Scribd Logo
Upload

Welcome to Scribd!

  • 20 views

    Content Promotion Checklist v1

    Uploaded by

    micl

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd

    Content Promotion Checklist v1

    Uploaded by

    micl
    20 views1 page

    Copyright

    © © All Rights Reserved

    Available Formats

    PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    20 views1 page

    Content Promotion Checklist v1

    Uploaded by

    micl

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    of 1

    Content Promotion Checklist

    Planning Influencer Marketing


    Plan Your Timeline Ask Your Network Influencers to Share
    Choose Your Targeted Buyer Persona Reach Out to New Influencers to Ask if
    Work with Copywriter for Promotion Copy They’ll Share

    SEO Word-of-Mouth Marketing


    Acquire Backlinks to Content Add Social Sharing Buttons on:
    Promote Content With a Blog Post Content Landing Pages
    The Content Itself
    Bots & Messaging Follow-Up Emails
    Add Bot to Related Website/Blog Pages Ask Employees to Share with Their
    Link Content to Facebook Messenger for Personal and Professional Networks
    New Likes on the Page
    Content Syndication
    Email Promote With an External Guest Post on
    Send Email to Leads and Customers an Industry Blog
    Add Link to Content in Email Signature Submit to External Publishing Site Like
    Medium or Inc.com
    Social Media
    Plan and Share Posts on: Repurpose Content
    Facebook Use Your Content for a New Offer Idea
    Twitter (i.e. Turn a Blog Post Into an Infographic)
    Instagram
    LinkedIn Paid Search
    Share on Relevant Groups Set Up Google Search Campaign
    Schedule and Host a Facebook Live Event Design Display Ads

    Live Events Paid Social


    Host a Webinar to Promote the Content Create Social Ad Designs and Copy
    Share Content at Conferences & Events Create Ad Campaigns on Relevant Social
    Media Sites
    Podcasting
    Plug the Content on Your Podcast Video
    Secure a Guest Spot on an Industry Script, Shoot, and Edit Promotional Video
    Podcast to Promote the Content Share Video on Social Media & YouTube 1
    Add Video to Relevant Website Pages

    You might also like