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CITCALL - Overview

The document discusses how Misscall OTP can increase security and profitability compared to SMS OTP. Misscall OTP provides more reliable delivery at a lower cost than SMS OTP. It has higher delivery success rates, lower drop rates, and fewer user complaints than SMS OTP. The document outlines Misscall OTP's technical features and integration process. It also shares case studies on how Misscall OTP has helped clients cut costs by 63% while improving delivery reliability by 58% and reducing user complaints by 70%.

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Meeting Ruang
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71 views

CITCALL - Overview

The document discusses how Misscall OTP can increase security and profitability compared to SMS OTP. Misscall OTP provides more reliable delivery at a lower cost than SMS OTP. It has higher delivery success rates, lower drop rates, and fewer user complaints than SMS OTP. The document outlines Misscall OTP's technical features and integration process. It also shares case studies on how Misscall OTP has helped clients cut costs by 63% while improving delivery reliability by 58% and reducing user complaints by 70%.

Uploaded by

Meeting Ruang
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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HOW TO INCREASE

SECURITY & PROFITABILTY?


SECURITY PROFIT
FOR FOR
USER COMPANY
BRING TOGETHER
SECURITY & PROFIT TO YOU
#SECUREMATTER #PROFITMATTER
SMS OTP & CUT THROAT PRICE
Rp 500 per SMS OTP

PASSWORD IS NOT RELIABLE


Many SMS Undelivered

WASTE OF MONEY
PROBLEMATIC
WE NEED BETTER OTP No Delivery Status
That’s why we build Misscall OTP
CUT THROAT PRICE COST EFFICIENT
Rp 500 per SMS OTP No Cut Throat Prices

NOT RELIABLE RELIABLE


Many SMS Undelivered Higher Delivery Success

PROBLEMATIC USER FRIENDLY


No Delivery Status Delivery Status Provided
& auto-verify for android NEW
Misscall OTP
basically SMS OTP but Better Reliability & Cheaper
#justmisscall
MISSCALL OTP
Flow for iOS & web
AUTO-VERIFY OTP NEW
Flow for Android

Auto Verify
Seamless UX
0 human step

More secure
Reduce human error
Anti-social engineering fraud

Test live apps


Click here or
Search “citcall demo”
in google play
PASSWORD SMS OTP VOICE OTP MISSCALL OTP

Difficult to Hack

Higher Security w/
Dinamic Password
2 Factor
Authentification

Easy to Use

Economical

Real-Time Delivery
Report

High Reliability
Misscall OTP Stats
COST EFFICIENT RELIABLE USER FRIENDLY

63% 58% 70%


Cut OTP Cost Less Drop Rate Less Complain

*All data provided by Citcall’s existing client


COST EFFICIENT
Cost Saving per year SMS OTP cost per year

IDR 4,692,000,000 USD 492,000


1 Million OTP x IDR 570 (USD 0.41) =
Or USD 338,572 IDR 570,000,000 (USD 41,000) Cost OTP Monthly
(USD 492,000 - USD 141,428)

Mininum M-OTP cost per year

68% USD 153,428


Cost Saving 1 Million OTP x IDR 179 (USD 0.013) =
IDR 179,000,000 (USD 12,785) Cost OTP Monthly
FINANCIAL

Tier Base Pricing Delivery Success No min Deposit


Pay only for what you use Pay only for delivery success No minimum deposit
and it get cheaper as you use more FREE for failed OTP No expiry date

MISSCALL OTP Misscall OTP Price /delivery : IDR 179,- / USD 0.013

SMS SMS reguler Price /Request : IDR 500,- / USD 0.034


SMS Premium (OTP) Price /Request : IDR 570,- / USD 0.041
RELIABLE
SMS M-OTP

24%

Less More More


Drop Rate
= Conversion
= Traffic / Revenue
10%

58%
Less Drop Rate
TECHNICAL INTEGRATION

Delivery Status Easy Integration Back Up System


Delivery status worldwide every time Simple REST API Multiple Back Up Server
95% status successfully detected Instant Trial

Document @ docs.citcall.com

Android doc @ github.com/citcall


USER FRIENDLY

SMS M-OTP
Delivery status will help inform the user if OTP
10%
fail to send, that make user aware of the
problem and reduce user complain to CS.
3%

Citcall help to
reduce support cost & Increase Revenue
70%
Less Complain
SATISFIED CLIENT

serve happy clients worldwide

Indonesia Singapore Malaysia Vietnam Thailand Taiwan Hongkong Ukraine

“ If the new method better & cheaper, why use the old otp? ”

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