LAGUNA UNIVERSITY

BACHELOR OF SCIENCE IN ENTREPRENEURSHIP

Academic Year 2018-2019

OUTCOMES-BASED TEACHING AND LEARNING PLAN

VISION Laguna University shall be a socially responsive educational institution of choice providing holistically developed individuals in the Asia-Pacific Region.
MISSION Laguna University is committed to produce academically prepared and technically skilled individuals who are socially and morally upright.
PHILOSOPHY Strategizing actions to make a difference

COURSE CODE STRAT 1 COURSE TITLE Strategic Management

CREDIT UNITS 3 COURSE PRE-REQUISITE/CO-REQUISITE

COURSE DESCRIPTION This course provides the student with a general overview of the planning process of business strategies. Topics include concepts of corporate
(Based on CMO No. 17, Series strategy, the decision-making process, formulation of strategy, strategic thinking, and the formation, implementation and evaluation of strategy.
of 2005) Research areas in business strategies are analyzed.

SCHEDULE DAYS TIME ROOM

CONSULTATION SCHEDULE DAYS TIME ROOM

PROGRAM INTENDED LEARNING OUTCOMES (PILO)

At the end of this program, graduates will have the ability to:

1. Perceive opportunities in the environment and translate these into socially responsible and productive employment generating enterprises.
2. Manage business efficiently and effectively.
3. Develop business to meet international standards.
4. Analyze situation, identifies problems, formulate solutions and implements corrective and/or mitigating actions on business issues, at a local and global level management
scenarios.
5. Demonstrate advanced knowledge and skills in the areas of leadership, communication, finance, technology, marketing and sales, human resources, primary and secondary
research and adaptability to change in a business industry context.
6. Exhibit the value of love, respect and humility as an individual in his workplace and community.

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WEEK FUNCTIONAL INTENDED LEARNING TEACHING/ LEARNING ASSESSMENT VALUES
CONTENT STANDARDS DECLARATIVE KNOWLEDGE
NO. KNOWLEDGE OUTCOMES ACTIVITIES TASKS INTEGRATION
Demonstrate the Introduction to strategic Discuss the The students will be Lecture and Class Rationality,
introduction to strategic management, basic concepts introduction to able to appreciate and Discussion interaction. Self-reliance
management, the basic of strategic management, strategic verbalize the phases
disciplines, phases and phases and benefits, and management, phases and benefits of
1 benefits, and impact to globalization. and benefits, strategic management,
globalization of globalization. its role in the business
businesses. sector, and be able to
apply the basic
concepts.
Demonstrate corporate Concepts and theories in Discuss the rationale The students will be *\Lecture and Case analysis. Critical
governance. corporate governance, toes behind the existence able to distinguish Discussion thinking,
and responsibilities of the of corporate between the roles and rationality
board of directors, roles and governance, the vital responsibilities of the
responsibility of top role of the board of board of directors and
management. directors and top top management,
2-3
management in explain the need for the
decision-making, and flow of decisions, and
the impacts of be able to express the
decision to the trends in corporate
business. governance.

Demonstrate ethical Ethical decision-making and Discuss ethics in the The students will be Lecture and Recitation Rationality,
de3cision-making. its process, some reasons for corporation, reasons able to understand the Discussion Critical
unethical decisions, and for choosing ethical rationale behind ethics Thinking, Self-
ethical dilemnas. decisions, and ethical in the corporation, reliance
dilemnas. problems encountered
4 with ethics, reasons for
unethical decisions,
and be able to explain
ethical decisions in
modern day
businesslandscape.
5-6 Demonstrate Environmental scanning and Discuss the basic The students will be Lecture and Group exercise Critical
environmental scanning industry analysis. concepts of able to analyze Discussion thinking.
and industry analysis. environmental different types of Rationality,

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 scanning and industry market forces that Teamwork.
analysis, external affect a business,
environment factors, changing business
and business trands. trends, and factors that
drive industries.
PRELIMINARY EXAMINATION
Demonstrate internal Internal environment scanning Discuss the internal The students will be Lecture and Oral Recitation Critical
scanning and and organizational analysis. environment of a able to compare and Discussion thinking,
organizational analysis. business, the role of contrast the roles of the Rationality,
the functional areas functional areas of Productivity
management, and management, their
7-8 resource based interactionas, and
approach. implications to one
another.

Demonstrate strategy Strategy formulation, situation Discuss strategy, The students will be Lecture and case study Critical
formulation, situation analysis, and business strategy formulation able to formulate Discussion thinking,
analysis, and business strategy. process, SWOT strategies by the use of Rationality,
strategy. analysis, and external and internal Productivity
9
alternative solution environment analysis,
gathering. SWOT analysis, and
situation analysis.

10-11 Demonstrate corporate Corporate strategy.. Duscyss the basic The students will be Lecture and Assignment Critical thinking
strategy. foundation and able to distinguish Discussion
considerations in varying corporate
corporate strategy strategies in different
formulation, industries, enumerate
directional and growth and present the
strategies, and directional and growth
evaluation of strategies, and be able
outcomes. to evaluate the success
of such strategy.

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 Demonstrate functional Functional strategy, marketing Discuss the nature of The students will be Lecture and Class Case analysis Rationality,
strategy. strategy, research and functional strategy, able to explain the Discussion Productivity,
development, and operations marketing strategy, mechanism of Critical
strategy. operations strategy. functional strategies, its *Group Thinking,
link to marketing exercises Efficiency
12
strategies and
operational strategies,
and be able to apply
them in the corporate
scnes.
MIDTERM EXAMINATION
13-14 Demonstrate strategy Strategy implementation, Discuss strategy The students will be Lecture and Class Class *Efficiency,
implementation. developing programs, budget, implementation, able to track strategy Discussion Interaction Control
and procedures. persons that implementation, how
implement strategies, budget allocation is
budgeting techniques, done, program
programs, and development, and
procedures. procedure flows.

15-16 Demonstrate strategy Strategy implementation, Discuss strategy The students will be Lecture and Class Recitation Cleanliness,
implementation through staffing and directing implementation, able to identify the role Discussion. Discipline
staffing and directing. functions, selection and staffing and directing of staffing and directing
management. functions, selection functions in strategy
and management implementation and be
practices in modern able to discuss how
day businesses. selection works and its
effect to management.
17-18 Demonstrate evaluation Evaluation and control, Discuss the concepts The students will be Lecture and Class Final Paper Open to
and control. measuring performance, and of evaluation and able to understand the Discussion Change,
types of controls. control, types of essence of evaluation Efficiency
controls, and risk and control in strategy
management. implementation,
differentiate the types
of controls, and be able
to understand the basic
theories of risk
management.

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 FINAL EXAMINATION

LIST OF REFERENCES Wheelen. T. et al 2012, Strategic Management and Business Policy 13 th edition, Pearson Education, Inc. (Australia)

At the end of the term each student will be assessed with their class performance (e.g. quizzes, exercises and long exams), and no need to submit
COURSE REQUIREMENTS
additional requirements.

Language of Instructions
The methodologies of instruction that will be employed in the class will be lecture/discussion as well as demonstration. Problem solving
method shall also be used to make students more analytical in finding solutions to a particular problem. Collaborative learning will be done most of
the time for students to be able to developed collaborative skills, apply in practice the analytical thinking and reasoning techniques they have learned
and appreciate what they have done during the problem solving and decision making processes.

Attendance
As identified in the student handbook.

Grading System
1. Attendance and Decorum : 10%
COURSE POLICIES 2. Projects, Exercises, and Problem Sets : 15%
3. Quizzes : 20%
4. Reports and Recitation : 15%
5. Examination (Long) : 40%
_______________________________________________________
TOTAL 100%

Classroom Rules and Regulations

1. School policy on IDs, uniform, and attendance will be implemented
2. Students are obliged to follow the laboratory rules and regulations
3. Cell phones should be switched off or in a silent mode while in the class

Prepared by:

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 Instructor

Checked by:

VIRGILIO G. BULATAO Dr. NORAYDA M. DIMACULANGAN

Program Chair Dean Librarian

Recommending Approval:

DR. COLEGIO S. GASCON

Vice President for Academic Affairs

Approved by:

GOV. RAMIL L. HERNANDEZ

President

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