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Presentation Lecture 1

The document discusses strategic leadership and management. It covers key terms like strategy, core competencies, and competitive advantage. It then outlines the levels of strategic management, from corporate to functional. The main part of the document explains the steps in the strategic planning process, including developing mission and vision statements, doing external and internal analysis, using SWOT to form strategies, and implementing with feedback. It also briefly discusses biases in decision making and characteristics of good leadership.

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sadif sayeed
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45 views17 pages

Presentation Lecture 1

The document discusses strategic leadership and management. It covers key terms like strategy, core competencies, and competitive advantage. It then outlines the levels of strategic management, from corporate to functional. The main part of the document explains the steps in the strategic planning process, including developing mission and vision statements, doing external and internal analysis, using SWOT to form strategies, and implementing with feedback. It also briefly discusses biases in decision making and characteristics of good leadership.

Uploaded by

sadif sayeed
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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MGT489 SmM4
MGT489 SmM4
MGT489 SmM4
MGT489 SmM4
[Hill.2013]

Lecture 1
Strategic Leadership:
Managing the Strategy-Making
Process for Competitive Advantage

MGT489 SmM4
Basic Terms
Strategy
Core Competencies
Distinctive Competencies
Profitability (effectiveness, efficiency)
Competitive Advantage

MGT489 SmM4
Levels of Strategic Management

• Corporate-Level Managers (e.g. CEO)

• Business-Level Managers (e.g. Marketing Head)

• Functional-Level Managers (e.g. Assembly-line Employee)

MGT489 SmM4
MGT489 SmM4
Steps of Strategic Planning Process

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Steps of Strategic Planning Process
1. Mission and Vision Statements

MGT489 SmM4
Steps of Strategic Planning Process

NSU Mission and Vision Statements

Mission: produce competent graduates in their selected disciplines who


will have productive careers or choose to engage in advanced studies.

Vision: will be and remain a center of excellence in higher education. It will


gain recognition, nationally and globally and will attract students, faculty
and staff from all parts of the world.

MGT489 SmM4
Steps of Strategic Planning Process
2. External and Internal Analysis

Internal Analysis [Strengths and Weaknesses]

External Analysis [Opportunities and Threats]


• Industry
• Country
• Macro-environment

MGT489 SmM4
Steps of Strategic Planning Process

3. SWOT Strategic Choice


• Functional-Level Strategies
• Business-Level Strategies
• Corporate-Level Strategies

4. Implementation

MGT489 SmM4
Steps of Strategic Planning Process
5. Feedback (feedback loop)

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Biases in Strategic Decision Making

• Cognitive Bias
• Prior Hypotheses Bias
• Escalating Commitment Bias (e.g. lost business)
• Reasoning by Analogy Bias (e.g. consultancy case)
• Representativeness (e.g. male and female traditional job roles)
• Illusion of Control
• Availability Error

MGT489 SmM4
Characteristics of Good Leadership
• Vision, Clarity and Consistency
• Articulation of the Business Model
• Commitment
• Being Well Informed
• Willingness to Delegate and Empower
• Astute Use of Power
• Emotional Intelligence (self-awareness, self-regulation, motivation,
empathy, social skills)

MGT489 SmM4
Lecture Takeaways
1. Levels of Strategic Management (Corporate, Business and
Functional)

2. Strategic Planning Process (Mission and Vision Statements,


External & Internal Analysis, SWOT, Feedback Loop)

3. Biases in Decision Making

4. Characteristics of Good Leadership

MGT489 SmM4

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