Everything You Need To

Know About E-commerce

What Is E-commerce?

♦ E-commerce refers to any form of business transaction conducted online. The most popular
example of e-commerce is online shopping, which is defined as buying and selling of goods via
the internet on any device

♦ This means that whenever you buy and sell something using the Internet, you’re involved in
e-commerce

♦ Ecommerce is the fastest growing retail market and is

expected to hit $4.135 trillion in sales by 2020

♦ By 2040, around 95% of all purchases are expected to be via

ecommerce
?
♦ Whether you’re already running an online store or just want
to learn more about the industry, this presentation is the
perfect introduction to ecommerce
 What Features Does E-commerce Provide?

Non-Cash Payment 24x7 Service availability Improved Sales

E-commerce enables the use of E-commerce automates the Using e-commerce, orders for the
credit cards, debit cards, smart business of enterprises and the products can be generated
cards, electronic fund transfer via way they provide services to their anytime, anywhere without any
bank's website, and other modes customers. It is available anytime, human intervention which gives a
of electronic payment anywhere big boost to existing sales
volumes
 What Features Does E-commerce Provide?

Support Advertising & Marketing Communication

Improvement

E-commerce provides various E-commerce increases the reach

ways to provide pre-sales and to advertise products and E-commerce provides ways
post-sales assistance to provide services of businesses. It helps in for faster, efficient, reliable
better services to customers better marketing management of communication between
products & services sellers and buyers
What Are The Benefits Of E-commerce?

- An online store or any other type of e-commerce business, has the whole world as its market

- Another great benefit of running an online business is that it is always open. For a seller, it’s a
dramatic increase in sales opportunities; for a customer, it’s a convenient and immediately available
option. Unrestricted by the working hours, e-commerce businesses can serve customers 24/7/365

- E-commerce businesses benefit from significantly lower running costs as there’s no need to hire staff
or maintain a physical storefront

- E-commerce businesses can automate their inventory management by using electronic tools to
accelerate ordering, delivery and payment procedures

- Running an e-commerce business means that you don’t need to sit in an office from 9 to 5. A laptop
and a good internet connection is all it takes to manage your business from anywhere in the world
Retail vs. E-commerce

Traditional Retail Store E-commerce

Information sharing is made easy via electronic
Heavy dependency on information exchange from
communication channels with little dependency on
person to person
person to person information exchange
Communication / transactions are in sync. Manual Electronics system automatically handles when to pass
intervention is required for each communication or communication to required person or do the
transaction transactions
It is difficult to establish and maintain standard practices A uniform strategy can be easily established and
in traditional commerce maintained in e-commerce
Communications of business depends upon individual
In e-Commerce there is no human intervention
skills
Unavailability of a uniform platform as traditional E-Commerce website provides user a platform where all
commerce depends heavily on personal communication information is available at one place
No uniform platform for information sharing as it depends E-Commerce provides a universal platform to support
heavily on personal communication commercial / business activities across the globe
Buyers & Sellers In E-commerce
E-commerce is beneficial for both Seller & Buyers

• In e-commerce, the business can be

managed with limited infrastructure and • Buyers also get a lot of benefits by
manpower shopping online instead of in stores
• There is no need to sustain a vast stock of • The shops are open 24×7 so the order
goods for show for goods can be placed at any time
• Whenever an order is placed, goods are • The buyer can shop from the comfort
picked & shipped to the address of the of his or her home and need not travel
buyer long distances to buy necessary
• The business need not be confined to a goods, this helps save a lot of time and
geographical location & business can effort for the buyers
also grow globally • Buyers can search every detail of the
• The seller can sell goods for less online product and make an informed
because they don’t have to pay salaries decision about what to buy
or rent for the shops, hence attracting • E-commerce provides better prices
more customers and deals for the buyers
 Famous Online Marketplaces
E-commerce transactions can take place on online marketplaces — sites that facilitate
transactions between sellers and customers. Online market places don’t always own inventory
as they often connect buyers and sellers and give them a platform to do business. Some of the
top online marketplaces are;

Alibaba is China’s, and by some eBay is another popular online Amazon is one of the world’s
measures, the world’s biggest online marketplace that connects sellers largest online marketplaces,
e-commerce company. It has and buyers. eBay offers products offering extensive selections of
millions of users, and hosts millions of in several categories, including books, electronics, apparel,
merchants and businesses. Alibaba electronics, cars, fashion, accessories, baby products,
handles more business than any collectibles, and more and more
other e-commerce company
 Ecommerce Success Worldwide
Internet Users

♦ The main reason for e-commerce to be

thriving around the world is because of the
increasing number of internet users
throughout the decade

♦ The world is changing and using the internet

to conveniently shop has become a huge
demand, Think about it – may it be Wi-Fi or
Mobile Data, everyone is connected!

♦ Almost 4.48 billion people were active

internet users as of October 2019,
encompassing 58 percent of the global
population
Ecommerce Success Worldwide
Online Banking & Digital Wallets

♦ Long gone are the days when people used to carry around wads of
cash. In the modern world, people prefer digital wallets - an electronic
device or online service that allows you to make electronic
transactions. This can include purchasing items on-line with a computer
or smartphone

♦ Banking through digital channels has been gaining increasing

popularity in recent years. Majority banks worldwide have also
introduced online banking

♦ It's estimated that there will be 2.05 billion global digital buyers in 2020
and ecommerce sales are expected to account for 15.5 percent of
retail sales worldwide
Alibaba & Daraz

♦ In May 2018, Alibaba acquired Daraz

to expand its e-commerce empire into
South Asia

♦ As part of the Alibaba ecosystem,

Daraz is leveraging Alibaba’s global
leadership and experience in
technology, online commerce, mobile
payments and logistics to drive in its
markets

♦ It has continued to operate under the

same brand following the acquirement
with Alibaba
Daraz – South Asia’s Leading Ecommerce Platform

Daraz, founded in 2012 is a leading online marketplace in South

Asia, empowering sellers to connect with millions of customers

Daraz provides immediate and easy access to 10 million products in

more than 100+ categories, delivers more than 2 million packages
every month to all corners of it’s countries and has shown 2X growth
in GMV

Not only is Daraz a mall, marketplace and community, it also

educates more than 5000 new sellers on e-commerce operations
every month. Hence, Daraz is a university for entrepreneurs

Owned by Alibaba Group Holding Limited, Daraz is currently

operating in: Pakistan, Myanmar, Bangladesh, Sir Lanka and Nepal
 HOPE YOU HAVE A HAPPY SELLING
JOURNEY IN AN E-COMMERCE INDUSTRY!