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    Hera Oktadiana Indonesia Tourism Outlook WTD

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    Reza Innovade
    The COVID-19 pandemic drastically reduced international tourism in 2020, with arrivals falling 72% from 2019 levels. Travel is expected to recover slowly over the next 2-4 years as behaviors shift towards domestic travel, remote work-vacations, and more experiential and sustainable forms of tourism centered around wellness, local communities, and nature. The document outlines opportunities for Indonesia to capitalize on these trends through slow, community-based, and wellness tourism that showcase its diverse landscapes and cultures.

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    Hera Oktadiana Indonesia Tourism Outlook WTD

    Uploaded by

    Reza Innovade
    41 views13 pages
    The COVID-19 pandemic drastically reduced international tourism in 2020, with arrivals falling 72% from 2019 levels. Travel is expected to recover slowly over the next 2-4 years as behaviors shift towards domestic travel, remote work-vacations, and more experiential and sustainable forms of tourism centered around wellness, local communities, and nature. The document outlines opportunities for Indonesia to capitalize on these trends through slow, community-based, and wellness tourism that showcase its diverse landscapes and cultures.

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    PPT Hera Oktadiana Indonesia Tourism Outlook WTD

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    The COVID-19 pandemic drastically reduced international tourism in 2020, with arrivals falling 72% from 2019 levels. Travel is expected to recover slowly over the next 2-4 years as behaviors shift towards domestic travel, remote work-vacations, and more experiential and sustainable forms of tourism centered around wellness, local communities, and nature. The document outlines opportunities for Indonesia to capitalize on these trends through slow, community-based, and wellness tourism that showcase its diverse landscapes and cultures.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    41 views13 pages

    Hera Oktadiana Indonesia Tourism Outlook WTD

    Uploaded by

    Reza Innovade
    The COVID-19 pandemic drastically reduced international tourism in 2020, with arrivals falling 72% from 2019 levels. Travel is expected to recover slowly over the next 2-4 years as behaviors shift towards domestic travel, remote work-vacations, and more experiential and sustainable forms of tourism centered around wellness, local communities, and nature. The document outlines opportunities for Indonesia to capitalize on these trends through slow, community-based, and wellness tourism that showcase its diverse landscapes and cultures.

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    © All Rights Reserved
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    Download as pdf or txt
    of 13

    Tourism in 2021 and beyond: Where are we heading?

    Hera Oktadiana, Ph.D, CHE


    Adjunct Associate Professor
    James Cook University Australia
    Trisakti School of Tourism Indonesia
    Tourism, crisis, and pandemics
    • Various crisis has impacted global tourism in the past
    and caused major disruption. For example:
    • September 11, 2001 terrorist attack
    • SARS 2003 outbreak
    • Global economic crises 2008/2009
    • Swine flu 2009
    • MERS outbreak 2012, 2015
    • Ebola, peaked in 2013-2014
    • Zika virus infection outbreak, 2015

    • Yet nothing like Covid-19 pandemic


    • Led to a longer-term decline in international arrivals and
    the global tourism development

    Gössling, Scott, & Hall (2020); WHO (n.d.)


    Tourism and the Covid-19 pandemic

    Tourism is back to 1990 levels

    International arrivals falls A loss of USD935 billion in Asia and Pacific tourism
    by 72% or 900 million revenues from international decreases by 82% in
    less tourists than 2019 tourism (more than 10 times the international arrivals in
    between January and loss under the impact of 2009 the first 10 months of
    October 2020 global economic crisis) 2020

    UNWTO (2020)
    Tourism and the Covid-19 pandemic
    • Global tourism has shifted from over-tourism to non-tourism
    • Changes in human mobility patterns, labor environment,
    and recreation
    • Weak demand for outbound travel is still weak although
    some large markets have shown a sign of recovery (e.g.
    USA, France)
    • Some markets see the increase in the demand for domestic
    tourism (e.g. China)
    • The vaccine will boost the travelers’ confidence for
    traveling.
    • A long road to recovery: it may take 2.5 - 4 years for the
    tourism industry to return to 2019 levels for the international
    arrivals.
    Gössling et al. (2020); Roman, Niedziółka & Krasnodebski (2020); UNWTO (2020)
    Is travel going to be normal again?

     Probably not! – health risks in visiting a


    destination
     People want to travel again, but not sure when
     What we will be looking at is a new way to
    travel
    Villa-Clarke (2020)
    How do travel behaviors change?
    Travelers will:
     be more cautious about their health and safety (conscious
    travelers)
     prefer to travel to the less crowded destination, wide and
    open space, solo/secluded activities and dining – remote,
    safe and meaningful experience
     have higher demand on top-notch technology, online
    connectivity, and flexibility
     fancy to stay in a (long-term) rental home, local and smaller
    accommodation, or a place that offers the right facilities that
    assure them a healthy and safe visit
     favor slow tourism
     seek short haul travel, close to home
     appreciate quality in travel than the quantity
    (Skyticket, 2020; Southan, 2021; Villa-Clarke, 2020)
    What kind of travels are preferred?

    Slow tourism – a form of sustainable tourism


    • Flight prices are expected to increase due to covid-19
    impact → Eco-friendly travel modes can save travel cost
    and offer more unique experiences
    • Slow tourism offers less stressful and relaxing vacation
    and eliminates many of the worries that most travelers
    have on holidays due to traveling time
    • Slow tourism allows you to get to know the destination
    better – more time to see and do
    (Skyticket, 2020)
    What kind of travels are preferred?
    Wellness tourism
    • Increase trend in taking a trip that leaves us feeling better than before when
    returning home

    Engagement with local communities


    • Tourists are eager to learn and build human connections, leave a positive
    footprint, to give something back

    Experience-driven travel
    • Tourists want to discover new places, landscape, cultures, and cuisines,
    and reconnecting with nature.

    Workation
    • Many companies may continue the remote working policy that allows
    people to travel without taking holiday and spend more time in a destination
    • Travelers combine work with vacations
    (Skyticket, 2020; Southan, 2021)
    What do tourism providers need to consider?

     Reassurance to protect travelers’ booking if policies or


    restrictions change
     Reassurance about health and safety information for
    the travelers
     Obtain eco-tourism certifications for hotels and travel
    businesses – as travel is shifting to meaningful travel;
    giving back to the planet
     Reviews (online and word of mouth) are becoming
    more vital
     The wilderness travel, as many people are now
    seeking outdoor adventure/activities
     Wellness-focused stays accommodation
    (Southan, 2021)
    Indonesia tourism potentials
    Indonesia: a wonderful and ideal destination for slow tourism, experience driven tourism,
    wellness tourism, community based tourism, and workation.

    Beautiful, scenic Distinctive culinary Diverse and unique cultures


    landscape and nature
    Phronetic planning approach
     Concerns practical value, ethics, things that are
    good or bad for man
     Four value-rational questions:
    1. Where are we going with Indonesia tourism
    planning and development during and post
    pandemic?
    2. Who gains and who loses, by which
    Getty images
    mechanisms of power?
    3. Is the development desirable?
    4. What should be done?

    (Flyvbjerg, 2001, 2002, 2004)


    Share your ideas and studies through a publication

    Enqueries and Abstract submission (500


    words) to:
    Hera Oktadiana
    E-mail: [email protected]

    Full paper dateline: 5 June 2021

    https://www.emeraldgrouppublishing.com/journal/ijtc/contemporary-
    trends-issues-and-challenges-southeast-asian-tourism-cities
    Stay safe and healthy

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