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Mini Project by Piyush.

The document discusses installing projectors in laptops. It provides background on projectors and laptops, noting key specs for gaming laptops include an Intel Core i5 or i7 processor, 8GB RAM, 256GB SSD, and 1080p screen. The project will analyze the industry profiles of laptops and projectors, objectives and scope of adding projectors to laptops, describe projector types and functions, perform a SWOT analysis, and discuss the relevance to marketing's 4Cs. It aims to conclude whether integrating projectors could benefit laptops.

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Nikita Dixit
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0% found this document useful (0 votes)
368 views33 pages

Mini Project by Piyush.

The document discusses installing projectors in laptops. It provides background on projectors and laptops, noting key specs for gaming laptops include an Intel Core i5 or i7 processor, 8GB RAM, 256GB SSD, and 1080p screen. The project will analyze the industry profiles of laptops and projectors, objectives and scope of adding projectors to laptops, describe projector types and functions, perform a SWOT analysis, and discuss the relevance to marketing's 4Cs. It aims to conclude whether integrating projectors could benefit laptops.

Uploaded by

Nikita Dixit
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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Mini Project Report

On

Inbuilt Projector in Laptops

Submitted in the Partial fulfillment of the requirement for the Two-Year Full-Time
Master of Business Administration

(Affiliated To A.P.J. Abdul Kalam Technical University,


Lucknow)

(SESSION -2020- 2022)

Submitted By : Under the Guidance of


Piyush Pratap Singh Dr. Dk Pandey
Section -C
MBA 1st Semester MBA (2020-22)
I.T.S Mohan Nagar, Ghaziabad

Institute of Technology and Science


Mohan Nagar, Ghaziabad
SESSION 2020-21

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INSTITUTE OF TECHNOLOGY & SCIENCE,
GHAZIABAD

Session: 2020-22

CERTIFICATE OF ORIGINALITY

I hereby declare that this Mini Project-1 Report is my own work and that, to the best
of my knowledge and belief, it reproduces no material previously published or
written that has been accepted for the award of any other degree or diploma, except
where due acknowledgement has been made in the text.

Piyush Pratap Singh


Enrollment No.
Date:2/3/2021

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INSTITUTE OF TECHNOLOGY & SCIENCE,
GHAZIABAD

Session: 2020-22

CERTIFICATE

This is to certify that Mr. / Ms. Piyush Pratap Singh of MBA (2020-22 Batch) a
student of Institute of Technology and Science has undertaken the Mini Project-1
(KMBN152) on “Project Title”.

The project has been carried out by the student in partial fulfillment of the
requirements for the award of MBA, under my guidance and supervision.

I am satisfied with the work of Mr. /Ms. Piyush Pratap Singh

Date:2/3/2021

Academic Mentor’s Name: Dr .Dk pandey

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Acknowledgement
I would like to express my special thanks of gratitude to my mentor “Dr. Dk Pandey” for
their able guidance and support for the completion of my project.

I would also like to extend my gratitude to the M.B.A faculty and I.T.S for providing me
with the facility and the knowledge required for the completion of my project.

Piyush Pratap Singh


M.B.A

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Executive summary

In the early and middle parts of the 20th century, low-cost opaque
projectors were produced and marketed as a toy for children. The light
source in early opaque projectors was often limelight,
with incandescent light bulbs and halogen lamps taking over later.
Episcopes are still marketed as artists’ enlargement tools to allow
images to be traced on surfaces such as prepared canvas.
In the late 1950s and early 1960s, overhead projectors began to be
widely used in schools and businesses. The first overhead projector
was used for police identification work. It used a celluloid roll over a
9-inch stage allowing facial characteristics to be rolled across the
stage. The United States military in 1940 was the first to use it in
quantity for training.

In this project we have talked all about the new innovative idea of
installing a “projector in today’s laptop”. This Project is all about a
new innovative idea of building a projector in laptop. A detailed
introduction is provided with covering of various industry profile.
What can be the objective and the scope which has been provided by
this new feature is discussed with a detailed description of the idea. A
s.w.o.t analysis is done to know the pros and cons of the idea. How
this idea of having a projector in laptops is related with the 4 c’s of
marketing is also been discussed and a conclusion is given.

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Table of content

Introduction - About the project


- Project elements
- all about projector and laptop

Industry Profile - laptop market insight


- Projector market insight

Objective and scope –objectives


-good optics and brightness
-mechanism

Description - functions of projector


- types of projector

S.w.o.t analysis -strength


-weakness
-opportunity
-threat

4c’s relevancy -consumer


-cost
-convenience
-communication

Conclusion - conclude

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Introduction

About the project

So, this project is about an innovative idea of installing a new feature


in today’s world laptops. This new feature talks about having a
projector in laptops which will give a great hype to laptops and will
make it much more interesting. so there are lot’s of company making
laptops with different specification and feature in today’s world but it
has not seen that any laptop is having the ability of projection like a
projector. Now it is very important to clear that my idea is about
laptops having their own ability of projection, I am not talking about
connecting a projector in laptops that facility is already available. So
how a projector can help laptops or can increase efficiency of laptops
and it’s objective and scope will be discussed further in this Project.
This idea of building a projector in the laptops can open up many
windows. It can save time save cost and many more. What is a
Projector? A projector is an output device that projects an image
onto a large surface, such as a white screen or wall. 

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All about projector

So the big event is tomorrow and you just find out your client
neglected to mention they need an LCD projector to display there
PowerPoint slide shows.

You think, "this should not be that hard." You call a few local AV
companies and are bombarded with questions by the AV rep who
appears to be talking in tongues; From Lumens, Resolutions, Aspect
Ratios to Throw Distance and Front or Rear Projection.

Now that this AV guy has you feeling less than intelligent you try not
to sound too defensive and say, "just bring me a regular projector.

" When the "regular" projector arrives and your client arrives also,
with his Mac laptop you discover the Mac needs an adapter and the
PowerPoint has high definition videos that look horrible through the
"regular" projector. If this world is still a bit of a mystery let's venture
into the ins and outs of projectors.

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All about the laptop

 Every laptop can play games. The question is how well, and the


answer relies on balancing four different components: the graphics
chip, the processor, the screen, and the amount of power and cooling
in the laptop. The higher the resolution of your screen, the more
detail you can see in a game.

Key specs.

Key specs: Core i5, 8GB of RAM, 256GB SSD. If you're spending


over $600 on a laptop, the minimum specs you should get include
an Intel Core i5 processor (Intel Core i7 or AMD Ryzen Mobile are
also good), 8GB of RAM, a 256GB solid-state drive (SSD) and a
1080p screen.

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The processor is one of the most important components because it's
the brain of the laptop. Whether you're pressing a key or opening a
file, the processor is what that executes the command. For simple
tasks like surfing the web or writing an impassioned e-mail, we'd

recommend a dual-core processor.

Project Elements

This project contains various elements like industry profile of the


product with detailed description of the idea. Objective and scope of
the idea is also described and strength weakness opportunity and
threat analysis of the idea with a conclusion is given.

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Industry Profile
Industry insights
The global laptop market size was valued at USD 101.67 billion in
2017. It is estimated to expand at a CAGR of 0.4% during the forecast
period. In terms of volume, the market is anticipated to register a
CAGR of 1.0% during the same period. Growing internet penetration,
rising disposable incomes, swelling global population, and increasing
awareness among consumers about emergence of novel technologies
are among the primary growth stimulants for the market.
A number of consumers these days prefer cross-functional devices
that offer integrated features and capabilities in the same device. This
has encouraged the development of multifunctional devices. Laptops
offer extensive diversity in their application areas, ranging from
business and education to entertainment. Furthermore, high
investments, availability of economical devices due to mass
production, and a range of diverse applications are projected to
provide a fillip to the market.

Laptop Market Share Insights

The market is characterized by intense competition with the presence


of several giants including Dell; HP Development Company, L.P.,
ASUSTeK Computer Inc.; Apple Inc.; and Acer Inc. Some of the key
market incumbents are making substantial investments in R&D
initiatives with a view to manufacture more affordable laptops whilst
keeping pace with technological advancements and developments.
Furthermore, OEMs are focusing on collaborations with various
companies owing to rising need for constant product innovations and
increasing competition in the market, especially during new product
introduction (NPI) and promotion stages. They are also emphasizing
on building efficient supply chains as a response to intensifying
competition and dynamic consumer preferences.

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Global laptop market revenue share
Business laptops have a rugged design, wide-screen displays, superior
graphics, faster processors, and enhanced connectivity options. They
are reasonably priced and have a long lifespan. Owing to these
factors, business types counted for the leading share in the market in
2017.

Laptop Market Share Insights

The market is characterized by intense competition with the presence


of several giants including Dell; HP Development Company, L.P.,
ASUSTeK Computer Inc.; Apple Inc.; and Acer Inc. Some of the key
market incumbents are making substantial investments in R&D
initiatives with a view to manufacture more affordable laptops whilst
keeping pace with technological advancements and developments.

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Here is the chart,

This chart showing the ;


1.components
2.Pc assembly
3.Distribution
4.Final sale service,support

Three companies-
1.Dell
2.Ibm
3.acer

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Projectors industry profile

The global projector market report offers an up-to-date analysis of the


market concerning the current market scenario, latest trends and
drivers, and the overall global environment.

The pico projector market forecast is segmented based on technology,


product, applications, compatibility, and region. Based on technology,
the market is divided into digital light processing (DLP), laser beam
steering, holographic laser projection, and liquid crystal on silicon
(LCoS). By product, it is classified into embedded,
non-embedded/standalone, and USB. The applications discussed in
this study are consumer electronics, business and education, and
others. The compatibility segment includes laptop/desktop,
smartphones, digital camera, portable media players, and others.
Based on region, the market is analyzed across North America,
Europe, Asia‐Pacific, and LAMEA.

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Profile
[current}

Global “Laptop Projector Stands Market” trends analysis report 2020


provides an in-depth analysis of the key players strategies, market
growth, product demand, growth factors, regional outlook, global
dynamics which includes drivers, challenges, and opportunities
dominant in the industry. The report aims to provide in-depth
information on industry with market overview, key trends, business
plans for Laptop Projector Stands market forecast period.

The Laptop Projector Stands market size involves the current market
status with some changing trends that can affect the Laptop Projector
Stands market growth rate. The report covers the major Laptop
Projector Stands growth prospect over the coming years. It also
comprehends market new product analysis, financial overview,
strategies and marketing trends. The report also offers an overview of
Laptop Projector Stands market revenue, sales, product demand, and
supply of data, cost, and growth analysis across the globe

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Objective/scope of Projectors in laptop

So, there are certain objectives/scope of this idea of inbuilt projector


in laptops which are as follows;
1.Less costly- as per consumer perspective it was costly for them to
buy a projector and a connector separately not forgetting about the
cost of laptop if there is an inbuilt projector in laptops than this cost
will reduced although the price of laptop will change, it will increase
but still as compare to the cost incurred on purchasing everything
separately the price of laptop with inbuilt projectors will be less. So
we can see that how there will be reduction in cost
2.save extra efforts-It will save the extra efforts as the user don’t have
any need to connect a projector to a laptop if an inbuilt projector get
into shape then user don’t have any need to put efforts as it will be
used by him with the help of some buttons only.
3.Save time- Previously it takes more time, first you have to connect a
connector to the laptop port than projector to the connector it takes
time but if there is an inbuilt projector in laptops less time will be
consumed.
4.More specification-With the addition of this feature in laptops it
will ofcourse add to the specification of the laptops. Now the laptop
worth will be increased as this can be described as a new specification
in the laptop. More specification more worth.
Almost everyone is required to communicate the content, purpose
and value of his or her work to customers or colleagues. Projectors
help that communication by expanding the image of your computer
screen to be large enough for a room full of people to see. When
you're selecting a projector, you need to be certain it meets your
needs by evaluating its features and characteristics.

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Mechanism of the projector

A projector or image projector is an optical device that projects an


image (or moving images) onto a surface, commonly
a projection screen. Most projectors create an image by shining a
light through a small transparent lens, but some newer types
of projectors can project the image directly, by using lasers.

A projector is an instrument used top produce a large image of a


small object. The slide, or film, is placed behind the projector lens
outside its focal length and is illuminated but a small but powerful
source of light.

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Good Optics

"Optics" refers to the set of mirrors, filters and lenses that transfer
the image from within the projector to the screen. The same way that
a cheap pair of binoculars can create an ugly view, poor optics
within a projector can render blurry or dull images. For example,
optics can distort the image, turning straight lines into curves and
making sharp edges rough and indistinct. The larger the room and
the greater the size of the image, the worse the problems of bad
optics. Most projectors have good optics. You can make a quick
check by projecting a grid of lines and seeing if they look sharp and
straight.

Features of the Best Home Theater Projectors


 Contrast. Contrast in video displays is expressed in a ratio, as in
1,000,000:1 or 1,000:1. ...
 Color accuracy and adjustments. You want you projector to
display accurate colors, of course. ...
 Lens zoom. ...
 Lens shift. ...
 Light output. ...
 Low Noise. ...
 Resolution. ...
 Dynamic iris

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Projector wire {current}

Projector{current}

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Brightness

The whole idea of a projector is to convert a small image into a much


larger one so that people can see it. It takes a certain amount of light
to trigger the sensors in the human eye. That amount changes
depending upon the size of the screen and the overall amount of light
in the area. To project an eight-foot wide image in a fairly darkened
room, a projector would need an output of 1000 lumens, while it
would need to output 2000 lumens to project the same size image in
a slightly darkened room.

Descriptions

There probably existed quite a few other types of projectors but


evidence is scarce and reports are often unclear about their nature.
Spectators did not always provide the details needed to differentiate
between for instance a shadow play and a lantern projection. Many
did not understand the nature of what they had seen and few had ever
seen other comparable media. Projections were often presented or
perceived as magic or even as religious experiences, with most
projectionists unwilling to share their secrets. Joseph Needham sums
up some possible projection examples from China in his 1962 book
series Science and Civilization in China.

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Shadow play
The earliest projection of images was most likely done in
primitive shadowgraphy dating back to prehistory. Shadow play
usually does not involve a projection device, but can be seen as a first
step in the development of projectors. It evolved into more refined
forms of shadow puppetry in Asia, where it has a long history in
Indonesia (records relating to Wayang since 840 CE), Malaysia,
Thailand, Cambodia, China (records since around 1000 CE), India
and Nepal.

Revolving lanterns
Revolving lanterns have been known in China as "trotting horse
lamps" since before 1000 CE. A trotting horse lamp is a hexagonal,
cubical or round lantern which on the inside has cut-out silhouettes
attached to a shaft with a paper vane impeller on top, rotated by
heated air rising from a lamp. The silhouettes are projected on the thin
paper sides of the lantern and appear to chase each other. Some
versions showed some extra motion in the heads, feet and/or hands of
figures by connecting them with a fine iron wire to an extra inner
layer that would be triggered by a transversely connected iron
wire. The lamp would typically show images of horses and horse-
riders.

What is the use of projector in computer?

A projector is an output device that projects an image onto a large


surface, such as a white screen or wall. It may be used an alternative
to a monitor or television when showing video or images to a large
group of people.

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What are the benefits of projector?

When it comes to your eye comfort, the advantages of projectors in


this respect are two-fold.
...
Eye Comfort Bottom Line:
 Projectors reflect light; TVs emit light.
 Reflected light is less straining, more comfortable.
 Projectors produce bigger images.
 Larger images create easier viewing, less strain.

What is the main function of a projector?

A projector or image projector is an optical device that projects an


image (or moving images) onto a surface, commonly a projection
screen. Most projectors create an image by shining a light through a
small transparent lens, but some newer types of projectors can project
the image directly, by using lasers.

What are good specs for a projector?

How bright should my projector be?

 Dedicated home theaters need 1000 lumens or brighter.


 Rooms with some ambient light should have at least 1500
lumens.
 Spaces with high ambient light need about 3000 lumens

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How many lumens do I need for a projector?

Projector brightness is measured in lumens. For home


theater projectors where ambient light is kept to a minimum,
you'll need a minimum of 1500 lumens. For classrooms, conference
rooms or rooms with windows, a projector with a minimum of
2500 lumens is best.

Which is the best pocket projector to buy?

These are the very best compact and easy-to-carry projectors that


are ideal for transporting anywhere they might be needed.
...
1. Optoma ML750e. A truly excellent palm projector. ...
2. ViewSonic M1. A great all-rounder. ...
3. Epson EB-S41. ...
4. LG Minibeam PH550G. ...
5. Asus ZenBeam E1.

The most common type of projector used today is called a video


projector. Video projectors are digital replacements for earlier types
of projectors such as slide projectors and overhead projectors. These
earlier types of projectors were mostly replaced with digital video
projectors throughout the 1990s and early 2000s, but old analog
projectors are still used at some places. The newest types of projectors
are handheld projectors that use lasers or LEDs to project images.
Their projections are hard to see if there is too much light.

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Different projector types

Projectors can be roughly divided into three categories, based on the


type of input. Some of the listed projectors were capable of projecting
several types of input. For instance: video projectors were basically
developed for the projection of prerecorded moving images, but are
regularly used for still images in PowerPoint presentations and can
easily be connected to a video camera for real-time input. The magic
lantern is best known for the projection of still images, but was
capable of projecting moving images from mechanical slides since its
invention and was probably at its peak of popularity when used
in phantasmagoria shows to project moving images of ghosts.

1.real time
2.still images
3.moving images

A projector or image projector is an optical device that projects an


image (or moving images) onto a surface, commonly
a projection screen. Most projectors create an image by shining a
light through a small transparent lens, but some newer types
of projectors can project the image directly, by using lasers.

Types of a Projector
 Cathode Ray Tube (CRT)
 Liquid Crystal Display (LCD)
 Digital Light Processing (DLP)

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S.w.o.t analysis

Strength
Having an inbuilt projectors in laptop will ofcourse help develop in
the strength of the laptop and laptop market as well as the projectors
market.

It will increase its feature, specification and more.


It will help in the overall development of the laptop
It will be a good progress in the field of technology
It will help in saving the extra cost
It will help in saving the extra efforts
It will help in saving the extra time

With the touch of some buttons people will be able to project image,
video from the laptop.

Previously projector is an outside source for a laptop to project


images ,videos etc but after this innovative idea’s success when
projectors begin coming as an inbuilt thing in the laptop it will
become an inside source for the laptops to project images and videos.

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Weakness

Although not much of the weakness in this idea but it still there are
some points which needs to be considered which is;
1.It sometimes can get a little tricky how to operate or how to get the
projector work in the laptop.

 A dark room is very often required to use a projector.



 It requires maintenance on regular intervals.

 Installation Cost can be more in some cases as it depends upon
how you get it installed.

 Most of the projectors need a separate audio system.

Opportunity

This innovative idea of inbuilt projectors itself have some advantages.


After doing the opportunity analysis of this idea we get that,

It is an innovative project which will help in increasing the worth of


the laptop.

It is a great achievement in the field of technology.

There will be no competitor against this in the market if any company


is able to built the projector within the laptop then that particular
company will be leading the market with it’s product.

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Threat

Threat analysis of this innovative idea of inbuilt projectors in the


laptop ofcourse this idea is passed in the threat analysis.

As there are more advantages of this idea as compare to the


disadvantages so no large or big threats are there but still some small
things are there which should be considered and can be taken as
threat.

No major threats are there but some minor threats are;

It may some time get a little tricky about how to use the inbuilt
projector in laptop.

For some people it can get a little costly as may be some can not
afford it.

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4c’s Relevance

Consumer

This idea’s relevancy with the consumer is that this will be ultimately
beneficial to the consumer.

As previously explained that if there is an inbuilt projector in the


laptop it will be more good to the consumers or customers.

Less complexicity will be there for the consumers.

There will be no rocket science for the consumer for operating the
laptop’s projector.

The product must be something that the customer finds desirable and
there must be something unique about it that sets it apart from all the
rest of the competition

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Cost

The cost of laptops will decrease if we compare it with the cost a


consumer gets when he separately buys a connector and a projector
but laptop’s cost will increase it will be added in laptop’s feature.

 A dark room is very often required to use a projector.



 It requires maintenance on regular intervals.

 Installation Cost can be more in some cases as it depends upon
how you get it installed.

 Most of the projectors need a separate audio system

. It will be affordable although if we analyse all the factors related


to this idea of inbuilt projectors in laptop.

Price is the amount of money that a consumer will be willing to pay to


acquire a good or service. On the other hand, cost is the amount that
goes into the production of a good or service

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Communication

Communication will work toward creating a meaningful relationship


with the customer with a focus on what they need and what their
lifestyle is.

The focus is wider and more inclusive of the different forms


communication can take.

There is more of a give and take between buyer and seller.

Looking at advertising as this form of communication can help a


marketer understand their market better and increase sales and
customer loyalty.

Communication will be better if this idea is adopted by the


companies.There will be a better communication between buyer and
seller as the seller have more reason to sell and buyer have more
reason to buy.

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Convenience

The proliferation of online marketplaces, credit cards, catalogues and


cell phones has made the provision of products to the customer a
whole new ball game.

A customer is not bound to actually go to a physical location to meet


a need and there is an endless variety of places online to do so.

This means that a marketer needs to be aware of how a particular


customer group likes to make their purchases in order to make it
convenient for them to buy.

While place from the 4P model took into account the traditional value
chain involved in getting a product into a customer’s hand, the
convenience variable considers much more.

Various different benefits are there for the consumer . with the
increase in technology development it is getting more convenient
for the consumer to buy products and use them.

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Conclusion

A projector or image projector is an optical device that projects an


image (or moving images) onto a surface, commonly a projection
screen. Most projectors create an image by shining a light through a
small transparent lens, but some newer types of projectors can project
the image directly, by using lasers. A virtual retinal display, or retinal
projector, is a projector that projects an image directly on
the retina instead of using an external projection screen.

A laptop or laptop computer is a small, portable personal


computer (PC) with a "clamshell" form factor, typically having a
thin LCD or LED computer screen mounted on the inside of the upper
lid of the clamshell and an alphanumeric keyboard on the inside of the
lower lid. The clamshell is opened up to use the computer. Laptops
are folded shut for transportation, and thus are suitable for mobile use.

So, after knowing about both laptop and projector and after doing the
complete analysis of the idea of having an inbuilt projector in the
laptop we conclude that it is a great idea, a well versed idea if this is
ever implemented than it will a progress in the field of technology.

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References
https://en.wikipedia.org/wiki/Projector
https://www.benq.com/en-in/projector.html
https://www.marketwatch.com/press-release/laptop-projector-
stands-market-2021-industry-analysis-by-global-size-share-
trends-future-scope-of-key-players-cagr-status-and-swot-analysis-
by-regions-forecast-till-2026-2020-12-23

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