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G2 Instagram Guide

This document provides a beginner's guide to using Instagram. It explains what Instagram is, how to create an account, how to upload photos and build relationships. Key points covered include how to create a private account, ideal photo dimensions, best times to post, how to gain followers, tag others and direct message. It also reviews how to block and unblock other Instagram users.

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Rodrigo esprtano
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© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PDF, TXT or read online on Scribd
384 views11 pages

G2 Instagram Guide

This document provides a beginner's guide to using Instagram. It explains what Instagram is, how to create an account, how to upload photos and build relationships. Key points covered include how to create a private account, ideal photo dimensions, best times to post, how to gain followers, tag others and direct message. It also reviews how to block and unblock other Instagram users.

Uploaded by

Rodrigo esprtano
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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The Beginner’s

Guide to
Instagram
You’re new to Instagram, which means there’s a
lot you don’t know about one of the hottest social
media apps around. But that’s okay! We’ve done
all the hard work for you and put together your
ultimate beginner’s guide to using Instagram.

In this guide, you’ll find answers to all of your


Instagram needs, including:

What is Instagram 4
• How to create your Instagram account 4
• How to make your Instagram account private 5
How to upload photos to Instagram 6
• How to upload a post 6
• Photo dimensions 7
• Best time of day to upload 8
Building relationships on Instagram 9
• How to gain more followers 9
• How to tag someone on Instagram 10
• How to DM someone on Instagram 11
• Blocking and unblocking Instagram users 12
Additional Instagram resources 14

3
What is Instagram?
Instagram is a social media app created for sharing photos and
videos. Users can create a profile for free with a unique username.
They can then follow content that is relevant to them, whether
it be friends, celebrities, brands, or food accounts. Users then
interact with others by liking or commenting on photos and videos.
Instagram also allows individuals to message each other directly.

How to create your Instagram account:

1. Download the Instagram app to your phone


2. Create your profile by linking it to Facebook or
signing up with your phone or email

3. Choose an Instagram username and password

4. Find accounts to follow

5. Upload a profile picture


6. From here, you can choose to switch
to a business profile if you want

7. Start sharing your photos!

Source: Instagram.com

For full step-by-step instructions on making a personal


or business account (complete with pictures), check out

How to Create an Instagram Business Profile

4
How to make Instagram private:

1. Open Instagram and log in to your account


2. Navigate to your profile
3. Open up Settings
4. Find the Privacy and Security tab

5. Click on Account Privacy


6. Toggle Private Account to “on”

Wondering about the pros and cons to a


private or public account? Learn more about
which one is right for you in our guide on

How to Make Instagram Private

5
Uploading posts to Instagram
Once you’ve downloaded the app and set up your account, it’s time to
start adding content to your profile! Instagram is a visual app, so it’s highly
important you share an image or video to start the conversation. This section
will show you everything you need to know about posting on Instagram.

How to post on Instagram:

1. In Instagram, click the + sign at the 2. Select the photo you want to post from
bottom center of your screen your camera roll or take a new picture
3. Press ‘Next,’ select your filter of choice,
and edit the photo as needed
4. Write a caption, tag people, and
add a location

5. Press ‘Share,’ and you’ll see your new


post appear on the newsfeed

For more tips and tricks, as well as step-by-step instructions, read

How to Post on Instagram (+4 Instagram Tips on Posts that Perform)

6
Photo dimensions:
Instagram allows photos with a width between 320px and 1080px. Any smaller or larger
than that, and the app will resize your photo for you, potentially negatively impacting the
quality of the photo. To ensure your pictures look the best they can, here are the ideal
measurements (in pixels) depending on what kind of photo you’re uploading.

• Square photo: 1080px by 1080px


• Landscape photo: 1080px by 601px
• Portrait photo: 1080px by 1350px
• Account profile picture: 180px by 180px
• Instagram story: 1080px by 1920px
Read more on
• IGTV: 1080px by 1350 px or 1080px
Instagram Photo Sizes by 1920px
• Instagram Live: 1080px by 1920px
Having trouble with your profile picture?
Check out this guide on

Instagram Profile Picture Size

7
Best time of day to post on Instagram:
Believe it or not, there is a strategy to posting on Instagram. The time of day
actually does matter because if you post at a time when no one is online, your
content might get lost in the newsfeed and thus receive very little engagement.

To avoid that, post at these times:

We’ve also broken down the best times to post on Instagram based
on the industry you’re in. Check that out and more in our guide on

Best Times to Post on Instagram (Based on Day, Time + Industry)

8
Building relationships
on Instagram
Now that you know how to post on Instagram, it’s time to build relationships and create
an engaged community for yourself! Check out the following ways to build your follower
base, tag people on Instagram, and start conversations through direct messages.

How to attract more followers:


1. Consistently engage with your There are many other ways to gain
Instagram community more followers. Check out exactly
2. Utilize Instagram features such as how in 23 attainable ways to
hashtags, geotagging, and post
notifications
Get More Followers
3. Watch your competitors and take a on Instagram
page from their book
4. Have a consistent and memorable profile
aesthetic and make use of your bio
5. Seek out partnerships and explore
giveaway contests

How to tag people on Instagram:


1. Open Instagram and hit the + sign to create a new post
2. Take a photo or choose one from your camera roll
3. On the Share screen, tap on “Tag people”
4. Tap on someone in your photo
5. Type in the person’s username that you want to tag

6. Select the username from the drop-down menu and hit done

To learn how to tag in comments or on a story,


read the complete guide on

How to Tag Someone on Instagram

9
How to direct message (DM)
someone on Instagram:

1. Tap the paper airplane in the upper right corner, or swipe left from anywhere in the feed
2. Using the + sign, add your recipient(s)
3. Type your message, select or take a photo, and press send!

For more ways to DM and advice


on when to do it, learn how to
Send an Instagram Direct
Message with these

5 Easy Steps

10
Blocking and unblocking accounts on Instagram:
Sometimes, you need to disengage with someone on social media. Whether it’s an ex that
broke your heart or an angry customer that won’t stop leaving harassing comments, there are
ways to limit their access to your account. The following steps explain how to block someone
on Instagram, and how to unblock someone if you change your mind later on.

To block someone on Instagram:


1. Navigate to the user’s profile that you want to block
2. Tap the three horizontal dots located in the upper right hand
corner of your screen
3. Select ‘Block’ in the pop-out menu that appears
4. Tap ‘Dismiss’ on the confirmation message that appears

For screenshots of how it’s done, see our rundown on how to

Block Someone on Instagram (on Mobile and Desktop!)

To unblock someone on Instagram:


1. Navigate to your Instagram profile and select the three
horizontal lines in the upper right corner

2. Go to ‘Settings’
3. Under ‘Privacy and Security,’ select ‘Blocked Accounts’
4. Click on the account you want to unblock and select ‘Unblock’

For full step-by-step instructions complete


with pictures, read more on how to

Unblock Someone on Instagram (on Mobile and Desktop!)

11
Additional Instagram resources
This guide is just the beginning of your Instagram journey! Once you get familiar
with the basics, you can explore more about how to make the most of Instagram
using the resources below.

For beginners: More advanced:

• How to Deactivate or Delete Your • What is Instagram Marketing


Instagram Account (3 Easy Steps!) (+7 Instagram Posts that Perform)

• How to Retrieve a Forgotten Instagram • 12 Best Instagram Hashtag Strategy Tips


Password (+What to Do if You Forget From the Pros
Your IG Email) • 6 Ways to Improve Your
• Instagram Filters: The Best Filters, Using Instagram Campaigns
Face Filters, How To’s and More! • How to Sell on Instagram: Strategies and
• How to Repost on Instagram: A Complete Tips for Success
Guide to Sharing Creative Content • A Comprehensive Guide to Instagram
• How to Get More Likes on Instagram and Analytics: Listen to Your Audience
Improve Engagement Metrics • Perfecting Your Instagram Grid Layout
• How to Save Instagram Photos the Safe (Including Tools and Templates!)
and Easy Way • How to Get Verified on Instagram in 2019 —
• How to Download Instagram Videos: Save The Step-by-Step Application Process
IG Videos on Any Device • How to Advertise on Instagram Using
• How to Add Instagram Alt Text to a Photo Facebook Ads Manager

• What is IGTV: All Your Instagram TV • Instagram Shadow Ban: What is It?
Questions, Answered (+Tips on How to Fix It)

• Instagram Close Friends: What It Is and • Instagram Launches Creator Accounts —


How to Use It (Add Friends + Choose Who Here’s Why That Matters
Sees Your Story!) • What is Instagram Influencer Marketing
• Getting the Most from Your Instagram (+How Your Brand Can Benefit)
Search (+Clearing Your Search History) • Connect With New Friends Using
Instagram Nametags

Ready to read more social media hacks? Visit the

G2 Learning Hub

for more!

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