INDEX

SL.NO PARTICULARS PG.NO

1 COMPANY OVERVIEW 2
a HISTORY 3
b MISSION AND VISION 6
c MANAGEMENT 7
d PRODUCTS 9
e OVERVIEW OF 13
MARKETING
DEPARTMENT
2 JUNIOR MARKETING 16
ASSISTANT
a ROLES 17
b DUTIES 18
c CAREER PROGRESSION 19
3 INTERNSHIP LEARNING 20
AND ACTIVITIES
4 EXPERIENCE AND 23
LEARNINGS
5 INTERNSHIP 27
COMPLETION
CERTIFICATE

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 COMPANY
OVERVIEW

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RAHUL TECHNOLOGIES

HISTORY

The company was founded in the year 2003, by Mr. G.H Lakshman
Murthy. The company manufactures CNC machined automobile parts.

The company has got 19 years of experience in providing better service

and productus. High precision and edge technology.

The industry working as the supplier, trader, importer and exporter

of Electric Switch, Metal Coupling, Cooling Fan, Electric Battery,
Connector Cable, Machine Spare Part, Telescopic Wiper, Relay
Board, and various others. Other than offering these products, we
also render efficient Machine Maintenance
Service and Reconditioning Service as well. All the products that
we offer are sourced from trusted and highly worthy vendors
working in the industry. To get supreme quality goods to our
valued clients, we have also formed associations with vendors
thriving outside India and hence we also import goods to ensure
supreme client satisfaction. Our clients are satisfied due to the
outstanding quality of our goods and their features like rust
resistance, high efficiency, longer functional life, affordable
prices, made up of latest technology and many more. We export
our 20 percent of product range to Middle East and Gulf Counties
and import from Japan, Taiwan, Germany, U S A, UK, and Italy.

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To offer defect-free assortment of electrical products, we have
diversified our infrastructural unit into a number of units namely
quality inspection unit, research and development unit,
warehousing and packaging unit and many more. Properly
segregated, these units are manned by our specialist professionals.
Apart from this, due to our great product line, state-of-the-art
infrastructural amenities, tailored solutions, fair business dealings
and see-through transactions, we have secured our place in the
market.

Our sound customer fixed approach, combined with persistent

mission for superior class quality assortment of products, have
made achievable for us to get to a pinnacle position in this domain.
In our endeavour to strongly assist our infrastructure, we have
hired a team of highly trained and qualified experts. Our team
members work hard to tide profitably over the stiff competition
which we must face in the marketplace by offering our flawless
series of electrical products that are soured from domestic and
international vendors.
The compliance system also includes a reporting hotline, which
associates, business partners, and third parties can use to report
irregularities at any time. Responsible and legally compliant behaviour
does not stop at company boundaries. With this in mind, we have
established a Code of Conduct for suppliers, which defines the
principles and requirements for collaborating with Bosch. We conduct

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regular audits to ensure that our suppliers comply with these principles.
In such a fast-moving environment, we continuously review our
compliance system to be able to quickly adapt our rules and processes
to new legal and technical developments.

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MISSION AND VISION
Mission
Sustainability means securing the company’s long-term success while
at the same time protecting the natural environment for future
generations. We aim to make renewable energy more affordable and
mobility even safer, cleaner, and more economical, and to develop eco-
friendly products across the board.

Vision

The company believes in improving people’s quality of life with its

products and services that are as innovative as they are beneficial. The
company value of responsibility is practiced towards society, the
environment, products and customers, associates, and young talent, and
for corporate governance. All its activities follow national laws and
universally valid rules and standards.

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Management

We have a work force of competent professionals which helps us in

perfectly fulfilling our organizational aims and goals. Fully aware of
the latest techniques, our human resource is committed towards
offering quality products that serve the needs of the patrons. We
possess a work force of agile professionals for procuring, testing and
distributing our assortment.

Our team comprises of:

• Technicians
• Quality controllers
• Designers
• Researchers
• Machine operators
• After sales service providers
• Quality Assurance

Be it any sub section of our infrastructural facility, quality is that one

widespread purpose on which we all work. To maintain quality in the
merchandise that we source, our company has created a fully
dedicated section for quality testing. Highly advanced quality testing
equipment and gears have been put here, utilizing which, the fineness
of the goods is inspected and hence problem free goods are made to
offer in the industry.

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Our Vendor Base

We have shaped an enviable image amongst our respected customers

by presenting high quality collection of Electrical Products. These
electrical goods are precision engineered by sorted vendors who
adhere to the decided quality benchmarks. Our procurement agents
carry out detailed market surveys before selecting the best vendors in
this sphere based on a range of criterions.

The criteria worked on by us in selecting the vendors include the

under mentioned points:

• Financial background
• Manufacturing facility
• Quality control measures
• Credibility in the market
• Production techniques applied

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PRODUCTS

• Fanuc

o Delta Cooling fan FFB1212SH 12VDC 1.24A -S79V And

FFB1212EH 12VDC 1.74A -7E50 120x120x25mm
o Delta Cooling Fan PFC1212DE 12V PWM 4-pin 252.8
CFM 5500 RPM66.5 dB(A)
o ADDA Cooling Fan AD0912ux-A7BGL 12vdc, 0.50A
o Delta Cooling Fan AFB0512HHD 12VDC 0.21A

• CONNECTORS

o Fanuc Encoder Connector A06b-6114-k200e/s 10 Pin

o Fanuc Encoder Connector A06B-6114-K200S/E 10 Pin
Male/Female Metal
o A660-2005-T643/L240R0 RPM Sensor Feedback Cable
o Hinda Connector MR-20L 20Pin Honda Connector

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 o

• BATTERY

o Mitsubishi Battery CR17335SE MR-BAT CNC 3.6V

1700mah PLC Lithium Battery
o Toshiba Battery Ear17500Vx2 3.6V Couple Battery
5000mAh
o ER17330V/3.6V PLC Lithium Battery
o Sanyo Battery CR17450SE-R 3V A98L-0031-0012
A02B-0200-K102 A02B-0265-K101
o

• FANUC DRIVES

o Fanuc Drive (A20B-1003-008)

o Fanuc Board A20B-0007-0030
o Fanuc Board A16B-1211-0301
o Fanuc Board A16B-2200-0360

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 o

• Machine Spare Part

o 20TAC62B NSK Angular contact Bearing

o Fanuc MPG Handwheel A860-0202-T001 Fanuc
o Tosoku MPG Handwheel HC115-100PPR-5V, HC121-
25PPR-12V For Fanuc & Mitsubishi Control
o PMI LM Block MSA15S-SS-FCN, MSA15E-SS-FCN,
MSB15S-SS-FCN, MSB15E-SS-FCN PMI
o

• LIMIT SWITCHES AND FOOD SWITCHS

o Rotary Switch 370460B1 4-Position Integral

o Fanuc Spindle Encoder Type-A860-0309-T302 Fanuc
o Rotary Switch 8-Position Onpow For CNC Machine
o Rotary switch 03 N 4-8 Position Future Life

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 o

• Machine Maintenance Service

o 25A 4Pole KS1-25DA Solid State Relay

o Siemens 1FL5060-0AC21-0AG0 Motor
o ACSSC-2P-4
o Vacuum Extruder

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OVERVIEW OF MARKETING DEPARTMENT

A marketing department promotes your business and drives sales of

its products or services. It provides the necessary research to identify
your target customers and other audiences. Depending on the
company’s hierarchical organization, a marketing director, manager
or vice president of marketing might be at the helm. In some
businesses, a vice president of sales and marketing oversees both the
marketing and sales departments with a strong manager leading each
department.

Research is a pillar of all marketing activities. Without demographic

research, product developers don’t know what features to design into
products that will appeal to customers. Publicists won’t know what
publications customers read or what industry topics journalists are
covering. Research is used to measure buying habits, product use and
opinions of your business as well as your competitors.

The better your research, the less money you will waste – for
example, by buying ads that won’t reach your customers or making a
product that no one will buy.

Connecting Customers to Products

A functional marketing department implements customer

relationship management functions to track and predict what
customers want in their products. It connects the customer to the
product with hard data as well as emotional, qualitative information

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that can help product designers differentiate your products from
those of a competitor. This information also helps marketing
promotions by highlighting these differences in marketing materials.
A marketing department sets prices for products that recoup
development and promotional costs while generating revenue for the
company.

Promotions and PR

Marketing departments carry out promotional strategies for products

and services, and some may also incorporate promotional activities,
such as public relations, for the business. The promotions staff
assists the sales force with sales promotions; offers public relations
support for product launches, trade shows and other events;
purchases advertising that illustrates product benefits and features;
and pitches the product to media outlets. Promotion activities range
from creating awareness of a product to persuading customers to try
and then buy the product.

New Business Development

Marketing works closely with sales in generating new business.

Employees entice prospects to engage with your company in some
way, even if it’s just visiting the website, and then uses incentives to
get customers to continue thinking about the product so that the sales
team can convince them to buy the product. This is called generating

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leads. Not every lead turn into a paying customer, so business
development is ongoing.

It can also include identifying new markets for existing products or

discovering a need that current customers have for a modified
version of an existing product.

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JUNIOR
MARKETING
ASSISTANT

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Marketing assistants support marketing managers and executives on
projects such as developing sales strategies, marketing campaigns, social
media campaigns and on collecting and interpreting marketing analytics.

Marketing assistants support the leadership team in the marketing

department by developing strategies, coordinating project activities,
and participating in research efforts. If you would like to include your
specific marketing assistant tasks and qualifications, simply add them
to our full marketing assistant job description sample to create a unique
and informative job listing for your business.

Marketing Assistant Responsibilities:

• Collaborating with the marketing manager, internal teams, clients,

and partners on marketing strategy.
• Helping identify marketing trends and key opportunities for
innovation.
• Learning and working with various types of software for digital
marketing.
• Working closely with sales and marketing department.
• Creating marketing materials such as white papers, case studies,
and presentations.
• Giving presentations.
• Maintaining a marketing database.
• Providing administrative support to the marketing and sales team.
• Preparing, formatting, and editing a range of documents.

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 • Understanding company product and brand.
• General office duties.
• Creating and interpreting a variety of reports.
• Organizing market research.
• Analysing questionnaires and other forms of feedback.
• Updating social media accounts.

Marketing Assistant Requirements:

• Bachelor’s degree in marketing, business, or related field.

• Administration or sales and marketing assistant experience.
• Effective written and verbal communication skills.
• A high level of attention to detail.
• Ability to work effectively within a team and independently.
• Experience using computers for a variety of tasks.
• Competency in Microsoft applications including Word, Excel, and
Outlook.
• Good organization skills.
• Related job and internship experience.
• Digital marketing experience.

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Career Progression

With the appropriate experience in the job role, you can move on to
entry-level job roles in the field of marketing such as:

• Account Coordinator

• Social media coordinator

• Project coordinator

• Marketing coordinator

• Event marketing coordinator

• Event marketing specialist

• Marketing Specialist

What to expect from the role

• Hands-on experience with implementing marketing strategies

and campaigns organized by the department.

• Learning how to organize and multitask multiple deadlines and

projects.

• Learn on the job about the best practices in the industry.

• Exposure to the industry and working with experts.

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INTERNSHIP
LEARNING
&
ACTIVITIES

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I had joined as a junior marketing assistant at Rahul technologies
Bangalore on 18-04- 2022. I was very happy to know that I was
selected for an internship opportunity at rahul technologies. I was
welcomed by the company HR and was given instructions to look into
the company’s vision and mission. The HR manager introduced me to
the proprietor of the company Mr Lakshman Murthy it was indeed a
great pleasure to meet him. The company staff was also very friendly
to me.

I was given a cabin next to my senior marketing manager. He briefed

me about the company history. Roles and mission of the company. The
various department and activities. I was also provided with beverages.

There were various products being manufactured at the company. The

company had domestic and international clients.

Good communication skills was required to take on the operations and

to perform CRM duties.

The roles that were assigned to me were:

Monitoring social media accounts, creating content, and

responding to messages

I was providing content ideas to my marketing manager for the

company product description on their social media platform. I was
given the opportunity to get access with the companies online social
media platform Facebook and Instagram. These were important
platform for communication with clients.

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Contributing ideas to marketing campaigns
Providing marketing strategies and ideas for the development of
product sales. I had also involved myself in all the activities of sharing
my experience and connecting to my knowledge over the years.

Writing marketing and website text

I was involved in providing text and content for product description.
My manager helped me in getting the exact information about the
product. I had given description about it in a very pleasing and eye-
catching way.

Helping to organise market research.

By using the 4 method of market research

surveys, interviews, focus groups, and customer observation.

I was able to provide proper research help to my manager. I was also

trained in industrial exposure to investigate business operation and
customer relationship. My manager helped to better communicate and
indulge in business activities with my teammate. I was also given
opportunities in the team meet to present my topic on customer
retention and relationship management.

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EXPERIENCE
&
LEARNINGS

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It was a wonderful experience to work in the company.

I have acquired the following skill

Not confined to the office

Supporting the marketing manager, marketing assistant roles

encompass a diverse range of tasks – some of which offer a refreshing
break from your office cubicle. Photo shoot check ins, client meetings,
trade shows and exhibitions are just some situations that require your
assistance, and alongside giving you a nice change of scenery, will add
hands on experience to your marketing skill set.

Variety of opportunity

A fast-paced environment and diverse client projects mean marketing

assistant roles will change on a day-by-day basis. While one day offers
sourcing photos and blog writing, the next brings a full day of
interviews and research.

Prime responsibility to assist means that although you won’t be solely

accountable for client projects, you will be presented with a variety of
tasks.

Getting paid to use imagination

I have landed in a company’s creative hub; marketing is where thoughts

are shared, ideas are formed, and a client’s vision will come to life.

Brainstorming sessions and marketing meetings are the outlet for all
creative content and the perfect place for you to voice your ideas. Don’t

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be afraid to think outside the box – after all, that’s what marketing is
paid to do.

An excellent standpoint

When you step foot into a marketing assistant position, you get the
advantage of being able to experience a little of everything. If you’re
new to the marketing game, this provides the ideal standpoint to
discover which area of expertise takes your fancy – social media,
branding, or events, for example.

Acquire a broad skill set

Dipping your toe into each different marketing sector is not only good
for figuring out where you want to specialise, but also adds
diversification to your impressive marketing skill set.

From office duties through to the more hands-on aspects of planning

and delivery, your experience will only serve to better your marketing
career.

Stay ahead of the game

As a marketing team member, it’s your responsibility to ensure you’re

on top of trends, news, and modes of delivery as they emerge. After all,
if you’re two years too late in jumping on board the latest social media
platform, chances are you won’t be establishing yourself as a leader in
the field.

Staying ahead of these marketing trends will ensure you a better

understanding of how and why different marketing approaches work,
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and will help you when you plan, construct, and deliver future
marketing projects.

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 INTERNSHIP
COMPLETION
CERTIFICATE

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