particularly when business is service oriented in nature.
• High product quality increases brand loyalty and improves Note on Capital Budgeting's
performance in a competitive market.
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• Workplace diversity can also act as a major business strength, particularly when the organisation
intends to operate in the international market.
• The horizontal and/or vertical integration can increase the control over whole value chain, result
in improved access to raw material and quick product delivery to the final customer.
• An organisation may own different intellectual property rights that can make the product
offerings unique and exclusive, making it difficult for competitors to imitate.
Weaknesses of Note on Working Capital is the second element of the SWOT matrix.
• The organisation can draw the criticism from the environmentalists for its poor waste
management practices and inability to integrate sustainability in business operations.
• The company may lose efficiency due to poor inventory management practices. The shortage or
excessive inventory can either result into
• The cash shortage or insufficient current assets negatively affect the liquidity position and harms
the overall business performance.
• Insufficient budget for the marketing and promotion activities weakens the firms’ ability to
expand the customer base and encourage repeat purchase.
• Less expenditure on the research and development activities can weaken the company
performance due to poor local/international market knowledge.
• The inability to understand customers’ needs and expectations lead to an ineffective strategic
decision-making process. With this weakness, the organisation may not be able to identify the
potential improvement seeking areas in product/service mix.
The prices charged by the business may not be perceived as justified when compared to the
product/service characteristics. It indicates the need to revise the pricing strategy.
• The poor customer service (such as inefficient customer complaint handling) can trigger the
negative word of mouth about the business and affect business growth.
• The decision making in the Note on Working Capital takes too much time, causing expensive
delays in introducing new products in the market.
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• Poor project management practices can internally weaken the ability of the organisation to
successfully open new branches or expand the product line.
• Lack of organisational commitment and high employee turnover can increase recruitment costs
and reduce organisational productivity.
• High job stress and consequent low workers’ morale makes the workforce less productive.
• The misalignment between the organisation's leadership style and its core strategic objectives
can make the business organisation directionless.
• Organisational culture also becomes a big internal weakness when it does not align with the
strategic/business objectives. For example, the main strategic objective of the chosen business
organisation is to launch innovative and new products in the market. But there exists a risk
averse attitude prevailing in organisational culture, which discourages employees from thinking
creatively.
Opportunities of Note on Working Capital comes into the third column of SWOT matrix.
Note on Working Capital. The organisation currently has the following opportunities available in
the market:
• The exponential growth in the population, and particularly in the existing or potential customer
segments is a great growth opportunity for the business organisation.
• The changing customer needs, tastes and preferences can act as an opportunity if the business
organisation has good market knowledge.
• The development of new technologies to assist the product/service production and delivery
process can be exploited to embed the innovation in business operations. The advanced
technological integration can decrease costs, improve efficiency and result in the quick
introduction of innovative products.
• Rise in the customers’ disposable income and increase in the affluent customer base can be taken
as an opportunity to introduce more high-end products.
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Reduction in the interest rates makes the fund raising and financing at lower cost easier for the
business organisation.
• Customers may start preferring new and creative products/services as a result of changing tastes.
• The emergence of e-commerce and social media marketing as a trend can be a great opportunity
for Note on Capital Budgeting if it can ensure strong online presence on different social
networking sites.
• The emergence of new market segments and new niches provide business and product line
expansion opportunities.
• The diminishing boundaries and rising global interconnectedness allow the organisation to get
into the international market; target geographically dispersed customer base and increased
profitability.
• The subsidies provided by the government and other policies to make the business environment
more friendly is a positive external environmental factor for Note on Capital Budgeting.
• Improvement in the customers- lifestyle and standards mean more consumption on consumer
goods and services, and more opportunities to encourage the purchase.
Note on Capital Budgeting can improve its performance by exploiting the above-mentioned
opportunities. However, it must also recognise the threats presented in the next section.
Threats of Note on Working Capital comes into the fourth column of the SWOT matrix. Note
on Working Capital. Besides different opportunities offered by external business environment,
the organisation also faces some threats as presented below:
• The changing regulatory framework and introduction of new stricter regulations impose a major
threat to the Note on Working Capital. It makes compliance with legal standards more complex
and challenging for the business organisation. Inability to comply with changed regulations
raises the risk of expensive law suits.
• Shortage of skilled labour in the market can make it difficult for the organisation to attract talent
with the right skills set.
• The increasing number of direct and/or indirect competitors affects the organisation's ability to
sustain and expand the customer base.
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• The deteriorating economic conditions affect business performance when they directly influence
the customers' spending patterns and purchasing power.
• The rise in inflation increases the cost of production and affects the business profitability.
The growing environmental sustainability trends act as a major threat when offered
products/services are not environment friendly. It draws the negative publicity and criticism from
the environmentalists and affects the brand image in a competitive market.
• The globalisation pushes the organisation to cross national boundaries and deal with cultural
diversity, which may have a detrimental impact if the organisation lacks the cultural intelligence.
The Note on Working Capital SWOT Analysis requires Note on Working Capital to
differentiate between threats having short-term or long-term implications. Threats with
immediate implications need to be addressed on a priority basis to avoid any possible harm.
While threats with long-term implications can be tackled after addressing the immediate
threatening factors.
The detailed SWOT analysis can help the Note on Working Capital to exploit the
opportunities by leveraging internal strengths quicker than competitors. SWOT analysis offers
various advantages to the Note on Working Capital as explained below:
• It enables the Note on Working Capital to maximise its strengths, overcome the weaknesses,
reduce threats and exploit opportunities.
• Note on Working Capital can identify the core competencies, do market projections and do
future planning.
However, SWOT analysis of Note on Working Capital has certain limitations that the
company must consider to achieve its strategic objectives.
• Sometimes, it is difficult to recognise the difference between opportunities and threats as the
same opportunity can act as a major threat if the firm is unable to exploit it in a timely manner.
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• It oversimplifies the process of identifying strengths, weaknesses, opportunities and threats. The
identified factors are not ranked according to their importance and urgency, due to which SWOT
provides only limited information.
• SWOT analysis does not consider the dynamic nature of a quickly changing environment.
The SWOT analysis does not offer solutions or provide alternative strategies.
• The above-mentioned Limitations of SWOT Analysis for Note on Working Capital indicate the
need to adopt a holistic view. Recognising and understanding these limitations can further
improve the strategic decision-making process.
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Learnings from the internship
commitments. It provides you with experiences, lessons, and the tools you’ll need to get a
fulltime gig in future.
It is often a great choice because it gives you a feel for work without being thrown into
the deep end straight away. This provides you with the opportunity to grow and learn before
fully entering the working world.
I joined as an intern in Ramky private Ltd. During my internship period, I have seen some
problems and issues and good things as well. Now, I would like to present my observation.
• There are four internship students in this corporate head office. And for every internee single
• desk was available and specific task had been provided to individuals. As a result, we feel good
in the office.
• Sometimes there is a software problem occurs in the office. It is very bad effect for doing work.
Sometimes employees faced bad internet connection like busy servers for doing work, at this
time some important works is stopped.
• I have seen that every employee inRamky private Ltd. is very satisfied for the working
environment. As a result, employees can work with efficiently and employees are working very
comfortably.
I have seen how the financial transactions of the organisation is recording in the software which
is used by the company.
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Learn from Ramky estates private Ltd.
Corporate Behaviour:
Corporate behaviour is different than regular day by day behaviour. When I talks to the officers
in the office i use behaviour as corporate manner.
Corporate culture:
Every organization has its own organization culture. Within few days I have adopted Ramky
estates private Ltd. culture easily. My self-confident level is very high and that give me a
lot of backup of working in such as organization. I also learn maintaining time, working under
pressure and cop up with different type of people.
Taking responsibilities:
During my internship I always try to take responsibilities and give a positive result. It is a big
challenge for me. Ramky estates private Ltd. has provided me knowledge for this.
Taking initiative:
• Ramky estates private Ltd. always appreciates to take initiative for achieving organization
goals • by taking the work challenge and using resource. I have learned way of working from the
senior
• officer and from there I feel confident initiative.
I have learned maintain strict discipline in my college that helps me to maintain company’s
discipline.
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SUMMARY
Financial management mainly involves in rising of funds and their effective utilization with the
objectives of maximizing share of wealth. Financial management is the operation activity of a
business that is responsible for obtaining and effectively utilizing the funds necessary for
efficient operation. Financial management is very important in every type of organization.
Financial management is a managerial activity which is concerned with the planning and
controlling of the firms, financial resources.
The study mainly concentrates on understanding about the SWOT analysis of the industry
with respect to the operations of the organization. The study is about to know the strengths,
weaknesses, opportunities and threats of the company. A pharmaceutical company (Ramky
estates) is taken up for study to examine the application of SWOT analysis. It offers problem
solving and to suggest the profitable areas for organization in considering investment proposals.
The main aim of the study is to know about the company investment performance and their
decision regarding the long term and as well as short term investments.
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