Business Plan

4J’s Office Supplies and Equipment Trading

Jeh – U Bayani

June 2022
 TABLE OF CONTENTS
Table of Contents i
Executive Summary ii
Description of Business i iii
Marketing Plan for Food 33-38
A. Product 39-
i. Product Logo w/ Explanation 33
ii. Brand Name w/ Explanation 33-34
iii. Product Description 34
iv. Packaging 34
B. Pricing 35-36
i. Price List 35
ii. Cost Based Approach 35-36
1. Cost Based Pricing 35-36
2. Target Rate of Returns Pricing 36
C. Distribution 36-37
i. Distribution Channel 37
ii. Distribution Method 37

ii
 D. Promotion 37-38
i. Promotional Programs 37-38
Marketing Plan for Non-Food 39-44
A. Product 39-40
i. Product Logo w/ Explanation 39
ii. Brand Name w/ Explanation 40
iii. Product Description 40
iv. Packaging 40
B. Pricing 41-42
i. Price List 41
ii. Cost Based Approach 41-42
1. Cost Based Pricing 41
2. Target Rate of Returns Pricing 41-42
C. Distribution 42-43
i. Distribution Channel 42
ii. Distribution Method 42-43
D. Promotion 43
v. Promotional Programs 44
Production Plan for Food 45-50
A. Production Schedule 45
B. Production Process 46-47
C. Equipment Required 47-48
D. Source of Materials 49
E. Estimated Production Cost 50
Production Plan for Non-Food 51-55
A. Production Schedule 51
B. Production Process 52-53
C. Equipment Required 53
D. Source of Materials 54
E. Estimated Production Cost 55
Operation Plan 56-57
A. Purchase Procedure 56
II. Executive Summary
Office supplies and equipment trading is not a popular business, although it is vital in
particular provinces. I choose this type of business because it is the type of business that is
needed in our area, such as when individuals don't have access to a printer, we sell printers
and also provide printing services. I provide individuals with what they are lacking in this
type of business.
Geographic areas services certainly cover New Taugtog and some parts of Botolan.
Covid-19's arrival has ushered in significant developments in this field. People prefer to
write during this period because they are unable to leave their current location. And it's for
this reason that my business helps folks who don't have access to a printer or other office
equipment.

III. Description of Business

A. 4J's Office Supplies and Equipment Trading is an office supply store that also rents
computers, offers printing services, and repairs computers and printers. The initials 4J
stand for my parents' first letter name, as well as mine and my siblings' first letter names.
Walk-ins and delivery are also available. There are also walk-ins and delivery available. I
guarantee that my services and goods are of the greatest quality and that you will receive
value for your money. I also harness community experience and local knowledge to
deliver successful, well-designed products that are right to respond to the needs of the
local market.
B. The proposed location should be in the center of town, where people can readily find it
and benefit from it. Finding the appropriate location for your business is vital since it
will lead to a higher income. That's why the best site for my business, especially since it
is a printing service, office supplies, computer renting, and other similar services, is in
the center of town, where many people visit.
C. The major weakness of this business is that the resources are easily consumed or that
some of the resources are costly, such as computers and printers. You will also need to
acquire and maintain your own tools and testing equipment, and you may require a
business license to offer repair services. Having a business such as office supplies and
equipment trading will drain your bank account; however, the strengths of this business
 are that it can provide individuals with services that are difficult to come by or that they
do not need to travel to faraway places to obtain. You can work as much or as little as
you like for this company. Your business can be a side hustle to supplement your income.

IV. Marketing Plan

A. Product Strategy
1. 4J's Office Supplies and Equipment Trading sells office supply such as printer,
bond paper, laptops, and etc. It also rents computers, offers printing services,
and repairs computers and printers. The goal of this business is to provide
people of what they need in terms of this kind supplies.
2. The institutions in will offer product over the 3 years through online selling
and hand to hand selling such as selling printers, laptop, and any other school
supplies. It will also offer services hand to hand such as computer renting, and
printing or photocopy services.
Time Cost anticipated
1st Year ₱100,000
2nd Year ₱80,000
3rd Year ₱80,000
Table 1. Time frame and cost anticipated in three years 4J's Office Supplies
and Equipment Trading
Table 1. above shows that in first year the cost anticipated will be ₱100,000
because that it is the first year of having a business. The second-year cost
₱80,000 due that I have already an experience in this kind of business, and in
third year also cost ₱80,000 because of having an experience I this third year I
think ₱80,000 will be the minimum cost that will be anticipated.
3. The primary source of loans and deposit will be DTI (Department of Trade
and Industry). Through advertisement, network, and social media you can
apply to DTI. The main purpose of DTI is not only to give loan but also give
you business permit, so you can freely operate your business.
4. Printers and laptops purchased from 4J's Office Supplies and Equipment
Trading will be ordered from other stores such as an office supply dealership
 or a large corporation, one of the ,aim store to purchase this kind of supplies is
in Abenson. Some of the materials, such as bond paper and other supplies,
may be purchased in local stores in Iba, Zambales, such as ally.com, national
bookstore, and any other office supply store. The agreement will be negotiated
in person, with no down payment or other sort of payment accepted other than
cash.

B. Market Analysis.
1. 4J's Office Supplies and Equipment Trading will simply employ "general
targeting" in order to appeal to a broad audience. It will concentrate on time,
mostly in the morning till 7 p.m. People will most likely need to compensate
for their shortage or will have gone too far to compensate. In terms of pricing,
quality, and service, 4J's Office Supplies and Equipment Trading will ensure
customer happiness.
2. 4J's Office Supplies and Equipment Trading segmentation will be geographic
and demographic, as the product will be availed with customers that has
average income and involving different ages.
For Geographic segmentation, 4J's Office Supplies and Equipment Trading
is located in New Taugtog in order to keep its dominance in the town of
Botolan. The location is accessible to projected customers, which is sought to
be a place to go and travel in an easy location.
Table 2 illustrates 4J's Office Supplies and Equipment Trading
demographic segmentation including age, gender and income. In terms of age,
4J's Office Supplies and Equipment Trading aims to attract the attention of the
consumers of all ages by giving them what they lack.
TYPE OF SEGMENTATION 4J'S OFFICE
SEGMENTATION CRITERIA SUPPLIES AND
EQUIPMENT
TRADING TARGET
SEGMENT
Demographic Age All age
 Gender Male/Female
Income Low to Average
Table 2. Type of segmentation, segmentation criteria and 4J's Office
Supplies and Equipment Trading Target Segment
3. The home finance will be filled with 30% of 4J's Office Supplies and
Equipment Trading income, for example, if 4J's Office Supplies and
Equipment Trading income is ₱120,000 in one year, the home financing will
be filled with ₱36,000.

C. Economic Component
1. The economic forecast for the three years plan will be illustrate in a table.
Years Economic Forecast
The situation in the first year of
running this business will be difficult.
Most firms do not generate a profit in
their first year, according to Forbes.
In fact, most new enterprises require
1st Year 18 to 24 months to break even. Then
there's the fact that, according to the
Small Business Administration, 25%
of new enterprises fail in their first
year. First year will be the possible
downturns.
The income from this business will
gradually increase in the second year
2nd Year
because I already have expertise and
understanding in this field.
3rd Year The business will be profitable in its
third year. According to other
Entrepreneur, it takes at least three
years for a new product to become
 profitable, although this depends on
how high the initial costs are.
Table 3. Economic Forecast of three years in business.
2. Prices/inflation, interest rates, and consumer confidence are the economic
factors that have the most impact on consumer demand. Inflation has a direct
influence on businesses in two ways: as prices rise, businesses have to pay
more for raw materials, manufacturing, and overhead. When inflation rises,
customers' purchasing power erodes, meaning they can now buy fewer
products and services than before. This means that firms will see lower sales,
lowering total revenue. An increase in interest rates can have two effects on a
company: Customers that are in debt have less disposable income since they
are paying higher interest rates to lenders. As a result, sales are down.
Businesses having overdrafts will face higher fees as a result of the increased
interest rate. Greater demand for a product or service allows the company to
expand by recruiting more employees and increasing capacity to meet the
demand. Oversupply and poor demand, on the other hand, force businesses to
cut costs by laying off workers and closing factories.

D. Economic Component
1. Nowadays, there are a lot of business that grows. However, 4J's Office
Supplies and Equipment Trading business offers many kinds of service and
sells many kinds of office supplies. Ally.com and KM Office Supplies and
Equipment Trading are the competitors of 4J's Office Supplies and Equipment
Trading business in Iba, Zambales. Nonetheless KM Office Supplies and
Equipment Trading only sells office supplies while my 4J's Office Supplies
and Equipment Trading business offers printing service, computer renting, and
also computer and printer repairs. Ally.com offers wide variety of products
thus it does not focus only on office supplies, while 4J's Office Supplies and
Equipment Trading offers office supplies are affordable and easy to find. One
of the advantages we endeavor is that my business accepts orders through
online. I also offer delivery or pick up that will suit your preference so that
 you will be comfortable buying.
As my business 4J's Office Supplies and Equipment Trading has genuinely
consistently attentive to focuses on the customers desire of one or more of our
products, although Ally.com and KM Office Supplies and Equipment Trading
are having the fame but mine can be more preeminent and I can assure my
customers to be satisfied. I also have the best service to give to our dearest
customers in the fact that our competitors Ally.com and KM Office Supplies
and Equipment Trading are complacent due to their cognizable business and it
may also have the possible to tardily sale their business thus, my 4J's Office
Supplies and Equipment Trading business has gaining more potential in order
to make it prosperous for the purpose to my customers to commend 4J's
Office Supplies and Equipment Trading business.
4J's Office Supplies and Equipment Trading highlights the necessity for
differentiation among the mentioned rivals in order to succeed in this
business. In analyzing, I offer consumer with items that are guaranteed to be
of great quality from our products that strictly follow the standards. I, the
owner of 4J's Office Supplies and Equipment Trading brings out our business
as superior to majority of all said rivals. Although I only start my business, I
can prove that a am one of the best enterprises in Iba, Zambales. 4J's Office
Supplies and Equipment Trading targeted demographic is a major advantage.
4J's Office Supplies and Equipment Trading also pays more attention to its
marketing strategies, visual appeal, formality, and professionalism. I also
prioritize the social media to manage our business. To sum these ideas, 4J's
Office Supplies and Equipment Trading promoting sustainability and
extensive steps to attain its advocacy like making our services a high quality
for each consumer must be acquired at a specific standard.

V. Management Plan
A. Organizational Structure
 Bayani, Jeh-u D.
General Manager

1. General manager, also known as a managing director or chief operating

officer, is a senior executive who is responsible for overseeing daily
business operations, improving overall business functions, training
department heads, managing budgets, developing strategic plans,
establishing policies, and communicating a company's profit and loss.

2. Personal Requirements
Bayani, Jeh-U D.
GENERAL MANAGER
CONTACT NUMBER: 09500745679
EMAIL: [email protected]
DATE OF BIRTH: November 28, 2004
HIGHEST EDUCATIONAL ATTAINMENT: Senior High School Graduate
EDUCATINAL BACKGROUND:
 SENIOR HIGH SCHOOL
- With Honor
- Polytechnic College of Botolan. (2020-
2022)
 JUNIOR HIGH SCHOOL
- With Honor
- Conduct Award
- Zambales National High School (2016-2020)
 ELEMENTARY
 - Batolan South Central School (2010- 2016)
ABILITIES:
 Can Handle Pressure
SKILLS:
 Adaptability
3. Management succession planning will allow an institution to keep moving
forward when the inevitable occurs. One important aspect of management
succession planning involves evaluating the skills of people in the
organization and identifying those employees who have the potential to
ascend to top management roles. In this way, succession planning
encourages staff development and sends a message to employees that the
organization is serious about developing people. It may also persuade
talented employees to remain with the company rather than looking
elsewhere for growth opportunities. Grooming a successor from within the
company can save the time and expense of hiring a new leader from
outside. It also aids in continuity, as an insider might be more likely to
follow through with current plans and strategies.

VI. Records, System, and Controls

A. The 4J's Office Supplies and Equipment Trading's current accounting is on its
approach to being completed. The policies and procedures adopted by
management to maintain the integrity of assets and promote operational efficiency
are known as an internal control system. The method helps managers maintain a
high level of performance by preventing losses. The general manager is now
rectifying 4J's Office Supplies and Equipment Trading's current internal control
system.
B. Internal audit's role is to provide independent assurance that a company's risk
management, governance, and internal control mechanisms are in good working
order. Internal control must be established and maintained by management in
order to meet the goals of effective and efficient operations, accurate financial
reporting, and adherence to applicable rules and regulations.
 Internal auditing requires competent, professional, and experienced personnel
who can work in compliance with the Code of Ethics and International Standards
to be effective.
So, the audit staff at 4J's Office Supplies and Equipment Trading follows a
standard in everything they do. The audit staff must understand their role or know
how to manage being an audit.
C. A compliance management program is a system of papers, processes, tools,
internal controls, and functions that helps firms comply with regulatory and legal
requirements. A compliance management program also reduces customer harm by
ensuring that the law is followed. Compliance management is the practice of
continuously monitoring and evaluating organizational systems to ensure that they
meet security standards, regulatory rules, and other industry needs.
The 4J's Office Supplies and Equipment Trading respond to a consumer’s
complaints are:
 Listen to or read the customer's complaint.
 Take a moment to process the criticism.
 Determine what action you'll take to address the problem.
 Thank the customer for their feedback.
 Apologize and reiterate your understanding of the issue.
 Clearly outline your plan to remedy the situation.
 Thank the customer again and offer follow-up information.
 Check to see if the customer is happy with the result.
 Incorporate changes from customer feedback.
D. 4J's Office Supplies and Equipment Trading's annual audit planning process
includes the following steps:
1. Finding potential auditing projects;
2. Applying a pre-defined process to risk analyze proposed initiatives;
3. Risk-based prioritization of possible initiatives
4. Determining the available resources;
5. Obtaining permission for a yearly audit strategy.
VII. Financial Management Plan
A. Capital and Earnings
1. The capital goals of 4J's Office Supplies and Equipment Trading are Increase
the total income of my company by 10% over the next two years, Reduce
production expenses by 5% over the next three years and open new office
locations throughout the Zambales, in short I want my busines to be
successful.
2. Here are the plans for 4J's Office Supplies and Equipment Trading to achieve
its objectives.
 Make a list of the objectives I want to achieve.
 When I'm trying to attain business goals, I strive to avoid distractions.
 Prioritize my company's objectives
 Break each long-term goal down into smaller goals.
 Regularly monitor my business objectives
3. The following is the plan for raising cash and funding growth at 4J's Office
Supplies and Equipment Trading:
 from investment firms;
 Profits are reinvested;
 by bank or bond borrowing;
 by liquidating stock.
4. Debt service is the amount of money needed to pay off a debt's interest and
principal over a set period of time. When applying for a mortgage or a student
loan, the borrower must calculate the yearly or monthly debt service
requirements for each loan. Companies must also meet debt service criteria for
publicly issued loans and bonds. When a firm wants to raise additional funds
to function, its ability to service debt is a consideration.
Debt Service Requirement refers to the total of I interest expense (paid or
accumulated, including interest related to Capital Leases), (ii) planned
principal payments on borrowed money, and (iii) capitalized lease expenses,
all of which are computed without duplication.
5. The amount of cash delivered to shareholders is referred to as dividend policy.
Dividend policy is influenced by two key factors: the decision to pay
dividends to shareholders and the decision to keep profits in order to reinvest
them in future initiatives.

B. Liquidity and Funds Management

1.
 CHAPTER III
ENVIRONMENTAL ANALYSIS
(NON-FOOD PRODUCT)

A. INDUSTRY TRENDS
Scented candles are becoming more popular in the self-care industry as it is linked to
emotional sections of our brain, altering our mood when we inhale particular smells. Thus,
sculpture scented candles are some of the popular 2020 trends adopted by consumers. And our
scented candles is made with fragrance oils mixed into the wax, it gives off a pleasant aroma
when burning. It originates from the Ancient Roman (500 BC) by dipping rolled papyrus (made
from the pith of the papyrus plant) repeatedly into melted tallow if beeswax to form what’s
generally considered to be the first wick candles. These scented candles can set the perfect mood
and atmosphere, making them ideal for parties and you can place it anywhere in your household.
According to the report candle-making was one of the biggest lockdown trends during the
COVID-19 pandemic and gained traction on social media platforms like TikTok, resulting in a
3,500% spike in searches for soy candle-making kits. However, according to Areaware,
consumer’s interest in candles was increasing before the pandemic, but it surged once everyone
was supposed to spend more time at home due to lockdown. Overall, U.S candle sales increased
by 30% since the pandemic (Tony Scianna, 2021). Grand View Research (2021) also reports that
the global scented candle market size was valued at USD 533.5 million in 2022 and is expected
to expand at a compound annual growth rate (CGAR) of 3.3% from 2021 to 2028. The growth of
the market is being driven by an increase in the number of hotels, restaurants, wellness facilities,
and religious institutions. Moreover, the Philippines has witnessed a candle market valuation in
of 32.3 million unit in 2018 and is anticipated to collect an opportunity of 3.0 million unit
between 2019 & 2014.
We had a hard time reaching our customers because of the pandemic. Nevertheless, we
will do our best to accomplish our task in a safe and orderly manner. During this critical time, we
have a unique opportunity to convey joy and love to our valued customers. In conclusion, we
will ensure their safety while carrying out our responsibilities on time.

B. MARKET SEGMENTATION, TARGETING, & POSITIONING

MARKET SEGMENTATION
The Labay-labay’s market segmentation will be geographic and demographic, as the
product will be availed with customers that has average income and involving different ages.
For Geographic segmentation, Labay-labay Foods and enterprise is located in three places:
Palauig, Iba and Botolan in order to keep its dominance in the province of Zambales. The
location is accessible to projected customers, which is sought to be a place to go and travel in an
easy location.
Table 1 illustrates Labay-labay's demographic segmentation including age, gender and
income. In terms of age, The Labay-labay aims to attract the attention of the consumers of all
ages by delivering a pleasing effect from our products.
TYPE OF SEGMENTATION LABAY-LABAY’S
SEGMENTATION 8
CRITERIA TARGET SEGMENT
Demographic Age All age
Gender Male/Female
Income Low to Average
Table 2

MARKET TARGETING
Labay-Labay Food and Scents will simply use "general targeting" where it hopes to appeal
to a wide range of consumers. It will focus more on time, mainly before lunch, until 5 PM. It is
most likely Filipino snack time, and people are making purchases of their goods from shops,
including online. We’ll be putting great effort into the business’s Facebook page and its products’
visual presentations to keep our demographic interested. The Labay-Labay team will make sure
to meet the customer’s satisfaction in terms of cost, quality, and service.

MARKET POSITIONING
Labay-labay strives for its products to be lay out as a symbol of affordable indulgence and
contribution for the enhancement of the society; a sign that an individual agrees and support the
brand's advocacy. It is the business goals to set it consumer's mind that the item they will be
purchasing are from young striving entrepreneurs.

C. COMPETITOR ANALYSIS
Nowadays, there are a lot of business that grows. However, our Labay-Labay business
offers kamote macaroons and scented candles. Goldilocks and Mr. DIY are the competitors of
Labay-Labay business in Iba, Zambales. Nonetheless Goldilocks only offers butter macaroons
while our Labay-Labay business offers kamote macaroons which is cheap and affordable. Mr.
DIY offers wide variety of products thus it does not focuses only on scented candles, while
Labay-Labay offers scented candles specifically Lavender, Geranium, Coffelatte, Gardenia
scents with thank you cards and our official packaging of our business. One of the advantages we
endeavor is our business accept orders through online. We also offer delivery or pick up that will
suit your preference so that you will be comfortable buying.
As our business Labay-Labay has genuinely consistently attentive to focuses on the
customers desire of one or more of our products, although Mr. DIY and Goldilocks are has the
fame but ours can be more preeminent and we can assure our customers to be satisfied. We're
also has the best service to gave to our dearest customers in the fact that our competitors Mr. DIY
and Goldilocks are complacent due to their cognizable business and it may also has the possible
to tardily sale their business thus, our Labay-Labay business has gaining more potential in order
to make it prosperous for the purpose to our customers to commend Labay-Labay business.

Labay-Labay Foods and Scents Enterprise highlights the necessity for differentiation
among the mentioned rivals in order to succeed in this business. In analyzing, we offers
consumer with items that are guaranteed to be of great quality from our products that strictly

9
follow the team’s standards. We, the owners of Labay-Labay Foods and Scents Enterprise brings
out our business as superior to majority of all said rivals. Although we are only starting our
business, we can prove that we are one of the best enterprises in Iba, Zambales. Labay-Labay's
entire team being the same generation as the targeted demographic is a major advantage. Labay-
Labay Enterprise also pays more attention to its marketing strategies, visual appeal, formality,
and professionalism. We also prioritize the social media to manage our business. To sum these
ideas, we the entire team of Labay-Labay Foods and Scents Enterprise promoting sustainability
and extensive steps to attain its advocacy like making the packaging sustainable and also our
services must be acquired at a specific standard.

D. SWOT ANALYSIS
STRENGHTS
What do you do well?
-Attracting plantitas (due to scent of lavender)
-Scenting the room
Benefits
-Helps you feel relax
-Makes you calm
-Promotes Focus
-Scent is connected to memory
-They nourish the environment

WEAKNESS
-Page visibility is low due to more famous pages like “Homies” and “Icylicious”
-Other competitors can provide dining rooms
-Resource is limited due to lack of money (because we are students and doesn’t have a job yet)
-No reputation yet
OPPURTUNITIES
-Helps lessen waste crisis
-Growing interest in locally sourced ingredients
-Further develop learnt techniques of management
-Quick access to customer issues

THREATS
-Intensifying competition
-Uncertain economic environment
-Rising cost of ingredients

CHAPTER IV

MANAGEMENT PLAN
10

A. FORM OF BUSINESS ORGANIZATION

PARTNERSHIP

“The formation of partnerships between firms is becoming an increasingly common way for
firms to find and maintain competitive advantage. Partnership attributes, communication
behavior, and conflict resolution techniques are related to indicators of partnership success
(satisfaction and sales volume in the relationship).” Robert E. Spekman.

We, the owners of Labay-Labay, combined our resources to form a business in form of
partnerships and agreed to share risks, profits and losses. We have invested our own funds and
time in our business, and share proportionally in any profits earned by it. In this way, we can
easily establish our business because the start-up costs is low and we can divide it ourselves to
build a significant amount of capital. Labay-Labay is organized by the partnership of 15
induviduals namely; Angeline Malicdem, Bryl Lawrence Florentino, Christian Dale Ludo,
Dexter Del Carmen, Diana Mae Vicente, Fiona Mae Chiong, Glydel Delo Santos, Gracely
Francisco, Hector Seth Sevilla, James Clifford almario ,Kimber Lee Acebedo, Krisha Palanog,
Lander Egana, Sean Michael Alba.As a result, Labay labay15 business associates have met and
agreed on the company's structure, goals, vision, mission, and plans and words, as well as
direction Everyone has put in the same amount of money, and no one has benefited more than
the other.

Forming a business partnership allows you to share ownership of the company with at least
one other person or more. Starting a business with a partner affords many benefits, such as;
Bridging the Gap in Expertise and Knowledge. Partnering with someone might provide you with
a broader range of skills for many aspects of your company. A good business partner may also
contribute expertise and experience that you lack,as well as complimentary abilities that will help
you build your company.More Cash.A potential partner may be able to inject capital into the
company. It's also possible that the other individual has more strategic connections than you do.
This may assist your company in attracting possible investors and raising further funds to
expand.The correct business partner may also improve your capacity to borrow money to fund
your company's expansion. It's a good idea to keep these financial concerns in mind while
evaluating a potential partner.Cost Savings.Having a business partner might help you share the
financial burden of running the company's expenses and capital expenditures. This could save
you a lot of money compared to going it alone.More Business Opportunities.Sharing labor is one
of the benefits of having a business partner. Having a partner may not only increase your
productivity, but it may also allow you to seek new business chances with simplicity and
flexibility.It may even be able to eliminate the disadvantage of opportunity costs.Potential
advantages or

commercial chances that you may be compelled to forego while pursuing other options are
known as opportunity costs. After all, as a one-man band, you must prioritize where you spend
your time and talents. A partner who shares the workload may free up time for you to pursue
other opportunities.

If there’s a advantages there are also Disadvantages you should consider. First, is that you
can’t make decision on your own. To make decisions, it always need a collaboration between the
two or more parties, or at the very least run all the decisions by your partner. Hence, partnership
might start a conflict. There’s always a possibility that disagreement, conflicts can arise between
you and your partner from differences of opinion or from unequal effort put into the business.

12
11
Furthermore, the incomes always splits as well as the consequences. When you manage a
business on your own, you have the privilege to keep all the profits. In contrast with partnership,
you must split the profit depending on how many partners you have. Thus, a partnership is
legally and financially liable to all partners. Therefore, you will not be regarded independently
from your business if its face legal problems. Next, taxation. Generally, business taxes have
lower rates than individual taxes. You and your partner may collectively pay more than if you
paid business taxes since the taxes are passed down to you and your partner. In conclusion,
business partnership have many other concerns that may affect the development of your
business.

In conclusion, business partnership have many other concerns that may affect the
development of your business. So, before entering partnership, you should consider first all the
possible outcome that may occur in your business in the future.

CHAPTER V
MARKETING PLAN
(FOOD PRODUCT)
A. PRODUCT
i. PRODUCT LOGO AND EXPLANATION
 PRODUCT LOGO
Figure 2
The logo shown above is the business logo, which will also be the product logo for our
food products. Color, we believe, is an effective tool for communicating a brand's identity and
eliciting an emotional response. That is why we have chosen the color with attention.
Affordability and creativity are associated with orange. exciting, and perhaps appealing as well.
To be more specific about our business, we've included some outline graphics of our products.
We additionally accentuated our company name to make it more readable while remaining
elegant.

ii. BRAND NAME

LABAY-LABAY
Labay-Labay is a Sambal word for "gustong-gusto" or in English, "wish or desire." We
are convinced that our items will make our clients' desire to buy more. It resembles the benefits
that our products provide to our customers. It's the one item that everyone wishes they could get
their hands on. It not only resembles our client satisfaction but also the individuals who manage
this firm, our aspirations for success, and our philosophy of never giving up on what you want or
desire.
hands on. It not only resembles our client satisfaction, but also the individuals who manage this
firm, our aspirations for success, and our philosophy of never giving up on what you want or
desire.

iii. PRODUCT DESCRIPTION

Kamote Macaroons are chewy cookie-like sweets that make use of sweet potatoes, or
"Kamote," and sweet shredded coconut. It is a dessert inspired by the original Coconut
Macaroon. This dessert originates from the United States, and it is popular. We tried to
incorporate this popular dessert but with a twist. As we all know, kamote is very abundant and
very easy to access here in the Philippines, and according to the Department of Agriculture
(DOA), sweet potatoes are a staple food in the Philippines since they are used in local delicacies.
It can be grown at any time of the year.

iv. PACKAGING

PACKAGING
Figure 3
Our external packaging for our Kamote Macaroons includes a box and stickers (brandings
and appreciation). While for the internal, only the product itself is present inside, for a reason.
Because we want our customers to only focus on the flavor or taste of our special Kamote
Macaroons. We tried to incorporate our packaging style into a more minimalist and eco-friendlier
theme. Labay-Labay also strives for cleanliness, so our materials for our packaging can be
recycled and can be good for the environment.
B. PRICING
i. PRICE LIST
The price of our product is affordable and negotiable in order to meet our customers' needs
and wants with this. We will offer a budget-friendly price for our kamote macaroons product,
which is thirty pesos (Php 30.00) per package containing nine camote macaroons. In addition,
the price of our product may be affected if our customer requests that their order be shipped to
their home. The delivery cost depends on the distance of the recipient to our store location.

ii. COST BASED APPROACH

1. COST PRICE PRICING

Example No.1(For Individual order and no delivery charge is applied)
Cost per unit = (Ingredients Cost + Packaging Cost)/(Est. Units)
Cost per unit = (Php 230.00+ Php 426.00)/(300 unit)
Cost per unit = Php 2.00 per unit without profit margin
Variable Cost + Fixed Cost + Profit Margin= Price
⬇
(Cost per unit * Profit Margin) + Cost per unit) * Unit per packages= Price
⬇
(Php 2.00 (0.25) + Php 2.00) (9 unit per packages) = Price
⬇
(0.5 + Php 2.00) (9 unit per packages) = Price
⬇
(Php 3.00) (9 unit per packages) = Price
Final Price for Individual orders is Php 30.00

Note: In this example, the final price of an order of Kamote macaroons in a box is worth
thirty pesos (Php 30.00).
Example No.2 (For order with delivery charge)
Cost per unit = (Ingredients Cost + Packaging Cost)/(Est. Units)
Cost per unit = (Php 230.00+ Php 426.00)/(300 unit)
Cost per unit= Php 2.00 per unit without profit margin
Variable Cost + Fixed Cost + Profit Margin + Overhead Cost= Price
⬇
((Cost per unit * Profit Margin) + Cost per unit) * Unit per packages) + (Delivery Fee) = Price
⬇
[(Php 2.00 (0.25) + Php 2.00)] (9 unit per packages) + (Delivery Fee) = Price
⬇
(0.5 + Php 2.00) (9 unit per packages) + (Delivery Fee) = Price
⬇
(Php 3.00) (9 unit per packages) + (Delivery Fee) = Price
⬇
35
Php 30.00 + Delivery Fee= Price

Note: The delivery fee to be added depends on the distance of the recipient.

2. TARGET RATE OF RETURN PRICING

Target Rate: 25%
Example No.1(For Individual order and no delivery charge is applied)

Variable Cost + Fixed Cost + Profit Margin= Price

(Cost per unit * Profit Margin) + Cost per unit) * Unit per packages= Price
(Php 3.00) (9 unit per packages) = Price
Price= Php 30.00

Example No.2 (For order with delivery charge)

 Variable Cost + Fixed Cost + Profit Margin + Overhead Cost= Price
((Cost per unit * Profit Margin) + Cost per unit) * Unit per packages) + (Delivery Fee) = Price
(Php 3.00) (9 unit per packages) + (Delivery Fee) = Price
Php 30.00 + Delivery Fee= Price

C. DISTRIBUTION (PLACE)

MAP OF PALAUIG, IBA, AND BOTOLAN, ZAMBALES

Figure 4

i. DISTRIBUTION CHANNEL
(Wholesale Selling)
36
PRODUCER/MANUFACTURER - WHOLESALER/DISTRIBUTOR - RETAILER -
CONSUMERS (SOCMED) (WALK-INS) (DELIVERY)

Maylaywood.ph (Shoppee) - Labay-Labay Foods and Scents Enterprise - Labay-Labay’s

Costumer

ii. DISTRIBUTION METHOD

 Labay-Labay Foods and Scents Enterprise will only entertain customers who reside in
Palauig, Iba, and Botolan. While customers that are situated outside of the following locations
may choose the kind of service, it's either delivery or pick-up. Our meet-up location for the
scheduled pick-up orders will be in Iba, Zambales, the capital of Zambales. The packages can be
delivered to the customer's address or can be picked up during scheduled meet-up days.

Our Kamote Macaroons are made with the best "kamote" in town. They are also made
with love and care. It consists of 9 pieces of kamote macaroons per box. ensuring that our
beloved customers will definitely like our Kamote Macaroons and buy them again. The
distribution can take the form of a door-to-door delivery, internet delivery, or scheduled meetups
and pick-ups.

D. PROMOTION
i. PROMOTIONAL PROGRAMS (USING THE CONSUMER SALES METHOD)
 A day before the business operates, the Social Media Manager will upload images of the
products for advertising.
 The Facebook followers and non- followers of the official business page will receive the
details of the products, as well as an attached photo, via direct messaging.
 Under the following timetable, teasers and invitations will be posted and disseminated:

TABLE 3
DATE STEPS
3 days prior to the A promotional photo will be posted on the Labay-Labay Facebook
business operation page Indicating the day of business operation.
2 days prior to the The promotional photos of the products will be posted on the Labay-
business operation Labay Facebook page and online invitations will be sent out via
direct messaging to engage with our target consumers and built up a

37
 positive outlook.
1 day prior to the The photo teasers of the product will be posted on the Labay-Labay
business operation Facebook page and online invitations via direct messaging will be
sent out again.

Figure 5
 CHAPTER V

MARKETING PLAN
(NON-FOOD PRODUCT)
A. PRODUCT
i. PRODUCT LOGO AND EXPLANATION

PRODUCT LOGO 1
Figure 6
This logo shown above is the business logo which will be temporary for branding.

PRODUCT LOGO 2
Figure 7
This particular logo is particularly made to be designed as tags and stickers. This logo
showcases the scents it represents per variants and descriptions of how it’s made. Each scent has
its own design. In this case, lavender is shown in the logo. Our scented candles can come in
many varieties: lavender, coffee latte, gardenia, and geranium.

ii. BRAND NAME

LABAY-LABAY
Labay-Labay is a Sambal word that means "gustong-gusto," or "wish or desire" in English.
39
We are confident that our products will make our customers want to buy more. It is similar to the
advantages that our products provide to our customers. It's the one thing that everyone wishes
they could have. It resembles not only our client satisfaction but also the people who run this
firm, our goals for success, and our philosophy of never giving up on what you want or desire.

iv. PRODUCT DESCRIPTION

Our scented candles are made with fragrant oils that are mixed into the wax and emit a
pleasant aroma when burned. A scented candle can be placed anywhere in your home, such as a
bathroom or a bedroom. Scented candles, unlike incense, do not emit smoke into the air. Our
scented candles are available in a variety of scents, including lavender, coffee latte, gardenia, and
geranium.

v. PACKAGING
 PACKAGING
Figure 8

Our scented candles are made with fragrant oils that are mixed into the wax and emit a
pleasant aroma when burned. A scented candle can be placed anywhere in your home, such as a
bathroom or a bedroom. Scented candles, unlike incense, do not emit smoke into the air. Our
scented candles are available in a variety of scents, including lavender, coffee latte, gardenia, and
geranium.

B. PRICING
i. PRICE LIST
Our scented candle products will be sold at a reasonable price of one hundred twenty-five
40 as a result of this. Overall, our product pricing
pesos (Php 125.00) each. Our company will profit
is based on the raw price of the product plus a small percentage of interest. Furthermore, if a
customer requests that their order be shipped to their home, the price of our product may be
affected; thus, the delivery cost is determined by the recipient's distance from our store location.

ii. COST BASED APPROACH

1. COST PRICE PRICING
Example No.1(For Individual order and no delivery charge is applied)
Cost per unit= (Variable Cost + Packaging Cost)/(Units)
Cost per unit= (Php 839.00+ Php 162.00)/ (10 unit)
Cost per unit= Php 100 per unit without profit margin
Variable Cost + Fixed Cost + Profit Margin = Price
⬇
(Cost per unit * Profit Margin) + Cost per unit) = Price
⬇
(Php 100.00 (25%)) + Php 100.00) = Price
 ⬇
Php 25.00 + Php 100.00= Price
⬇
Php 125.00 = Price
Final Price for Individual orders is Php 125.00
Example No.2 (For order with delivery charge)
Variable Cost + Fixed Cost + Profit Margin + Overhead Cost= Price
⬇
[(Cost per unit * Profit Margin) + Cost per unit)] + (Delivery Fee) = Price
⬇
[(Php 100.00 (25%)) + Php 100.00)] + (Delivery Fee) = Price
⬇
Php 25.00 + Php 100.00 + (Delivery Fee) = Price
⬇
Php 125.00 + Delivery Fee= Price

Note: The delivery fee to be added depends on the distance of the recipient.

2. TARGET RATE OF RETURN PRICING

Target Rate: 25%
Example No.1(For Individual order and no delivery charge is applied)
Variable Cost + Fixed Cost + Profit Margin= Price
(Cost per unit * Profit Margin) + Cost per unit) = Price
(Php 100.00 (25%)) + Php 100.00) = Price
Php 25.00 + Php 100.00= Price
Php 125.00= Price
Example No.2 (For order with delivery charge)
41
Variable Cost + Fixed Cost + Profit Margin + Overhead Cost= Price
[(Cost per unit * Profit Margin) + Cost per unit)] + (Delivery Fee) = Price
[(Php 100.00 (25%)) + Php 100.00)] + (Delivery Fee) = Price
Php 25.00 + Php 100.00 + (Delivery Fee) = Price
 Php 125.00 + Delivery Fee= Price

C. DISTRIBUTION (PLACE)

MAP OF PALAUIG, IBA, AND ZAMBALES

Figure 9

i. DISTRIBUTION CHANNEL
(Wholesale Selling)
PRODUCER/MANUFACTURER - WHOLESALER/DISTRIBUTOR - RETAILER -
CONSUMERS (SOCMED) (WALK-INS) (DELIVERY)

Maylaywood.ph (Shoppee) - Labay-Labay Foods and Scents Enterprise - Labay-Labay’s

Costumer

ii. DISTRIBUTION METHOD

Labay-Labay Foods and Scents Enterprise will only entertain customers who reside in
Palauig, Iba, and Botolan. While customers that are situated outside of the following locations
may choose the kind of service, it's either delivery or pick-up. Our meet-up location for the
scheduled pick-up orders will be in Iba, Zambales, the capital of Zambales. The packages can be
delivered to the customer's address or can be picked up during scheduled meet-up days.

For the distribution of our scented candles, our scented candles can come in four (4)
varieties: Lavender, Coffee Latte, Gardenia, and Geranium. We make sure that we have the best
packaging for our scented candles. It is placed in a small brown box; we add paper strips inside
and a thank you card for the customer who buys our product. Door-to-door delivery, internet
delivery, or scheduled meetups and pick-ups are all options for distribution.
D. PROMOTION
i. PROMOTIONAL PROGRAMS (USING THE CONSUMER SALES METHOD)
 A day before the business operates, the Social Media Manager will upload images of the
products for advertising.
 The Facebook followers and non- followers of the official business page will receive the
details of the products, as well as an attached photo, via direct messaging.
 Under the following timetable, teasers and invitations will be posted and disseminated:

TABLE 4
DATE STEPS
3 days prior to the A promotional photo will be posted on the Labay-Labay Facebook
business operation page Indicating the day of business operation.
2 days prior to the The promotional photos of the products will be posted on the Labay-
business operation Labay Facebook page and online invitations will be sent out via
direct messaging to engage with our target consumers and built up a
positive outlook.
1 day prior to the The photo teasers of the product will be posted on the Labay-Labay
business operation Facebook page and online invitations via direct messaging will be
sent out again.
Figure 10
 CHAPTER VI

PRODUCTION PLAN

(FOOD PRODUCT)

A. PRODUCTION SCHEDULE

Assuming that production will commence on the first day of the month June, this will be
schedule the operations staff will abide by:

TABLE 5
Date ACTIVITY LOCATION
June 1 Listing of ingridients that Iba, Zambales
needs to buy

June 2 Buying the listed ingridients Iba, Zambales

June 3 Preparing the materials Iba, Zambales

needed

June 4 Cooking trial and taste test Iba, Zambales

June 5 Final cooking and packaging Iba, Zambales

June 6 Product Selling Iba, Zambales

45
B. PRODUCTION PROCESS
Procedures
1. Ingredient Purchasing
The ingredients for the Kamote Macaroons will be purchased from the supermarkets in Iba,
Zambales. And to ensure the freshness of the ingredients, it will be purchase a day before the
process of making the Kamote Macaroons.
2. Preparations and Cooking
All the stuffs needed such as the ingredients and cooking materials will be prepared beforehand
to have a clean and neat process of our product. The staff will carefully make the Kamote
Macaroons following all the exact amount of measurement of each ingredients to achieve the
taste we are aiming for.
3. Checking
The staffs will now check all the products if there are defects in the food and if it’s ready to be
shipped to our customers.
4. Packaging and Shipping
Our Kamote Macaroons will now be packed according to customer’s orders in the final step.
Orders will be delivered based on delivery option selected by our customers on their order forms.
Hence, it will be same day delivery as we are aiming for the freshness of our product that to be
delivered in our customers.

Packaging Procedure
1. Design the stickers (thank you card and logos) and print on A4 sticker paper.

2. Cut out the sticker cards one-by-one.

3. Get the food storage box.

4. Adhere the cut-out logos.

5. Place 9 pieces of kamote macaroons in the container.

6. Sealed it with the “Thank you” sticker.

PACKAGING STEPS

Figure 11-15

C. EQUIPMENT USED
46

Paper Cutter Printer

(Borrowed from Glydel Delos (Borrowed from Glydel Delos
Santos) Santos)
Figure 16 Figure 17
 Baking Tray
Figure 18
Measuring Cups
(Borrowed from Mr. Lagman)
Figure 19

47

47

Fork and Spatula Mixing Bowl

(Borrowed from Mr. Lagman) (Borrowed from Ms. Glydel)
Figure 20 Figure 21
 Scissors
(Borrowed from Mr. Lagman)
Figure 23
Oven
(Borrowed from Mr. Lagman)
Figure 22

48

48
D. SOURCE OF MATERIALS
Kamote Macaroons Ingredients
 Purchased from Gonzales Store and Puregold located at Zone 1 Iba, Zambales

Other Materials (For packaging and etc.)

 Purchased from Gonzales Store and Mr. DIY located at the 2nd floor of Iba Town Center

PROOF OF PURCHASES
These were the ingredients and materials for packaging that we have already purchased.

Figure 24
 Figure 25

E. ESTIMATION COST
DESCRIPTION QUANTITY UNIT UNIT PRICE PRICE
Sticker Paper 1 Pack PHP 62.00 PHP 62.00
49
Desiccated Coconut ½ kg Pack PHP 60.00 PHP 60.00
Vanilla 1 Pack PHP 30.00 PHP 30.00
Flour ½ kg Pack PHP 20.00 PHP 20.00
Condense Milk 2 Pack PHP 50.00 PHP 100.00
Kamote 1 kg Pack PHP 20.00 PHP 20.00
Paper cups 2 Pack PHP 47.00 PHP 94.00
Box 60 Piece PHP 5.00 PHP 270.00
TOTAL PHP 656.00
AMOUNT:

TABLE 6
 CHAPTER VI

PRODUCTION PLAN

(NON-FOOD PRODUCT)

A. PRODUCTION SCHEDULE

Assuming that the product will commence on the first day of the month of June, this will be
schedule the operations staff will abide by:

TABLE 7
Date ACTIVITY LOCATION
June 1  Ordering of scented Iba, Zambales
candles

June 2 - 4  Shipping of scented Iba, Zambales

candles from the
supplier

June 5  Receiving of scented Iba, Zambales

candles

June 6  Release of the scents Iba, Zambales

of candles

June 7  Preparation of the Iba, Zambales

packaging

June 8  Delivery day of orders Palauig, Iba, and Botolan,

Zambales
B. PRODUCTION PROCESS
Procedures
1. Item Purchasing
Our scented candle will be purchased from an 51
online store in Shopee, Maylaywood.ph. We will
order it a week before processing the orders of our customers as it will take several days to be
delivered in our area.
2. Rebranding
The staffs will remove the sticker attach in the scented candle to be replaced by our own logo’s
brand.
3. Packaging and Shipping
In the last step, the scented candle will now be packed according to customer’s orders. Orders
will be delivered based on delivery option selected by our customers on their order forms.

Packaging Procedure
1. Design the stickers for logos and print on A4 sticker paper.

2. Cut out the stickers one-by-one.

3. Design the “Thank you” cards then print them on bevania design paper.

4. Cut out the “Thank you” card.

5. Take the provided box of the scented candles.

6. Post the sticker paper (logos) in the box.

7. Put paper strips inside the box.

8. Place the scented candles and “Thank you” card inside.

9. Seal the box.

PACKAGING STEPS
 52
Figure 26-33

C. EQUIPMENT USED

Paper Cutter
(Borrowed from Glydel Printer
Delos Santos) (Borrowed from Glydel
Figure 34 Delos Santos)
Figure 36

Scissors
(Borrowed from Ms.
Glydel Delos Santos)
Figure 35
53
53
D. SOURCE OF MATERIALS
Scented Candles
 Ordered and purchased from Shopee, Philippines

Other Materials (For packaging and etc.)

 Purchased from Mr. DIY located at the 2nd floor of Iba Town Center

PROOF OF PURCHASES
These were the ingredients and materials for packaging that we have already purchased.

Figure 29
E. ESTIMATION COST
DESCRIPTION QUANTITY UNIT UNIT PRICE PRICE
Sticker Paper 1 Pack PHP 62.00 PHP 62.00
Scented Candles 10 Pack PHP 88.00 PHP 839.00
Paper Strips (Gold) 1 Pack PHP 48.00 PHP 48.00
Paper Strips (Silver) 1 Pack PHP 52.00 PHP 52.00
TOTAL PHP 1,000.00
AMOUNT:

TABLE 8
 CHAPTER VII
OPERATION PLAN
A. PURCHASE PROCEDURE

STEP 1:
In order for our customers to avail our products, they can first reach us on our Labay-Labay
pages, there they will see our posts and latest sales they can avail. They are freely to comment,
inquire, and message through Labay-Labay Pages.

STEP 2:
They shall wait for Labay-Labay’s notification sent through direct message.

STEP 3:
Once the customer has received the notification from Labay-Labay, customers shall now
discuss their order details. The order details includes the name, address, contact number, amount
of orders, mode of payment, and mode of delivery of the customers. To confirm and finalize the
their order.

STEP 4:
After their orders have been finalized. Labay-Labay will provide them with the payment
and delivery details of their orders and the customers shall oblige. Moreover, if the customer has
chosen G-cash as a form of payment, he/she will receive the private G-cash account number of
Labay-Labay to send his/her payment before the items are delivered.

STEP 5:
The customer will receive their items.

B. SALES PROCEDURE

STEP 1:
Preparation and Research. Identifying potential customers. Spend time in your customer’s
shoes, determine the prospect’s quality. Skim your company’s knowledge base.

STEP 2:
Prospecting and Gathering. Do outreach to find prospect fitting your ideal customer profile.
Then we gather potential buyers on Labay-Labay Facebook page who might be interested.

STEP 3:
Connecting. Get your customers attention. Identify their interest, understand what makes
them tick and learn how to speak with them. Sending them information that promotes our
product.

STEP4:
Promoting. We will articulate the unique value they’ll experience if they purchase. To serve
freshly made food and good quality product where absolute customer satisfaction is our highest
56
priority.

STEP 5:
Handling Feedback. Ask questions to deconstruct the feedback. Accept criticism in order to
improve service and product quality. Understand, address, and resolve customers concerns
timely.

STEP 6:
Labay-Labay will only entertain customers who reside in Palauig, Iba, and Botolan. While
customers that are situated outside of the following locations may chooses the kind of services,
it's either delivery or pick-ups. Our meet-up location for the scheduled pick-up orders will be in
Iba, Zambales, the capital of Zambales. The packages can be delivered at customer's address or
can be picked up during scheduled meet-up days.

STEP 7:
Consistency. After all this steps just go back from step 1, never ending cycle. Focus on
building customer loyalty. Grow and grow. Identify your customers concerns, always open ears.

57
 CHAPTER VIII
FINANCIAL PLAN
(FOOD PRODUCT)

A. Partner’s Equity

Partner’s Name Contribution

(Partner 1) Francisco, Gracelyn Php 300
(Partner 2) Florentino, Bryl Lawrence Php 300
(Partner 3) Delos Santos, Glydel Php 300
(Partner 4) Acebedo, Kimber Lee Php 300
(Partner 5) Vicente, Diana Mae Php 300
(Partner 6) Panalog, Krisha Php 300
(Partner 7) Ludo, Christian Dale Php 300
(Partner 8) Malicdem, Angeline Php 300
(Partner 9) Chiong, Fiona Mae Php 300
(Partner 10) Egana, Lander Php 300
(Partner 11) Del Carmen, Dexter Php 300
(Partner 12) Almario. James Clifford Php 300
(Partner 13) Sevilla, Hector Seth Php 300
(Partner 14) Alba, Sean Michael Php 300
(Partner 15) Lagman, Lee Francis Php 300
TOTAL : Php 4,500
TABLE 9

The table shows all contribution that were expended during the business simulation, with
each partner’s share distributed equally. In addition, this has not been a challenging payment
situation, as it involves a system of savings. In fact, there is sufficient time to complete such a
substantial contribution. Therefore, each partner contributes an equal amount of capital, and the
resulting profit is shared equally among them.
B. BREAKDOWN OF EXPENSES (Food)

Over-all Estimated Production Cost

DESCRIPTION QUANTITY UNIT UNIT PRICE PRICE
Sticker Paper 1 Pack PHP 62.00 PHP 62.00
Paper cups 2 Pack PHP 47.00 PHP 94.00
Box 60 Piece PHP 5.00 PHP 270.00
TOTAL PHP 426.00
AMOUNT:

TABLE 10

For Kamote Macaroons

DESCRIPTION QUANTITY UNIT PRICE PRICE
Condense Milk 2 PHP 50.00 PHP 100.00
Dessicated Coconut ½ kg PHP 60.00 PHP 60.00
Flour ½ kg PHP 20.00 PHP 20.00
Kamote 1 kg PHP 20.00 PHP 20.00
Vanilla 1 PHP 30.00 PHP 30.00
TOTAL PHP 230.00
AMOUNT:
TABLE 11

58
 CHAPTER VIII
FINANCIAL PLAN
(NON-FOOD PRODUCT)

B. Partner’s Equity

Partner’s Name Contribution

(Partner 1) Francisco, Gracelyn Php 300
(Partner 2) Florentino, Bryl Lawrence Php 300
(Partner 3) Delos Santos, Glydel Php 300
(Partner 4) Acebedo, Kimber Lee Php 300
(Partner 5) Vicente, Diana Mae Php 300
(Partner 6) Panalog, Krisha Php 300
(Partner 7) Ludo, Christian Dale Php 300
(Partner 8) Malicdem, Angeline Php 300
(Partner 9) Chiong, Fiona Mae Php 300
(Partner 10) Egana, Lander Php 300
(Partner 11) Del Carmen, Dexter Php 300
(Partner 12) Almario. James Clifford Php 300
(Partner 13) Sevilla, Hector Seth Php 300
(Partner 14) Alba, Sean Michael Php 300
(Partner 15) Lagman, Lee Francis Php 300
TOTAL : Php 4,500
TABLE 12

The table shows all contribution that were expended during the business simulation, with
each partner’s share distributed equally. In addition, this has not been a challenging payment
situation, as it involves a system of savings. In fact, there is sufficient time to complete such a
substantial contribution. Therefore, each partner contributes an equal amount of capital, and the
resulting profit is shared equally among them.
B. BREAKDOWN OF EXPENSES (Non-Food)

Over-all Estimated Production Cost

DESCRIPTION QUANTITY UNIT UNIT PRICE PRICE
Sticker Paper 1 Pack PHP 62.00 PHP 62.00
Paper Strips(Gold) 1 Pack PHP 48.00 PHP 48.00
Paper Strips(Silver) 1 Pack PHP 52.00 PHP 52.00
TOTAL PHP 162.00
AMOUNT:

TABLE 13

For Scented Candle

DESCRIPTION QUANTITY UNIT UNIT DELIVERY MINUS PRICE
PRICE CHARGE THE
VOUCHER

Scented Candle 10 Piece PHP PHP 0.00 PHP 41.00 PHP

88.00 839.00
TOTAL PHP
AMOUNT: 839.00
TABLE 14

TOTAL CONTRIBUTION TOTAL EXPENSES

60
 For Food: Php426 + Php 230 = Php 656 x 5 (5
days of Simulation) = Php 3,280
Php 300 x 15 = Php 4,500
Php 4,500 For Non-Food: Php162 + Php 839 = Php 1,000

Food + Non-Food = Total Expenses

Php 3,280 + Php 1,000 = Php 4,280
SUMMARY OF FINANCIAL PLAN FOR FOOD AND NON-FOOD
TABLE 15

For the 1st day of Sales, Labay-Labay’s main goal is to target all location that to be
expected crowded of consumers during lunchtime or breaktime (schools, hospitals, government
facilities, etc.). Our expectations for our 1st day would be, full of adjustments and more on
finding our chemistry first as a company since all of us are new for this kind of work. We are
excited to explore and experience for the upcoming Simulation.