FASHION ORIENTATION

Trends:-
A trend is a general direction into which something is changing, developing, or veering
toward. The term may also mean a fashion or craze, i.e., a fad.
Ex- Mask and oversized Victorian sleeves.
Fad: -
The easiest way to categorize a fad is one word: short-lived. Typically, fads last for a
total of one season, but they can also last less than a month. Fads are novelty
driven fashion choices. A fad is often referred to as “catching on” with the larger
population, but will often fade as quickly as it appeared.
Classic Fashion: -
A classic fashion is a style that lasts for several seasons, sometimes even years, and is
accepted by a wide range of people. Classics are those styles that we do not even have to
think about. We just know they will be acceptable from one year to the next.
Ex- Blazer, Blue jeans, black dresses, a worsted wool suit, a leather bomber jacket etc.
Couture:-
The couture collection is where the designers creates a luxurious, expensive,
and limited design for individual special customers.
Haute Couture :
It is French word. It refers to the luxary collection of designers that a highly expensive
and customize. There is no mass production of couture collection. It have a highest
quality of abric and workmanship.
Ex- Gucci, Fendi, Prada , Armani, dolce & Gabana, valentino etc
Prêt-à-porter: -
Ready-to-wear or prêt-à-porte. In the fashion industry, designers produce ready-to-
wear clothing, intended to be worn without significant alteration because clothing made
to standard sizes fits most people.
Avant Garde :-
It is a French term which means “advance guard” or “vanguard “ in the adjective form used in english
which means refers to experimental and radical work that pushes a boundary of widely accepted
design.
Formal Wear : -
Formal wear, formal attire or full dress is the traditional Western dress code category applicable for
the most formal occasions, such
as weddings, christenings, confirmations, funerals, Easter and Christmas traditions, in addition to
certain state dinners, audiences, balls, and horse racing events. Formal wear is traditionally divided
into formal day and evening wear; implying morning dress (morning coat) before 6 p.m., and white
tie (dress coat) after 6 pm.
Casual Wear : -
Casual wear (casual attire or clothing) is a Western dress code that is relaxed, occasional, spontaneous and suited
for everyday use. Casual wear became popular in the Western world following the counterculture of the 1960s.
When emphasizing casual wear's comfort, it may be referred to as leisurewear.
While casual is "informal" in the sense of "not formal", informal attire traditionally refers to a Western dress code
associated with suits - a step below semi-formal attire - thus being more formal than casual attire.
Dress of region/country :-
What we wear is more than just material sewn together to protect us, our clothes are a signifier of
our identity and culture. Therefore, it is no surprise that over the centuries, communities have used
clothing as a means to communicate status, celebrate important events and show unity among
many more things.
Ex – the sari, India, massai beadwork, Kenya.

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Sportswear : -
Sportswear refers to clothing that has been designed especially for sports purposes.
Active wear : -
Active wear, refers to clothing that has been designed for exercising.
Sleepwear: -
Nightwear – also called sleepwear or nightclothes– is clothing designed to be worn while sleeping.
Nightwear includes adult onesie - all in one footed sleep suit worn by adults, similar to an infant
onesie or children's blanket sleeper and usually made from cotton.
Resort wear: -
Resort wear definition for women, cruise attire or vacation wear wardrobe is becoming a common term used for
clothes, dresses or looks one wears when one is on a holiday or a vacation at a resort or cruise.
Lounge wear:-
Loungewear is defined as casual clothes suitable for relaxing and laying around at
home. Pajamas and sweat pants are an example of loungewear.
Beachwear: -
Garments for wearing at the beach, poolside, etc. in warm weather; esp., swimsuits and cover-ups.
Maternity wear: -
Women wear maternity clothing as an adaptation to changes in body size during
pregnancy.
Trickle across: -
the trickle-across theory assumes that fashion moves across socioeconomic levels
relatively rapidly.
Trickle up:-
if money trickles up, it moves slowly from the poorest people to the richest people in a society, or from the
poorest countries to the richest countries.
Trickle down: -
The trickle-down effect is a model of product adoption in marketing that affects many consumer
goods and services. It states that fashion flows vertically from the upper classes to the lower classes
within society, each social class influenced by a higher social class.
Five street fashion look: -
1. Grunge:-
Grunge fashion is characterized by durable and timeless thrift-store clothing, often
worn in a loose, androgynous manner to de-emphasize the silhouette. Music bands
Nirvana and Pearl Jam. popularized the style.
2. Punk :-
Punk fashion is the clothing, hairstyles, cosmetics, jewelry, and body modifications of
the punk subculture. Punk fashion varies widely, ranging from Vivienne Westwood
designs to styles modeled on bands like The Exploited to the dressed-down look of
North American hardcore.
3. Gothic look :-
Gothic fashion is a clothing style marked by dark, mysterious, antiquated and
homogeneous features. It is worn by members of the Goth subculture. dress,
typical gothic fashion includes dyed black hair, dark lipstick and dark clothing.
4. Hippie style: -
Hippies often wear symbols, jewelry, and clothing inspired by Native American styles.
Emphasize bright colors, which were worn as an ode to psychedelic drugs, and floral
patterns, which were important due to the back-to-the-land movement. In general, favor
natural fibers like cotton, wool, and leather.
5. Boho: -
Boho is short for bohemian, and typifies a style of dress inspired by the
lifestyle of free spirits and hippies of the 1960s and 1970s, and even the
pre-Raphaelite women of the late 19th century.