Department of MBA Lingaraj Appa Enggineering College Bidar
Department of MBA Lingaraj Appa Enggineering College Bidar
At Big Bazaar Super centre, BIDAR (branch) customers can definitely get the best product at better
price. It sells variety of merchandise at affordable rates; the prices which it claims are lowest... Usually, the
items are clubbed together for offers to customers and it also offers weekend as well as monthly discounts.
At Big Bazaar Super centre one can a find variety of Departments as shown below.
FOOD BAZAAR
GENERAL MERCHANDISE
DEPOT
HOME BAZAAR
NAVARAS
ELECTRONICS
OPERATOIONAL DEPARTMENT
SUPPORTING DEPARTMENTS
Big Bazaar, a part of the future Group, is a hypermarket offering a huge array of Goods of good
quality for all at affordable prices. Big Bazaar with over 140 outlets in a different part of India is present in
both the metro cities as well as in the small towns. Big Bazaar has no doubt made a big name in the retail
industry of India, moreover Shopping here is further made a memorable experience with the varied rates of
discounts on products as well as discount vouchers available in a variety of amounts, like INR 2000, INR
3000, INR 4000, INR 5000 and INR 10000 on all Big Bazaar products and Accessories.
This large format store comprise of almost everything required by people from Different income
groups. It varies from clothing and accessories for all genders like men, Women and children, playthings,
stationary and toys, footwear, plastics, home utility Products, cosmetics, crockery, home textiles, luggage
gift items, other novelties, and also Food products and grocery. The added advantage for the customers
shopping in Big Bazaar is that there are all time discounts and promotional offers going on in the Big Bazaar
on its salvable products.
Future group (India) Limited, is India’s leading retailer that operates multiple retail formats in both the value
and lifestyle segment of the Indian consumer market. Headquartered in Mumbai (Bombay), the company
operates over 7 millions square feet of retail space, has over 1000 stores across 53 cities in India and
employs over 36,000 people.
The company’s leading formats include Pantaloons, a chain of fashion outlets, Big Bazaar a uniquely Indian
Hypermarket chain, food Bazaar, a supermarket chain, blends the look, touch and feel of Indian bazaars
with aspects of modern retail like choice, convenience and quality and Central, a chain of seamless
destination malls. Some of its other formats include, Depot, Shoe Factory, Brand Factory, Blue Sky, Fashion
Station, all, Top 10, bazaar and Star and Sitar. The company also operates an online portal
Futurebazaar.com.Big Bazaar is not just another hypermarket. It caters to every need of your family. Where
Big Bazaar scores over other stores is its value for money proposition for the Indian customers. At Big
Bazaar, you will definitely get the best products at the best prices - that’s what they guarantee. With the ever
increasing array of private labels, it has opened the doors into the world of fashion and general merchandise
including Home furnishings, utensils, crockery, cutlery, sports goods and much more at prices that will
surprise you. And this is just the beginning. Big Bazaar plans to add much more to complete your shopping
experience.
Big Bazaar is a chain of hyper markets India, currently with more than 100 stores. It is owned by the Future
retail India ltd, Future Group. It follows the business model as Wal-Mart and has considerable success in
many Indian cities and small towns. The idea was pioneered by entrepreneur Inshore Binyamin, the CEO of
Future Group.
Currently Big Bazaar stores are located only in India. Moreover the customer friendly ambiance and
the organized retailing of products also make Big Bazaar one of the successful retail companies in India…
ORGANIZATION PROFILE
Pantaloon Retail (India) Limited, is India’s leading retailer that operates multiple retail formats in
both the value and lifestyle segment of the Indian consumer market. Headquartered in Mumbai (Bombay),
the company operates over 12 million square feet of retail space, has over 1000 stores across 71 cities in
India and employs over 30,000 people.
The company’s leading formats include Pantaloons, a chain of fashion outlets, Big Bazaar, a
uniquely Indian hypermarket chain, Food Bazaar, a supermarket chain, blends the look, touch and feel of
Indian bazaars with aspects of modern retail like choice, convenience and quality and Central, a chain of
seamless destination malls. Some of its other formats include Brand Factory, Blue Sky, all, Top 10 and Star
and Sitar. The company also operates an online portal, futurebazaar.com.
A subsidiary company, Home Solutions Retail (India) Limited, operates Home Town, a large-format
home solutions store, Collection , selling home furniture products and Ezone focused on catering to the
consumer electronics segment.
Pantaloon Retail was recently awarded the International Retailer of the Year 2007 by the US-based
National Retail Federation (NRF) and the Emerging Market Retailer of the Year 2007 at the World Retail
Congress held in Barcelona. Pantaloon Retail is the flagship company of Future Group, a business group
catering to the entire Indian consumption space
FUTURE GROUP:
Future Group, led by its founder and Group CEO, Mr. Kishore Biyani, is one of India’s leading business
houses with multiple businesses spanning across the consumption space. While retail forms the core
business activity of Future Group, group subsidiaries are present in consumer finance, capital, insurance,
leisure and entertainment, brand development, retail real estate development, retail media and logistics. Led
by its flagship enterprise, Pantaloon Retail, the group operates over 12 million square feet of retail space in
71 cities and towns and 65 rural locations across India. Headquartered in Mumbai (Bombay), Pantaloon
Retail employs around 30,000 people and is listed on the Indian stock exchanges. The company follows a
multi-format retail strategy that captures almost the entire consumption basket of Indian customers. In the
lifestyle segment, the group operates Pantaloons, a fashion retail chain and Central, a chain of seamless
malls. In the value segment, its marquee brand, Big Bazaar is a hypermarket format that combines the look,
touch and feel of Indian bazaars with the choice and convenience of modern retail.
The group’s specialty retail formats include, books and music chain, Depot, sportswear retailer,
Planet Sports, electronics retailer, Ezone, home improvement chain, Home Town and rural retail chain,
Aadhar, among others. It also operates popular shopping portal, futurebazaar.com.
Future Capital Holdings, the group’s financial arm provides investment advisory to assets worth over
$1 billion that are being invested in consumer brands and companies, real estate, hotels and logistics. It also
operates a consumer finance arm with branches in 150 locations.
Other group companies include, Future Generali, the group’s insurance venture in partnership with
Italy’s Generali Group, Future Brands, a brand development and IPR company, Future Logistics, providing
logistics and distribution solutions to group companies and business partners and Future Media, a retail
media initiative.
The group’s presence in Leisure & Entertainment segment is led through, Mumbai-based listed
company Galaxy Entertainment Limited. Galaxy leading leisure chains, Sports Bar and Bowling Co. and
family entertainment centers, F123. Through its partner company, Blue Foods the group operates around
100 restaurants and food courts through brands like Bombay Blues, Spaghetti Kitchen, Noodle Bar, The
Spoon, Copper Chimney and Gelato. Future Group’s joint venture partners include, US-based stationery
products retailer, Staples and Middle East-based Axiom Communications.
The group’s flagship company, Pantaloon Retail was awarded the International Retailer of the Year
2007, by the US-based National Retail Federation, the largest retail trade association and the Emerging
Market Retailer of the Year 2007 at the World Retail Congress in Barcelona.
Future Group believes in developing strong insights on Indian consumers and building businesses
based on Indian ideas, as espoused in the group’s core value of ‘Indianness.’ The group’s corporate credo is,
‘Rewrite rules, Retain values.
Major Milestones
1987 Company incorporated as Manz Wear Private Limited. Launch of Pantaloons
trouser, India’s first formal trouser brand.
1991 Launch of BARE, the Indian jeans brand.
1992 Initial public offer (IPO) was made in the month of May.
1994 The Pantaloon Shoppe – exclusive menswear store in franchisee format
launched across the nation. The company starts the distribution of branded
garments through multi-brand retail outlets across the nation.
1995 John Miller – formal shirt brand launched.
1997 Pantaloons – India’s family store launched in Kolkata.
2001 Big Bazaar, ‘Is se sasta aur accha kahi nahin’ - India’s first hypermarket
chain launched.
2002 Food Bazaar, the supermarket chain is launched.
2004 Central – ‘Shop, Eat, Celebrate In The Heart Of Our City’ - India’s first
seamless mall is launched in Bangalore.
2005 Fashion Station - the popular fashion chain is launched
2006 Future Capital Holdings, the company’s financial is formed to manage over
$1.5 billion in real estate, private equity and retail infrastructure funds. Plans
forays into retailing of consumer finance products.Home Town, a home
building and improvement products retail chain is launched along with
consumer durables format, Ezone and furniture chain, Furniture Bazaar.
Future Group enters into joint venture agreements to launch insurance
products with Italian insurance major, Generali.Forms joint ventures with
French retailer, ETAM Group and US office stationery retailer, Staples.
2007 Future Group crosses $1 billion turnover mark.
Big Bazaar crosses the 100-store mark, marking one of the fastest ever
expansion of a hypermarket format anywhere in the world.
Future Group acquires rural retail chain, Aadhar present in 65 rural locations.
“Future” – the word which signifies optimism, growth, achievement, strength, beauty, rewards and
perfection. Future encourages us to explore areas yet unexplored, write rules yet unwritten; create new
We, in Future Group, will not wait for the Future to unfold itself but create future scenarios in the
consumer space and facilitate consumption because consumption is development. Thereby, we will effect
socio-economic development for our customers, employees, shareholders, associates and partners.
Our customers will not just get what they need, but also get them where, how and when they need.
We will not just post satisfactory results, we will write success stories.
We will not just operate efficiently in the Indian economy, we will evolve it.
We will not just spot trends; we will set trends by marrying our understanding of the Indian
consumer to their needs of tomorrow It is this understanding that has helped us succeed. And it is this that
will help us succeed in the Future. We shall keep relearning. And in this process, do just one thing.
We share the vision and belief that our customers and stakeholders shall be served only by creating
and executing future scenarios in the consumption space leading to economic development.
We will be the trendsetters in evolving delivery formats, creating retail realty, making consumption
affordable for all customer segments - for classes and for masses.
We shall ensure that our positive attitude, sincerity, humility and united determination shall be the
driving force to make us successful.
Core Values
1. Store Manager
3. Department Manager
This designation is present for both the functional departments as well as the store department. A
definite sales target is set for each department & it is responsibility of each DM to achieve the same. The
DMs of the functional department are responsibility of the smooth operation of their respective departments.
There are five DMs in the store.
5. Team Leader
Sometimes a department is divided into sections & there are different teams appointed to look after
these sections. TLs are the heads of such teams. There are total 25 team leaders in the store.
6. Team Members
The company operates 120 Big Bazaar stores, 170 Food Bazaar stores, among other formats, in
over 70 cities across the country, covering an operational retail space of over 6 million square feet. As a
focussed entity driving the growth of the group's value retail business, Future Value Retail Limited will
Level 1
Food Bazaar
Department of MBA Lingaraj Appa Enggineering College Bidar
Fruits & Vegetables
Bakery Items
Stainless Steel Utensils
Plastics
Crockery
Mobiles
Cosmetics
Herbal
Confectionery
Non-Food Dept
Level 2
A. Department
General Books
Children Stationary
Office Stationary
Games VCD's & DVD's
D. Home Line
Bed Sheets, Pillows, Bed Spreads
Towels, Yellow dust
Carpets, Cushion Covers
E. Footwear Bazaar
F. Ladies Accessories
G. Clothes Dept
Ladies saris
Girls Dress Materials
Kids Wear
Level 3
Furniture Dept
Men’s Formals & Casuals Wears
Men’s Accessories
Luggage
Electronic Products
Home Appliances
Board of Directors:
This large format store comprise of almost everything required by people from Different income
groups. It varies from clothing and accessories for all genders like men, Women and children, playthings,
stationary and toys, footwear, plastics, home utility Products, cosmetics, crockery, home textiles, luggage
gift items, other novelties, and also Food products and grocery. The added advantage for the customers
shopping in Big Bazaar is that there are all time discounts and promotional offers going on in the Big Bazaar
on its salvable products.
Future group (India) Limited, is India’s leading retailer that operates multiple retail formats in both
the value and lifestyle segment of the Indian consumer market. Headquartered in Mumbai (Bombay), the
company operates over 7 millions square feet of retail space, has over 1000 stores across 53 cities in India
and employs over 36,000 people.
The company’s leading formats include Pantaloons, a chain of fashion outlets, Big Bazaar a uniquely
Indian Hypermarket chain, food Bazaar, a supermarket chain, blends the look, touch and feel of Indian
bazaars with aspects of modern retail like choice, convenience and quality and Central, a chain of seamless
destination malls. Some of its other formats include, Depot, Shoe Factory, Brand Factory, Blue Sky, Fashion
Station, all, Top 10, bazaar and Star and Sitar. The company also operates an online portal
Futurebazaar.com.Big Bazaar is not just another hypermarket. It caters to every need of your family. Where
Big Bazaar scores over other stores is its value for money proposition for the Indian customers. At Big
Bazaar, you will definitely get the best products at the best prices - that’s what they guarantee. With the ever
increasing array of private labels, it has opened the doors into the world of fashion and general merchandise
including
Home furnishings, utensils, crockery, cutlery, sports goods and much more at prices that will
surprise you. And this is just the beginning. Big Bazaar plans to add much more to complete your shopping
experience.
Currently Big Bazaar stores are located only in India. Moreover the customer friendly ambiance and
the organized retailing of products also make Big Bazaar one of the successful retail companies in India…
ORGANIZATION STRUCTURE
Store manager
1. Store manager
This is the highest position in the store. He is the father and head of the family. He is the decision
maker for the store. The store manager is the responsible for both the top line responsibility is sales and the
bottom line responsibility is profit.
3. Department manager
This designation is present for both functional departments as well as the store department. A
definite sales target is set for each department and it is responsibility of each DM to achieve the same. The
DM’s of the functional department are responsibility of the smooth operation of their respective
departments. There are 5 DM’s in the store.
5. Team Leader
Sometimes department is divided into sections and there are different teams appointed to look after
these sections. Team leaders are the heads of such teams. There are total 105 TM’s and TL’s in the store.
6. Team Members
These comprise of almost 80% of total staff. They are the actual customer facing members and their
key role is to provide best service to the customer. Pleasing personality, good communication skills and
overall product knowledge are the main requirement for this post.
COMPETITORS INFORMATION
Shopper’s Stop
Westside
Lifestyle
RPG Retail
Crossword
Primal
Copeland Mal
Tate Star Bazaar
More
Reliance Fresh
Spencer’s.
India Retail Forum (IRF) is a platform for intellectual insights and information exchange for the
retail business in the Indian subcontinent. The forum presents the business of retail in the region to a global
audience, with the express aim of facilitating understanding about and encouraging investment in this
massive marketplace.
Big Bazaar, the value format of Future Group bagged the Best Retailer of the Year (Hypermarket).
INDIASTAR Award is a biennial event which aims to promote and encourage excellence in
packaging design, innovation and technology. The contest was established in 1972 and is considered as the
With this award, Pantaloon Retail (India) Limited becomes the first Indian Retailer to win the
prestigious INDIASTAR Award.
Most admired retailer of the year: Large format, multi product store: Big Bazaar
Most admired retailer of the year: Food and Grocery: Food Bazaar
Most admired retailer of the year: Home & office improvement: Hometown
Most admired Retail Company of the year: Pantaloon Retail (India) Ltd.
Images Retail Forum followed strict international benchmarks in deciding the top honors for
Images Retail Awards ’07, with IRIS as knowledge partner and global consulting firm AT Kearney as the
Process Approver.
International Retailer for the Year 2007 – Pantaloon Retail (India) Ltd
The National Retail Federation is the world’s largest retail trade association with over 1.4 million members
in the US and across the world. Some of the past winners of the award include Metro AG (Germany),
Carrefour (France), Zara (Spain), Boticario (Brazil).
Emerging Market Retailer of the Year 2007 – Pantaloon Retail (India) Ltd
The inaugural World Retail Congress held in Barcelona, Spain in March 2007 attracted over one thousand
retail professionals from over sixty countries. The awards were decided by a multinational Grand Jury.
Winners in other categories included Indicted, Mall of Emirates, Marks & Spencer and IKEA.
Leading human resources consultancy, Hewitt Associates conducts an annual survey of the best employers
in India, as part of its global initiative. It is based on CEO interview, People Practices Inventory and
Employee Opinion Surveys. Pantaloon Retail became the only retailer to feature among the twenty-five
best employers in India.
Best Indian Website In The Shopping Category – Futurebazaar.com PC World, a leading consumer
technology magazine selected the best Indian websites in various categories based on use of technology for
delivering solutions, information being presented in an intuitive and concise manner and overall
experience aided by design.
The Reader’s Digest awards are based on surveys done among consumers by independent research agency,
Nielsen Media Research. This is the second consecutive time Big Bazaar has won this award.
The Asia money publication conducts a poll among fund manages and investors and does a quantitative
analysis of financial performance to select best managed companies in Asian countries.
Ernst & Young Entrepreneur of the Year (Services) – Inshore Binyamin Considered to be one of
the most prestigious business awards in India, a jury comprising leading names in Indian business selected
the winners based on courage, creativity, passion, endurance and vision.
The First Generation Entrepreneur of the Year – Inshore Binyamin Organized by CNBC-TV18, the
twelve awardees in various categories are decided by a high profile jury, along with research partners - The
University of Chicago Graduate School of Business, Development Dimensions International (DDI) and
AC Neilson ORG MARG.
The Reader’s Digest awards are based on surveys done among consumers by independent research
agency, Nielsen Media Research.
Most Preferred Large Food & Grocery Supermarket – Big Bazaar Conducted in association with
AC Nielsen-ORG Mart across 21 major cities, nearly 10,000 consumers were asked to choose their most
preferred brands.
Recently they are interested to expand their retail business in Mysore and along with that they are
interested to establish two retail outlets in Gulbarga District.
Inshore Binyamin-promoted Future Group's retail chain Big Bazaar is planning to have
300 hypermarkets in the country by 2010-11.
The company is also mulling to increase its annual turnover to Rs 13,000 crore by 2010-11, up from
Rs 3,600 crore last fiscal on the back of its expansion.
"We started with our first store in October 2001 and have now crossed the hundred marks with
three stores opened today in Pune Cut tack and Delhi. Our plan is to increase the number of our
stores to 300 by end of the 2010-11 fiscal," Big Bazaar Chief Executive Officer Raja Amphora
said.
He said the company would have another 35 odd stores by end of its fiscal in June 2009 to take the
total number to 135.
"We are targeting a turnover of Rs 5,000 core this year and have plans for reaching a figure of Rs
13,000 core by 2010-11 fiscal," Amphora said.
He added that the company would be looking at both the metros and Tier I cities, besides Tier II and
smaller cities, for the expansion.
The Big Bazaar hypermarkets had a footfall of 11 core last fiscal and the company is aiming for
an increase in the numbers up to 14 cores this year.
The size of its hypermarkets on average is 30,000 sq ft to one laky sq ft.
The company is also launching a special festive season 'One in a Lifetime' offers across all its stores
on October 1-5. The offer would run in all Big Bazaar format stores on apparels, footwear,
accessories and general merchandise, he added.
These comprise of almost 80% of total staff. They are the actual customer facing members & their
key role is to provide best service to the customer. Pleasing personality, good communication skills
& overall product knowledge are the main requirement for this post.
2. LOGISTIC DEPARTMENT
The inventory levels of the store have to be maintained to avoid any stock outs. LD is mainly
concerned with the stock management in the store. They maintain supply flow of required stock. The focus
of LD in on removing inefficient in fulfilling customer demand in the real time.
The role of the LD:
A. Safe & reliable transport in as much low price as possible
B. maintains contact with distribution teams (Trucks, Trains ...) and track where the material is.
C. partnership with transportation firm so that cost and transport can be shared does not occupy the
whole truck space
D. Merchandise received from the central warehouse or vendors are taken to the stores after
undergoing the inward process. The excess merchandise displayed on the floor gets sold out. It refers to
effective and cautious way of moving the merchandise from store warehouse to respective section inside the
store where they have to be displayed and sold to the customers.
3. VISUAL MERCHANDISING
Visual merchandising Department helps in educating the customer about the product/Service in an
effective and creative way while enabling a successful selling process. Effective visual merchandising helps
in the drawing attention of the customers and helps them to match their needs.
Duties and responsibilities:
1. Communicate with the manager of the dept stores to workout floor layout and display points as
well as how and what items are to be displayed.
2. Design window or internal displays based on a theme style or trend of advertising.
3. Dress mannequins & use appropriate lightning to display merchandise for the best presentation
possible.
4. Arrange signage and taking down the display after promotion.
4. COMMERCE DEPARTMENT
The role of the commerce dept refers to cashiering. Their functions include cash management & cash
trouble shooting.
Cashier Process: It includes accepting the merchandise from the customer, scanning it, creating the bill,
accepting the payment & finally packing the merchandise for the customer. The cashier should count total
number of merchandise & compare it with the bill. Then that number has to be noted on the bill copy.
The cashier accepts the payment for the bill in the form of cash, cards & gift vouchers. Through
point of sales software, total sales at point can be determined. At the closing time the cashier hand over the
cash, credit notes, gift vouchers to the head cashier.
He verifies the amount with the sale amount & in case of any difference he balances the amount to
respective cashier salary. Hence it is a job of great responsibility for the cashiers. The next morning the cash
is deposited in the bank.
5. ADMINISTRATION DEPARTMENT
This is divided into following sections
Security Services: The security personal is under contract basis. They are security staff working
for pantaloons retail India ltd (PRIL). The complete store security & movement tracking are under
their control.
House-Keeping: Their man duty is to look after the cleanliness, & overall
Hygiene of the store. The admin manager creates checklists for the cleaning schedules & the
team member’s work in accordance to those checklists.
Packers: Proper packing of the sold goods is required before handling it over to the customer.
Helpers to the cashiers are appointed to do this job. Packing the food items to be handled with
care & other items all separately is their job.
Loaders: Few people are appointed to load & unload merchandise from trucks & cautiously
transfer them to desired location in the store.
Standard Operation Procedure: In this section various registers are maintained
7. IT DEPARTMENT
The software used on PRIL showroom in retail enterprise manager (REM). In this all the information
concerning the product like name, category, bar code number, MRP, discount rate, net price etc are store.
SWOT ANALYSIS
STRENGTHS
High brand-Equity in evolving retail markets.
State of art infrastructure of the Big Bazaar outlets.
Point of purchase promotions to increase the purchase.
Variety of stuff under single roof increasing customer time and available choices.
Low price
Customer service desk.
Advertisement.
WEAKNESSES
Unable to meet store opening targets.
Falling of revenue per square feet.
Less store space.
OPPORTUNITY
Organized retail is just 8% of total pie of Indian market.
Evolving consumer preference in recent years.
Huge complexes offer shopping.
THREATS
Competitors, Global big players planning to foray into the markets.
Government policies are not well-defined in emerging markets like India.
Unorganized retail market of India.