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Dotcom Media Kit

Franchise India Group is Asia's largest integrated franchising and retail solutions company, established in 1999. Over the past 20 years, it has helped thousands of investors select franchise opportunities and assisted various organizations in domestic and international franchise expansions. Through its strategically formed divisions, Franchise India has created a niche as a pioneer in retail real estate, franchising, retailing, and licensing. It offers a variety of services including events, consulting, books, and international offices.

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0% found this document useful (0 votes)
66 views22 pages

Dotcom Media Kit

Franchise India Group is Asia's largest integrated franchising and retail solutions company, established in 1999. Over the past 20 years, it has helped thousands of investors select franchise opportunities and assisted various organizations in domestic and international franchise expansions. Through its strategically formed divisions, Franchise India has created a niche as a pioneer in retail real estate, franchising, retailing, and licensing. It offers a variety of services including events, consulting, books, and international offices.

Uploaded by

sampathsamudrala
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Digitizing

Franchise
SINCE 1999
F ra nchise India Group

Asia’s largest integrated Franchise India has helped With its strategically formed
Franchise and Retail Solutions thousands of investors in divisions, Franchise India has
company since 1999, with selecting the right opportunity created its own niche as
an absolute authority on and in turn assisted various The Pioneer of Retail
Franchising, Retailing and organizations in International Real Estate and franchise
Licensing. & Domestic franchise expansions business authority.
and business development.
www.franchiseindia.com Leading Media Co. with
www.indianretailer.com 3 National Magazines forums By Franchise India forums By Franchise India

www.entrepreneur.com
www.restaurantindia.in Print wired wired
www.licenseindia.com MOVE AHEAD forums forums By Franchise India
By Franchise India

expo
By Franchise India
By Franchise India

www.businessex.com
wired expo
By Franchise India

www.franchise.ae wired
Digital Divisions forums
insights
By Franchise India By Franchise India
By Franchise India

www.wwdind.com By Franchise India


By Franchise India

expo
forums insights
expo
By Franchise India
By Franchise India
wired
engage
By Franchise India

By Franchise India By Franchise


ByIndia
Franchise India

insights insigen
wired gage
hts digital
expo
By Franchise India
By Franchise India By Franchise India
By Franchise India
By Franchise India

By Franchise India

700+ shows across 78 cities with enexpo


gage engage insights
1Mn visitors annually
By Franchise India

Events Consulting By Franchise India


By Franchise India By Franchise India

insi
Strategic ghts with
advisory
strong execution capability
By Franchise India
engage By Franchise India

engage
By Franchise India

Our Bestselling Books Books Licensing


India’s first licensing
solution provider

INT. Offiecs
Singapore, Dubai, London, Greece Social
World’s # 1 franchise website and an Entrepreneur’s daily dose.
The website provides every minute detail to entrepreneurs on aspects of franchising,
franchise opportunities, business opportunities, partnerships, dealers, manufacturing,
distribution, retail and much more. The website is the favourite destination for franchisors,
start-ups, franchisees, dealers, distributors, retailers and franchise prospect seekers.

16,500+ 80%
BRANDS LISTED OF UNIQUE VISITS

20,00,000 40,58,562
M O N T H LY VISITORS M O N T H LY PAGE VIEWS

2,50,000+
NEWSLETTER SUBSCRIBERS
DEMOGRAPHICS 23%
OF THE TRAFFIC
AG E W I S E P R O F I L E D ATA
Male - 23,44,970
40%
Fe ma l e - 7 , 0 6 , 1 2 9 77%
35%

30%

25% 0.67%
20%
MOBILE &
15% D E S K TO P V I E W 21.98%
10% M o bi l e - 5 0 , 3 0 , 0 3 2
5% D e s k to p - 1 4 , 2 9 , 0 5 1
0%
Ta bl e t - 4 3 , 5 7 9 77.35%
18 - 24 25 - 34 35 - 44 45 - 54 55 - 64 65+
F RA N CH I SE EXPANS I O N S O LUT I O N S
2 0 2 1 Digital Solut ions
Unique business opportunities in Premium, Domestic and International domain. For our readers who seek opportunities, we
have segregated various spectrum of sections like What’s New for Industry articles and stories, Interviews section for Company/
People profile and the news section which offers a daily dose of what’s happening in franchising across the world.

P l a ce Your Bran d’s Log o on th e Hom epa g e

P l a ce Your Bran d’s Log o in th e D irec tor y Sec tion

Ca tegor y Spons orsh ip Ban n er

R u n O f-s i te Bann ers

Ca st Your Succes s S tor y - Webin ars/ Videos/I nter view

www.f ran chi sei n di a.com n ewsletter

E mai l Ma rketi n g

So ci al m edi a ca m paig n / customized campaig ns


Pl ace Your B rand’s Logo on th e Hom epage

Trending Franchises Today


This is the Top Most property on the homepage
with the most visibility making way for a lot of
content to be displayed

Dimensions: 205X100 Pixels

Cost: `10,000 onwards per day


Pl ace Your B rand’s Logo on th e Hom epage

Top Business Opportunities (TBO)


Top selling spot on FranchiseIndia.com

Dimensions: 205x100 Pixels

Cost: `62,500 onwards per month


Pl ace Your B rand’s Logo on th e Hom epage

Top International Opportunities (TIO)


Get the top row in the TIO section

Up-f ront brief description of the brand

Dimensions: 205X100 Pixels

Cost: `1,95,000 onwards per month


Pl ace Your B rand’s Logo on th e Hom epage

Top Franchise Opportunities (TFO)


Strip logo space on the homepage

Up-f ront brief description of the brand

Dimensions: 205x100 Pixels

Cost: `55,000 onwards per month


Pl ace Your B rand’s Logo on th e Hom epage

Featured Franchise Companies (FFC)


Short logos on the homepage

Displays the brand’s investment range

Dimensions: 110x50 Pixels

Cost: `33,000 onwards per month


Lo go in Directory Section

Master Category Sub Category Sub-Sub Category


A logo presence in the master category In the Sub-category section, the logo will Under the Sub-sub category section,
will reflect your brand in the main be present on the sector page you select. the logo will be placed in the services/
industry section with high visibility. products page you choose.
Cost: `19,999 onwards per month
Cost: `39,999 onwards per month for PAN INDIA Cost: `9,999 onwards per month for
for PAN INDIA Dimension: 199X81 Pixels
PAN INDIA
Dimension: 199X81 Pixels Dimension: 199X81 Pixels
Category Sp onsorship Banner

Industry-Specific Sponsorship Banner Sector-Specific Sponsorship Banner Service-Specific Sponsorship Banner


The banner finds its place according to With this banner, your brand will find a This banner is placed in the service/product
the main industry of your brand. You can place in the main sector (Sub-category) of section (Sub-sub category) of the directory.
also select the industry in which you the directory. You can select the industry After having selected the industry and the
want your banner to be placed. and then the sector for the banner display. sector, you can select the service or product
where you want the banner to be displayed..

Cost: `91,000 onwards per month Cost: `56,000 onwards per month Cost: `45,000 onwards per month
for PAN INDIA for PAN INDIA for PAN INDIA
`60,000/month for a specific city(6 months) `45,000/month for a specific city. `30,000/month for a specific city.
`90,000/month for a specific state (6 months) `72,000/month for a specific state. `57,000/month for a specific state.
Dimension: 728X90 Pixels Dimensions: 728X90 Pixels Dimensions: 728X90 Pixels
Ru n on Site Ba n ners

Run a banner ad on Franchiseindia.com and get noticed by all!


Run Of-site Banners
In a Run Of Site (ROS) campaign ads can be placed on any area of the website.

One banner allowed per brand and it will be visible to pan India

franchiseindia.com visitors.

Cost: `300 for 1,000 Impressions


Dimensions Available: 970X90, 160X600, 970X250, 300X600, 300X250 (in Pixels)

Run Of-site Geo-centric Banner


In a Run Of Site (ROS) campaign ads can be placed on any area of the website.

One banner allowed per brand and it will be geocentric (for a specific city/

state/region).

Cost: `400 for 1,000 Impressions


Dimensions Available: 970X90, 160X600, 970X250, 300X600, 300X250 (in Pixels)
Ca st Your Succe ss Stor y - Webi n ars /Videos
Franchise India Videos is a one-of-a-kind online platform for businesses to advertise and sell their products as well as generate enquiries.
Annual promotion of your brand on our platform with three sets of videos (Duration - 0:30 sec, 1 :00 min, 3:00 min)

Video presence for 12 months on our video platform.

Assured 5,000 views on your video.

Find your brand in the Sub-sub category listing on franchiseindia.com.

The Video will be marketed through our YouTube channel.

Embedded video within 12 Franchiseindia.com trending articles.

Promotion on all our social media platforms like Facebook, Twitter,

Instagram & LinkedIn.

Video banner on franchiseindia.com premium spot (for example,

the sliding banner)

Video pop-up will be visible on the Investor dashboard.

The video will reach the inbox of your audience through Daily

newsletters once in a month.


w w w.franchis eind i a. c om newslet t er
Our investors and opportunity seekers get an opportunity to get featured in the daily franchiseindia.com newsletter that goes
straight into the inbox of thousands of brands & investors

In the Inbox Article


Take your brand to your audience English/Hindi
with FranchiseIndia.com’s newsletters.
Cost: `40,000
Cost: `5,000 per coverage

In the News Article


You have news, we’ll share it with back linking (6 months)
on FranchiseIndia.com! English/Hindi

Cost: `10,000 per coverage Cost: `1,00,000


E m a i l Marketin g

How to push send & grow your business


Email Marketing is the King of Content Marketing
E-mail blast to over 2,00,000 optin subscribers on an average Approx

Share your business plans straight with your audience

With specially curated mailers, we will ensure your message reaches

the right audience

Design your growth story better with our option to embed videos

and images

`1,00,000 Single mailer


`2,00,000 3 mailers sent over two months
`3,00,000 6 mailers sent over four months
`5,00,000 12 mailers sent over six months
So c i a l m e dia campai g n

Get Social
We’ll get your social media campaign rolling.
Cost: `10,000 1 Post on official FI facebook page (English/Hindi)
Cost: `20,000 1 Post on official FI facebook, Instagram & Linkedin page (English/Hindi)
Cost: `30,000 2 Posts on official FI facebook, Instagram & Linkedin page (English/Hindi)

32k followers 298,815 followers

18,324+ followers 9,633 followers

21.8K subscribers
Ta r i ff Ca rd
Offering The Best In Market, Within Your Range
Placement Name 1 Month 3 Months 6 Months 9 Months 12 Months

TFT 10,000 per day


TBO 2,50,000 3,20,000 4,50,000 6,50,000 7,50,000
Homepage TIO 2,25,000 3,50,000 4,80,000 7,00,000 8,00,000
TFO 1,25,000 2,50,000 4,00,000 5,50,000 6,50,000
FFC 65,000 1,50,000 2,50,000 3,50,000 4,00,000
Master category 39,999 90,000 1,65,000 2,30,000 2,40,000
Directory Sub category 19,999 49,999 89,999 1,26,000 1,44,000
Sub Sub category 9,999 24,999 47,999 69,999 89,999
Industry-Specific Page 2,00000 3,50,000 6,00,000 9,00,000 11,00,000
Category Sponsorship Banner Sector-Specific Page 1,75,000 2,25,000 3,85,000 5,50,000 6,75,000
Service-Specific Page 1,50,000 1,85,000 3,00,000 4,50,000 5,50,000
Email Campaign Zonal 45000 90,000(3 times) 1,55,000(6 Times) 3,00,000(11 Times)
Pan India 1,00,000 2,00,000(3 times) 3,00,000(6 Times) 5,00,000(11 Times)
Min.100 Min. 200
Lead Generation Rs 2,000 per lead 1,50,000 2,90,000

Lead Management Rs 3,000 per lead 3,00,000 5,50,000

*Taxes as applicable
A n nu al Package

An Offer You Can’t Refuse


Products Deliverables Original Cost Annual Package
Home Page TBO Standard 4 Month in one year `9,00,000
Home Page TFO 4 Months in one year `5,00,000
Home Page FFC 4 Months in one year `2,60,000
Newsletter Platinum Presence 6 times in one year `1,80,000
Email blast Pan India 4 times in one year `4,00,000 `15,00,000
Featured Interview Showcase 2 times in one year `80,000
News Coverage 8 times in one year(newsworthy) `1,60,000
Social Media 20 times in one year `4,00,000

Benefits of opting for Franchiseindia.com’s Annual Package


Build your brand name with our yearly marketing plan.

Worry no more! We’ll go through the statistics and analysis of the marketing plan, to give you a

better picture of your brand’s performance.

Enjoy full benefits for less than half of the original cost.

Don’t have to be hassled over billing issues! Easily pay in installments over the first three months.
*Taxes as applicable
THANK YO U

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