3.1 Social Movement Theories

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Social Movements: A Brief

Introduction
What is a social movement?

It’s not a stable political entity like a political party or interest group;
It’s not unorganized and without goals, like a mass fad or trend

It is:
1. Involved in conflictual relations with clearly identified opponents
2. linked by dense informal networks
3. shares a distinct collective identity

Put together:
“Social movements…are organized yet informal social entities that are
engaged in extra-institutional conflict that is oriented towards a goal.
These goals can be either aimed at a specific and narrow policy or be
more broadly aimed at cultural change.” (Christiansen 2009)
A Social Movement combines these 3 things:

1. A sustained, organized public effort making collective claims on


target audiences: let us call it a campaign;

2. Employment of combinations from among the following forms of
political action: creation of special purpose associations and
coalitions, public meetings, solemn processions, vigils, rallies,
demonstrations, petition drives, statements to and in public media,
and pamphleteering; call the variable ensemble of performances the
social-movement repertoire;

3. Participants' concerted public representations of worthiness, unity,
numbers and commitment (WUNC) on the part of themselves
and/or their constituencies: call them WUNC displays (Tilly)
Five ways of thinking about social movements:
1. Scope of the social movement:
reform movement - movements advocating changing norms or laws.
radical movement - movements dedicated to changing whole value
systems/ political systems/ economic systems in a fundamental way.
conservative movement - movements which want to preserve existing
norms & values, or “retraditionalize” society, turn the clock back, etc.

2. Targets of social movement:


group-focus movements - focused on affecting groups or whole society
individual-focused movements - focused on affecting individuals.

3. Methods of work:
peaceful movements - various movements which use nonviolent means
violent movements - various movements which resort to violence; they
are usually armed and in extreme cases can take the form of a
paramilitary or terrorist organization.
4. Old or new:
old movements - Most of the oldest fought for specific social groups,
such as the working class, peasants, whites, aristocrats, Protestants.
They were usually centered around some materialistic goals like
improving the standard of living or, for example, the political autonomy
of the working class.
new movements – Centered around issues that go beyond but are not
separate from class. These are usually “identity” movements based
around the cultural issues associated with race, ethnicity, gender, age,
disability, etc.

5. Range:
global movements - Social movements with global (transnational)
objectives and goals.
local movements – Focused more on local or regional objectives.

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