MBA Assignments Ruqaiyya - Bano
MBA Assignments Ruqaiyya - Bano
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Detail of Program
Course
Code SLM Code Name of the subject Page No
MBA-1 M-209 (A) Principles of management 3
M-210 (B) Human Resources Management
MBA-2 M-207 (A) Principles of Economic 4
M-212 (B) Financial Management
MBA-3 M-213 (A) Accounting and Financial Analysis 5
M-214 (B) Business Law
MBA-4 M-215 Organizational Behavior 6
MBA-5 M-216 (A) Operations Research 7
M-217 (B) Research Methodology
MBA-6 M-218 Marketing Management 8
MBA-7 M-203 (A) Business Communication 9
C-115 (B) Computer Fundamental
MBA-8 M-219 (A) Production & Operation Management 10
M-206 (B) Business Statistics
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Maximum Marks : 15
Principles of management
1. Special lectures: This is also called as classroom training wherein the employees are given
lectures about the job requirements and the necessary skills required for implementing the job.
The main purpose of this training is to make the employees well informed about their job roles
and discussing their queries arising out of the lectures.
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2. Simulation: Under this training, the trainee is required to learn the operations of machines and
equipments, that are reasonably designed to look similar to those installed at the actual work floor.
3. Vestibule Training: This type of training is specifically given to the technical staff, office staff
and the employees who learn the operations of tools and equipment assembled at a place away
from the actual work floor.
4. Case Studies: Under this method, the trainees are given the situation or a problem in the form of a
case study, and are required to solve it as per their learning from the training program.
5. Role playing: This type of training is essential in case of customer services. Under this,
the trainees assume roles and enact as per the given situations. It is also called as socio-
drama or psycho-drama, wherein the employees act as if, they are facing the situation and have to
solve it spontaneously without any guidance.
4. Leadership
It isn't enough to just listen to the problems of coworkers. A good manager needs to solve these problems
and prove that he or she is committed to the goals of the team. It is also the manager's responsibility to
define goals along with team members and then assign responsibility to various team members clearly.
5. Ability to Deal with Changes Effectively
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Many managers are thoroughly familiar with the entire working process. This allows them to do things in
an almost automatic manner. A good manager is adaptable and flexible. When faced with obstacles, he or
she has the ability to react quickly.
6. Domain Knowledge
Good managers have a thorough understanding of the process he or she is managing, including the type of
tasks that team members are performing and how they are working.
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one side of the scale. It minimizes the bias of the rather. But employees are rated for overall performance
and not for individual traits.
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MBA - 2
Maximum Marks : 15
Principles of Economic
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Unlike positive economics, which relies on objective data analysis, normative economics heavily concerns
itself with value judgments and statements of “what ought to be” rather than cause-and-effect statements. It
expresses ideological judgments of what may result in economic activity if public policy changes are
made.
Financial Management
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Financial leverage
Combined leverage.
Maximum Marks : 15
Every business transaction has double effect. There are two sides of every transaction. This is
evident when we study the accounting term i.e., assets, capital and liabilities.
(a)Assets: These are the valuable articles owned by the business. Special features of assets are that they are
meant for use in the business and will increase the profit earning capacity of the business.
(b)Capital: Capital is that part of wealth which is used for further production.In the context of dual aspect
concept capital supplies necessary funds to the business to purchase certain assets.
(c)Liabilities: If the capital invested by the proprietor falls short the business has to borrow funds. The
amount represented by both loan and assets are equal. These transactions enable us to think about the two
aspects so it is called dual aspect concept or double entry system. All the assets of the business
are
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acquired by the fund contributed by the proprietors and creditors, so it is always correct to conclude as
under:
CAPITAL+LIABILITIES=ASSETS
A.3- Budgetary control is the process by which budgets are prepared for the future period and are
compared with the actual performance for finding out variances, if any. The comparison of
budgeted figures with actual figures will help the management to find out variances and take
corrective actions without any delay. Budgetary control has become an important tool of an organization
to control costs and to maximize profits. It defines the goals, plans and policies of the enterprise. In case
the performance is below expectation, budgetary control helps the management in finding up the
responsibility.
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Working capital is a measure of a company’s liquidity, operational efficiency and its short term financial
health. If a company has substantial positive working capital, then it should have the potential to invest and
grow.
Business Law
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A. 3-FEMA stands for Foreign Exchange Management Act. In India ,all transactions that include
foreign exchange are regulated by the FEMA,1999.FEMA has been enacted to facilitate
external trade and payments and to promote the orderly development and maintenance of
foreign exchange market. It applies to all branches, offices and agencies outside India,
owned and controlled by a person resident in India. The Reserve Bank of India (RBI)has
been assigned the function of administering the various provisions of FEMA.
M.B.A-4
Maximum Marks : 15
A.1- Attitude is the manner, disposition, feeling and position with regard to a person or thing, tendency or
orientation especially in the mind.
According to Gordon Allport, “An attitude is a mental and neural state of readiness, organized through
experience, exerting a directive or dynamic influence upon the individual’s response to all objects
and situations with which it is related.”
Thus the two main elements of attitude are this tendency or predisposition and the direction of
this predisposition.
It has been defined as a mental state of readiness; organize to through experience which exerts a directive
or dynamic influence on the responses.
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Explicit attitudes are those that we are consciously aware of and that clearly influence our behaviors and
beliefs. Implicit attitudes are unconscious, but still, have an effect on our beliefs and behaviors.
1. Nature of the objective: The objectives of an enterprise govern the selection of persons
with appropriate skills and equipment capable of delivering goods. For example, an
organization structure of an industrial concern cannot be the same as that of a religious or
governmental institution.
3. Technology: The organization structure of an enterprise depends upon the type and nature
of technological process adopted for production. For example, if the organization is using a
customized technology, there is a greater need for integration and coordination of the marketing,
designing and manufacturing functions.
A.3- Organizational culture is defined as the underlying beliefs, assumptions, values and ways of
interacting that contribute to the unique social and psychological environment of an organization.
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This theory is proposed by psychologist Fredrick Herzberg. He extended the work of Maslow and
developed a specific content theory of work motivation.
Herzberg investigated the question “what do people want from their jobs”? People feel good or bad about
the job and at times indifferent to the jobs they perform. These responses call for the factors affecting job
attitudes.
Hygiene Theory; Intrinsic factors are related to job satisfaction while extrinsic factors are associated with
dissatisfaction. Intrinsic factors such as achievement, recognition, the work itself,
responsibility advancement and growth seem to be related to job satisfaction. Extrinsic factors such as
company policy and administration, supervision, interpersonal relations etc. these are associated with
dissatisfaction. Removing dissatisfaction characteristics from a job does not necessarily make the
job satisfying. The opposite of satisfaction is ‘no satisfaction’ and the opposite of dissatisfaction is ‘no
dissatisfaction’.
Herzberg’s Two-Factor Theory: Herzberg’s two-factor theory cast as new light on the content of work
motivation. Even though management pays higher wages/salaries still employees are not willing to work
i.e., not motivated. Herzberg’s theory offers an explanation for this problem. By concentrating on
the hygiene factors, management is not motivating their personnel.
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Maximum Marks : 15
Operations Research
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Observation and Description: The first stage of any research is to observe the world around us and to
ask questions about why things are happening.
Every phenomenon in the universe has a reason behind it, and the aims of research are to understand and
evaluate what is happening.
Predict: This stage is where you must make a statement of intent and develop a strong hypothesis. This
must be testable, with aims of research being to prove or disprove this statement. Research is never about
right or wrong but about arriving at an answer, which improves our knowledge of natural processes.
This is often the 'business end' for many areas of scientific research and is where one of the predictions is
tested, usually by manipulating and controlling variables. The idea is to generate numerical data that can
determine the cause with one of the many statistical tests.
Statistical procedures are then utilized to either prove or disprove the hypothesis and prediction.
Explain
After determining the causes, the next layer of the research process is to try to find possible explanations of
'Why?' and 'How?' things are happening. For most areas, this stage involves sifting through and
reviewing earlier studies about similar phenomena. Most research is built upon the work of
previous researchers, so there should be a wealth of literature resources available.The aims of research may
be to establish 'What are the underlying causes and relationships between the different processes fueling
this trend?'
At this stage, personal opinion must be put aside and both sides of the debate must be given
equal credence.
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A.2- The research problem is the heart of a study. It drives the research questions and processes
and provides the framework for understanding the research findings. To begin, you will need to know
where to look for your research problem and how to evaluate when a research problem for success.
Where to Find a Research Problem
Ideas for a research problem tend to come from two sources: real life and the scholarly arena.
First, identifying a research problem can be as simple as observing the complications and issues in your
local workplace.
Alternatively, research problems can be identified by reviewing recent literature, reports, or databases in
your field. Often the section of “recommendations for the future studies” provided at the end of journal
articles or doctoral dissertations suggest potential research problems.
How to Evaluate a Research Problem
Once you find your potential research problem, you will need to evaluate the problem and ensure that it is
appropriate for research. A research problem is deemed appropriate when it is supported by the literature,
and considered significant, timely, novel, specific, and researchable. Stronger research problems are more
likely to succeed in publication, presentation, and application.
As one of the first models to deal with inventory associated issues, in case of this model, it is taken that a
number of shortages are present and associated with that a particular shortage cost is incurred.
It is also assumed that Demand associated with the concerned product is known, along with the zero lead
time, as well as shortage and replenishment amounts.
It is expressed as Components that make up cost per period
Cost of order + Holding cost + Cost associated with shortage + Total cost of the item
Here is a sum, solving which can get a better idea of the topic.
1. It is taken that a medical supplier provides 30 bottles on a weekly basis to various shops.
The buying amount is taken as 120 for $1200 on a lot. If the ordering cost is taken at $210 per
order, and incremental cost is taken at $0.60, what would be the multiple and fractional lots that
can be ordered? It is given that holding company is paid 2% on a monthly basis for borrowing
funds.
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Research Methodology
A.4- In the broadest sense of the word, the definition of research includes any gathering of data,
information and facts for the advancement of knowledge .
The strict definition of scientific research is performing a methodical study in order to prove a hypothesis
or answer a specific question.
Research must be systematic and follow a series of steps and a rigid standard protocol. These rules are
broadly similar but may vary slightly between the different fields of science.
Scientific research must be organized and undergo planning, including performing literature reviews
of past research and evaluating what questions need to be answered.
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M.B.A-6
Maximum Marks : 15
Though products and services were the starting point under traditional marketing, modern marketing starts
with an analysis of the various aspects of market and related areas. It includes an analysis of nature and
types of customers, size of market, customer attitude, buyer behavior etc.
(3) Channel of Distribution:
The pathway through which the goods move from producer to consumer is the channel of distribution. It
includes a number of intermediaries like wholesaler, retailers, jobbers etc.
(4) Physical Distribution:
It includes transportation, warehousing, inventory control and management, order processing etc.
(5) Promotional Decisions:
Howsoever good a product is, it has no value if it is not properly promoted. Different promotional tools
are there like advertising, sales promotion, personal selling, publicity, public relations etc.
A.3- A marketing information system (MIS) is a management information system designed to support
marketing decision making. It brings together many different kinds of data, people, equipment and
procedures to help an organization make better decisions.
American academic Philip Kotler has defined it more broadly as “people, equipment, and procedures to
gather, sort, analyze, evaluate, and distribute needed, timely, and accurate information to marketing
decision makers”. Not to be confused for a management information system, marketing information
systems are designed specifically for managing the marketing aspects of the business.
MIS not only indicates how things are going, but also why and where performance is failing to meet the
plan. These reports include near real-time performance of cost centers and projects with detail sufficient
for individual accountability. MISs produce fixed, regularly scheduled reports to middle and operational
level managers to identify and inform structured and semi-structured decision problems.
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5. Email Marketing: With the widespread usage of the internet, businesses have inclined towards
sending emails to contact their prospects directly. This technique is called cold emailing and
if used with a proper strategy has a really good conversion rate.
6. Targeted Advertisements: Internet has opened the gates to yet another form of direct marketing –
Targeted Advertisements. Almost every activity a user perform over the internet is recorded in the
form of a cookie or other data. An example of targeted advertisements is remarketing where user
witnesses the advertisements of the products he abandoned while visiting an e-Commerce website.
Generally, there are four stages to the product life cycle, from the product's development to its decline in
value and eventual retirement from the market.
1. Introduction:
Once a product has been developed, the first stage is its introduction stage. In this stage, the product is
being released into the market. When a new product is released, it is often a high-stakes time in
the product's life cycle - although it does not necessarily make or break the product's eventual success.
2. Growth: By the growth stage, consumers are already taking to the product and increasingly buying it.
The product concept is proven and is becoming more popular - and sales are increasing.
3. Maturity: When a product reaches maturity, its sales tend to slow or even stop - signaling a largely
saturated market. At this point, sales can even start to drop. Pricing at this stage can tend to
get competitive, signaling margin shrinking as prices begin falling due to the weight of outside
pressures like competition or lower demand.
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4. Decline: In the decline stage, product sales drop significantly and consumer behavior changes as there
is less demand for the product. The company's product loses more and more market share,
and competition tends to cause sales to deteriorate. Eventually, the product will be retired out of the
market unless it is able to redesign itself to remain relevant or in-demand. For example,
products like typewriters, telegrams and muskets are deep in their decline stages (and in
fact are almost or completely retired from the market). hat Is the Product Life Cycle? Stages an
Examples
The product life cycle is the course of the life of a product from when the product is in development t
after it has been removed from the market.
Course Code 7
Course Title : Business Communication, Computer Fundamental
Assignment No. : MBA - 7/ M-203, C-215/A-2019-20
SLM Code : M-203, C-215
Maximum Marks : 15
Words : 100 words
Attempt all questions.
All questions carry equal marks.
Business Communication
A.1- In their book “ Business Communication Today”C.L.Bovee, J.V.Thill AND B.E. Schatzman write:
“Communication is the process of sending and receiving messages. However, communication is effective
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only when the message is understood and when it stimulates action or encourages the receiver to think in
new ways”.
Communication made among persons to convey their personal information, message or thought are
personal communication; but exchange of information, facts and ideas relating to business may be termed
as “Business Communication”. Business Communication refers to the communication relating to business
activity which means providing goods and services to the consumers with a view of earning profit.
Effective business communication is how employees and management interact to reach
organizational goals. Its purpose is to improve organizational practices and reduce errors.
1. Sender
2. Message
3. Encoding
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4. Channel
5. Receiver
6. Decoding
7. Feedback
8. Noise
It is a continuous system which mainly includes three elements like sender, message, and receiver.
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A.5- Oral reports are the face to face communication from the person who has some information which
has to be given to the other who has to use it for a business purpose. Oral reporting is resorted to when
there is an emergency immediate action required to be taken to correct the situation. The receiver of the
information has to very carefully listen and understand every word of what is being spoken. It may not be
accurate and may leave ambiguity because of the poor communication skill of the person presenting the
oral report. No record can be kept unless it is taped. It is a formal document which can be used legally or
otherwise can be given to someone else.
Computer Fundamental
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A.2- Network topology is the study of the arrangement or mapping of the elements (links, nodes,etc) of a
network , especially the physical(real) and logical(virtual) interconnections between nodes. A local area
network is one example of a network that exhibits both a physical and a logical topology.It is important to
note that the physical and logical topologies might be identical in any particular network but they also may
be different.
The arrangement or mapping of the elements of a network gives rise to certain basic topologies which may
then be combined to form more complex topologies( hybrid topologies). The most common of these basic
types of topologies are;
* Bus (Linear, Linear Bus)
*Star
*Ring
*Mesh
*Tree
*Hybrid
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Second generation computers were based on transistor (transfer resistor) technology which replaced the
vaccum tubes. Examples of second generation computers are: UNIVAC 1108, IBM 700,1401, CDC-1604,
3600 .
(3) Third Generation Computers
The transistors used in second generation were then replaced with Integrated Circuits (ICs) or
chip. Example: IBM-360, 370, ICL-1900.
(4) Fourth Generation Computers
These computers were based upon the development of Large Scale Integration (LSI). Examples: INTEL
4004Apple Series 1and 2, Spectrum 7.
(5) Fifth Generation Computers
Fifth generation computers focused in connectivity. This method of connecting of computers is
called
Networking.
Maximum Marks : 15
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Ergonomics sets out to find the best possible match between the physical and mental demand of work and
the capacities of individual members of the work force in order to optimize, both the productivity of the
organization and the health, safety and well being of its people.
Ergonomics is also a useful tool for evaluating the choice of technology, and its implementation. It can
contribute to the safe and productive transfer of technology and reduces the number and scale of accidents
and catastrophes in industrial operations.
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(d) Develop the most practical, economic and effective method, with due regards to, all
contingent circumstances
(e) Define the proposed method
(f) Install the developed method as standard practice
(g) Maintain the standard practice by periodic reviews.
Business Statistics
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A.2- After getting the idea of central value of the quantitative data, it is observed that in some cases the
values are very close around the central value and in other cases the values are scattered a little
wide around the central value. The measure which gives the idea of the amount of scattering of the data
around the central value is called the measure of dispersion.
There are four commonly used measures of dispersion:
1. Standard Deviation(S.D.)
2. Mean Deviation(M.D.)
3. Quartile Deviation(Q.D.)
4. Range(R).
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