31/12/2021, 16:29 UX Process for Food Delivery app Design on Behance

UX Process for Food Delivery app Design

Vivek Anand

Problem statement and product vision

from a client

Getting a good three meals is a hunt for the wilderness, especially if you don’t live with family.
Doing it daily would be an awful waste of time. According to a recent survey in India, 34% of the

people eat out two to three times a week, while 27% eat out once a week. About 12% eat out

everyday.
Food habits are changing with Indian Millennials:

1. They eat out more often

2. They want healthy food

3. They want different cuisines

With the changing demand, supply of food is not a problem at large. Multiple food delivery

applications are now available to order food that is healthy, offers variety and is gastronomically

satisfying. Most people use the food delivery applications for at least two meals everyday. That

said, this takes up a lot of time, and with the amount of options available, selecting an option is a

daunting task. More often than not, they end up ordering an expensive, unhealthy meal

The Idea
Design a mobile application with the sole purpose of feeding the 12% population who order food

everyday and end up with a mediocre option, even after wasting a major amount of their time

ordering food. The app should allow the user to automate the task of ordering food while specifying

his/her eating habits.

RESEARCH

Survey result from problem statement

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What are the users' demands?

User wants to order varieties in food which is health and gastronomically satisfying.

Important features after competitive analysis

1.  Splash screen with brand logo
2.  Login/Register with email or facebook

3.  Location based restaurants search and nearby restaurants search

4.  Cuisines Filter

5.  Restaurants Menu
6.  Rating and Reviews

7.  Payment option via wallet, cash or online

8.  My Order

9.  Favourite Restaurants
10. My Cart

11. Change Account Details

HYPOTHESIS

I believe that If the app allows the user to automate the task of ordering food while specifying

his/her eating habits with an order frequency of 2/3 times a day will save time and increase product
satisfaction.

PERSONA

Molding the insights from the research into human form.

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The large portion of the product users are middle aged people. Middle aged people who are
student and busy professional.

Detail about our persona who will use our product are:
1. age 22-32

2. Mainly are unmarried

3. Live alone without family

4. Have limited time

5. Are very good in using phones

User Goal
1. He want to order food at least two meals everyday.
2. He wants to order variety of healthy food with variety of offers and it should be gastronomically

satisfying.

User Frustration
1. They take lot of time to order food daily.
2. After wasting their time, they end up ordering expensive and unhealthy meal.

SITEMAP WITH FLOW DESCRIPTION

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USER FLOW

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WIREFRAMES

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Vivek Anand
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Francesca Foong
a year ago

I love the way how you list out the sitemap and the user flow chart.

Shafiq Sumon
a year ago

Meaningful & detailed explanation. Like it.

Dolapo Mosuro
2 years ago

I love this work. Detailed.

Bharat Sharma
2 years ago

Thorough and detailed study.

Chrisb Marquez
2 years ago

Nice work!

Chrisb Marquez
2 years ago

Cool work!

Girish Dhavalikar
2 years ago

Nice work

Jit Gajjar
3 years ago

WELL DONE

Sarwar Sayeed
3 years ago

Nice process presentation

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Ravi Kumar
3 years ago

Nice work @Vivek Anand really inspiring.

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OWNER

Vivek Anand
Roorkee, India

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UX Process for Food Delivery app Design

UX Research for Food Delivery App Design. In UX research i worked on idea of product, User
Goals, Survey Analysis, competitive analysis, Persona, Read More

? 679 @ 15.8k > 26

Published: April 6th 2018

TOOLS

XD

CREATIVE FIELDS

Information Architecture UI/UX Interaction Design

UX design persona Sitemap userflow User research

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