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Conv. Media - Concept Note - Bobble AI

Conversations are the primary way that people communicate ideas and share feelings. Over 70 billion messages are sent daily through conversations, including 10 billion emojis. Conversations are a highly effective way for brands to authentically connect with customers and influence them through word-of-mouth recommendations between friends. Brands are already beginning to engage in conversations by using stickers, GIFs, emojis and visual avatars.

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81 views19 pages

Conv. Media - Concept Note - Bobble AI

Conversations are the primary way that people communicate ideas and share feelings. Over 70 billion messages are sent daily through conversations, including 10 billion emojis. Conversations are a highly effective way for brands to authentically connect with customers and influence them through word-of-mouth recommendations between friends. Brands are already beginning to engage in conversations by using stickers, GIFs, emojis and visual avatars.

Uploaded by

J A
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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" A conversation

does what no other


medium does. "
It delivers hearts and minds.
It is #1 way friends talk, share feelings
and leave each other’s minds changed

70Bn+ messages sent daily

10Bn+ emojis sent daily

700Mn+ Stickers & GIF daily


Conversations are here to stay ~ Nielsen

94% users engage in chat 



communication daily!

7/10 have seen increase in time 



they spend in chat

80% users believe that visual formats are “fun to use” 



& “helps in expressing oneself better” in chats
And brands are present in billions of
conversations happening each second

Can you get some beers for


the party. 🍻
Transactional

Have you tried the new hazelnut


flavor at Starbucks? ☕
Exploration

Hey! Which is the best


shampoo in supermarket?🧴
Information

Introducing

Conversation Media Marketing


Truth. Depth. In uence.
fl
Because there is nothing more authentic and
persuasive than what one friend says to another.

92% Got work! Weekend trip got


postponed

Consumers trust word of mouth Let's meet and rant it out


over co ee.
from friends & family over any
other form of advertising
ff
wondering
WHY?
You invest millions of dollars on
various marketing media

the gap between what you want,

Momentary recall

and what you get is becoming HUGE.


Unde

- "The Messaging Gap"


Seize the next big
opportunity!

Instagram
Sent Posts
Annual Numbers

Brands are foraying


into conversations
ALREADY
Brands in
stickers &
GIFs
Brands in
visual avatars
RALPH
LAUREN
makes select
collections
available on
BitMoji Brands in
visual avatars
He was so rude!

Brands in
stickers, GIFs,
emojis
It's happening right now.

We did all this so that you can


Contact Us
finally access and use the
most powerful medium of all - 



[email protected] Conversation Media

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