This document provides information about an entrepreneurship course offered at the International Management Institute in Bhubaneswar, India. The course is a 2-credit postgraduate diploma program that uses lectures, presentations, videos, cases studies and games to teach entrepreneurship concepts. Students will apply what they learn through field projects and developing a prototype minimum viable product. The course aims to help students understand entrepreneur traits, apply design thinking, and learn about the entrepreneurship ecosystem in India. It will be evaluated based on class participation, quizzes, assignments analyzing the business canvas and developing a prototype, and an end-term exam.
This document provides information about an entrepreneurship course offered at the International Management Institute in Bhubaneswar, India. The course is a 2-credit postgraduate diploma program that uses lectures, presentations, videos, cases studies and games to teach entrepreneurship concepts. Students will apply what they learn through field projects and developing a prototype minimum viable product. The course aims to help students understand entrepreneur traits, apply design thinking, and learn about the entrepreneurship ecosystem in India. It will be evaluated based on class participation, quizzes, assignments analyzing the business canvas and developing a prototype, and an end-term exam.
This document provides information about an entrepreneurship course offered at the International Management Institute in Bhubaneswar, India. The course is a 2-credit postgraduate diploma program that uses lectures, presentations, videos, cases studies and games to teach entrepreneurship concepts. Students will apply what they learn through field projects and developing a prototype minimum viable product. The course aims to help students understand entrepreneur traits, apply design thinking, and learn about the entrepreneurship ecosystem in India. It will be evaluated based on class participation, quizzes, assignments analyzing the business canvas and developing a prototype, and an end-term exam.
This document provides information about an entrepreneurship course offered at the International Management Institute in Bhubaneswar, India. The course is a 2-credit postgraduate diploma program that uses lectures, presentations, videos, cases studies and games to teach entrepreneurship concepts. Students will apply what they learn through field projects and developing a prototype minimum viable product. The course aims to help students understand entrepreneur traits, apply design thinking, and learn about the entrepreneurship ecosystem in India. It will be evaluated based on class participation, quizzes, assignments analyzing the business canvas and developing a prototype, and an end-term exam.
ENTREPRENEURSHIP THEORY AND PRACTICE (GM608) CREDIT: 2 CREDITS SESSION DURATION: 60 MINUTES
TERM: III ACADEMIC YEAR: 2020-21 BATCH: PGDM-2020-22 FACULTY: Devesh Baid Telephone: 0674- 3042123 E-Mail: [email protected] Office hours: 9.30 AM to 5.30 PM (Office: Faculty Block B) Consulting hours: Prior Intimation
Course Introduction: Entrepreneurship is all about identifying customer problems and creating new solutions which addresses those problems in a more meaning manner. Research has shown that a systematic approach of problem solving increases chances of success and in turn create wealth for self and others. This course introduces participants to this process and help them undertake this bumpy road of entrepreneurship.
Learning Outcomes (LOs):
1. To know about entrepreneurship traits and qualities.
2. To understand and apply design thinking process to real world problems. 3. To understand process of developing solution demo and minimum viable product. 4. To know entrepreneurial eco-system in India to help them start their own venture.
Course Pedagogy: The course will use lectures, presentations, videos, case studies, and games to teach concepts relating to entrepreneurship. Field projects will be an important component of this course in addition to class room sessions. This will help them to apply techniques learnt in classroom to a real scenario.
Course Readings: Reading handout will be provided. Additional Readings: 1. Entrepreneurship by Hisrich R. D., Manimala M. J., Peters M. P., & Shepherd D. A., Mc Graw Hill (Special Indian Edition), 9th Edition, 2017. 2. Entrepreneurship by Roy Rajeev, Oxford University Press, Second Edition, 2011. 3. The Lean Start Up by Eric Ries, Penguin, 2016. Course Evaluation criteria: 1. CP 10% LO1 to LO4 2. Quiz (2) 20% LO1 To LO4 3. Group Assignment I – Business Canvas 15% LO2 4. Group Assignment II - Prototype 15% LO3 5. End Term 40% LO1 TO LO4
Session Plan:
Session Topic LOs Reading / Cases
No. 1&2 Introduction to Entrepreneurship 1 Presentation and Discussion 3&4 Effectuation 2 What Makes Entrepreneurs Entrepreneurial: Principles of Effectuation Case Study: Subash Chandra 5&6 Design Thinking Process 2 Video , Lecture and Discussion
7&8 Idea Generation 2 Ch – 4: Creativity and The Business
Idea. DISRUPT Model 9 & 10 Idea Generation 2 SCAMPER Alternative Use Exercise Word Charad Game 11 & 12 Evaluating Ideas – Three age Process 2 Decision Matrix Analysis Paired Comparison Analysis 5 Q Framework 13 &14 Developing Value Proposition Canvas 3 Exercise
15 & 16 Developing a Business Model 3 Video and Discussion
Business Canvas by Ash Maurya
17 & 18 Prototype and Minimum Viable Product 3 Video, Lecture, and Discussion
19 Financing for Start Ups and Drawing a 4 Lecture and Discussion
Project Report 20 Entrepreneurial Eco-System in India 4 Lecture and Discussion
