ROHAN SONTAKE
LinkedIn- in.linkedin.com/in/rohansontake/ | Email- [email protected]|
Phone- 9591555377
CERTIFICATIONS
Hubspot Inbound Marketing Certifi cation
Licence-March 2014-April 2015
Digital Marketing Management certifi cation course at Web Marketing Academy, Bangalore
Areas covered
- Search engine optimization - Google Adwords
- Keyword research - Google Analytics
- Social media marketing - Email Marketing
- Mobile Marketing - Competition Analysis
- Affiliate Marketing - Content Marketing
EMPLOYMENT HISTORY
Digital Marketing Analyst at Toolagen
Joined Sep.2014
Bangalore,Karnataka
- Writing entire content for the upcoming website
- Writing regular blog posts, case studies to generate inbound traffic
- Developing end-to-end digital marketing strategies to create and increase brand awareness
Digital Marketing Analyst at Bargains 4 ever
Joined Oct.2014
Bangalore, Karnataka
- Creating engaging content and writing blog posts for the Bargains 4 Ever online gift store. Increased the site
traffic by 400% in a month
- Managing Pinterest & Facebook account for the same to create brand awareness
- Developing digital marketing strategies for market entry and penetration
Project sales offi cer at Asian Paints Ltd.
2012 —
Nasik, Maharashtra
- Achieved 167.7% of the annual sales target for the year 2012-13 with growth of 162% over last year’s value
sale
- Successfully completed 5 key account projects having combined value sale over 1 crore
- Achieved 468% of the sales target for the factory segment. The highest in the region
- Recaptured 4 lost project sites contributing 23.4% to the overall sale
- Added 11 new dealers in the territory over the existing 32 dealers for Project Sales
- Boosted the sale of Apex Ultima (Luxury category exterior paint) by 330% over last year
- Assisted Area Sales Manager in promotional activities for Exterior Texture Products by giving creative inputs
and implementing them successfully
PROJECTS
1. SEO & Content for Foxwmmedia website
A project by Web Marketing Academy, Bangalore Duration : 1 month Team members: 2
Worked as a team member for building a new website for Foxwmmedia, a digital marketing agency based out of
Bradenton, Florida
Involved in SEO, Content writing, Blogging etc. for the same
So far, ranking in the top 3 positions for the certain keywords used for on page optimization. Written a blog post for
the website which received a positive response from the visitors
2. Facebook marketing for Mina Bazaar stores
A project by Web Marketing Academy, Bangalore Duration: 7 days Team members: 3
Assisted on the 7 day project for women ethnic wear store- Mina Bazaar, located in Bangalore
Aim was to increase the page likes, create post engagement, attractive product ads
Much appreciated for the content ideas for the ads and content strategy suggested to drive more traffic to the FB
page.
As on 27.04.14, Facebook page likes were increased from 387 to 1881. During the project, no. of ‘people talking about
this’ was increased from 6 to 756
Based on the above project, written a small e-book called: Facebook For Business
3. SEO for Eminence Financial Services’ website
A project for Dilys Technology Services, Pune Duration: 15 days
Working individually for doing SEO for the website efsl.in with strict adherence to Google Webmaster
Guidelines
Doing keyword Research for optimizing every page on the website
Monitoring & reviewing SEO performance through Google Webmaster Tools
Doing necessary changes in Meta titles and Meta descriptions after careful analysis
Suggesting content strategies to add value for the target audience and to improve website ranking
AREA OF EXPERTISE
Brand management Project Sales
Blogging/ Creative writing Key Account Management
Content Development & Planning Lead Generation & Development
Landing Page Optimization Consultative Selling
EDUCATION
MBA-Marketing 2012
Indira Institute of Management, Pune
B.Sc.-Electronics 2009
Shri. R.L.T college of science, Akola
