Recent Guidance - SEC Provides Analytical Tools For Assessing Digital Assets (Harvard Law Review)
Recent Guidance - SEC Provides Analytical Tools For Assessing Digital Assets (Harvard Law Review)
Recent Guidance - SEC Provides Analytical Tools For Assessing Digital Assets (Harvard Law Review)
“Get your act together”: this was the pointed message that the
Chairman of the Securities and Exchange Commission (SEC) delivered
in a November 2018 interview to any startup funded by an initial coin
offering (ICO).1 But it is unclear how the typical startup should heed
that warning as the ICO space has been burdened with regulatory am-
biguity since its inception. On April 3, 2019, the SEC attempted to
provide clarity by releasing a “Framework for ‘Investment Contract’
Analysis of Digital Assets,”2 which is meant to “assist those seeking to
comply with the U.S. federal securities laws.”3 This framework is prom-
ising because it illustrates that the SEC is willing to exempt certain
blockchain-based digital assets from being treated as securities. While
the guidance represents an improvement from the incredible ambiguity
pervading this burgeoning field, it is an inadequate substitute for clear
legislation and judicial rulings.
Cryptocurrencies, like Bitcoin, are digital currencies that depend on
cryptography to verify and secure transactions, as well as to manage the
creation of new units.4 In contrast to conventional forms of money,
cryptocurrencies generally are not backed by a trusted institution and
are not liabilities of any particular entity.5 This lack of backing likely
contributes to the SEC’s fear of fraud in the ICO space.6 By way of
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1 Zack Seward, WATCH: SEC Chairman Jay Clayton’s Full Consensus: Invest Interview,
COINDESK (Nov. 28, 2018, 5:13 PM), https://www.coindesk.com/sec-jay-clayton-consensus-invest-
video [https://perma.cc/9RZ4-G2WU].
2 SEC, FRAMEWORK FOR “INVESTMENT CONTRACT” ANALYSIS OF DIGITAL
ASSETS (2019), https://www.sec.gov/corpfin/framework-investment-contract-analysis-digital-
assets#_ednref9 [https://perma.cc/3G6P-GG85].
3 Public Statement, Bill Hinman, Dir. of Div. of Corp. Fin., SEC & Valerie Szczepanik,
Senior Advisor for Digital Assets & Innovation, SEC, Statement on “Framework for ‘Invest-
ment Contract’ Analysis of Digital Assets” (Apr. 3, 2019), https://www.sec.gov/news/public-
statement/statement-framework-investment-contract-analysis-digital-assets [https://perma.
cc/27BK-QEME].
4 See Reuben Grinberg, Bitcoin: An Innovative Alternative Digital Currency, 4 HASTINGS
SCI. & TECH. L.J. 159, 160 (2012). See generally id. at 162–65.
5 Lael Brainard, Governor, Bd. of Governors of the Fed. Reserve Sys., Cryptocurrencies,
Digital Currencies, and Distributed Ledger Technologies: What Are We Learning? (May 15,
2018), https://www.federalreserve.gov/newsevents/speech/brainard20180515a.htm [https://perma.
cc/8DWS-CH5Q].
6 For instance, SEC Chairman Jay Clayton expressed concern that, as cryptocurrency and ICO
markets are “currently operating, there is substantially less investor protection than in our tradi-
tional securities markets, with correspondingly greater opportunities for fraud and manipulation.”
2418
2019] RECENT GUIDANCE 2419
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Public Statement, Jay Clayton, Chairman, SEC, Statement on Cryptocurrencies and Initial Coin
Offerings (Dec. 11, 2017), https://www.sec.gov/news/public-statement/statement-clayton-2017-12-11
[https://perma.cc/7UT9-4ARZ].
7 Investor Bulletin: Initial Coin Offerings, INVESTOR.GOV (July 25, 2017), https://www.
investor.gov/additional-resources/news-alerts/alerts-bulletins/investor-bulletin-initial-coin-offerings
[https://perma.cc/TD62-SQSZ].
8 See Nathaniel Popper, An Explanation of Initial Coin Offerings, N.Y. TIMES (Oct. 27, 2017),
https://nyti.ms/2iGfts1 [https://perma.cc/PH8K-38BG].
9 “Distributed ledger technology . . . refers to the protocols and supporting infrastructure that
allow computers in different locations to propose and validate transactions and update records in a
synchronised way across a network.” Morten Bech & Rodney Garratt, Central Bank Cryptocurren-
cies, BIS Q. REV., Sept. 2017, at 55, 58. Distributed ledger technology provides a means of recording
account balances. In most other contexts, electronic transactions are recorded on a centralized
ledger, which is managed by a trusted intermediary (for example, a commercial bank) who “track[s]
account holders’ balances and, ultimately, vouch[es] for a transaction’s authenticity.” Trevor I.
Kiviat, Note, Beyond Bitcoin: Issues in Regulating Blockchain Transactions, 65 DUKE L.J. 569,
577 (2015). In contrast, with distributed ledger technology, the transaction record is distributed
across computers and other internet-connected devices in separate locations globally, without the
need for a trusted central authority. See id. at 577–78.
10 See Kiviat, supra note 9, at 578, 580.
11 See William Hinman, Dir., Div. of Corp. Fin., SEC, Digital Asset Transaction: When Howey
Met Gary (Plastic), Remarks at the Yahoo Finance All Markets Summit: Crypto (June 14, 2018),
https://www.sec.gov/news/speech/speech-hinman-061418 [https://perma.cc/7V44-8LSQ]; see also
Blockchain Ass’n, Open Blockchain Networks Are Incredibly Transparent, and It’s Good Public
Policy to Support Them, MEDIUM (Apr. 8, 2019), https://medium.com/@BlockchainAssoc/open-
blockchain-networks-are-incredibly-transparent-and-its-good-public-policy-to-support-them-
be1288a74ecd [https://perma.cc/A5WF-AGBB].
12 15 U.S.C. §§ 77a–77aa (2012).
13 Id. §§ 78a–78pp.
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14 See, e.g., Andy Pasztor & Robert Wall, Drone Regulators Struggle to Keep Up with the Rapidly
Growing Technology, WALL ST. J. (July 10, 2016, 7:52 PM), https://www.wsj.com/articles/drone-
regulators-struggle-to-keep-up-with-the-rapidly-growing-technology-1468202371 [https://perma.cc/
5T95-6LJT]; Gary Stern, Can Regulators Keep Up with Fintech?, YALE INSIGHTS (Dec. 13, 2017),
https://insights.som.yale.edu/insights/can-regulators-keep-up-with-fintech [https://perma.cc/Q5V6-
D989].
15 Hester M. Peirce, Comm’r, SEC, Regulation: A View from Inside the Machine, Remarks at
Protecting the Public While Fostering Innovation and Entrepreneurship: First Principles of Opti-
mal Regulation (Feb. 8, 2019), https://www.sec.gov/news/speech/peirce-regulation-view-inside-
machine [https://perma.cc/EQN2-PF5N] (acknowledging that “[t]oken offerings do not always map
perfectly onto traditional securities offerings”).
16 15 U.S.C. §§ 77b(a)(1), 78c(a)(10).
17 Id.
18 328 U.S. 293 (1946). In Howey, the owner of a Florida citrus grove proposed to sell a land
interest to investors. Id. at 295. The investors would then each contract with the current owner of
the citrus grove so that the current owner would tend to the trees and harvest the resulting produce.
Id. Any profit from the fruit would be shared between the investor and the citrus grove tender.
See id. at 296.
19 Id. at 298–99.
20 See SEC v. Edwards, 540 U.S. 389, 393 (2004) (“Congress’ purpose in enacting the securities
laws was to regulate investments, in whatever form they are made and by whatever name they are
called.” (quoting Reves v. Ernst & Young, 494 U.S. 56, 61 (1990))).
21 Report of Investigation Pursuant to Section 21(a) of the Securities Exchange Act of 1934: The
DAO, Exchange Act Release No. 81,207, 2017 WL 7184670 (July 25, 2017). In this report, the SEC
described an investigation of the DAO, a virtual organization, and its use of distributed ledger or
blockchain technology to facilitate the offer and sale of DAO tokens to raise capital. Id. at *1–2.
2019] RECENT GUIDANCE 2421
initial coin offerings”22 and brought its first ICO enforcement action for
fraud against Maksim Zaslavskiy.23 Zaslavskiy started off his ICO
scheme with REcoin, marketing it as “The First Ever Cryptocurrency
Backed by Real Estate,”24 and pivoted to his second ICO, tokens that
were backed by diamond investments.25 But there were neither dia-
monds nor real estate.26 Although Zaslavskiy eventually pleaded
guilty,27 he and REcoin initially stated by way of defense that they
thought the whole scenario boiled down to a “lack of legal clarity as to
when an ICO or a digital asset is a security.”28
Recently, the SEC’s Strategic Hub for Innovation and Financial
Technology29 (FinHub) attempted to provide some clarity by issuing a
“Framework for ‘Investment Contract’ Analysis of Digital Assets,”
which provides a toolkit to apply the Howey test to digital assets.30 The
guidance quickly dispenses with the first and second prongs of the
Howey test, stating that the requirements for an “investment of money”
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22 Press Release, SEC, SEC Announces Enforcement Initiatives to Combat Cyber-Based
Threats and Protect Retail Investors (Sept. 25, 2017), https://www.sec.gov/news/press-release/2017-
176 [https://perma.cc/36YJ-L28H].
23 See Patricia Hurtado, First Initial Coin Offering Fraud Case Ends in Guilty Plea,
BLOOMBERG (Nov. 15, 2018, 5:17 PM), https://www.bloomberg.com/news/articles/2018-11-15/
first-fraud-case-for-initial-coin-offering-set-for-guilty-plea [https://perma.cc/L9R5-QGM3]; see also
Patricia Hurtado et al., U.S. Judge Says Initial Coin Offering Covered by Securities Law,
BLOOMBERG (Sept. 11, 2018, 11:48 AM), https://www.bloomberg.com/news/articles/2018-09-11/
u-s-judge-says-initial-coin-offering-covered-by-securities-law [https://perma.cc/W2U4-D8GC].
24 SEC v. REcoin Grp. Found., Litigation Release No. 24,081, 2018 WL 1468815 (Mar. 26, 2018).
Zaslavskiy promised huge returns and fabricated a “team of lawyers, professionals, brokers, and
accountants” to raise hundreds of thousands of dollars from investors. Id. The SEC concluded
that there was no team and the coin was backed by nothing, and it warned Zaslavskiy he was
breaking the law. Id. With REcoin, Zaslavskiy “allegedly misrepresented [REcoin] had raised
between $2 million and $4 million from investors when the actual amount [was] approximately
$300,000.” Id.; see also Complaint at 2–3, SEC v. REcoin Grp. Found., LLC, No. 17-cv-05725
(E.D.N.Y. Sept. 29, 2017), ECF No. 1.
25 Hurtado, supra note 23.
26 Id.
27 Id.
28 Luis Urbina, SEC Brings Enforcement Action Against Two Companies Related to Initial
Coin Offerings, COVINGTON (Oct. 10, 2017), https://www.covfinancialservices.com/2017/10/sec-
brings-enforcement-action-against-two-companies-related-to-initial-coin-offerings/ [https://perma.
cc/8TY4-YR8D]. But this ambiguity was not an adequate shield. The court disagreed with Zaslavskiy
and held that neither the Exchange Act nor Rule 10b-5 was unconstitutionally vague as applied.
See United States v. Zaslavskiy, No. 17-cr-647, 2018 WL 4346339, at *7–9 (E.D.N.Y. Sept. 11, 2018).
29 In October 2018, the SEC announced the launch of FinHub to “serve as a resource for public
engagement on the SEC’s FinTech-related issues and initiatives, such as distributed ledger technol-
ogy (including digital assets), automated investment advice, digital marketplace financing, and ar-
tificial intelligence/machine learning.” Press Release, SEC, SEC Launches New Strategic Hub for
Innovation and Financial Technology (Oct. 18, 2018), https://www.sec.gov/news/press-release/2018-
240 [https://perma.cc/XWH5-X7GE].
30 SEC, supra note 2.
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31 Id.
32 Public Statement, Hinman & Szczepanik, supra note 3.
33 SEC, supra note 2.
34 Id.
35 Letter from James Prescott Curry, Counsel, TurnKey Jet, Inc., to Office of Chief Counsel,
Div. of Corp. Fin., SEC 1 (Apr. 2, 2019), https://www.sec.gov/divisions/corpfin/cf-noaction/2019/
turnkey-jet-040219-2a1-incoming.pdf [https://perma.cc/4D5N-BL7M] [hereinafter TurnKey Jet In-
coming Letter].
36 TurnKey Jet, Inc., SEC No-Action Letter (Apr. 3, 2019), https://www.sec.gov/divisions/
corpfin/cf-noaction/2019/turnkey-jet-040219-2a1.htm [https://perma.cc/A8GV-6X7Y] [hereinafter
TurnKey Jet No-Action Letter].
37 TurnKey Jet Incoming Letter, supra note 35, at 2.
38 TurnKey Jet No-Action Letter, supra note 36.
2019] RECENT GUIDANCE 2423
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39 Press Release, SEC, SEC Issues Investigative Report Concluding DAO Tokens, a Digital As-
set, Were Securities (July 25, 2017), https://www.sec.gov/news/press-release/2017-131 [https://perma.
cc/VNU9-Q4CM].
40 Id. (emphasis added).
41 Virtual Currencies: The Oversight Role of the U.S. Securities and Exchange Commission and
the U.S. Commodity Futures Trading Commission: Hearing Before the S. Comm. on Banking,
Hous., and Urban Affairs, 115th Cong. 24 (2018) (statement of Jay Clayton, Chairman, SEC).
42 Id. at 5 (emphasis added).
43 See, e.g., Michael J. de la Merced & Nathaniel Popper, JPMorgan Chase Moves to Be First
Big U.S. Bank with Its Own Cryptocurrency, N.Y. TIMES (Feb. 14, 2019), https://nyti.ms/
2EbTNMW [https://perma.cc/5JVP-UC8N].
44 Peirce, supra note 15.
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of fraudulent claims regarding its upcoming ICO, from selling any se-
curities.45 But in November 2018, Judge Curiel denied the SEC’s re-
quest for a preliminary injunction, finding the Commission could not
show that investors bought into the Blockvest ICO with an expectation
of making a profit from the efforts of others.46 This outcome represented
pushback from at least one court against the SEC Chairman’s warning
that “[i]f you finance a venture with a token offering, you should start
with the assumption that it is a security.”47 It was also the first time a
federal court determined that the SEC had not shown that a digital asset
offered in an ICO was a security. As a result, SEC v. Blockvest, LLC48
realized the SEC’s worst fears, as the court took away the SEC’s sole
discretion to interpret which tokens should qualify as securities.
However, in a reversal of the decision, in February 2019, Judge
Curiel granted the agency’s renewed injunction bid, finding that the
SEC had indeed made the case that Blockvest’s promotional materials
constituted an offer of unregistered securities containing materially false
statements.49 Judge Curiel “agree[d] with the SEC that the Howey test
is unquestionably an objective one”50 but disputed the SEC’s assertion
that, in the order denying the SEC’s request for a preliminary injunc-
tion, “the court [had] applied a subjective test” by relying “solely on the
beliefs of some individual investors.”51 Casting a wider aperture this
time, the court reapplied the Howey test to find that the tokens were in
fact securities and the promotional materials presented by the defendant
concerning the ICO constituted a prima facie violation of the Securities
Act.52 This reversal is evidence of the previous ambiguity in the space
regarding tokens as securities.
The SEC’s new framework demonstrates the agency’s desire to pro-
vide clarity and, more importantly, acknowledges that some blockchain-
based digital assets should not be treated as securities. For instance, the
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45 SEC v. Blockvest, LLC, No. 18-cv-2287, 2018 WL 4955837, at *7 (S.D. Cal. Oct. 5 2018).
The SEC alleged Blockvest’s ICO fraudulently claimed it had been registered with the SEC and
even advertised approval from a fictitious government agency called the Blockchain Exchange
Commission. Complaint at 2, SEC v. Blockvest, LLC, No. 18-cv-2287 (S.D. Cal. Oct. 3, 2018),
ECF No. 1.
46 See SEC v. Blockvest, LLC, No. 18-cv-2287, 2018 WL 6181408, at *7 (S.D. Cal. Nov. 27,
2018).
47 Seward, supra note 1.
48 No. 18-cv-2287, 2018 WL 6181408.
49 See SEC v. Blockvest, LLC, No. 18-cv-2287, 2019 WL 625163, at *1 (S.D. Cal. Feb. 14, 2019).
50 Id. at *5.
51 Id. Rather, the court stated that it had “objectively inquire[d] into the ‘terms of promotional
materials, information, economic inducements or oral representations at the seminars,’ or in other
words, [inquired] into the ‘character of the instrument or transaction offered’ to the ‘purchasers.’”
Id. (internal citation omitted) (first quoting Blockvest, 2018 WL 6181408, at *7; and then quoting
Warfield v. Alaniz, 569 F.3d 1015, 1021 (9th Cir. 2009)).
52 Id. at *7, *9.
2019] RECENT GUIDANCE 2425
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59 See Yoav Vilner, The Case of Authorities vs. Kik: What Do We Know So Far?, FORBES (Feb.
18, 2019, 1:59 AM), https://www.forbes.com/sites/yoavvilner/2019/02/18/the-case-of-authorities-vs-
kik-what-do-we-know-so-far/#7da29a631b86 [https://perma.cc/3USH-ZPAW].
60 See Paul Vigna & Dave Michaels, Are ICO Tokens Securities? Startup Wants a Judge to
Decide, WALL ST. J. (Jan. 27, 2019, 11:00 AM), https://www.wsj.com/articles/are-ico-tokens-securities-
startup-wants-a-judge-to-decide-11548604800 [https://perma.cc/3VLG-YRFR].
61 SEC, supra note 2.
62 Nikhilesh De & Aaron Stanley, SEC Official Says “Plain English” Guidance on ICOs Is Com-
ing, COINDESK (Nov. 6, 2018, 1:05 PM), https://www.coindesk.com/sec-official-says-plain-english-
guidance-on-icos-is-coming [https://perma.cc/SM5E-WC6M].
63 Paul Vigna et al., What Crypto Downturn? ICO Fundraising Surges in 2018, WALL ST. J.
(July 1, 2018, 1:26 PM), https://www.wsj.com/articles/what-crypto-downturn-ico-fundraising-
surges-in-2018-1530466008 [https://perma.cc/NN27-NX9A].
64 SEC, DIVISION OF ENFORCEMENT ANNUAL REPORT 3 (2018), https://www.sec.gov/files/
enforcement-annual-report-2018.pdf [https://perma.cc/3KPY-VNAK].