CEO Report:

Proposed Casino Developments & Campus Impact

February 15, 2022

®
CEO Report: What We Will Cover

• Background on Lakeside Center and the marshaling yards

• Topline summary of the proposals based on publicly available information
• Customer research summary
• Staff considerations
• Key take-aways
• Note: No action needs to be taken by MPEA
Current Status

• City of Chicago issued an RFP for an integrated casino resort on April 22, 2021; responses were due on
October 29, 2021
o Three of the five proposals involve the McCormick Place campus
o Temporary casino proposed by Hard Rock for the North Building
o Bally’s proposes using the marshaling yards
o Rivers Chicago proposes using Lakeside Center
• MPEA was not involved in the development of the RFP, nor was MPEA involved with any of the
submissions.
• MPEA does not have any agreements in place regarding the casino.
• MPEA’s statute prescribes specific procurement processes for leasing MPEA property. If MPEA was to
decide to move forward with an agreement, the MPEA Act requirements would likely need to be
addressed.
Lakeside Center Overview

• Lakeside Center has 253 events scheduled through 2035 with an estimated economic impact
of $13,828,882,041 and nearly 9.1 million hotel room nights.
• Many of the booked events cannot be relocated on campus. Shows, even in regular
rotations, may not return or it may be many years before they return.
• Hall D and E provide a total of 580,000 square feet of exhibit space with 40 meeting rooms that
provide a total of 141,000 square feet of meeting space, other spaces include:
o Lakeside Ballroom – a 44,754 square foot ballroom
o Arie Crown Theater, Chicago’s largest, first-class theater with 4,192 seats
• Lakeside Center houses crucial infrastructure for the entire campus.
Lakeside Center Projected Usage (2022-2032)

70% Maximum Practical Occupancy

 North Building

• The North Building is used either North Building Usage 2017-2019

independently or with other
buildings. Highlights include:
o Hall B and C that provide a
total of 705,500 square feet of
exhibit space
o 29 meeting rooms
o The Grand Concourse Lobby
featuring 35,836 square feet
 Marshaling Yards: Connection to Michael Reese Development

November June
May 2020 May 2023
2016 2017
Joint RFP issued by RFP awarded to MPEA entered into LOI allows for
the City and MPEA GRIT Letter of Intent with termination if both
GRIT parties have not
reached agreement
Marshaling Yards Summary

• Open 24-7, the truck marshaling yards are used for nearly all shows at McCormick Place,
and the facility significantly reduces traffic congestion in the area. In 2019, more than
35,000 trucks used the marshaling yards.

• The yards provide additional parking for campus and city events when not in use for a
show.

• The size of the yards and its proximity to campus are key differentiators for McCormick
Place and a critical asset for our customers.
MPEA Finances

Casino Proposals
Rivers Chicago At McCormick – What We Know

• Lakeside Center to be repurposed into a casino

• 12 restaurants and a food hall, plus 4 bars/lounges
• Updated Arie Crown Theater
• Connection maintained to North and South Buildings
• No hotel initially planned, 250 room boutique hotel planned later
(if needed)
• Developers estimate using 300 rooms at MPEA hotels each
night
• Developer estimates completion is within 12 months of approval
and permits
• $15M annual ‘occupancy’ payment to MPEA and City
 Ballys McCormick Place– What We Know

• Casino to be built on the marshaling yards

o 10 food and beverage outlets (5 in

phase 1, 5 in phase 2)

o Outdoor entertainment venue (500 -

1,000-person capacity)

o 3,000-person indoor venue (phase 2)

o 70,000 square foot exhibition space

“appropriate for trade shows” (phase 2)

o 400-room hotel (phase 2)

o Sportsbook and sports museum

 Hard Rock – What We Know

• Casino to be built adjacent to the North

Building

o 8 restaurants and a food hall, plus

6 bars and lounges

o Hotel up to 500 rooms

o Entrance directly into convention

center

o Transit plan to go through campus

• Temporary casino to be placed in the

North Building
MPEA Finances

Customer Research
 Research Approach

Objective: Understand the current

sentiments of our customers regarding
the casino proposals

Interviews conducted with major

general contractor and customers
 One Central and The 78

How would you describe your support of a casino near or adjacent to the
Clients are generally neutral to McCormick Place campus? Proposed locations are The 78, located to the
supportive of casinos near the campus. west of McCormick Place, approximately 4 miles and One Central, located to
the north of McCormick Place, approximately 2 miles.

There is a general belief that, if “done

right,” and the development enhances
the area that would be a good thing.

There is strong opposition to locating

the temporary casino in the North
Building on the McCormick Place
campus.
Marshaling Yards and Lakeside Proposals

Customer support is neutral How would you describe your support of a casino on the McCormick
Place campus? Proposed locations are Lakeside Center
to negative, and only if there is (permanent), marshaling yards (permanent), and the North Building
(temporary).
no impact on their event.

Association driven customers

have more concerns about a casino
on campus

Chicago is perceived as a ‘business’

destination as compared to Orlando
and Las Vegas
Verbatims Regarding Locations

• “We are only supportive of the Lakeside Center option if it results in an expansion between the South and
West buildings that includes expanded exhibit hall space and additional meeting rooms.”

• “Revenue is the obvious driver here for the City of Chicago. If or when a casino is developed, I believe that
conventions that are an annual source of business for MPEA and McCormick Place, should derive some
monetization benefit as well. Conventions that place heads in beds, and diners in restaurants that sustain a
great deal of the local economy. That must not be overlooked and rewarded for keeping shows in Chicago”

• “Should the casino proposal to locate in Lakeside Center be chosen, we would most likely have to revisit our
decision to be in Chicago through 2030.”

• “Anticipate more support if the casino is located in one of the two adjacent sites versus the Lakeside Center
option. If in Lakeside, anticipate mixed reactions by attendees.”

• “We would like to reiterate that without solid plans on the renovation to McCormick Place (i.e. Bridge Hall) and
a timeline of construction, it is difficult to give definitive feedback on this matter.”
Marshaling Yards and Lakeside Proposals

Possible Concerns
There was more openness to the marshaling yard if there are
enhancements on campus, and a workable replacement for the
yards.
Logistics for the casino presented concerns, specifically traffic,
security, and distractions. There is significant concern that if
there is an open, direct connection that it could increase the
event’s costs, security risks, and detract from the experience.

Clients expressed concern, especially related to the Lakeside

proposal, on the adverse impact on hotel space on the campus.
Possible Advantages
The biggest advantage noted by customers is the potential
upgrades to the campus due to the casino investment.

There is significant concern that the construction on campus

would detract from existing events
Verbatims Regarding Concerns & Advantages

• “Depends on casino specifics - is the casino just a gambling floor, or is the casino a destination with
entertainment, restaurants, hotel, other amenities, etc. ?”
• “All could be an advantage if the casino were a destination facility. Again, high-end, hotel, restaurants,
entertainment, and shopping could be attractive to the attendee.”
• “A potential upgrade or replacement of Lakeside Center/marshaling yard is too much of an unknown to
affirm.”
• “Security of unrelated traffic is a major concern. Also, if the marshaling yards are moved, that could
have a tremendous impact on the time it takes to move in and out. Both would be very concerning for
our meeting.”
• “Our Meeting is a heavy drive in convention; therefore traffic patterns, disruption, parking, etc. are major
concerns. No one wants noise and inconvenience for their attendees and exhibitors.”
 Attendee and Exhibitor Support

“Our attendees (mostly physicians) are not known for Do you think attendees would be
interest in gambling. If it was a high-end casino with supportive of a casino on campus?
luxury shopping and fine dining, they may partake in
those activities.”

“Attendees have always expressed appreciation for the

event being a business gathering and would be less
inclined to think that way with a nearby casino.”

“We made the decision to remove Las Vegas Do you think exhibitors would be
from our rotation because of the negative impact to our supportive of a casino on campus?
1200 exhibiting companies. We also avoid other
destinations that would be a detractor from the exhibit
portion of our event. We chose Chicago as our 10-
year home because it allows and supports the business
imperatives of our event.”

“I think our exhibitors would be concerned about

the possibility of pulling attendees off the exhibit floor if
it was close.
Show Contractor Feedback

• The Marshaling Yards are a significant advantage based on feedback from contractors. Described as a ‘gem’
with ‘best-in-the-business labor’ key points include:
o Increased efficiency for move in/move out due to the parking size, ability to line up, and lot size
o The close location provides flexibility and contributes to the speed of move in or move out
o The on-site scales are also considered to be a critical part of the marshaling yards, saving significant
time for the drivers and contractors.
o The amenities on-site also make this an appealing destination for truckers, and for oversize loads, the
24/7 operation is a critical timesaver
• In other markets, the similar sized show might need a longer move in/out period which would increase costs to
exhibitors.
o The shorter move in/move out allow McCormick Place to book more events close together, maximizing
space
MPEA Finances

Staff Considerations
 Rivers Chicago At McCormick - Considerations

Operations
Loss of Space
• Lakeside Center is well utilized and all parts of the building, including exhibit halls, meeting
spaces, and convocation space need to be replaced. A ballpark cost for replacement
would be at least $900M and potentially over $1B.
Campus Infrastructure
• Lakeside Center houses critical mechanical and telecommunications infrastructure for the
entire campus. The campus cannot operate without this, or without a replacement.
Replacement timing
• To prevent loss of customers, the lost space of Lakeside Center will require that
replacement space be fully operational before Lakeside is turned over to a developer. The
estimated time would be approximately 72 months based on the West Building plan.
Rivers Chicago At McCormick - Considerations

Customers
Relocation and Customer Preference
• There are several key customers (IMTS, Pack Expo) that use Lakeside Center and cannot be
relocated. As customers expand beyond North and South, Lakeside is typically preferred over the
West Building.
• Future business mix makes the need for replacement of meeting, ballroom, and convocation
space critical.
• Stand alone Arie Crown Theater customers (small concerts, graduations, etc.)may be ‘lost’ to
MPEA completely (due to concerns being near in a casino and size of Wintrust). Additionally,
customers are concerned about direct connection to the casino.
Construction
• Construction could be disruptive, and many customers have a construction clause in their
contract.
Hotels
• Room blocks could be impacted for citywide events such as RSNA or IMTS, if there is decreased
availability of campus hotels.
Rivers Chicago At McCormick - Considerations

Legal

Legislative Action
• The change in use may require an amendment to the MPEA Act, the Park District
Exposition Authority Lease Act, and the Lease Indenture between MPEA and the
Chicago Park District.
• Due to its location, the Lakeside Center must be used for the public good. The Public
Trust Doctrine has been successfully used to block lakefront development in the past.

Expansion Project Bond Implications

• The change in use would require MPEA to address the impact of the new private use
on the tax-exempt status of outstanding bonds
Ballys- Considerations

Legal
Letter of Intent
• The letter of intent with the GRIT team will likely result in a legal battle with
significant costs associated with it.
Legislative Action
• The MPEA Act may need to be amended to allow for an agreement on the lease
of the marshaling yards.
Ballys- Considerations

Operations
Relocation
• Where and how to relocate the marshaling yards is the most significant issue.
o Maintaining access to the rest of the campus via Moe Drive (or an alternative) is imperative.
o There may need to be changes from CDOT to divert truck traffic.
Cost
• A structured marshaling facility will also carry with it increased operating and maintenance costs.

Other
• Community engagement will be critical to address concerns and replacement plans.
Ballys- Considerations

Customers
Competitive Advantage
• The current location, size, and functionality (scale, etc.) are a competitive
advantage for the campus.
Increased Costs
• New marshaling yards could increase customer costs depending on replacement
plan and location.

New Amenities
• The new amenities could add synergies and provide position marketing
opportunities.
Hard Rock - Considerations

Operations
Operations
• A temporary casino in the North Building is not feasible due to schedule and disruption to daily
business.
• A direct connection from the North Building to the casino, and proposed transit connections, may
require reconfiguration of space.
Customers
• The proposed direct connection to the North Building presents concerns for customers related to
security and distraction. Additionally, the transit connections could present concerns for clients in
other buildings.

Legal
• This plan appears to require approval of the One Central development, which includes a lease for
MPEA property and air rights.
MPEA Finances

Conclusion and Take Aways

 Opportunities and Challenges

Opportunities
• Potential added amenities near campus could be positive marketing opportunity
• The ability to reimagine the campus, if adequate funding is available, provides new
opportunities for enhancement
• New, enhanced campus offering(s) may assist event organizers in growing attendance

Challenges
• Customers are concerned about disruption during construction as well as post-opening
• Any replacement facilities must be fully operational before existing space goes offline.
• Costs for replacement facilities is unknown.
• Significant legal hurdles and potential legislative changes
Key Take Aways

• Clients were generally open to the idea of a casino near campus; there is a greater concern with a casino
at Lakeside Center or any casino that has direct physical connection to McCormick Place.
• Overwhelmingly, clients were only supportive of a casino on campus if there was no disruption to their
event, loss of space, or loss of infrastructure functionality
o The timing and order of the development is a critical question; the replaced space must be open before
existing space is used, and disruption due to construction is a significant point of concern.
o If we lose a show, to construction or relocation, it may not return.
• The type of casino is critical to their support. A casino that is a high-end resort is significantly more
preferable than a mid-tier casino/hotel combination.
• There are increased concerns if a casino is physically connected to the convention center, in particular,
increased need (and costs) for security, disruption, and distraction for attendees. In particular, the Rivers at
McCormick Place, Bally’s (marshaling yards), and Hard Rock proposal raised questions with customers
regarding how access would be handled between the casino and convention centers.
Conclusion

• Locating a casino on the McCormick Place campus, or adjacent to the campus with a direct
connection to convention center, presents opportunities and challenges.
• To continue to contribute jobs, taxes, and economic opportunities for the region, MPEA must
maintain its existing size while creating spaces that will continue to be appealing to event organizers
and attendees. The development could provide much welcomed funds to enhance the campus, but
the cost of replacement is not fully known at this time.
• In the highly competitive meetings and events industry, Lakeside Center and the truck marshaling
yards are both critical strategic assets to MPEA and any changes to their function must take into
consideration the impact on the campus overall, during and after construction.