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    Answer To Question No 1

    Uploaded by

    Rafiqul Islam Noyon 1811122630

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    Answer To Question No 1

    Uploaded by

    Rafiqul Islam Noyon 1811122630
    10 views2 pages

    Original Title

    1811122630_Bus251_mid

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    10 views2 pages

    Answer To Question No 1

    Uploaded by

    Rafiqul Islam Noyon 1811122630

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
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    Answer To Question No 1

    To: [email protected]
    Cc:
    Bcc:
    Subject: RE: Replace Advertising Agency Request

    Dear Mr. Joss:


    Thank you for being a valuable employee for the company for several years. I
    have received your proposal regarding the advertising agency.
    The advertising agency that we are working with currently is associated with us
    for a long period and we have a goodwill with them. The agency has helped us
    increase our sales every year. In addition, according to our company policy we
    need to know about some criteria such as such as costs, creative skills, technical
    abilities, geographic reach, research capabilities, and media experience before
    selecting any new agency. Which seem to be missing on your email. So I am sorry
    to inform your request of replacing the old agency with new one cannot be
    processed.
    In order to process your request further you need to provide and meet all the
    criteria mentioned above or suggest a new agency that meet our company policy.
    Thank you for you valuable proposal. And you are highly encouraged to come up
    with more proposals for the betterment of the company.

    Sincerely,

    Mark Brown
    Marketing Department Head
    Answer To The Question No 2

    The company congratulates the local sales manager and all the sales persons on
    successfully completing the annual target for sales of a new pain-killer for
    migraine sufferers. As the company has met its overall sales target the salesforce
    will all receive a 5 percent bonus for their hard work and efforts. So that they can
    continue to perform and give their best in the future as well. And for the
    individual sales people who met or exceeded their individual target for sales of
    the pain-killer an extra 2.5 percent will be paid. All of us should maintain the flow
    of work in order to meet our targets this year as well to receive better rewards.
    The company wishes all the very best to all sales persons and managers for even
    better performance in the future.

    Answer To The Question No 3

    Adjustment grants are made when a company acknowledges their mistake and
    corrects it by giving the customer an adjustment. And it is highly advised to do
    more than just grant the claim. Because the customer just had a bad experience
    with the company. So in order to overcome the negative impression it is best to
    offer something extra to stay on their good will.
    Ex: Suppose a customer complained the product your company sold is not
    performing as advertised. So you solve the problem first and offer a 5% discount
    next time the customer makes a purchase. That way the customer will have a
    good impression on the company and will stay loyal.

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