ENG111-Purposive Communication Syllabus
ENG111-Purposive Communication Syllabus
ENG111-Purposive Communication Syllabus
A premiere Higher Institution in Agri-Fisheries and Socio-cultural The College commits to pursue our vision, accomplish
Development in the ASEAN Region our mission, and achieve our goals through our core
values of excellence, integrity, innovation, stewardship,
love of God and country
MISSION OUR GRADUATES
DNSC strives to produce competent human resource, generate, Our graduates carry DNSC’s values into their
and utilize knowledge and technology, uphold good governance workplaces as competent, collaborative workers and
and quality management system for sustainable resources and socially connected ethical leaders. They adhere to
resilient communities. professional ethics and seek solutions to workplace
problems. They are creative, critical thinkers, and
resilient to cross-cultural environment.
PROGRAM EDUCATIONAL OBJECTIVES PROGRAM OUTCOMES
Five years from graduation, graduates of Teacher Education are By the time of graduation, the students of BACHELOR
expected to: OF SECONDARY EDUCATION MAJOR IN ENGLISH
are expected to:
1. Practice professional and ethical teaching standards in
responding to the demands of the community; 1. Possess broad knowledge of language and literature
2. Pursue lifelong learning for personal and professional growth for effective learning;
as they continue to engage in varied work experiences and 2. Use English as a glocal language in a multicultural
opportunities; context as it applies to the teaching of language and
3. Carry DNSC’s values of Excellence, Integrity, Innovativeness, literature;
Stewardship, Love of God and Country into their workplaces 3. Acquire extensive reading background in language,
as competent, collaborative workers and socially connected literature, and allied fields.
ethical leaders; 4. Demonstrate proficiency in oral and written
4. Demonstrate content expertise in the delivery of instruction; communication;
5. Exhibit digital competence in the teaching and learning 5. Shows competence in employing innovative
process; and language and literature teaching approaches,
6. Engage in teaching and other careers like consultation, methodologies, and strategies;
curriculum planning, instructional materials writing, research 6. Use technology in facilitating language learning and
and extension. teaching;
7. Inspire students and colleagues to lead relevant and
transformative changes to improve learning and
teaching language and literature; and
8. Display skills and abilities to be a reflective and
research-oriented language and literature teacher.
• Speech Outline
MIDTERM EXAMINATION Week 9
Effective Communication in Workplace Setting Week 10
▪ Oral andWritten Workplace Communication
Writing Business Letters and Memos Week 11
Conducting Business Meetings Week 12
▪ Business Meeting Protocols
▪ Online Business Meeting
▪ Writing the Minutes
Effective Communication in Academic Setting Week 13
▪ Oral and Written Academic Communication
▪ Avoiding Plagiarism
▪ Evaluating Sources
Writing a Research-Based Argumentative Essay Weeks 14-15
Conducting Academic Presentation Weeks 16-17
FINAL EXAMINATION Week 18
VIII. Course Requirements: Summative Assessments 40% (Written Midterm and Final Examinations)
Course Requirements 30% (Advocacy Video, Position Paper, Letter, Minutes,
Simulated Meeting, Essay, Academic
Presentation)
Written Works 15% (Summative Quizzes)
Oral Recitation 15%
Total 100%
Alejandro, A., Aquilam, J., Arcenas, S.M., Baldric, C., Betonio, G., Dalagan, J… Ranalan, R. (2018). Purposive communication.
Mutya.
Davao del Norte State College. (2020). English 111: Purposive communication module. Unpublished instructional module.
Fremont University. (2021). Top 10 tips for effective workplace communication. Retrieved from https://fremont.edu/top-10-tips-
for-effective-workplace-communication/
Kansas State University. (n.d.). Evaluating sources with 5 big criteria. Retrieved from https://guides.lib.k-state.edu/c.php?
g=181829&p=1195993
Suarez, C., Perfecto, M.R., Canilao, M.L.E., Paez, D.B. (2020). Purposive communication in English. BlueBooks.
University of Illinois, Springfield. (2022). Avoiding plagiarism. Retrieved from
https://www.uis.edu/cas/thelearninghub/writing/handouts/research-methods/avoiding-plagiarism/
ALAMAT. (2021, July 15). ALAMAT- ‘kasmala’ (official M/V) [Video]. YouTube. https://www.youtube.com/watch?v=_5Y_mTfBh3o
Bustos, M. (2012, January 21). Mikey Bustos Pinoy lessons “Pinoy English” [Video]. YouTube. https://www.youtube.com/watch?
v=UqlFT8zT8V8
Concept and Creativity Has a clear picture of their advocacy Has a fairly clear picture of their Has brainstormed but lacked Little effort has been
- Clear Campaign Message. and purpose. Adequate explanation of advocacy and purpose. Can describe focus. Ideas are not clearly spent on
- Creative and Original Content. ideas is provided. Compelling and their ideas but have trouble expressing defined. brainstorming and
persuasive approach. them. refining a concept.
Story Content
- Characters & Plot come together to The content has a clear statement of Information is presented as a connected The content does not present a Content lacks a
make Human Interest. purpose or theme and is effective, theme with accurate, current supporting clearly stated theme, is vague, central theme. Much
- Effective Use of Dialogue. compelling, and creative. A rich variety information that contributes to the and some of the supporting of the supporting
- Creative Message Portrayal. of supporting details contributes to the understanding of the idea. Lacks the information does not seem to fit content are irrelevant
- Effective Plotting of Scenes. understanding of the advocacy purpose. element of persuasion. the main idea. to the overall
message.
Cinematography
Makes use of the camera efficiently. Makes use of the camera sufficiently. Does not make use of the No camera elements
- Effective use of shots and camera
Raw videos are in crisp quality. Some footages are of low quality. Minor camera very well. Majority of the used. All video
elements.
Characters are visible and blurring and glitches. footages are of low quality. contents are sourced
- Overall aesthetic appeal.
distinguishable. Blurred and has glitches. from the internet.
Editing
- Well-coordinated sounds and visuals. The video was well-edited and Editing was not done as well as it Video has very little, if any Video is completely
- Coherence and continuity of scenes. transitions smoothly from scene to should have been. Some poor shots editing. Many poor shots remain. raw with no editing or
scene. Audio and other enhancements remain. Video is still somewhat choppy. Video was very fragmented with enhancement done
are well used. Audio and other enhancements were little to no enhancements, in whatsoever.
not maximized. audio and visuals.
Audience Awareness and Reach
- Making the advocacy available to the The advocacy was posted online and The advocacy was posted online but The advocacy was posted online The advocacy was
public. reached a significant amount of garnered little audience interaction. but garnered no audience not made available
audience. Has visible audience interaction. for public
interaction. consumption.
Criteria 4 3 2 1
Argumentation ● Engaging intro that builds background, ● Intro provides some background/context for the ● Underdeveloped intro with little ● Ineffective intro. Does not
introduces question and thesis. question. background info. provide background info
● Sophisticated thesis articulates a ● Succinct and narrowed thesis; focuses on a central ● Somewhat broad thesis that for BQ.
precise central argument that is argument. highlights an argument. ● Vague or hard to
supportable, arguable and shows ● Writer discusses counter arguments or alternative ● Counter arguments or alternative distinguish thesis.
depth of thinking. perspectives on the BQ perspectives on the BQ are ● Counter arguments or
● Writer evaluates and/or refutes counter ● Conclusion highlights thesis, summarizes artifacts identified but underdeveloped. alternative perspectives on
arguments or alternative perspectives and begins to argue the universality of BQ. ● Conclusion acknowledges thesis the BQ are not
on the BQ and begins to summarize but may acknowledged.
● Conclusion accounts for thesis, synthesizes be unclear/abrupt. ● Conclusion is
artifacts, and argues the universality of the underdeveloped or no
BQ conclusion present
● A distinct and consistent writer’s voice is ● A distinct and consistent writer’s voice is attempted, ● A distinct and consistent
writer’s
Style ● No attempt at a
evident through the use of varied although inconsistent and still emerging through the voice may be lacking
sentence structure and sophisticated use of some varied sentence structure and attempts ● Rarely demonstrates authentic writer’s voice or the voice is
vocabulary as grade level appropriate at sophisticated vocabulary, as grade level voice and tone (as appropriate to simply that of a student
● Expresses authentic voice and tone (as appropriate grade level); the essay generally struggling with the concept
appropriate to grade level) rather than ● Occasionally demonstrates authentic voice and tone adheres to a set formula of the assignment
simple adherence to a formula (as appropriate to grade level) but the essay may ● The essay is formulaic and
feel formulaic at times does not demonstrate
authentic voice or tone
B. Three or more main points are well Three or more main points are Three or more main points, but all lack Less than three main points, with poor development of
developed with supporting details. present but may lack detail and development. Refutation paragraph(s) missing ideas.
MAIN POINTS Refutation paragraph(s) acknowledges the development in one or two. and/or vague Refutation missing or vague. _______
Body Paragraphs opposing view and Refutation paragraph(s) __
Refutation summarizes their main points. acknowledges the opposing view
but
doesn’t summarize points.
Logical, compelling progression of ideas Overall, the paper is logically Progression of ideas in essay Arrangement of essay is unclear and illogical. The writing lacks a
in essay; clear structure which developed. Progression of is awkward, yet moves the reader through the text clear sense of direction. Ideas, details or events seem strung
C. ORGANIZATION enhances and showcases the central ideas in essay makes sense without too much confusion. The writer sometimes together in a loose or random fashion; there is no identifiable
idea or theme and moves the reader and moves the reader easily lunges ahead too quickly or spends too much time internal structure and readers have trouble following the writer’s
through the text. Organization flows so through the text. on details that do not matter. Transitions appear line of thought. Few, forced transitions in the essay or no
smoothly the reader sporadically, but not equally throughout the ssay. transitions are present.
hardly thinks about it. Strong transitions exist _______
Effective, mature, graceful transitions exist throughout and add to the __
throughout the essay. essay’s coherence
Source material is smoothly integrated Source material is used. Source material is used, but integration Lacks sources and/or sources are not accurately documented.
D. into the text. All sources are accurately All sources are accurately may be awkward. Format is incorrect for all sources.
documented in the desired format both in documented, but a few are not in All sources are accurately documented, but many
WORKS CITED the text and on the desired format. Some sources are not in the desired format or lack credibility. _______
the Works Cited page. lack credibility. __
TOTAL
Comments:
Grade equivalent:
A=13 – 15 Points
B=10-12 Points
C=7-9 Points
D=4-6 Points
E=3 or less
Grade: _____________
Content was not descriptive and was not a clear Some action items are identified, but without clear Detailed chronological description of all events.
reflection of the entire meeting. description. Logical sequence is not apparent. New business is described. Assignments to team
members are identified with detailed description and
progress. Items put to vote are recorded with results.
Format 20 % poor fair good
Attention to formatting is not apparent. Format was professional but was not in a logical Logical outline format or section headings are used to
sequence. No headings or sections are shown. make the document readable.
Tables, charts or lists are used where appropriate.
ccurately uses correct business letter Mostly uses correct business A few noticeable errors in the Several noticeable errors in use of
format (heading, greeting, letter format (heading, greeting, business letter format (heading, correct business letter format (heading,
introduction, body, closure, signature, introduction, body, closure, greeting, introduction, body, closure, greeting, introduction, body, closure,
Organization 25%
enclosure, and copy) signature, enclosure, and copy) signature, enclosure, and copy) signature, enclosure, and copy)
Letter clearly states the purpose Letter clearly states the purpose Purpose of letter is unclear Purpose of letter is unclear
Appropriate explanations or facts used to Some explanations or facts used More explanations or facts need Main idea is not supported by
support the main idea to support the main idea to be used to support the main explanations or facts
Easy to follow Somewhat hard to follow idea Letter rambles; hard to follow or
Content 25% Tone is appropriate for intended Tone is generally appropriate for Hard to follow understand
audience intended audience Tone is too informal for intended Tone is inappropriate for intended
audience audience
Typed, using correct spacing, font, and Letter typed with few problems in Letter typed with frequent Letter not typed; wrong format used
Appearance 25% format spacing, font, or format problems in spacing, font, or and hard to read
format
Accurate use of punctuation One or two mistakes with More than two mistakes in Incorrect use throughout the letter of
and grammar punctuation or grammar punctuation or grammar punctuation or grammar
Language
25% No spelling errors One or two spelling errors More than two spelling errors Frequent spelling errors distract from
Usage letter
Writing Score
Consistently uses a Displays some level of inflection Satisfactory use of inflection, but does not Use of fluid speech and inflection maintains
Voice monotone voice throughout delivery. consistently use fluid speech. the interest of the audience.
▪ ran too quickly through visuals and ▪ gave audience almost enough time to ▪ gave audience ample time to absorb
Assessed by: