Distribution Business Plan Icom

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ICOM

DISTRIBUTION
BUSINESS PLAN
MEDIAN SINERGI
Subsidiary of
PT Komodo Mahakarya Sakti

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Retail (40%) Project (40%) E-Commerce (20%) Market
-
-
Gunung Intan (MD)
Sagita (MD)
-
-
Nexcom (RTP)
Rhemacom (RTP)
-
-
Airmas
Pantero
Distribution
- Alfacom (MD) - SCU (RTP) - Ayoklik
- Century (MD) - Jasnikom (RTP) - My Acico User Mining & Oil Company,
- Alnindo (MD)
- Icon Plus
- Interprima Goverment, Local Goverment,
- DDU (RTP)
- Logicreasi Transportation Sevices, Safety
- Rakomel
- Premier and Many More
- Bhineka
- Rakomindo
- Putri Indah
- Patra Solusi Teknologi

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Local Goverment Natural Disaster

- Icom for Smart City - Early Monitoring


New Market
Concept system with Icom
- Integration with - Education guide for
Intergration for
Comman Center
with Icom
Building Management communications ecosystem
- collaboration with for Local Goverment and early
government agencies
related to natural
monitoring system for natural
disasters disaster

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The results of the analysis :
1. icom needed service point in Mangga Dua, Medan, Padang, Palembang,
Balikpapan, Bali, Makassar and Jaya Pura
2. It takes education, training and installation of products
3. It takes Promo discount for radio unit
4. Event Distributor and Principal, quarter and yearly in Indonesia
5. Support Event for MD

Activity Plan : How To


1. Visit to the store MD & Dealer
Schedule a visit: Retail Market Penetration
: Area Mangga dua and LTC
: Area Pinangsia, Glodok, Pasar Pagi Asemka
: Area Harco Mangga dua & Mangga dua Square
: TB Kebayoran, Ratu Plaza Mall
: Area Ambasador & Benhil
: Road Show Indonesia
2. Create reports promotes or rebates & stock
3. Helping Claims Process product of the user
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Retail
Distribution
Medan

Pekanbaru
Balikpapan

Palembang

Makassar
Jabodetabek
Semarang
Surabaya

Bali

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The results of the analysis :
1. icom needed service point in Indonesia specially in Big City
2. It takes education, training and installation of products
3. It takes Promo discount for radio unit
4. Presentation with Partner to Enduser
5. Fast response to Enduser
How To
Project Market Penetration
Activity Plan :
1. Create Project with Partners
2. Helping Claims Process product of the user
3. Update Product with Partner to End user
4. Giving Training

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Project
Distribution
Medan

Pekanbaru
Balikpapan
Padang Jayapura

Palembang

Makassar
Jabodetabek
Semarang
Surabaya
Bandung
Bali

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The results of the analysis :
1. In local governments the purchase of non-tender goods uses
an e-commerce platform
2. It takes education, training and product knowledge
3. It takes Promo discount for radio unit
4. Presentation to Enduser How To
5. Fast response to partner E-Commerce
E-commerce Market Penetration
Activity Plan :
1. Product updates regularly
2. Visit Partner Regulary
3. Create event with Partner to End user
4. Giving Training

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E-Commerce
Distribution
Medan

Pekanbaru
Balikpapan
Padang

Palembang

Makassar
Jabodetabek
Semarang
Surabaya
Bandung
Bali

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Program Channel
Channel Resources Account User
Retail 2 Sales 5 Master Dealer All around
Project 4 Sales 20 Partner Project Goverment, Mining Oil & Gas, Transportation Service, Management Building, Etc
Ecommerce 2 Sales 10 E-Commerce Local Goverment and Local User

Company Incentive Program :


- Reward Gold
- Reward Trip
- Reward for employees MD Traveling or mountainous Indonesian Island

Promo purchase units, Example :


1. 5 units Cash back 1 million
2. 10 units Bonus 1 unit
3. 15 units Cash back 1 million + 1 unit
4. 20 units Cash back 2 million
5. 30 units Cash back 3 million + 1 unit
Promo unit purchase :
MD Discount 5% - 7%
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Event With Partner B2B

EDM
Lead Campaign
Generation Social Media Ads

Digital E-Commerce Ads


Marketing

Website Dev. With SEO


Marketing
Partner
Webinar
Program
Partner
Enablement &
Royalty
Promo

Training

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Integration Plan
Quick Response to Natural
Disaster

Tsunami Response
DISPATCH

Earthquake
Response
Public Response

Goverment
THANK YOU
www.mediansinergi.com

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