S.

P Mandali’s

Ramnarain Ruia Autonomous College

DEPARTMENT OF B.VOC TOURISM AND TRAVEL MANAGEMENT

FULL NAME: SURAJ NIVRUTTI GHODE

ROLL NO.: 8706
NAME OF THE TEAM:
PAPER TITLE: EVENT MANAGEMENT
PAPER CODE: RUVTTM502

INTERNAL EXAMINER
MRS. AMRITA GOKHALE MS. URMI PARALIKAR
 DECLARATION
I, Suraj Nivrutti Ghode, hereby declare that the presented report on the title ‘World Tourism Day
2021 Event Report’ is uniquely prepared by me after completion of the event on 7 th October 2021.
I also confirm that, this report is only prepared for my academic requirement, not for any other
purpose. It has not been previously submitted for any other purpose or to any other organization
for an academic qualification.

Suraj Nivrutti Ghode

Mumbai
15th November 2021
 INDEX
Sr. No Topic Page No.
Summary of Event
 Summary of Event
The Department of B.Voc. Tourism and Travel Management at Ramnarain Ruia Autonomous
College hosts the World Tourism Day event every year. The event takes place around a
UNWTO-determined subject. The theme this year is "Tourism for Inclusive Growth," which
recognises tourism's capacity to support inclusive development and the role it plays in
encouraging respect while providing opportunity for millions of people throughout the world.
The Department of Tourism is pleased to announce the fourth edition of World Tourism Day,
which will take place from October 5 to 7, 2021. Previous editions included a variety of
intellectual seminars led by prominent figures, and this year's event promises to be even
bigger and better. The three-day conference seeks to spark conversations on inclusive tourism
and how tourism benefits the planet. Learning outside the box has never been easier thanks to
a variety of professional-led webinars.
Fact file of event:
What:
World Tourism Day is an annual event hosted by Ramnarain Ruia Autonomous College's
Department of B.Voc Tourism and Travel Management. The Department of Tourism is
pleased to announce the fourth World Tourism Day. The three-day conference seeks to spark
conversations on inclusive tourism and how tourism benefits the planet. The World Tourism
Day event has always been a success, with several educational webinars attended by students
around the country and media coverage of the occasion.
Dates:
The World Tourism Day event held from 5th October to 7th October 2021.
Event Timeline:
• 1st Event: Instagram Live: Budget Tips & Tricks. (Pre-
Event) o Date: 27th September 2021 o Time: 17:00 hrs. to
18:00 hrs.
• 2nd Event: Workshop: Zen Art (In-house) (Pre-Event) o
Date: 1st October 2021 o Time: 17:00 hrs. to 18:30 hrs.
• 3rd Event: Inauguration Ceremony & R. E. D. Talk-
Abhimanta o Date: 5th October 2021 o Time: 10:00 hrs. to
11:30 hrs.
• 4th Event: Webinar 1: Tinted Travel Experiences: Coloured
Tales of the Millennial
Traveller o Date: 6th October 2021
o Time: 10:00 hrs. to 11:00 hrs.
th
• 5 Event: Webinar 2: Locals: An Indivisible Part of Tourism
o Date: 7th October 2021 o Time: 10:00 hrs. to 11:00 hrs.
• 6th Event: Felicitation Ceremony & Closing Ceremony o
Date: 7th October 2021 o Time: 15:00 hrs. to 16:30 hrs.

Location:
Online Virtual Platform Platform:
Online Zoom Meeting application. Which offers Meetings and Webinars and provides
content sharing and video conferencing capability.

Theme:
“Tourism for Inclusive Growth”.
Every year the theme for World Tourism Day is given by the ‘United Nations World
Tourism Organization’ (UNWTO). This year the theme for World Tourism Day 2021 was
'Tourism for Inclusive Growth'. It encompasses people's development, developing mutual
respect, supporting diversity, and creating opportunity for every stakeholder in tourism
industry.
Objectives:
• To create awareness about World Tourism Day and its importance.
• Involving individuals from all walks of life and passing on tourism related
information.
• Learning to value each and every component of the tourist sector that allows it to
thrive on a daily basis.
• To spread the realization and importance of sustainable-tourism and ecotourism.
• To create awareness for tourist belonging to ‘LGBTQ community’ and
‘Asian/African origin- indigenous communities.

Target audience:
• Undergraduate and postgraduate students from all across India who are studying any
stream.
• Those who were interested in learning more about tourism and travel were also
welcomed to attend our event.
• Also, all the travel enthusiastic people out there.

Outcome:

o Various intellectual, educational webinars/sessions.

▪ Budget Tips & Tricks:- Where some ideas, tips and hacks were shared for a
budget-friendly travel.
▪ Zen Art Workshop:- Exclusively for the inhouse students. Traditional zen
exercises to help them find inner peace.
▪ Tinted Travel Experience: Coloured Tales of the Millennial Travellers:-
Knowing the perspective, challenges for traveller of Asian/African ethnicity
on their abroad trip along with opportunities for improvement and more
inclusivity.
▪ Locals: An Indivisible Part of Tourism:- Locals an inseparable aspect of
tourism destinations and their importance in the industry.
▪ Abhimanta: Pride Travel:- Insights of LGBTQ tourism and its community.
o Guest mates: ‘India Tourism Mumbai’ and industry experts like Mr. Sushant Pilankar
from AI Rostamani Travel and Holidays.
o Revived 608 registrations. o Successfully achieved financial amount of Rs.73,959/-.

Significance and Purpose of theme:

Every year the theme for World Tourism Day is given by ‘United Nations World Tourism
Organization’ (UNWTO). This year the theme for World Tourism Day 2021 was 'Tourism
for Inclusive Growth'. It includes the growth of people, fostering respect towards each other,
encouraging diversity in different community and driving opportunities for all.
The COVID-19 epidemic has wreaked havoc on society and the economy. The economy of
both developed and poor countries have been impacted. The most disadvantaged and
marginalised communities have been the worst hurt. The resumption of tourism will aid in
the rehabilitation and expansion of the economy. It is critical that the advantages that this will
bring are distributed equitably and widely.
The purpose was to assist people who work in the tourism industry in whatever manner
possible. The ‘United Nations World Tourism Organization’ (UNWTO) has asked
enterprises, visitors, UN agencies, member states and non-members to "celebrate tourism's
unique potential to guarantee that no one is left behind as the world opens up again and looks
to the future."

Highlights:
• Various intellectual, educational webinars/sessions.
o Budget Tips & Tricks:- Where some ideas, tips and hacks were shared for a
budget-friendly travel. o Zen Art Workshop:- Exclusively for the inhouse
students. Traditional zen exercises to help them find inner peace. o Tinted
Travel Experience: Coloured Tales of the Millennial Travellers:- Knowing the
perspective, challenges for traveller of Asian/African ethnicity on their abroad
trip along with opportunities for improvement and more inclusivity.
o Locals: An Indivisible Part of Tourism:- Locals an inseparable aspect of
tourism destinations and their importance in the industry. o Abhimanta: Pride
Travel:- Insights of LGBTQ tourism and its community.
• Guest mates: ‘India Tourism Mumbai’ and industry experts like Mr. Sushant Pilankar
from AI Rostamani Travel and Holidays.
• Revived 608 registrations.
• Successfully achieved financial amount of Rs.73,959/-.

Team Report:
1] Marketing Team
• Name of team: Marketing Team • Number of members:
7 • Names of members:
1. Diksha Chaturvedi
2. Nikita Dhanawade
3. Purvesh Bhosle
4. Shreyas Satardekar
5. Shweta Sawant
6. Tanvi Nirbhavane
7. Suraj Ghode •
Significance of the team in the event:
 o Contacting potential sponsors to sponsor the event, so that the whole event
can run smoothly on the sponsorship amount collected.
o As per the proposal, delivering the deliverables to all the sponsors who were
the part of the event and keeping track on the same. o Sending formal and
official mails like confirmation & thank you mail after receiving the
sponsorship, invitation mails before each event and gratitude mail after the
end of the event to all the sponsors.

• Descriptive of various job roles assigned to members

and duties executed – elaborate on your role in the team
and the event as a whole
1. Diksha Chaturvedi: Brainstorming with the team members for deliverables.
Bringing in sponsorship atleast for the target amount for per person set by the team.
Editing the email drafts to send to sponsors for confirmation, invitations, reminder
emails with links for every event and thank you mails and sending them by
coordinating with the email team. Asking for material for deliverables from the
respective sponsors. Keeping track of deliverables completed for the sponsors. Taking
part in giving deliverables promised.
2. Nikita Dhanawade:- o Contacting potential sponsors. o Contributed to the making
of the sponsorship proposal and edited the same. o Distributing workload equal
within all the teammates. o Brainstorming in planning for the making of time table
for the deliverables to all the sponsors as per the proposal. o Contributed to all the
sponsorship deliverables campaigns to deliver the sponsorship deliverables to all the
sponsors.
o Helped in creating time table for each day of sponsorship campaigns. o
Maintained Google sheets for the team.
o Helped finance with accounts, also helped them with buying, packing and
shipping of gifts and honorarium as team member of Marketing.
o Brought 6.5k Sponsorship. o Collected data from sponsors. o Created plan
for classmates to collect sponsorship and kept following up with them.
o Helped in email marketing and overall e-mails of marketing. o Got data from
different teams for closing Brochure and edited and printed the same.
3. Purvesh Bhosle:- o Finding and making list of potential sponsors with contact
details up to 40. o Contact the sponsors several time for approaching them to
give sponsorship. o Edited thank you mail of sponsors for sending it to mailing
team. o Attended the meets regularly of Marketing team and only was absent on
a meet which was held on Sunday morning.
o Helped the team in dividing the timeliness of deliverables in the meet.
o Informing and coordinating with everyone and calling everyone from the
class for joining the sponsorship meet so that the team can deliver all the
deliverables to the sponsors. o Posting stories or reviews from multiple
accounts to complete the deliverables that we promised.
 o Brainstorming for deciding deliverables that will be given to the sponsors. o
Brought Rs1000 sponsorship.
o Made lists as per requirement and as per the team coordinator told me for
example: Number of companies who needs logo on their brochure, how many
companies need individual what's app & Insta Stories, etc.
4. Shreyas Satardekar:- o Finding and making list of potential sponsors more than
30
o Contacting them keeping tab on instructed ones and regularly calling them for
taking sponsorship.
o Given contribution in each meet and was active on Marketing group. o Give
proper timetable for deliverables when asked by coordinator.
o And updated sheet after asked by Coordinator. o Each and every duty asked
by Coordinator.
o Posting stories and giving reviews from various accounts for the deliverables
we promised. o Keeping tab on the screens shots what we have delivered so
we have proof on that.
5. Shweta Sawant o Brainstorming and planning for Deliverables to the Sponsors
according to proposal.
o Making list of potential sponsors. o Personally, visiting some potential
sponsors in order to get the sponsorship
 oo

Connecting with potential sponsors and bringing the sponsorship.

Asking for material for deliverables from the respective sponsors.
o Posting stories or reviews to complete the deliverables that we promised.
o Keeping count of each one in the class and their every Instagram and what's
app stories for the deliverables.
o Sending Reminder msg to each member in the class who Posted Instagram
and what's app stories to send the screen shot of stories.
6. Tanvi Nirbhavane :
o Brainstorming with the team members for deliverables. o Contacting /
making calls (20-25 calls per day) for sponsorships.
o Personally, visiting some potential sponsors in order to get the sponsorship.
o Asking for material for deliverables from the respective sponsors.
o She was in charge of the deliverables part collecting the screenshots of
everything sponsorship activity done i.e., google reviews, Facebook reviews,
Instagram stories, Facebook stories, WhatsApp status, website reviews,
google
Starings o Calling up each and every member who hasn’t sent the
screenshot etc o Everything was managed and collected by me in the order of
the company name and promised deliverables.
o And provided a final link which had all the content to the team members as a
proof of our sponsorship activities. o Attended the meets regularly of
Marketing team and helped with everything.
7. Suraj Ghode :- o Contacting potential sponsors. o Contributed to the making of
the sponsorship proposal. o Distributing workload equal within all the
teammates. o Brainstorming in planning for the making of time table for the
deliverables to all the sponsors as per the proposal. o Contributed to all the
sponsorship deliverables campaigns to deliver the sponsorship deliverables to all
the sponsors.
o Creating time table for each day of sponsorship campaigns.
o Brought 1.5k Sponsorship. o Coordinating with the whole class while giving
the sponsorship deliverables.
o Communicating with sponsors for some customization in the proposed
proposal.

• Challenges faced and HOW they were overcome:

o Delivering the deliverables to all the sponsors was the biggest challenge we
faced. In which giving Google Reviews and Zomato Review were the task.
We then distributed the
• Suggestions and recommendations: None.
2] Social Media Team
• Name of team: Social Media Team • Number of
members: 5 • Names of members:
1. Chetna Belhekar
2. Drishya Tiwari
3. Sharvari Deshpande
4. Shubham Suvarna
5. Suraj Ghode •
Significance of the team in the event:
o Doing all the social media marketing and promotion of the whole event.
o Collaborating with Marketing team to deliver the social media (Instagram &
Facebook) story and post promotion as sponsorship deliverables for the
sponsors. o Hosted Instagram live session for our Budget Tips & Tricks
session. In this Instagram Live talk the speaker shared some ideas and tips on
how a traveller can do a budget travel and can avoid unnecessary
spending/expenses.
o To help reach to audience via social media platforms.
o Face of the event.
• Descriptive of various job roles assigned to
members and duties executed – elaborate on your
role in the team and the event as a whole
1. Chetna Belhekar:- o Decided layout for Instagram
feed. o Created captions and stories on instagram.
o Helped team in making rules and regulations. o
Took screenshots of events
o Made the sponsorship special stories for IG story for holiday
r us and few more.
2. Drishya Tiwari:- o Decided layout for Instagram
feed. o Connected with Archana Singh on Instagram
o Connected with our speaker for the entire event.
o Created some captions for insta posts o Attended all team
meetings o Posted posts and sponsors stories for WTD o
Helped team in making rules and regulations o Allotted
work to the whole team o Conducted the IG live event
(hosted) o Brainstormed ideas with entire team.
3. Sharvari Deshpande:- o Contributed and
brainstormed with the team with various innovative
and creative feed layouts and stories ideas for our
official Instagram account.
o Took screenshot of events. o Helped team in making rules &
regulations for the IG live event.
Made feedback questions.
 oo

Created few hashtags.

o Created few captions for posts.
o Created few stories. o Attended all the team meets.

4. Shubham Suvarna:- o Posted all posts & reels for WTD 2021 on
@ruiabvocttm Instagram page. o Uploaded few stories whenever needed. o
Connected with Ms. Dinkal Prasad. o Created Event Flow for IG Live
Event. o Helped the team in making rules & regulations for the IG live
event.
o Contributed and brainstormed with the team with various innovative and
creative feed layouts and stories ideas for our official Instagram account.
o Took screenshots of pressure events to help for after events posts. o Created
captions for some of the posts posted on social media. o Created hashtags for
some of the posts posted on social media accounts. o Attended all the meets of
the team.
5. Suraj Ghode:- o Contributed and brainstormed with the team with various
innovative and creative feed layouts and stories ideas for our official
Instagram account.
o Corporate with Sharvari for making the speech for the host to present on the
day of the Ig live session.
o I was taken all the important and special moment screenshots of each event
while ongoing events, so that it would be useful for making and uploading the
contains on the social media accounts.
o Made the highlights videos of screen shorts for all the events after the event
was over to post them on our social media accounts.
o Created captions for some of the posts posted on social media. o Created
hashtags for some of the posts posted on social media accounts.

• Challenges faced and HOW they were overcome

o Managing on the Instagram feed layout. o Getting
a moderator for the Instagram Ig live event. o
Posting stories of fixed no. of sponsors day vies.
o Technical issue occurred on the day of the Instagram Ig live event.
• Suggestions and recommendations: None. 3]

Inauguration Team
• Name of team: Inauguration Team • Number of
members: 5 • Names of members:
1. Archi Bindal
2. Chaitrali Kulkarni
3. Sakshi Bhusare
4. Rutika Kajrolkar
 5. Suraj Ghode •
Significance of the team in the event:
o Official opening ceremony of the event was handled.
o Managed on getting the chef guest for the day of inauguration day.
• Descriptive of various job roles assigned to
members and duties executed – elaborate on your
role in the team and the event as a whole
1. Archi Bindal :-
o Divided the work among team members. o Prepared
script of the event anchoring. o Looked for eligible chief
guests for the event, and converted Aarthi Upadhyay.
o Maintained a regular contact with the speaker. o
Suggestions for the activity, idea of "Tourism for All". o
Gave zoom learning session to the team. o Conducted
meetings with predefined agendas.
o Synced with the R.E.D talk team. o Sent mails for the
chief guest and special guests. o Maintain regular check
upon india tourism guests. o Hosted the event. o Helped
team members whenever required.
2. Chaitrali Kulkarni :-
o Make the list of pointers for inauguration. o Help to write content
for chief guest. o Make the to-do list. o Suggestions of activities. o
Suggestions for chief guest. o Help in the slides for inauguration. o
Made the rough ppt of inauguration. o Edited the ppt in any case. o
Presented the ppt in the event. o Connected with one person from the
editing team for the final ppt. o Actively participated in the group. o
Started with the zoom trails for preparation.
o Prepare the rough script of our part o Connected with red talk
team and informing them important events.
3. Sakshi Bhusare :- o Kept the record of the attendance. o Made the script. o
Suggestions for activities. o Suggestions for chief guests. o Proofreading of the
emails that we sent to the chief guests and special Guests.
Actively participated in the group.
Coordinated with the event coordinators and gave them updates about the
work. o Proofreading of the ppt.

4. Rutika Kajrolkar :- o Gave the information for ppt.

o Made the rough ppt. o Suggestions for chief guest. o Suggestions for
activities. o Recorded attendance of inauguration. o Prepared rough script of
our part. o Connected in between editing and inauguration team for
inauguration ppt and snippet video.
o Proofreading of the ppt. o Actively participated in the group.
 oo

5. Suraj Ghode :- o Helped in making the partial part of speech for the inauguration
ceremony.
o Contributed and brainstorm on finding and deciding on the interactive and
engagement activities for the guests, speaker chef guests and our faculty.
o Contributed to the making of layout, pointers and flow of the ppt. o Help in
proofreading of the ppt. o Coordinated with the team for online zoom
meetings trails. o Helped in searching for potential chef guest for the
inauguration ceremony. o Took screenshots while interacting with the
speaker before event.
o Took screenshots on the day of the events.
• Challenges faced:

o Finding the “Chef Guest’ for the Inauguration ceremony. o Deciding the
interactive activity for the speaker, chef guests, faculties & other special guests.
• Suggestions and recommendations: None.

Descriptive Data
Attendee survey (graphical and tabular to show types of attendees, age, gender,
profession, region, institutes/organizations, etc.)
• Graphical & tabular representation of attendees as per age group:
Age as per Attendees R. E. D. TALK WEBINAR 1 WEBINAR 2
17 4 5 8
18 7 9 6
19 8 17 18
20 17 23 20
21 9 12 14
22 5 7 5
23 0 0 1
24 0 1 2
25 1 1 3
26 1 2 1
28 2 2 2
30 1 1 1
34 0 1 0
35 0 0 1
46 0 1 1
47 0 1 0
52 0 0 1
53 0 1 0
Total 55 84 84
 • Graphical & tabular representation of attendees as per Profession:

Profession IGTV R. E. D. TALK WEBINAR 1 WEBINAR 2

Business 2 10 7 5
Designer 1 1 1

Freelancher 4 1 1

Home maker 5 2 2

Job 2 1 0

Executive 1 0 0

Startups 3 2 1

Student 49 66 71

Lawyer 1 0 0

Common People 5 0 4

Freelancer 4 0 0

Unemployed 4 7 2

Optometrist 1 0 1
 Driver 1 0 0

Teacher 2 2 2

Pharmacist 0 1 0

2 93 90 90

• Graphical & tabular representation of attendees as per region/state:

Region R. E. D. TALK WEBINAR 1 WEBINAR 2

Haryana 0 0 1
Karnataka 1 2 3
Madhya Pradesh 0 1 0
Maharashtra 59 86 93
NRW (North Rhine -
0 0 1
Westphalia)
Telangana 0 1 0

TOTAL 60 90 98
 • Graphical & tabular representation of attendees as per
Institute/Organization:

SUM of SUM of
SUM of SUM of R. E.
College/ Institution Name WEBINAR WEBINAR
IGTV D. TALK
1 2
A. P. Shah Institute of Technology 1 2 0 2
Akkamahadevi Ayurvedic Medical College 1 1 1 1
Ambedkar College 1 0 0 0
Amity University Mumbai 1 0 0 1
Annaleela College 0 0 0 1
Atharva College Of Engineering 0 1 1 1
B.K. Birla College 1 0 1 0
Baburaoji Gholap College 0 1 2 0
Bharati Vidyapeeth College Of
1 0 0 0
Engineering
Bhavan's College 0 1 0 0
Chandrabhan Sharma College 1 0 0 0
College of Agricultural Engineering and 1 1 1 0
 Technology
D.G Ruparel College 0 4 3 2
Dadar Vidya Mandir 1 0 0 0
Dnyandeep College 0 0 0 1
Dr. BMN College of Home Science 1 0 0 0
Garware Institute 1 0 1 1
Gourishankar Institute 0 0 1 1
Government College Khandoka 1 0 0 0

Government Polytechnic1 0 0 0
2
Guru Nanak Khalsa College 1 2 2
HSNCB's Dr. L. H. Hiranandani 1 College of 0 0 0
Pharmacy
0 0 0 1
ICL Group of Colleges
1
Indian Aerospace & Engineering 0 0 1
0
Institute of Chemical Technology 0 0 1
Institute of Hotel Management - Goa 0
1 0 0
Institute of Hotel Management 1 - Gwalior 0 0 0
ISDI School of Design and 0Innovation 0 1 0
2
ITM Institute of Hotel Management, Nerul 0 2 0
Jai Hind College0 1 1 1
1
K. G. Joshi and Bedekar College 0 1 0
J. Somaiya College 0 2 2 2
K. K. Wagh College of Pharmacy
1 1 1 0
Karamveer Bhaurao Patil0College 0 0 1
Kirti Colllege 1 0 0 0
Lakshya Prep College 0 0 0 1
Laxmichand Golwala College
1 1 0 1
Maharashi Dayanand College
2 0 0 0
Manipal Institute of Technology
0 0 1 0
MIT Academy of Engineering 0 College 0 1 0
Model College Autonomous1 1 0 0
Mulund College of Commerce
0 1 0 0
Mumbai University 1 0 1 0
N. G. Acharya & D. K. Marathe 0 College 1 1 0
G. Bedekar College 1 0 0 0
N.D.M.V.P Samajs College of Architecture
0 1 1 1
Nagindas Khandwala College
Narsee Mounjee Institute of Management 8
0 10 14
2
NCRD's Sterling Institutes 0 0 0
NMIMS Navi Mumbai 1 0 0 0
Patkar Varde College0 1 0 0
1
Prahladrai Dalmia Lions College 0 2 1
Pravara Institute of Medical Science 0
1 1 0
Prin.K.M Kundnani College of 0 Pharmacy 0 1 0
R. A. Podar College0 0 0 1
1 0 0 0
Raigad College Of Pharmacy
Rajiv Gandhi Institute of Technology 0
0 1 1
Ramnarain Ruia Autonomous 1 College 0 0 0
Ramrao Adik Institute of Technology 5
10 12 11
1
Ryan International School 0 2 2
1 0 0 0
S. K. Somaiya College
1 0 3 1
S. V. E. M
1 0 0 0
 1
S. V. P. Secondary and Technical College 0 0 0
Shivajirao S. Jondhale College
1 of 1 0 2
Engineering
0
Shri Govindram Seksaria Institute of 0 1 0
Technology and Science
0 0 1 1
SIES College
1
Smt. Chandibai Himathmal Mansukhani 1 1 2
College 0 0 3 4
St Andrew's College
1 0 0 0
St Xavier's College
1 0 0 1
Symbiosis International University
Thadomal Shahani 1 0 0 0
Engineering college
The SK Patil English 1 0 0 0
Medium School
Tilak Maharashtra 2 0 0 0
vidyapeeth
Universidad de Duisburg- 0 0 0 1
Essen
V.G. Vaze College 2 1 0 0
Vasantdada Patil 0 1 0 0
Ayurvedic College
Vidyaniketan College 0 1 0 1
Vidyavardhini's College
of Engineering and 0 0 1 1
Technology
Vishwaniketan college 1 0 0 0
Vivekanand Education
Society's Institute 0 1 1 1
Of Technology
Welingkar Institute 1 0 0 0
Grand Total 64 41 66 68
 • Detailed event flow and script of event - Program, content and types of
participant engagement done through the event:
Every year, the Department of B.Voc. Tourism and Travel Management at Ramnarain Ruia
Autonomous College hosts the World Tourism Day event. The event is organised on a
UNWTO-determined subject. The topic for this year is "Tourism for Inclusive Growth,"
which recognises tourism's potential to support inclusive development and the role it plays in
encouraging respect while providing opportunity for millions of people throughout the world.
The department is pleased to announce the fourth World Tourism Day Event, which will take
place from September 27 to October 7, 2021. The goal of the event is to spark conversations
on inclusive tourism and how tourism benefits the planet. The World Tourism Day event has
always been a success, with several educational webinars attended by students around the
country and media coverage of the occasion.
Following is the detailed World Tourism Day 2021 Event Flow:

1) BUDGET TIPS & TRICKS (Instagram Live) (Pre-Event)- The major goal of
this programme is to teach people how to travel on a budget. This workshop will benefit
backpackers and budget travellers since it will concentrate on ways to save money and time
while travelling. It will also include information on the dos and don'ts of budget travel
planning, as well as places ideal for such vacations.

2) ZEN ART (In-House) (Pre-Event)- In conjunction with PYMA Organization, Delhi,

Ramnarain Ruia Autonomous College's Department of B.Voc. Tourism and Travel
Management hosted a 'Zen Art' workshop. The session is only for students enrolled in Ruia's
B.Voc. Tourism and Travel Management programme. Ms. Nandini Bansal will be the
workshop's primary facilitator.

3) R.E.D. TALK- In Sanskrit, ABHIMANTA means "Pride." When one thinks about pride, the
first thing that springs to mind is the capacity to express oneself freely and safely. Traveling
as an LGBTQIA+ person may have a variety of experiences throughout the world, so it's
crucial to know how and where to go so that you can have a fun and safe vacation. The
R.E.D. (Ruia Educational Department) Talk intends to increase knowledge about
LGBTQIA+ travellers and their safety, as well as to raise awareness about LGBTQIA+
tourism and forthcoming destinations and experiences throughout the world for LGBTQIA+
individuals.

4) TINTED TRAVEL EXPERIENCES: COLOURED TALES OF THE MILLENNIAL

TRAVELER (Webinar 1)- While travelling throughout the world, millennials come into
scenarios that are depending on their ethnicity. The goal of this Webinar is to gain a travel
enthusiast's viewpoint on the experiences of persons of Asian/African heritage and
indigenous groups when they go overseas.

5) LOCALS: AN INDIVISIBLE PART OF TOURISM (Webinar 2)- This webinar is based on

the United Nations World Tourism Organization's (UNWTO) theme for World Tourism
Day 2021, "Tourism for Inclusive Growth." Local engagement is critical to the tourist industry's
long-term viability in every location. It is critical to maintain their history and cultural legacy, as
well as to promote the identity of the local communities.

6) AWARD CEREMONEY- This ceremony will be held for the inhouse students of B.Voc
TTM where the students will be awarded with trophies and certificates for their excellent
performances throughout the year.

• Virtual Platform used and

justification for the same:

o In-person events, offline events, venue-based events, and meetings were all
halted by the COVID-19 epidemic, but one encouraging development has been
the rapid adoption of virtual event platforms as viable replacements. Agencies
might use virtual events to keep target audiences engaged, informed, and
entertained.
o Long after the epidemic has passed, virtual events will continue to be relevant. If
you want to expand your audience, keep costs low, convert attendees to
consumers, and form long-term business ties, virtual is the way to go!
o Here are nine compelling reasons why your company should conduct a virtual
event:
1. Lower cost for both organizers and participants: It can be less
expensive to hold a virtual event than it is to stage an in-person one.
You'll need to budget for platform charges, but not for conference
space, staff travel, food, freebies, or other expenses. Many member
organisations have restricted participation due to limited travel and
event expenses. Virtual events, on the other hand, offer a low-cost
option for raising participation and allowing organisations to send
guests.
2. Higher attendance: Expect to see a big bump in participants at your
virtual event compared to in-person gatherings.
3. More diverse audience: Geography is no longer an issue with virtual
events. People worldwide can gather and interact virtually without
spending any funds on travel and lodging.
4. Higher quality speakers: Many high-profile presenters cannot commit
to in-person meetings due to demanding schedules but are often willing
to participate on a video chat or pre-recorded sessions.
5. Video catalogue of presentations: Make your content available for
rewatching while holding a virtual event. Some of your articles might
be good for employee training. Create highlight reels from the event
for use in follow-up marketing messages and to pique interest in future
events.
6. No surprises: Virtual events eliminate the potential in-person event
chaos, such as weather-related issues and unforeseen circumstances
 with venues (pandemics, natural and man-made disasters, and unrest,
for example). Everything is online, so you’re in control.
7. Data and analytics: Easily, one of the greatest benefits to hosting a
virtual event is the treasure trove of data and analytics you can collect
about event participants, behaviours, and session ratings. Analyse the
date to improve future meetings and outreach.
8. More sustainable: Virtual events are a more sustainable and
ecofriendlier alternative to in-person events. Not only do virtual events
eliminate the need for travel, but they also do not require room heating,
cooling, and lighting. Since resources are provided digitally, there is no
need for the printing of program books, handouts, signage, etc.
9. Scalability: Finally, a virtual event can scale and accommodate as
many participants as needed. An in-person event, on the other hand, is
restricted by the space available in the hotel or venue. Session rooms
have only a limited capacity. With virtual events, you can expand
registrations and eliminate the need to turn away participants from
overcrowded popular sessions.

• Marketing and sponsorship

plan:
Following is the plan for the marketing & sponsorship plan list which include the deliverables
which were proposed to potential sponsors in return of the sponsorship.

• ₹ 500 o Instagram Story will be posted

once. o Facebook Story will be posted
once.
(Only on @ruiabvocttm Instagram & Facebook account)

• ₹ 750 o Instagram Story will be posted

twice. o Facebook Story will be posted
twice.
(Only on @ruiabvocttm Instagram & Facebook account)

• ₹ 1000 o 1 Instagram Post.

o 1 Instagram Story will be posted twice.
o 1 Facebook Post. o 1 Facebook Story will be posted twice.

(Only on @ruiabvocttm Instagram & Facebook account)

• ₹ 1500 o 1 Instagram Post. o
Instagram Story will be posted twice.
 o
1 Facebook Post.
o Facebook Story will be posted twice. o Company logo on brochure.

(Only on @ruiabvocttm Instagram & Facebook account)

OR
o Reviews promotion from 20 individual Personal Accounts. on Google
Reviews/Website Reviews/Zomato Reviews/Swiggy Reviews.

• ₹ 2000 o 1 Instagram Post.

o Instagram Story will be posted twice.
o 1 Facebook Post. o Facebook Story will be posted twice. o (Only on
@ruiabvocttm Instagram & Facebook account) o Reviews promotion from 15
individual Personal Accounts on Google Reviews/Website Reviews/Zomato
Reviews/Swiggy Reviews. o Company logo on brochure.

OR
o 1 Instagram Story promotion from 50 individual Instagram Personal Accounts.

• ₹ 2500 o 1 Instagram Post.

o Instagram Story will be posted twice.
o 1 Facebook Post. o Facebook Story will be posted twice.

(Only on @ruiabvocttm Instagram & Facebook account)

o Reviews promotion from 20 individual Personal Accounts. on Google
Reviews/Website Reviews/Zomato Reviews/Swiggy Reviews.
o Company logo on brochure.
o Facebook Reviews from 20 Individual Personal Facebook accounts / 1 Instagram
Story promotion from 25 individual Instagram Personal Accounts.

• ₹ 3000 o 1 Instagram Post.

o Instagram Story will be posted twice.
o 1 Facebook Post. o Facebook Story will be posted twice.
(Only on @ruiabvocttm insta & facebook account)
Email marketing for your Company. (Will send your company's brochure to 25%
of our registered participants through Gmail)
 o
o Reviews promotion from 25 individual Personal Accounts. on Google
Reviews/Website Reviews/Zomato Reviews/Swiggy Reviews. o Company logo
on brochure.

• ₹ 3500 o 1 Instagram Post.

o Instagram Story will be posted twice.
o 1 Facebook Post. o Facebook Story will be posted twice.

(Only on @ruiabvocttm Instagram & Facebook account) o Company logo on

brochure. o Email marketing for your Company. (Will send your company's
brochure to 50% of our registered participants through Gmail)
o Reviews promotion from 30 individual Personal Accounts. on Google
Reviews/Website Reviews/Zomato Reviews/Swiggy Reviews. o 5 WhatsApp
Written Testimonials/15 WhatsApp Status

• ₹ 4000 o Instagram Post.

o Instagram Story will be posted twice.
o Facebook Post. o Facebook Story will be posted twice.
(Only on @ruiabvocttm Instagram & Facebook account) o Company logo on
brochure. o Email marketing for your Company. (Will send your company's
brochure to 75% of our registered participants through Gmail)
o Reviews promotion from 40 individual Personal Accounts. on Google
Reviews/Website Reviews/Zomato Reviews/Swiggy Reviews. o 10 WhatsApp
Written Testimonials/ 30 WhatsApp Status

• ₹ 4500 o 1 Instagram post o

Instagram story will be posted
twice.
o 1 Facebook post o Facebook Story will be posted twice.
(Only on @ruiabvocttm Instagram & Facebook account) o
Company logo on brochure.
Email marketing for your Company. (Will send your company's brochure to all
of our registered participants through Gmail)
o Reviews promotion from 25 individual Personal Accounts. on Google
Reviews/Website Reviews/Zomato Reviews/Swiggy Reviews.
 o
o 10 Days Social Media Group marketing (10 Participants will be provided) / 1
Instagram Story promotion from 75 individual Instagram Personal Accounts.
Note: We are flexible with our deliverables depending up on your needs & requirements.

➢ As a token of our gratitude a digital letter of appreciation would be given to each

sponsor at the end of the event.
➢ Every PowerPoint presentation used for the event would reflect the name of your
company.

• Media and promotion (types

of promotions done with
snapshots and visuals),
staffing (team chart with
duties allotted):
1. Social Media Promotions: By creating & posting creative,
informative & trending stories, post, videos & reels on social
media accounts.
2. Paid Instagram Promotion.
3. Each 46 members who were the part of the World Tourism Day
2021 event promoted the whole event on their own social media
accounts.
4. Public Relation Promotional actives done by public relation team. By
contacting students from different colleges & institutes from PAN
India.
By promoting our event on different newspaper agencies.
• Participant's feedback and survey (Tabular/Pie
Chart):
o IG live Feedback
o Webinar One Feedback
o WEBINAR 2 FEEDBACK
o RED TALK FEEDBACK
o ZEN ART WORKSHOP FEEDBACK
• Self-evaluation:
o I follow through on my commitments to others and keep them aware of any challenges
I face. o I have met 75% of my major
deadlines.
o I use my time effectively and am able to prioritize my work.
o I am mindful of my team and customers’ needs and schedule my planned time off well in
advance.
o I regularly show up on time and fully prepared to start my day.
o I am not afraid to ask for guidance when necessary. o I promptly respond to messages
I receive on the WhatsApp groups & calls. o I effectively handle difficult or hostile
sponsor. o I regularly look to streamline and improve our work processes.
o My idea to create the layout of the Instagram account has increased the reach of the page.
o I frequently collaborate with others to brainstorm and problem-solve. o When I was facing
any difficulties, I contacted our event coordinators.
o I regularly consider others’ perspectives and try to find solutions that work for everyone.
o I am able to quickly adapt to new situations and change course, if necessary.

• Challenges and Remedials:

• Scope for Improvement:
 Acknowledgements

I would like to express my special thanks of gratitude to Mrs. Amrita Gokhale ma’am and
Ms. Urmi Paralikar ma’am, who gave us the golden opportunity to work on this wonderful
departmental flagship event of “World Tourism Day 2021”, who also guided and supported
us for completing the event. I had learned a lot and come to know about so many new things.
I am really thankful to them.
Secondly, I would also like to thank my parents and friends who supported and understood
me a lot while I was working and completing the work of ‘World Tourism Day 2021’ event
related work in the given time frame.
Appendix