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    Final PDF Learfield Resume

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    Michael Brown is a senior at Penn State University pursuing a bachelor's degree in public relations and communication arts and sciences with a minor in sport studies. He has extensive leadership experience in marketing and promotions roles for Penn State Athletics. Currently, he serves as the head marketing intern for Penn State Baseball where he works with sponsors on promotions. Brown has also held roles as a mentor group leader, tour guide, and student manager of officials for intramural sports. His career interests involve sports marketing and communications.

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    Final PDF Learfield Resume

    Uploaded by

    api-582893183
    97 views1 page
    Michael Brown is a senior at Penn State University pursuing a bachelor's degree in public relations and communication arts and sciences with a minor in sport studies. He has extensive leadership experience in marketing and promotions roles for Penn State Athletics. Currently, he serves as the head marketing intern for Penn State Baseball where he works with sponsors on promotions. Brown has also held roles as a mentor group leader, tour guide, and student manager of officials for intramural sports. His career interests involve sports marketing and communications.

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    Michael Brown is a senior at Penn State University pursuing a bachelor's degree in public relations and communication arts and sciences with a minor in sport studies. He has extensive leadership experience in marketing and promotions roles for Penn State Athletics. Currently, he serves as the head marketing intern for Penn State Baseball where he works with sponsors on promotions. Brown has also held roles as a mentor group leader, tour guide, and student manager of officials for intramural sports. His career interests involve sports marketing and communications.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    97 views1 page

    Final PDF Learfield Resume

    Uploaded by

    api-582893183
    Michael Brown is a senior at Penn State University pursuing a bachelor's degree in public relations and communication arts and sciences with a minor in sport studies. He has extensive leadership experience in marketing and promotions roles for Penn State Athletics. Currently, he serves as the head marketing intern for Penn State Baseball where he works with sponsors on promotions. Brown has also held roles as a mentor group leader, tour guide, and student manager of officials for intramural sports. His career interests involve sports marketing and communications.

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    © All Rights Reserved
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    Download as pdf or txt
    of 1

    Cell: 717-810-7447 646 E. College Ave.

    [email protected]
    Michael Brown State College, PA 16801

    EDUCATION
    The Pennsylvania State University University Park, PA
    B.A., Public Relations Expected Graduation: May 2023
    B.A., Communication Arts and Sciences GPA: 3.86/4.0
    Minor: Sport Studies
    Certificate: Sports Administration
    LEADERSHIP EXPERIENCE
    Penn State Intercollegiate Athletics - University Park, PA January 2021-Present
    Head Marketing Intern - Penn State Baseball (2022 Season)
    ! Will work directly with sponsors to implement their reads, advertisements, and promotions into game production
    ! Will assist the pro staff with the development and implementation of marketing strategies and promotional events
    ! Leading and assigning of tasks to general game day interns assigned to work baseball games
    ! Planning, organizing, and executing grassroots marketing on campus to increase attendance at games
    Marketing & Promotions Intern
    ! Director of Sound Operations for 2021 PIAA Softball Championships
    ! 2021-2022 Public Address Announcer for the Penn State Men and Women’s Swimming and Diving teams
    ! Selected as emcee for Penn State Ice Hockey teams, Women’s Basketball team, and other varsity sports
    ! Coordinated shaker distribution and welcomed fans back to Beaver Stadium for the 2021 Spring Football Practice
    ! Collaborate with Penn State Sports Properties to promote the Penn State Athletics brand and its sponsors
    ! Assisted with outreach and community initiatives to increase attendance at numerous varsity athletic contests
    ! Distribution of marketing materials throughout campus and downtown State College to promote PSU Athletics
    ! Engage fans to connect with Penn State and their sponsors through entertaining and creative promotions

    Learning Edge Academic Program (LEAP) - University Park, PA Summer 2021


    Mentor Group Leader
    ! Positive role model and peer mentor for 25 first-year college students during Penn State summer session
    ! Constant use of dispute management tactics to resolve frequent interpersonal and intergroup conflicts

    Penn State Lion Scouts Touring Organization - University Park, PA October 2019-Present
    General Member Tour Guide
    ! Over 75 tours given in an effort to provide a quality visiting experience for prospective students and their families
    ! Selected as “Tour Guide of the Month” in August 2021 out of 150+ Penn State tour guides
    Membership Committee
    ! Played an integral role within Penn State Admissions to develop social media marketing strategies for new
    member recruitment and acquisition
    ! Reviewed applications and conducted interviews of over 100 qualified prospective tour guides
    Webmaster
    ! Redesigned the entire Lion Scouts website using Wordpress and updated organization’s public information
    ! Gained skills and knowledge through self-teaching in graphic design, photo editing, and plug-ins

    Penn State Campus Recreation - University Park, PA August 2019-Present


    Student Manager of Officials Development
    ! Direct supervision and training of over 100 supervisors, program assistants, and referees across all IM sports
    ! Co-Hosted, founded, and developed scripts/supplemental materials for “Campus Rec Weekly” Twitch show
    ! Developed curriculum and coordinated intramural sport rules trainings for IM softball, flag football, and basketball
    ! Representative of Penn State for the National Intramural Recreational Sports Association (NIRSA)
    Supervisor
    ! Oversee intramural sporting events which include hundreds of participants and 30+ staff per night
    ! Manage staff and participant disputes using effective conflict management strategies
    ! Direct the extensive process of setting up and tearing down intramural sports facilities and equipment
    OTHER EXPERIENCES
    Silver Spring Beverage - Mechanicsburg, PA Summer/Winter 2020
    Customer Service Associate
    ! Provided top-tier customer service to individual customers, restaurant owners, and special event organizers
    ! Carried out special orders and helped planned bulk beer purchasing for events such as weddings and reunions

    Basketball Referee - State College, PA / Mechanicsburg, PA November 2012-Present


    ! Certified Pennsylvania Interscholastic Athletic Association (PIAA) referee
    ! Certified International Association of Approved Basketball Officials (IAABO) referee
    INTERESTS/HOBBIES
    Red Hot Chili Peppers, South Park, State College Spikes, golf, press conference analysis, Dave Ramsey, 60 Minutes

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